Dell Global Data

Dell Inc.
Dell Inc. - Financial and Strategic Analysis Review

Publication Date: 10-Jan-2013 Reference Code: GDTC40286FSA
Company Snapshot
Key Information
Dell Inc., Key Information Web Address Financial year-end Number of Employees NASD
Source : GlobalData
Company Overview
Dell Inc. (Dell) is an international provider of desktop personal computers, software and peripherals. The company designs, develops, manufactures, markets, and supports information technology systems. It also services printers, servers, and other related products. The company's product portfolio includes laptops, desktops, workstations, storage devices and printers. Dell also provides a range of consulting services to enhance the energy efficiency of data centers such as capacity planning, data center optimization assessments, virtualization and energy efficiency research for maximizing value.
5.72 39.16 103.78 7.14 NA Increasing Operational Efficiency Focused Channels Operations Strong Product Portfolio Litigations Limited Liquidity Dell Inc., SWOT Analysis Strengths Weaknesses
www.dell.com February 106,700 DELL
Key Ratios
Dell Inc., Key Ratios P/E Return on Equity (%) Debt/Equity (%) Operating profit margin (%) Dividend Yield
Note: Above ratios are based on share price as of 08-Jan-2013 Source : GlobalData
SWOT Analysis
Share Data
Dell Inc., Share Data Share Price (USD) as on 08-Jan-2013 EPS (USD) Market Cap (million USD) Enterprise Value (million USD) Shares Outstanding (million)
Source : GlobalData
10.77 1.88 1,871 16,774 1,737
Opportunities Growing Cloud Computing Markets IT Market Outlook
Threats Foreign Currency Fluctuations Rapid Technological Changes Intense Competition
Strategic Acquisitions
Performance Chart
Dell Inc., Performance Chart (2008 - 2012)
Source : GlobalData
Financial Performance
The company reported revenues of (U.S. Dollars) USD 62,071.00 million during the fiscal year ended February 2012, an increase of 0.94% over 2011. The operating profit of the company was USD 4,431.00 million during the fiscal year 2012, an increase of 26.42% over 2011. The net profit of the company was USD 3,492.00 million during the fiscal year 2012, an increase of 32.52% over 2011.
Source : GlobalData
Dell Inc.- Financial and Strategic Analysis Review
Reference Code: GDTC40286FSA Page 1
Dell Inc. Dell Inc. - Key Facts

Dell Inc., Key Facts
Corporate Address Telephone Fax URL Industry Locations
One Dell Way, Round Rock, TX, 78682, United States +1 800 2893355 www.dell.com
Ticker Symbol, Stock Exchange No. of Employees Fiscal Year End Revenue (in USD Million)
DELL [NASDAQ] 106,700 February 62071.00
Clean Technology, Retailing, Technology and Telecommunication Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Chile, China, Costa Rica, Denmark, Finland, France, Germany, Greece, Hungary, India, Indonesia, Ireland, Italy, Japan, Malaysia, Mexico, Panama, Philippines, Poland, Republic of Korea, Romania, Singapore, Spain, Sweden, Switzerland, Taiwan, Thailand, United Kingdom, United States, Vietnam
Source : GlobalData
Dell Inc. Dell Inc. - Business Description

Dell Inc. (Dell) is a US-based hardware device provider. The company provides desktops and laptops in the US and Europe. The company provides a wide range of advanced technology systems and services, along with the industry's greenest desktops and notebooks. It has a worldwide portfolio of numerous patents and several other patent and trademark pending applications. Dell is also certified by the International Standards Organization for its design, manufacture and service of computer products across the world. The company sells its products and services through select retailers and third-party value-added resellers. It retails its merchandise directly to customers through telephone orders and website. Dell organizes its business into four segments, namely, Large Enterprise, Public, Small and Medium businesses and Consumer. The Large Enterprise business segment provides IT infrastructure and solutions to large global and national corporate businesses. The company, through this segment, delivers innovative solutions and services through data center and cloud computing solutions. For the fiscal year ended February 2012, the Large Enterprise segment generated revenue of $18,457m, as compared to $17,813m in the previous year. This segment accounted for 30% of the company's total revenue in fiscal year 2012. The Public business segment provides a a broad range of unique IT requirements to customers in educational institutions, government, health care, and law enforcement agencies. For the fiscal year ended February 2012, the Public business segment generated revenue of $16,548m, as compared to $16,851m in the previous year. This segment accounted for 27% of the company's total revenue in fiscal year 2012. The Small and Medium business segment focuses on small and medium business-related solutions and technology. For the fiscal year ended February 2012, the Small and Medium business segment generated revenue of $16,548m, as compared to $14,473m in the previous year. This segment accounted for 24% of the company's total revenue in fiscal year 2012. The Consumer business segment focuses on delivering the customers requirements from the total technology experience of entertainment, mobility, gaming, and design. For the fiscal year ended February 2012, the Consumer business segment generated revenue of $11,900m, as compared to $12,357m in the previous year. This segment accounted for 19% of the company's total revenue in fiscal year 2012. The company classifies its offerings into several product lines, including desktop computer systems, mobility products, software and peripherals, servers and networking products and storage products. The company offers a wide variety of mobility and desktop products, including notebooks, workstations, tablets, smartphones, and desktop PCs, to its commercial and consumer customers. The companys desktop computer systems include desktops of several designs for various customer segments. Its various lines of desktops include Inspiron, XPS, Alienware Vostro, OptiPlex and Precision. The XPS and Alienware lines have multimedia capability for providing the highest gaming performance. The OptiPlex line is designed for business, government and institutional customers to manage their total cost of ownership by offering a portfolio of secure, manageable and stable lifecycle products. The Inspiron line of desktop computers is designed for mainstream PC users, requiring the latest features for their productivity and entertainment needs and Vostro line is designed to provide technology and services to suit the specific needs of small businesses. The companys mobility product line includes innovative systems that are elegant, sleek, thin and light weight. Its product line includes XPS, Alienware, Latitude, Inspiron and VostroT lines of laptop computers. It also offers handhelds and MP3 players. The Precision line of mobile workstation products is developed for advanced applications and exceptional performance. For the fiscal year ended February 3, 2012, the Client product and service category (including mobility and desktop PCs) reported revenue of $33,248m, indicating a decrease of 1.21% over revenue in 2011. It accounted for 51.97% of the companys total revenue in 2011.
The companys software and peripherals product line offers Dell-branded printers, displays and other third-party peripheral products such as software titles, printers, televisions, laptop accessories, networking and wireless products, digital cameras, power adapters, scanners and other products. The company offers products from software publishers, through ASAP Software Express Inc., a software solutions and licensing services provider. Dell also provides a wide variety of branded and non-branded display products, including flat panel monitors and projectors. For the fiscal year ended February 3, 2012, the software and peripherals product line reported revenue of $10,222m, showing a decrease of 0.38% over revenue in 2011. This accounted for 15.98% of the companys total revenue in 2011.
