Top Global Locations for BPO Activities

June 2013

This report is solely for the use of Talent Neuron clients and Talent Neuron Subscribers. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from Talent Neuron.

Talent Neuron Copyright and Disclaimer

Copyright
The material in this report is copyrighted. No part of this report prepared by Talent Neuron can be reproduced either on paper or electronic media without permission in writing from Talent Neuron. Request for permission to reproduce any part of the report may be sent to info@talentneuron.com. Customers are welcome to use an unlimited number of copies of the materials contained within this report. Furthermore, customers may copy any graphic herein for their own internal purpose. Talent Neuron requests only that members retain the source name/logo mark on all pages produced. Please contact our Talent Neuron account manager at +1-408-716-8432 for any help we may provide. The report herein is the property of Talent Neuron (A Zinnov LLC Company). Beyond the membership, no copyrighted materials of Talent Neuron may be reproduced without prior approval.

Disclaimer
All the information contained in this report is obtained through proprietary technology aggregation algorithms, human experts, network of domain experts, discussions with industry leaders, public and confidential information sources believed to be reliable. Talent Neuron makes no representations or warranties regarding the errors, omissions or completeness of any information contained herein and shall have no liability for the same. The report is provided solely for informational and marketing purposes and opinions must not be construed as advice, recommendations or endorsements. The reader of the report is advised to conduct an independent evaluation and form conclusions with respect to the information provided.

Talent Neuron can help in selecting the right location by providing data, analytics and insights on Locations, Talent, Cost, Peer Group Footprint & Trends

Location Analysis

Understand the capability of each potential location and make data driven decisions on setup and expansion

Peer and Talent Insights

Understand the capability of each potential location and make data driven decisions on setup and expansion

Ecosystem Analysis

Understand the capability of each potential location and make data driven decisions on setup and expansion
2

Source: Talent Neuron Website

CAPABILITIES
Talent Neuron has assisted over 100 companies in their global location analysis and site selection process
Ecosystem Insights Skill Wizard Forecasts Market Insights Industry/Domain Market Tracker Wage Inflation Trends Company Tracker

Proprietary Data Sources

Web Crawling Surveys

Expert Insights

Reports

Talent Neuron KEY FOCUS IS ON THE TECHNOLOGY INDUSTRY. OVER 80% CLIENTS ARE IN THE PRODUCT ENGINEERING DOMAIN. 500+ GLOBAL CITIES COVERED

Consulting

Network

Analytics

6 DOMAINS 35 FUNCTIONs 150+ SKILL SETS

Source: Talent Neuron

Zinnov

PROPOSED APPROACH Data Gathering and Analysis through BIG Data

Talent Neuron will use data driven Big data principles (for large data analysis) which will provide comprehensive insights and transparency on the trends, current realities and opportunities in any locations

Connectors (API / Screen Scraping)

100+ Job sites

Patent Databases Publication/ Journal Databases Technology Contributor lists

3,000+ Company Career Sites

Universities

Hadoop Engine (Big Data Approach)

Over 12,000 Unique Data elements for each city

Social Media/ Public Profiles

Community Sites

Skill Availability

Location Insights

Compensation and Cost Trends

Peer Company Footprint

* Details not disclosed by the company Source: Talent Neuron Research and Analysis

Source: Talent Neuron Website

Zinnov

Talent Neuron has two module Talent Intelligence and Talent Analytics. Our data spectrum covers 500 cities, 9 Domains and 400+ skill sets

520+ Cities

~12,000 Unique Data Points Per City

9 Domains & 400+ Skills

~7,500 Companies & 22 Million Profiles

Module 1: Talent Intelligence

Module 2: Talent Analytics

Location Profiles Talent Pool (Installed and Fresh) Salary and Cost University Peer Companies Monitor Role Views Job Engine Top Brains Public People Profiles

HR Data Consolidation Peer Benchmarking Decision Support Analytics Workforce Planning Skill Circles Hypotheses Validation

