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DMAIC Table of MacDonald Define McDonald's Pakistan is the best quick fast service restaurant.

Provide best outstanding quality, service, cleanliness and value, so that they make every customer in every restaurant pleased. Macdonald claimed that they give customers what they want i.e. Great food and great experience. Michael Quinlan, Chairman McDonalds Measure Quality MacDonald cannot afford a any minute variation in standards and quality because of its hard competitors. Macdonald ensure quality through following;1. strict standards of quality and safety, so that the customers can feel comfortable fitting any of the food products into their Analyze Quality However quality at MacDonald is maintained all over the world but in Pakistan awareness on nutrition of their product and related physical activities are not encouraged by MacDonalds staff properly. Moreover, instead of procuring from abroad fresh perishable goods at local will be appreciated. Improve Quality Some suggestion to improve the problem areas or variation of the MacDonald Pakistan from the rest of the world are:1. To improve the quality, customer awareness on nutrition, like by MacDonald all over the world is also necessary to maintain in Pakistan as well so staff Control Quality This could be control at regional, branch functional manager and branch supervisor level of each function.

stated that McDonald's objective is to attain QSCV at all of its restaurants, where: Q is Quality, S is Service, C is Cleanliness and V is Value.

personal eating styles. 2. Second, is serving a variety of nutritious, high-quality food products and portion size, including new salad, fruit, and vegetable offerings Happy Meal Choices. Service Macdonald, s focus is customer because it is the customer who consume and eat from the organization.

Service However the service is quick as compare to the other local restaurant and his competitors but The MacDonald claimed that it serves the customer less than a minute

remain vigilant and prepare the food a per customer requiremen ts. 2. Beside on job training especially planned programme should also be scheduled to train the employee. Service To bring the service timing less than one minute as claimed by MacDonald, following are required to

Service This aspect needs control at the branch manager and supervisor level.

Everybody serves quickly with a smile. There is less than a minute between the time customer orders and the food served to him. If somebody has any problem, it must be sorted before coming to the counter. It is the McDonald's culture that customer is doing them a favor by being there and not the staff so he should be received this feeling the same way.

not fit in implement:MacDonald 1. To train the Pakistan. The staff and home delivery improve service is quite their satisfied. efficiency. McDonalds face 2. To display problem during the menu the rush time at which is during appropriate the time break place and for working hour. font behind Customers often the disk bar complain about so that can the disordered be easily multiple waiting read by the lines to customer approach the and placed service counter the order and when they quickly. fail to examine 3. Drive Cleanliness the menu from through Same as for the distance, policy service. they looking for should also ways to improve be their position in implemente the line. d for other food

Cleanliness Although the cleanliness slandered in Cleanliness MacDonald McDonald's Pakistan is quite philosophy that, comfortable but If there is the still required time to lean then some attention there is time to to improve and clean. bring them at McDonald take the par of world care of MacDonald cleanliness standards. For either procuring, example to cooking or inculcate wash servicing the hand tendency product. They in employee maintain after every cleanliness at all activity, serving times. The the food with restaurant is hand gloves and cleaned after the putting clean closure. Thats uniform. why more customers are becoming loyal Value

product as well other than snakes clod drinks and ice-cream corners. Cleanliness Cleanliness aspect can be assure at MacDonald Pakistan through proper grooming of the employee, continuous Value periodic lecture Same as for by the quality. supervisor and passing all the staff under proper training.

to this organization as compared to the other organizations competing in the same industry. Value The customers receive the same value from McDonalds wherever they go in this world. A customer gets the same taste of burger and similar level of service, wherever he goes. This is not in the case of local fast food restaurants because they lose a lot of customers due to change in

As for as value is concerned MacDonald maintains uniform value all over the world but in Pakistan it a bit varies location to location due to different reasons like variation in staff skills and managerial skills.

Value To achieve the standard quality and uniform value everywhere in Pakistan as well there as need to groom and always trained the staff periodically at all level.

food taste. McDonald's has an open-door culture; any employee can go to the Restaurant Manager and can discuss any problem or new ideas for the improvement of the restaurant. Nobody has any hang-ups; everybody does everything. that is, why Amin Mohammad Lakhani put it in his word; nothing sells forever unless it is value for

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