Dell Inc.
The companys servers and networking product line provides networking products and servers. The PowerEdge line of servers is designed to provide its customers the scalability and its options include rack, blade and tower servers for enterprise customers, small organizations, networks and remote offices. Dells PowerConnect switches are used to connect computers and servers in small-to-medium-sized networks. PowerConnect products offer enterprise-class features and customized Dell server solutions for very large data center customers. The companys storage product and services product line offers an all-inclusive portfolio of advanced storage solutions such as storage area networks, network-attached storage, direct-attached storage, disk and tape backup systems and removable disk backup. Its product line includes PowerVault, EqualLogic and DX Object storage, which enable businesses to optimize storage for varied environments with diverse requirements. The companys services include infrastructure consulting services, deployment services, asset recovery and recycling services, IT outsourcing, consulting, applications development, applications maintenance, and business process services. It groups its services into three categories, namely, transactional, outsourcing, and project-based. From fiscal 2013, the company will classify its services as support and deployment services, infrastructure, cloud, and security services, and applications and business process services. For the fiscal year ended February 3, 2012, the Enterprise Solutions and Services product line reported revenue of $20,501m, indicating an increase of 16.64% over revenue in 2011. It accounted for 32.05% of the companys total revenue in 2011. Geographically, the company categorizes its business operations into two regions, namely, United States and Foreign countries. For the fiscal year ended February 2012, United States contributed 49.0% of the company's total revenue, followed by Foreign countries with 51.0%. In July 2012 Dell and Quest Software entered into a definitive agreement for Dell to acquire Quest, an IT management software provider. The Quest Software acquisition provides various components to expand Dells software capabilities in security, systems management, data protection and workspace management. In June 2012, the company expanded its XPS laptop portfolio with the XPS 14 and XPS 15 laptops. In the same month, Dell was awarded an order under the General Services Administration (GSA) Alliant Government Wide Acquisition Contract (GWAC) by the National Institute of Allergy and Infectious Diseases (NIAID), under which Dell will provide support services to the Institutes domestic and international users which include biomedical researchers, managers and administrative staff. During the same period, National Institutes of Health Information Technology Acquisition and Assessment Center (NITAAC) selected Dell as one of the awardees of the Chief Information Officer Solution and Partners 3 (CIO-SP3) contract.
In May 2012 Dell acquired Wyse Technology, a leading company in cloud client computing. With this acquisition, the company expanded its desktop virtualization offering that enable it to offer range of IT solutions for its customers and partners. In the same month, the company expanded its Dell Cloud Business Applications portfolio by introducing Dell Integration Packs, an integration solution for growing businesses that enables automatic synchronization of critical data between popular software applications. The company opened its New York solution center, a global network of solution centers that enable its customers to explore, test and deploy solutions for building IT infrastructures. Dell completed its acquisition of SonicWALL, Inc., a leading company in advanced network security, secure remote access, email security, backup and recovery, and management and reporting. With SonicWALL acquisition, the company expanded its security software and services portfolio. Dell and Red Hat, Inc., the leading provider of open source solutions, signed an agreement to produce Dell and Red Hat hardware/software solutions for IT manufacturers worldwide. In April 2012, Dell designed a partnership program Emerging Solutions Ecosystem, to accelerate cloud computing deployments. The company entered into an agreement with EdgeCast Networks and Elemental Technologies to make content production and delivery networks more attainable for service providers. It acquired Clerity Solutions, a global provider of applications modernization and re-hosting solutions and services. It also signed a definitive agreement to acquire Make Technologies, a leading global provider of application modernization software and services. The company's acquisition of Make Technologies and Clerity Solutions to Dell Services allow the company to modernize its applications portfolios. In March 2012, oneworld, a global airline alliance, implemented a new information technology (IT) hub based on Dell Boomi AtomSphere cloud integration. The company signed an agreement to acquire SonicWALL, Inc. The company expanded its portfolio of desktop virtualization solutions (DVS) by offering new solutions including DVS Simplified Appliance and DVS Enterprise, which will help a wide range of IT organizations implement virtual desktop infrastructures (VDI). Dell introduced Cloud Services & Solutions Certification for PartnerDirect channel partners, which will enable them to provide cloud services and
Dell Inc.
solutions to customers based on both Dell technology and their own technology services. Dell expanded its cloud applications portfolio for growing businesses, Dell Cloud Business Applications (DCBA), with new offerings including eSignature and eDocument Solutions. It upgraded and expanded its online IT community site, AppDeploy.com, under the name, ITNinja. It signed a definitive agreement to acquire SonicWALL, Inc., a leading company in advanced network security and data protection. American Red Cross and Dell also launched a Digital Operations Center, the first social media-based operation for humanitarian relief. In February 2012, Dell acquired AppAssure, a company providing application protection for virtual, physical and cloud infrastructures. The company was also named recipient of the VMware Global SMB Partner of the Year Partner Network Award by Vmware. The company opened a new technology center in Quincy, Washington, which will provide an access to cloud technologies and IT outsourcing services to the customers in North America. Dell, together with Atos, announced an offering of IT outsourcing services to provide a standardized cloud-based IT infrastructure and global support solution for Wolters Kluwer customers. In January 2012, Dell OEM Solutions was selected by Booxware Softwaresysteme GmbH, to deliver a customized hardware platform and a range of supply chain and support services for its appliances. Taleo Corporation, a leading SaaS-based Talent Management solutions provider, selected Dell Boomi to integrate customer data in talent management cloud.
Dell Inc. Dell Inc. - Major Products and Services

Dell Inc. (Dell) designs, developing, manufactures, markets and services personal computers, printers, servers and other related products. The companys key products and services include the following:
Dell Inc., Major Products and Services Products: Desktop Computer Ssystems Mobility Products Software and Peripherals Networking Products Servers Storage Products Printers Services: Infrastructure Consulting Services Deployment Services Asset Recovery and Recycling Services Training Services Support Services Managed Services Brands: Dell
Source : GlobalData
Dell Inc.