Talent Neuron, gathers data from multiple sources

Data Mining from Connectors

Job Sites
Company Career Sites
Social Media/ Public Profiles

Universities Publication/ Journal Databases

Patent Databases
Community Sites
Technology Contributor List

News Articles & Public Data Crawling Engine

Correlated data on Talent, Cost, Peer companies Data on City level suitability & Ecosystem Data from Local Recruitment Companies

Talent Neuron Primary Research & Interviews

Survey Data from Companies

Data from Govt./ Industry Bodies

BPO
The following cities are considered as top locations by companies to perform BPO related activities

AMERICAS REGION Austin Atlanta Bay Area Boston Chicago Dallas Eden Prairie Los Angeles New York Oklahoma City Pittsburgh Seattle Toronto

EMEA REGION Bogot Bucharest Budapest Cairo Casablanca Lima Manchester Paris Porto Alegre So Paulo

APJ REGION Bangalore Beijing Cebu City Chennai Chengdu Gurgaon Guangzhou Hyderabad Kolkata Metro Manila Mumbai Noida Pune Seoul Shanghai Selangor Singapore Sydney Taipei City Xiamen

Source: Talent Neuron

Zinnov

BPO

Source: Talent Neuron research and analysis

Talent Neuron has identified Top 30 locations for BPO Activities

`
APJ Region

Americas Region

EMEA Region

Zinnov 8

Metro Manila Bangalore Chennai Pune Noida Atlanta Bay Area Hyderabad Selangor Shanghai Cebu City Kolkata Gurgaon Beijing Mumbai Mexico City Porto Alegre Dallas Eden Prairie Guangzhou Bogot Los Angeles Singapore Cairo So Paulo Boston Budapest Chengdu Seoul Toronto

BPO
Cities in India and Philippines are on top for all the below mentioned categories
Top 10 locations in each category

Marketing

HR

F&A

Procurement

Data Entry

1 2 3 4 5 6 7 8 9 10

Metro Manila Noida Singapore Atlanta Shanghai Bay Area Porto Alegre Mexico City Bogot Beijing

1 2 3 4 5

Metro Manila Noida Shanghai Beijing Cebu City

1 2 3 4 5 6 7 8 9 10

Bangalore Metro Manila Chennai Pune Hyderabad Noida Kolkata Selangor Mumbai Atlanta

1 2 3 4 5 6 7

Pune Bangalore Chennai Metro Manila Hyderabad Selangor Gurgaon Atlanta Noida Shanghai

1 2 3 4 5

Metro Manila Mumbai Atlanta Gurgaon Bogot Pittsburgh Kochi Trivandrum Krakow Manchester

6
7 8 9 10

Atlanta
Bay Area Chennai Eden Prairie Selangor

6
7 8 9 10

8
9 10

Source: Interviews with globalization leaders from peer companies, Talent Neuron portfolio analysis framework, Talent Neuron R&D Council and Talent Neuron city analysis framework

Zinnov

Talent Neuron Platform

Talent Neuron Platform provides granular data for over 500 cities in 83 countries. It tracks over 12,000 unique data parameters for a city that spans across location attributes, talent pool size (Domain, Function and Skills), Universities, Salary and Cost etc.
Global Location Profiles Job Engineer Global Talent Insights

Role View

Talent Neuron

Global Cost & Salary Insights

Monitor

University Outlook Peer Companies

For Detailed information on Location, Talent, Cost, Risks, University Information contact info@talentneuron.com
Source: Talent Neuron Website

4701 Patrick Henry Dr. Building 7 Santa Clara CA 95054 Phone: +1-408-716-8432 21, Waterway Ave, Suite 300 The Woodlands TX 77380 Phone: +1-281-362-2773 69 "Prathiba Complex", 4th 'A' Cross, Koramangala Ind. Layout 5th Block, Koramangala Bangalore 560095 Phone: +91-80-41127925/6 First Floor, Plot no. 131, Sector 44, Gurgaon-122002, Phone: +91 124 4420100

THANK YOU

info@talentneuron.com www.talentneuron.com

@talentneuron