BlueApple Technologies (P) Ltd.

E 66, Sector 6, Noida 201 301

Tel: +91 120 4273460/61 (India), +1 877 806 4615 (US Tool Free), +44 20 7183 0794 (UK). E-mail: g.singh@blueappleonline.com

SRS [System Requirements Study] BUSINESS BLUEPRINT DOCUMENT

To be filled by the client to the best of his/her knowledge; Mark a question for discussion if unsure about it; If filled in soft copy, type in RED

Client Name Project Type Project Start date GO-LIVE date Project Head Contact Person

__ ___ ___ ___ ___ ____________________

___________________________________________________ ___________________________________________________ ___________________________________________________ ___________________________________________________ ___________________________________________________

BlueApples Business Blueprint is the product of our extensive experience and expertise in understanding how customers can leverage the Internet as a sound, independent medium for doing business and gathering information. The Web is such a pervasive, convenient and interactive medium that increasingly, Customers, Investors, Prospective Clients, Partners and the Media, all interface with a Company through its website. Apart from the opportunity for increased business, each such interface provides a tremendous opportunity to enhance or, if executed poorly, considerably deteriorate the brand equity of the organisation. In an age when information abundance forces executives to assume, extrapolate and form perceptions with minimal interaction, a single misstep, a failed link, outdated or inadequate information, late response or poor customer handling could seriously damage business opportunities. The Business Blueprint provides a structured approach that can be used by our Web Conception Team for creation of a relevant, effective and high-impact web presence. The Business Blueprint represents the first step of gathering the required information in a concise and structured format to set and achieve the website objectives. For any queries, clarifications or suggestions please feel free to email us at prabhash@blueappleonline.com BlueApple Technologies BlueApple Technologies (P) Ltd. specializes in providing innovative and creative solutions to all your technology-based needs for the Web. We have extensive experience and expertise in the areas of Websites, Portals, E-Commerce and Web Applications, Integration, Maintenance and Hosting, development of web based Applications, specialized Intranet and Extranet development.

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Company

Please provide a brief description of the company and the current website URL if any. Brief Company History

Mission Statement

Details about the Industry of operation

Names and brief descriptions of competitors

Critical success factors in your business? OR How does the Company currently differentiate with the marketplace/audience? What are the main reasons customers choose you over competition?

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E-Commerce

What are the key objectives for the site?

To sell products/services online. To provide information about the products/services. To promote the company name & brand. To increase the reach and visibility of the product/services while supporting offline sales. To create a captive audience/community for the site by creating a portal on Olive. Any Other Please Specify

Which of the following functionalities would you like on the site? Please check

CMS Product Catalog Featured product listing Payment gateway Free shipping. Product cross sell . Discounts . Product reviews and ratings Inventory Management
slip

Guestbook Message board Prod. category/Sub category Attributes support Banner management Multi currency Site search Tax Calculator Real-time shipping Customized shipping Image Gallery Product attribute images Gift certificate Discount Coupons Order history Order tracking Online return request Print order invoice & pack

Feedback forms FAQ module Jobs section Blog

Video Streaming Audio streaming RSS feeds Newsletter Mgt Reports Forums Multi-language Support Any Other Please Specify

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Website

Should the site be worded in British or American English?

British

American

Please give the URLs of some reference sites that you like from the design perspective.

Please give the URLs of some reference sites that you like for some feature or functionality along with those specific features/ functionality details.

Do you wish to specify any personal preference for style, colours and graphics to be used for the design of the website? If Yes, please specify. Yes. To match brand ID. Can supply images. For what screen resolution would you prefer your site to be optimised for?

800x600 Depends on design

1024x768 Other

640x480 we decide

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Technical Information

What is the desired / current domain name? Hosting Do you have any preferred Platform for hosting the site? If YES, please specify

No preference

Windows NT Unix

/ Linux

Have you selected a server for hosting the site? Would you like us to host the site for you?

YES YES

NO NO

Applications/Database Do you have any preference for the scripting language to be used for development?

No preference

ASP

ASP.NET

PHP

Which database would you prefer?

SQL Server Oracle

Is the database structure ready?

MySQL

Other ______________ YES NO

Software Do you want to run any legacy application software on the Site? YES If YES, please provide details

NO

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Post GO-LIVE / Web Promotions

Who will be in charge of content addition/ maintenance at your end? What area/ type of content would you want changed most often?

Which area of the site are images most likely to change frequently?

How frequently would you like to update the site after GO-LIVE?

Would you like us to give you a plan that includes site maintenance and updation after GO-LIVE?

YES

NO

Are you planning a web promotion strategy, mainly through Search Engine Rankings?

I yes then would you like the site to be optimized for search engines?

Yes No Not Sure

Would you like the site to be submitted to the popular search engines?

Yes No Not Sure

Would you like us to work post launch and achieve and maintain a high ranking in search results for your selected keywords?

Yes No Not Sure

If yes, would you like to specify the keywords. Any other information you would like to add __________________________________________________________________________ __________________________________________________________________________ __________________________________________________________________________ __________________________________________________________________________ __________________________________________________________________________

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