Dell Inc. - History

Dell Inc., History 2011 Acquisitions/Mergers/Takeovers In August, the company acquired Force10 Networks, a company active in high-performance data center networking. In February, the company completed the acquisition of Compellent Technologies, Inc. The company acquired Dell Financial Services (DFS) Canada Ltd. The company signed a strategic alliance agreement with ikaSystems to deliver advanced administration and care management solutions to healthcare payers. The companys Dell Boomi selected as the "Best Integration Solution" in the Software & Information Industry Association's (SIIA) 26th Annual CODiE Awards. In April, the company planned to open the Dell Silicon Valley Research and Development Center to support its strategic expansion of solutions capabilities, including networking design and development, storage development and cloud computing. In October, Dell opened newest research and development center to achieve strategic expansion of technology solutions capabilities. SAP and Dell announced an expansion of their long-standing relationship that will deliver new cloud and in-memory computing offerings to help organizations transform their businesses. In December, Dell expanded its Integrated CRM solution for growing businesses, Dell Cloud Business Applications (DCBA), by adding Salesforce Service Cloud. In May, Dell introduced the XPS 15z laptop, the thinnest 15-inch PC on the planet, and the first in a series of new thin and ultra-powerful products from Dell. In October, the company introduced the Inspiron One 2320, the all-in-one desktop that delivers the latest in entertainment and interactive experiences for the entire family. In September, Dell extended its ProSupport service to include non-Dell systems and devices in Europe. The company introduced new Dell EqualLogic storage solutions and supporting software to help customers address the data management requirements of increasingly dynamic, virtualized data centers. The company introduced new desktops and notebooks in each of its consumer brands, including thin and powerful Inspiron and XPS notebooks. Dell entered into a partnership with OnLive, Inc., a pioneer of on-demand, instant-play video games, to power the OnLive Game Service. Dell entered into a strategic alliance with Telefonica to develop future products and services designed around enhanced data first experiences, enabling customers to interact with family, friends and businesses whenever and wherever.
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Dell Inc.
2010 Contracts/Agreements Dell signed an agreement to acquire 3PAR, a leading global provider of highly-virtualized storage solutions with advanced data management features, including dynamic tiering and thin provisioning, for multi-tenant cloud-computing environments. The company entered into an alliance with INTEGRITY Global Security, a wholly-owned subsidiary of Green Hills Software to provide the INTEGRITY separation kernel for general-purpose secure computing to government agencies. The company signed an agreement to acquire Scalent, a private company that provides software, which makes data center infrastructure dynamic, easily scalable and highly efficient. The company launched 15.6-inch mobile workstation offering the Intel Core i7 processor Extreme edition and NVIDIA Quadro FX 1800M graphics solution. The company announced the sale of its North American remanufacturing operation in Lebanon, Tenn., to GENCO Supply Chain Solutions, a U.S.-based, third-party logistics services provider. The company announced that WellPoint, Inc., the nation's largest health benefits company by medical membership has entered into a five-year outsourcing agreement for field support and help desk services through Dell Global Services. The company entered into partnership with Brocade to offer Dell customers end-to-end computing. The company completed its $1.4 billion acquisition of EqualLogic, a leading provider of high-performance storage area network (SAN) solutions. The company completed the acquisition of The Networked Storage Company (TNWSC), a leading IT consultancy firm. Dell launched Assessment and Consulting Services to simplify the evaluation and selection of storage, backup, recovery and archiving environments. Dell entered into an agreement to acquire privately-held ZING Systems. The company entered into an agreement to acquire privately-held SilverBack Technologies. Dell and Bic Camera partnered on retail sales in Japan. Dell and SAP partnered to simplify information technology for retail operations. Dell and Staples entered into a retail agreement and environmental collaboration. Dell entered into an agreement to acquire ASAP Software. Dell entered into an agreement with Emerson Network Power and its Liebert power and cooling business. Dell partnered with Gome, Chinas largest consumer electronics retailer on retail sales in China. Dell signed an agreement to acquire privately-held Everdream, a provider of Software as a Service (SaaS) solutions.
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Dell Inc.
2007 2007 2006 2006 2006 2006 Corporate Changes/Expansions New Products/Services Acquisitions/Mergers/Takeovers Contracts/Agreements Contracts/Agreements Corporate Changes/Expansions Dell established a new global research and development center in Bangalore. The company launched Latitude D630, the first notebook computer. The company acquired Alienware Corporation. Dell and EMC extended their global alliance for five years. Dell and Sprint entered into a partnership to offer notebook computers. The company established a new facility in the Edmonton Research Park housing 1,000 employees. Dell entered into a contract with Bombardier Recreational Products. The company opened its third US manufacturing location in Winston- Salem, North Carolina. The company opened a Dell Enterprise Command Center (ECC) in Limerick, Ireland. The company's name was changed from Dell Computer Corporation to Dell. The company launched Blade server, Aximx5 handheld and 3100MP projector. Dell acquired CovergeNet, a storage hardware and software developer. Dell expanded its manufacturing facilities in the Americas and Europe. The company started Asia Pacific manufacturing center in Malaysia. Dell started selling computers through its website. The company opened a manufacturing center in Limerick, Ireland. The company introduced its first notebook computer. The company made its initial public offering. The company introduced the Turbo, its first PC. Michael Dell founded the company as Dell Computer Corporation (Dell) in 1984.
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Source : GlobalData
Dell Inc. Dell Inc. - SWOT Analysis

SWOT Analysis - Overview Dell Inc. is focused on designing, developing, manufacturing, marketing and servicing personal computers, printers, servers and other related products. It serves large corporate, government, healthcare and education customers. It also serves small to medium businesses and individual consumers. The company has developed a strong competitive position in the market through strong product portfolio and focused channel operations. Lawsuits and allegations, and its poor liquidity position are areas of concern. Going forward, economic downturn and competition may impede its growth opportunities. However, Dells latest agreement to acquire Perot and its other recent acquisitions offer scope for growth. Dell Inc. - Strengths Strength - Increasing Operational Efficiency The company reported strong operational efficiency with decreased cost and increased margins. Dells revenues in the fiscal year 2012 accounted for $62,071m, representing an increase of 0.94% over 2011. During fiscal 2012, the companys operating income was $4,431m, as compared to $3,505m, an increase of 26.42% over 2011. Its net profit also increased significantly to $3,492m, an increase of 32.52% over 2011. The companys gross margin and operating margin increased to 22.25% (18.53%-2011) and 7.14% (5.7%-2011) respectively during the fiscal year ended 2012. The increased operating margin may indicate efficient cost management or a strong pricing strategy by the company. Its return on equity, capital employed and working capital rose to 39.16% (33.93%-2011), 19.66% (18.34%-2011) and 59.5% (36.75%-2011) respectively. On the other hand, the company reduced its operating cost as percentage of sales to 92.86% in 2012 from 94.3% in 2011. The decreasing cost structure improves the margin position of the company. Strength - Focused Channels Operations The company organized its operations into four customer segments, namely, consumer, SME, large enterprise and the public sector. Dell's marketing strategy is organized under three principles, namely, need, trend and the characteristics of its customers. Dell operates on the customer-focused direct business model and indirect sales channels outside the US. The direct sales operations of the company are spread across various markets including Australia, Brunei, China, Hong Kong, India, Japan, Korea, Macau, Malaysia, New Zealand, Singapore, Taiwan and Thailand. Furthermore, the company operates 38 distributors, which serve another 31 markets. It believes in maintaining direct contact with its customers. The company has the most efficient and effective supply chain management in place. Customers place their orders either by telephone or through the website and the customized product reaches their doorstep within seven days. The assembled products are directly shipped from the warehouses of the company to the customers. The company gets continuous benefits from its direct business models through direct and continuous feedback from customers. The feedback from customers help the company in developing and refining Dells products and marketing programs for specific customer groups. Furthermore, the companys direct sales team helps minimize the costs and reduces its sales credit risk as it collects receivables directly from the customers. Moreover, its indirect sales channels help capitalize on the relationships and gain valuable knowledge of traditional customs and logistics. Strength - Strong Product Portfolio Dell has a wide range of IT hardware products, which makes it a leader in the market. Its products include laptops/notebook computers, mini netbooks, desktops, keyboards, mouse, and monitors. It is also a distributor of toners, GPS products, mouse, digital cameras, gaming consoles, mobile phones, PDAs, televisions, etc. It is also a third-party vendor of operating systems, besides selling software solutions including anti-virus suite and Internet security ware. The company also provides related services to its customers including configuration, installation, and maintenance services. In addition, it offers financial services to its customers, enabling them to buy on credit. Wide range of products and related services enable it to retain its customer base. In May 2011, Dell announced additions to its desktop virtualization solutions portfolio including an enhanced Dell Virtual Lab 2.0 solution and new Dell OptiPlex FX170 and FX130 thin client offerings. The new Virtual Lab 2.0 solution, designed for colleges and universities, with validation testing on six of the most popular applications, affording students and faculty the freedom to access secure, lab-based software virtually anytime, anywhere and from any device. It also introduced the XPS 15z laptop, the thinnest 15-inch PC on the planet, and the first in a series of new thin and ultra-powerful products from Dell. In August 2011, the company introduced new Dell EqualLogic storage solutions and supporting software to help customers address the data management requirements of increasingly dynamic, virtualized data centers. The company also released details of new integration across its storage portfolio with the forthcoming VMware vSphere 5 virtualization and cloud infrastructure platform. Strength - Robust Research & Development Capabilities Dell has robust research and development (R&D) capabilities. The R&D activities of the company focus on improving the performance of products and developing new technologies. The company focuses on R&D activities to develop new information technology systems equipment and enhance as well as maintain its technological advantages. Its R&D capabilities enable Dell to overcome technical barriers encountered in the commercialization of sophisticated computer
Dell Inc.
devices and peripherals. In last three years, the company invested more than $1,933m in company-sponsored research and development. The R&D team of the company has undertaken several projects to enhance and develop various products and technologies. During Fiscal 2012, the company opened a research and development center in Santa Clara, California as well as a data center in Washington. As of February 2, 2012, the company obtained 3,449 worldwide patents and applied for 1,660 additional worldwide patents. During Fiscal 2012, research, development, and engineering expenses were 1.5% of net revenue, compared to 1.0% during the prior year. The company also holds licenses to use numerous third-party patents. Strong R&D capabilities of the company enable it to implement innovative technology and deliver advanced products and services that meet its customers' critical needs. Dell Inc. - Weaknesses Weakness - Litigations Involvement in litigation adds to costs, which could have an adverse impact on the operations and financial position of the company. Dell is involved in various claims, suits, assessments, investigations, and legal proceedings, consisting of matters involving consumer, antitrust, tax, intellectual property, and other issues on a global basis. In 2010, it was alleged that the company shipped over 11.8 million faulty OptiPlex PCs between 2003 and 2005 that incorporated a faulty capacitor. In 2008, Convolve, Inc. sued Dell, Western Digital Corporation, Hitachi Global Storage Technologies, Inc., and Hitachi Ltd. in the Eastern District of Texas, Marshall Division, alleging that the defendants infringe United States Patent No. 4,916,635 (entitled Shaping Command Inputs to Minimize Unwanted Dynamics) and United States Patent No. 6,314,473 (entitled System for Removing Selected Unwanted Frequencies in Accordance with Altered Settings in a User Interface of a Data Storage Device). In 2011, a jury found that the patents had been infringed and awarded the plaintiff the amount. Additionally, the company is involved in various legal proceedings which include commercial litigation and a variety of patent suits. The outcome of these litigations is still pending and is unpredictable. Adverse outcome could have a material adverse effect on Dentsplys operational and financial performance. Weakness - Limited Liquidity Dell has limited liquidity, which makes it difficult to the company to meet its short term obligations. In fiscal 2012, the company reported a current ratio of 1.34 as compared to 1.49 in fiscal 2011. A lower current ratio indicates that the company is in a weaker financial position than other companies in the sector. Similarly, the company reported weak quick and cash ratios of 1.27 (1.42-2011) and 0.67 (0.74-2011), respectively in 2012. The companys debt burden increased to $9,254m in 2012 from $5,997m in 2011, reflecting an increase of 54.3% over 2011. Low ratios represent weak liquidity and performance of the company. The performance of the company depends largely on the cash reserves and its ability to generate cash from operations. Lack of sufficient cash or cash equivalents would negatively affect the working capital of the company, which could hamper the companys operations. Dell Inc. - Opportunities Opportunity - Growing Cloud Computing Markets In December 2011, Dell announced to expand its Integrated CRM solution for growing businesses, Dell Cloud Business Applications (DCBA), by adding Salesforce Service Cloud, the industry-leading customer service application from salesforce.com. As per the industry analysts, the global markets for global cloud computing is forecasted grow from $37.8 billion in 2010 to $121.1 billion in 2015 at a CAGR of 26.2% during the period. As per estimates from analysts, the cloud computing markets of Germany is expected to grow from EUR1.14 billion in 2010 to EUR8.2 billion in 2015, an average growth rate of 48%. The cloud computing markets is expected to account approximately 10% of total IT expenditure in Germany by 2015. In addition, the markets of North American and European virtualization markets expected to grow at a CAGR of 8.5% during 2010-16. As per industry analysts, the markets for virtualization of North America and Europe will cross $12.3.8 billion and $94.7 billion, respectively in 2016. Such positive growth in cloud computing markets provides the company an opportunity for further growth. Opportunity - IT Market Outlook The company could benefit from the positive long-term outlook for IT services market. According to industry estimates, expenditure on IT services is expected to rebound by 2012, at an expected growth rate of 6%. Demand for IT services is likely to be driven by growth in financial services, healthcare, communications and media. Worldwide IT spending reported $3.6 trillion in 2011, reflecting an increase of 5.1% over that in 2010. Moreover, global IT market is expected to expand nearly 30% over the next few years. The demand for green IT services, driven by companies trying to improve their cost efficiencies, is projected to be about $4.8 billion by 2013. In 2011, the demand for three major segments of the IT market, namely, hardware, software, and services, is increased to 7.8%, 5.3% and 3.5% respectively over that in 2010, leading to an increase in demand for servers, peripherals and storage, and networking equipment. Thus, the company could capitalize on the growing global IT services market, which could enhance its revenue and strengthen its market position. Opportunity - Strategic Acquisitions
Dell Inc.
The company focuses on acquisitions that complement its existing businesses. In July 2012, Dell and Quest Software entered into a definitive agreement for Dell to acquire Quest, an IT management software provider. The Quest Software acquisition provides various components to expand Dells software capabilities in security, systems management, data protection and workspace management. In May 2012, Dell acquired Wyse Technology, a leading company in cloud client computing. With this acquisition, the company expanded its desktop virtualization offering that enable it to offer range of IT solutions for its customers and partners. In the same month, the company acquired SonicWALL, Inc., a leading company in advanced network security, secure remote access, email security, backup and recovery, and management and reporting. With SonicWALL acquisition, the company expanded its security software and services portfolio. In April 2012, the company signed a definitive agreement to acquire Make Technologies, a leading global provider of application modernization software and services that reduce the cost, risk and time required to re-engineer applications. This acquisition of Make Technologies, Clerity Solutions and its existing services capabilities enables Dell to provide end-to-end solutions from hardware through application migration services. In April 2012, the company also completed the acquisition of Clerity Solutions, a leading global provider of applications modernization and re-hosting solutions and services. This acquisition enables Dell Services to help customers reduce the cost of transitioning business-critical applications and data from legacy computing systems and onto more modern architectures, including the cloud. The company also signed definitive agreement to acquire Wyse Technology, the global leader in cloud client computing, to significantly expand its desktop virtualization offerings. This expands Dells desktop virtualization capabilities and provides new market opportunities for the full range of Dells enterprise solutions and services. In March 2012, the company announced its intent to acquire SonicWALL, Inc. designs comprehensive security solutions combining advanced capability with ease of use, delivering a high return on investment for customers. This acquisition expands the companys rapidly growing security and services portfolio, which includes security services, cloud security solutions, data encryption solutions and vulnerability and patch management. Dell acquired AppAssure, a global leader in complete server, data and application protection for virtual, physical and cloud infrastructures. This acquisition broadens its enterprise portfolio for a complete range of data center products and solutions and extends its Fluid Data architecture to constantly adapt to change, deliver business results faster and protect data everywhere. In early 2012, the company acquired Compellent Technologies, Inc. further expanding its network storage offerings, and it has added a variety of increasingly flexible new Dell EqualLogic (EqualLogic). In August 2011, Dell acquired Force10 Networks, a leader in high-performance data center networking. The acquisition broadens the companys networking portfolio to deliver its Virtual Network Services Infrastructure. In 2011, Dell acquired Dell Financial Services (DFS) Canada Ltd., a CIT Vendor Finance and Dell partnership. Under the agreement, the company acquired CIT Vendor Finances Dell-related assets and sales and servicing functions in Europe, and these assets enabled global expansion of Dells direct finance model. In February 2011, Dell acquired Compellent Technologies, Inc., a rapidly-growing provider of highly-virtualized storage solutions with automated data management features, including tiering and thin provisioning, for enterprise and cloud-computing environments. The company also acquired SecureWorks Inc., a globally recognized provider of information security services. The acquisition expands Dells IT-as-a-Service offerings and gives the company industry-leading capabilities. The company also acquired SecureWorks Inc. to expand its IT-as-a-Service offerings. The acquisition will help the company to enhance its technological capabilities. During Fiscal 2011, the company acquired Kace Networks, Inc., Ocarina Networks Inc., Scalent Systems Inc., Boomi, Inc., and InSite One, Inc. Strategic acquisitions such as these would enhance its product portfolio and global reach. Opportunity - Focus on Small and Medium Businesses The company, a leader with 28% share in the small and medium businesses in North America, is focusing on improving the sale of its products, services and solutions for small and medium businesses. It has been launching SSC-Small and Medium Businesses Solution Centers worldwide. A SSC-Small and Medium Businesses Solution Center sells a full line of products, services and solutions of Dell exclusively for SMB customers. It also offers customized IT solutions and pre-installed Microsoft operating systems. These centers carry products specially designed for SMBs such as Vostro desktops and notebooks, PowerEdge servers, PowerVault storage, and Dell EqualLogic storage. These centers prove to be the foundation of Dell's entire sales network. They would enable Dell to expand its customer base and market share. Dell Inc. - Threats Threat - Foreign Currency Fluctuations The robust international operations of the company increase its exposure to foreign currency fluctuations. The company operates throughout the world and has dealings in various currencies. It operates in different countries and transacts business in various currencies including Euro, Euro, Chinese Renminbi, Japanese Yen, British Pound, Canadian Dollar, and Australian Dollar. However, the functional currency of the companys operations is principally the US Dollar. The company makes efforts to mitigate the risk through foreign currency hedging. However, these hedging activities may not offset more than a portion of the adverse financial impact resulting from the unfavorable movement in foreign currency exchange rates. The constant fluctuations in currency would adversely affect the results of operations of the company. Threat - Rapid Technological Changes The technology market is subject to rapid changes, and, to compete effectively, the company must continually introduce
Dell Inc.
new products that achieve market acceptance. The IT enabled communication equipment industry is characterized by fast technological changes, evolving industry standards, changing market conditions and frequent new product and service introductions and enhancements. The introduction of products using new technologies or the adoption of new industry standards can make the existing products or products under development obsolete or unmarketable. In order to remain competitive and in order to increase its sales, the company needs to adapt to the rapidly changing business environment. Threat - Intense Competition The company faces intense competition, which could adversely affect its revenue and profitability. Competition is intense in a shrinking IT hardware market, which is subject to rapid technological advances in hardware, software, and service offerings. The company competes from both branded and generic competitors. Some of the competitors of the company include IBM and HP, which enjoy significant market position and financial strengths. There is also an influx of small players offering hardware such as mouse and keyboard, as the IT industry has generally low barriers to entry. Besides, the company also faces increased competition from new types of products as the options for mobile and cloud computing solutions increases. This could have an impact on its margin. After sales service is also another critical area, in which companies try to stand out. Threat - Change of Business Model The company augmented its operations through organic growth by expanding its presence and the portfolio offered. The company recently announced that it was shifting its operations to higher margin enterprise products, including servers, software, storage and services. Dell also has plans to acquire a few mid-sized companies to enter higher margin products segments. Further it is also planning to consolidate its Public and Large Enterprise business units into a single organization. A significant change in its business operations may impact the overall strategic position of the company as high margin products are already flooded with large players and require restructuring in its strong direct business model. Furthermore, the company could be impacted by various factors including strategic rationale, funding strategy, target financial performances relative to transaction price, and integration risk, including the extent to which it diverts management's attention from achieving its $4 billion cost reduction target.
NOTE: * Sector average represents top companies within the specified sector The above strategic analysis is based on in-house research and reflects the publishers opinion only
Dell Inc. Dell Inc. - Key Competitors

Dell Inc., Key Competitors Name Acer Inc. Apple Inc. CDW EMC Corporation Gateway, Inc. Hewlett-Packard Company International Business Machines Corporation Lenovo Group Limited SHI International Corp.
GlobalData
Headquarters Taiwan United States United States United States United States United States United States Hong Kong Special Administrative Region of China United States
Dell Inc.
Dell Inc. - Key Employees

Dell Inc., Key Employees Name Michael S. Dell Donald J. Carty James W. Breyer H. Ross Perot, Jr. Shantanu Narayen Laura Conigliaro Janet F. Clark Kenneth M. Duberstein Gerard J. Kleisterlee Brad R. Anderson Jeffrey W. Clarke Brian T. Gladden Stephen F. Schuckenbrock Lawrence P. Tu David L. Johnson Karen Quintos John Swainson Adriana Karaboutis Steven H. Price Nnamdi J. Orakwue
Source : GlobalData
Job Title Chairman, Chief Executive Officer Director Director Director Director Director Director Director Director President, Enterprise Solutions
Board Level Executive Board Non Executive Board Non Executive Board Non Executive Board Non Executive Board Non Executive Board Non Executive Board Non Executive Board Non Executive Board Senior Management
Since 2007 1992 2009 2009 2009 2011 2011 2011 2010 2012
Age 47 66 50 53 49
52 49 47 51 57 58
President, End-User Computing Senior Management Solutions & Operations, Vice Chairman Senior Management Chief Financial Officer, Senior Vice President President, Services General Counsel, Secretary, Senior Vice President Senior Vice President, Corporate Strategy Chief Marketing Officer, Senior Vice President President, Software Group Global Chief Information Officer Senior Management Senior Management Senior Management Senior Management Senior Management Senior Management 2010 2012 2012
48 57
Senior Vice President, Human Senior Management Resources Executive Assistant to Chairman Senior Management and CEO
50
Dell Inc.
Dell Inc. - Key Employee Biographies

Dell Inc., Key Employee Biographies Michael S. Dell Job Title: Chairman, Chief Executive Officer Board Level: Executive Board Since: 2007 Age: 47 Mr. Dell has been the chairman of the board of directors and the chief executive officer of Dell since 2007. He founded the company in 1984. Mr. Dell and his wife formed the Michael & Susan Dell Foundation in 1999, and he also formed MSD Capital In 1998. He serves on the Foundation Board of the World Economic Forum, the executive committee of the International Business Council and is a Member of the U.S. Business Council. He is also on the governing board of the Indian School of Business, Hyderabad, India. Mr. Gladden is the senior vice president and the chief financial officer of Dell. He served as the president and the chief executive officer of SABIC Innovative Plastics Holding BV. Prior to this, he served at General Electric (GE) for 20 years. In the past, he held several responsible positions such as vice president and the general manager and the chief financial officer of GE Plastics. He also employed as vice president and the chief financial officer of GE Medical Systems Healthcare IT business.
Brian T. Gladden Job Title: Chief Financial Officer, Senior Vice President Board Level: Senior Management Age: 47
Source : GlobalData
Dell Inc. Dell Inc. - Company Statement

A statement by Mr. Dell, the chairman and chief executive officer of Dell Inc. is given below. The following statement has been taken from the company's website. Information technology is undeniably among the great problem-solving innovations of all time. Its connecting the world, transforming the workplace, and making possible today what was considered impossible yesterday. The challenge for technology providers is understanding the problems customers are trying to solve and responding with the right solutions and services. Thats where Dell is different. Weve been listening to and engaging our customers for 28 years, and their insight guides everything we do. Our end-to-end solutions strategyand the innovations and investments we made in fiscal year 2012 to enable itare, as youd expect, truly customer inspired. Our industry is filled with both promise and complexity, and our customers tell us every day they need our help making sense of it. After all, technology is changing at lightning speed. Advances in mobility and cloud computing, the proliferation of data, and the imperative to protect, store and extract insight from it are the very real obstacles and opportunities facing our customers. Were reshaping our business to address these issues from the desktop to the data center and to help our customers achieve their full potential. Im proud to report we delivered on that promise in fiscal year 12. We made big investments to expand our portfolio of solutions and capabilities and to build an expert global workforce to deliver them to our millions of customers. By the end of the year, enterprise solutions and services accounted for roughly 50 percent of gross marginsa record result, and great validation that were on the right road and delivering the technology solutions our customers need. Technology is shaping the future and enabling human potential on a global scale. The pace of innovation today is saving lives, creating jobs, and helping children learn like never beforeand I believe were just getting started. Im proud of how Dell is evolving to deliver the solutions of tomorrow. We are more committed than ever to our growth strategy, and we know that the best days are still aheadfor our industry, our customers and for Dell. Fiscal Year 2012 Highlights Fiscal year 2012 marked the best financial performance in our history. Revenue was $62.1 billion, up one percent from fiscal year 11, and gross margin dollars, operating income and earnings per share rose to record levels. Our enterprise solutions and services business, a bellwether for execution of our strategy, grew six percent to $18.6 billion, and was nearly 30 percent of revenue and almost half of gross margin dollars. Services revenue was up 8 percent, with 75 percent growth year-over-year in new contract signings. GAAP operating income climbed 29 percent to $4.4 billion, or 7.1 percent of revenue, and non-GAAP operating income rose 24 percent to $5.1 billion, or 8.3 percent of revenue. We delivered GAAP EPS of $1.88, an increase of 39 percent, and non-GAAP EPS of $2.13, up 34 percent. Cash flow from operations grew 39 percent to $5.5 billion, and we finished the year with $18.2 billion in cash and investments. The solid financial performance of fiscal year 12 was driven largely by strategic moves to optimize our operations and invest in our end-to-end solutions and services capabilities. We remain committed to delivering the devices our customers use to generate and consume information, but we also see tremendous opportunity in developing and bringing to market the IT infrastructure that supports, connects, manages and secures it. We established four solutions groups to support our customer segmentsend-user computing, enterprise solutions, software and servicesand are committed to designing and delivering technologies that are practical, relevant and customer inspired. Without legacy products and business models to hold us back, Dell is uniquely positioned in the industry to adopt, develop and deploy the evolutionary and revolutionary solutions our customers need to do and achieve more. Early last year, we announced our intent to invest $1 billion in cloud data and solution centers to help our customers adopt and benefit from new compute and information-delivery advancements. Since then weve opened 11 solution centers, two data centers and increased our R&D spend by 30 percentinnovating inside Dell to make cloud, data center virtualization, intelligent data management, and next-generation solutions and services more accessible to customers of all sizes. We also continued to invest in our intellectual property portfolio by acquiring RNA Networks and Force10 Networks, companies that specialize in virtualizing and automating data center and cloud networks. Weve acquired more than a dozen companies since we began executing our solutions strategy, and weve brought this momentum into the current fiscal year. AppAssure, SonicWALL, Wyse Technology, Clerity and Make Technologies are our latest additions to a growing list of strategic acquisitions. These companies bring critical, market-tested IT modernization, desktop virtualization, storage and security capabilities to Dell that are enabling our end-to-end solutions strategy. We improved the cost position, execution and profitability of our core laptop and desktop business by simplifying our offerings, enhancing our online ordering process, and revamping our supply chain. These optimization measures helped free up capital to reinvest in the strategic priorities that advance our business and deliver better value to our customers and our shareholders. Fiscal Year 2013 and Beyond We are pleased with our progress and more convinced than ever that our strategy is the right one. There is still work to do and were not slowing down in fiscal year 13. Weve already made five acquisitions and established a new software solutions group.
Dell Inc.
Youll see us continue to evolve to keep pace with our dynamic industry, but some things will never change, like our commitment to our planet, people and community. Our sustainability practices are integrated into all aspects of the product life cyclefrom design and engineering, to shipping and packaging, to operation and recyclingand are considered among the best in our industry. We work hard to foster a work environment for our global team that is inclusive, collaborative and reflects the diverse cultures of our customers all over the world. We earmark one percent of our pretax profits to high-impact, charitable causes. Last year we helped more than a half-million children in 10 countries through our youth learning programs and launched an innovative healthcare initiative to accelerate and personalize treatment for children with pediatric cancer. I am excited about our future. Information technology is a $3 trillion industry, and we currently have roughly a two-percent share. The opportunity to grow and, more importantly, to help our customers achieve their goals is tremendous. That isand will always beour ultimate goal. We know were on the right path. We know because were still listening to the people who rely on our solutions and services to do more, every day. That is the power of Dell.
Dell Inc.
Dell Inc. - Locations And Subsidiaries

Head Office Dell Inc. One Dell Way Round Rock TX ZIP: 78682 United States Tel: +1 800 2893355
Other Locations & Subsidiaries

Dell Inc., Subsidiaries Alienware Corporation 14591 SW 120th St. Miami FL Zip: 33186 United States Dell Corporation Limited Milbanke House Berkshire Zip: RG12 1RW United Kingdom Tel: +44 1344 860456 Fax: +44 1344 372767
Dell Canada Inc. 155 Gordon Baker Road Suite 501 North York ON Canada Tel: +1 416 7582100 Fax: +1 416 7582308
Perot Systems GmbH Herriotstrasse 1 Frankfurt am Main Zip: 60528 Germany Tel: +49 69 66446400 Fax: +49 69 66446500
Perot Systems Nederland B.V. Hoefseweg 1 Amersfoort Zip: 3821 The Netherlands Tel: +31 33 4534545 Fax: +31 33 4534550
ASAP Software Express Inc. 850 Asbury Drive Buffalo Grove IL Zip: 60089 United States Tel: +1 847 4653700 Fax: +1 847 4653277
KACE Networks, Inc. 1616 North Shoreline Boulevard Suite B Mountain View CA Zip: 94043 United States Tel: +1 650 3161050 Fax: +1 650 6491806 Perot Systems TSI (Middle East) FZ-LLC Building #1 Office #106 Dubai United Arab Emirates Tel: +971 4 3911760/1
PSC Management Limited Partnership 2300 W Plano Pkwy Plano TX Zip: 75075 United States
Dell Computer de Chile Ltda. Ricardo Laio 222 Piso Providencia Santiago Zip: 11
Dell Inc.
Chile Tel: +56 26856800 Fax: +56 22324290
Fax: +971 4 3918656
QSS Group, Inc 4500 Forbes Blvd Ste. 200 Lanham MD Zip: 20706 United States Url: www.qssgroupinc.com Boomi, Inc 801 Cassatt Road Suite 120 Berwyn PA Zip: 19312 United States Tel: +1 800 7323602 Fax: +1 610 8540700 Bracknell Boulevard (Block D) L.L.C. DE United States Dell America Latina Corp. DE United States Dell Asset Securitization GP L.L.C. DE United States Dell Colombia Inc. DE United States Dell Conduit Funding L.P. DE United States Dell DFS Corporation DE United States Dell Equipment Funding L.P. DE United States Dell Federal Systems Corporation DE United States Dell Federal Systems L.P. One Dell Way Rond
Alienware Labs Corporation FL United States
Bracknell Boulevard (Block C) L.L.C. DE United States
DCC Executive Security Inc. DE United States Dell Asset Revolving Trust DE United States Dell Asset Securitization Holding L.P. DE United States Dell Computer Holdings L.P. TX United States Dell Conduit GP L.L.C. DE United States Dell DFS Holdings L.L.C. DE United States Dell Equipment GP L.L.C DE United States Dell Federal Systems GP L.L.C. DE United States Dell Federal Systems LP L.L.C. DE United States
Dell Inc.
Round Rock TX Zip: 78682 United States Tel: +1 800 7271100 Fax: +1 877 4168334 Dell Financial Services L.L.C. 12234 North Interstate 35 Suite 35B Austin TX Zip: 78753 United States Tel: +1 512 7283500 Fax: +1 512 7236082 Url: www.dfs.us.dell.com Dell Global Holdings IV L.L.C. DE United States Dell Global Holdings L.L.C. DE United States Dell Global Holdings VII L.L.C. DE United States Dell International Holdings I L.L.C. DE United States
Dell Funding L.L.C. Las Vegas NV Zip: 89109 United States
Dell Global Holdings IX L.L.C. DE United States Dell Global Holdings VI L.L.C. DE United States Dell Global Holdings VIII L.L.C DE United States Dell International L.L.C. DE United States Dell Marketing GP L.L.C. Austin DE United States
Dell Marketing Corporation DE United States
Dell Marketing L.P. One Dell Way MS RR8-07 Round Rock TX Zip: 78682 United States Tel: +1 512 7230016 Fax: +1 512 2839092 Dell Products Corporation DE United States Dell Products L.P. 1 Dell Way Round Rock TX Zip: 78682
Dell Marketing LP L.L.C. DE United States
Dell Products GP L.L.C. DE United States
Dell Products LP L.L.C. DE United States
Dell Inc.
United States Tel: +1 512 3384400 Dell Receivables Corporation Wilmington DE Zip: 19808 United States Dell Receivables L.P. Round Rock TX United States Dell Revolver Company L.P. Round Rock TX Zip: 78682 United States
Dell Protective Services Inc. DE United States
Dell Receivables GP L.L.C. DE United States
Dell Receivables LP L.L.C. DE United States
Dell Revolver Funding L.L.C. Las Vegas NV Zip: 89106 United States Dell Services Engineering Corp. DE United States Dell USA Corporation DE United States Dell USA L.P. 1 Dell Way Round Rock TX Zip: 78682 United States Tel: +1 512 3384400 Fax: +1 512 7284994 Dell World Trade Corporation DE United States Dell World Trade L.P. TX United States DFS Equipment Holdings, LP DE United States DFS Funding L.L.C. DE United States
Dell Revolver GP. L.L.C. DE United States
Dell Trinity Holdings Corp. DE United States Dell USA GP L.L.C. DE United States
Dell USA LP L.L.C. DE United States
Dell World Trade GP L.L.C. DE United States Dell World Trade LP L.L.C. DE United States DFS Equipment Remarketing LLC DE United States DFS-SPV L.L.C. DE United States
Dell Inc.
DII Shield Corp. DE United States
InSite One, Inc. 135 N. Plains Industrial Road Wallingford CT Zip: 06492 United States Tel: +1 203 2656111 Fax: +1 203 2651144 Url: www.insiteone.com
License Technologies Group, Inc. 501 Dell Way Round Rock TX Zip: 78682 United States Perot Systems Communications Services, Inc. DE United States Perot Systems Government Solutions, Inc. DE United States Perot Systems Healthcare Solutions, Inc. MA United States
Perot Systems Application Solutions Inc. DE United States
Perot Systems Government Healthcare Solutions, Inc. DE United States Perot Systems Healthcare Services LLC DE United States Perot Systems Revenue Cycle Solutions, Inc. DE United States PSC GP Corporation Plano TX United States PSC LP Corporation Las Vegas NV United States
PrSM Corporation TN United States
PSC Healthcare Software, Inc. DE United States
Transaction Applications Group NE United States Canada Branch of Perot Systems Corporation Canada Corporacion Dell de Venezuela SA Venezuela Dell Computer Services de Mexico SA de CV Mexico Dell Export Sales Corporation Barbados Dell Global Holdings Ltd. Cayman Islands
Alienware Latin America, S.A Costa Rica
Canada Branch of Perot Systems Healthcare Solutions, Inc. Canada Dell Computadores do Brasil Ltda. Brazil Dell Ecuador Cia Ltda Ecuador Dell Global Holdings III L.P. Cayman Islands Dell Guatemala Ltda Guatemala
Dell Inc.
Dell Honduras S de RL de CV Honduras Dell Panama S. de R.L. Panama
Dell Mexico, S.A. de C.V. Mexico Dell Peru, SAC Peru Dell Quebec Inc. QC Canada Dell Trinidad and Tobago Limited Trinidad and Tobago Perot Systems (Canada) Corporation Canada TXZ Holding Company Limited Bermuda Abu Dhabi Branch of PSC Healthcare Software, Inc. Abu Dhabi United Arab Emirates Bracknell Boulevard Management Company Limited United Kingdom Dell A.B. Sweden Dell A/S Denmark Dell Asia B.V. The Netherlands
Dell Puerto Rico Corp. Puerto Rico
Dell Technology Services Inc. S.R.L. Costa Rica EqualLogic Canada Canada Perot Systems TSI (Bermuda) Ltd. Bermuda
26eme Avenue SAS France
Alienware Limited Ireland Branch of Dell (Free Zone Company L.L.C.) Saudi Arabia Oy Dell A.B. Finland Dell A.S. Norway Dell B.V. Transformatorweg 38-72 Amsterdam Zip: 1014 AK The Netherlands Tel: +31 20 6744200 Dell Computer EEIG United Kingdom Dell Computer S.A. Spain Dell DFS Holdings Kft. Hungary Dell Distribution (EMEA) Limited External Company (Ghana) Ghana Dell Emerging Market (EMEA) Ltd
Dell Computer (Proprietary) Ltd South Africa
Dell Computer International (II) Comercio de Computadores Sociedade Unipessoal Lda Portugal Dell Computer spol. sro Czech Republic Dell Direct Ireland Dell Distribution Maroc (Succ) Morocco Dell Emerging Markets (EMEA) Limited
Dell Inc.
Russian Federation Dell FZ-LLC United Arab Emirates Dell Global B.V. The Netherlands Dell Global Holdings III BV The Netherlands United Kingdom Dell Gesm.b.H. Austria Dell Global Holdings I BV The Netherlands Dell Global Holdings II BV The Netherlands Dell GmbH Main Airport Center Unterschweinstiege 10 Frankfurt am Main Hessen Zip: 60549 Germany
Dell Global International B.V. The Netherlands
Dell Halle GmbH Leipziger Chaussee 191 g Halle Zip: 06112 Germany Tel: +49 345 95994505 Fax: +49 345 95994500 Dell III-Comercio de Computadores, Unipessoal LDA Portugal Dell International Holdings Kft. Hungary Dell International Holdings X B.V. The Netherlands Dell International Holdings XII Cooperatoef U.A. The Netherlands Dell L.L.C. Russian Federation Dell Products Ireland Dell Products (Poland) Sp. z o.o Poland Dell Research Ireland Dell S.p.A. Italy Dell SAS Morocco
Dell Hungary Technology Solutions Trade LLC Hungary
Dell International Holdings IX B.V. United States Dell International Holdings VIII B.V. The Netherlands Dell International Holdings SAS France Dell International Services SRL Romania Dell N.V. Belgium Dell Products (Europe) B.V. The Netherlands Dell Products Manufacturing Ltd. Ireland Dell S.A. Switzerland Dell s.r.o. Slovakia Dell SA Luxembourg
Dell Inc.
Dell Services S.r.l. Italy Dell Sp.z.o.o Poland Dell Technology & Solutions (Nigeria) Limited Nigeria Dell Technology & Solutions Ltd. Ireland Dell Teknoloji Limited Sirketi Turkey DIH VI CV The Netherlands DIH VII CV The Netherlands LLC Dell Ukraine Ukraine Perot Systems (Germany) GmbH Germany Perot Systems (Switzerland) GmbH Switzerland Perot Systems A.G. Switzerland Perot Systems Investments B.V. The Netherlands Perot Systems TSI (Hungary) Liquidity Management LLC Hungary Perot Systems TSI (Mauritius) Pvt. Ltd. Mauritius Persys Ireland Limited Ireland SCI Siman France Alienware Corporation (Pacific Rim), Pty Ltd. Australia Bearing Point Management Consulting (Shanghai) Ltd. China Dell (Thailand) Co., Ltd. Thailand DELL SOLUTIONS (UK) LTD United Kingdom Dell Taiwan B.V The Netherlands Dell Technology & Solutions Israel Ltd. Israel Dell Technology Products and Services S.A. Greece DIH IX CV The Netherlands DIH VIII CV The Netherlands Jordan Branch of Perot Systems Europe Limited Jordan Perot Systems (Czech Republic) s.r.o. Czech Republic Perot Systems (Slovakia) s.r.o. Slovakia Perot Systems (UK) Ltd. United Kingdom Perot Systems B.V. The Netherlands Perot Systems S.r.l. Italy Perot Systems TSI (Netherlands) B.V The Netherlands Perot Systems TSI (India) Private Limited India SCI New-Tech France ACS (India) Limited India Australia Branch of Perot Systems (Singapore) Pte. Ltd. Australia Dell (China) Company Limited China Dell (Xiamen) Company Limited China
Dell Inc.
Dell Asia Holdings Pte. Ltd. Singapore Dell Asia Pacific Sdn. Malaysia Dell Australia Pty Limited Building 3 14 Aquatic Dr Frenchs Forest NSW Australia Tel: +61 2 89725000 Dell Global Procurement Malaysia Sdn. Bhd. Malaysia Dell Hong Kong Limited Hong Kong Special Administrative Region of China Dell International Services India Private Limited India Dell Japan Inc. 580 Saiwai-cho Kawasaki KNG Zip: 212 8589 Japan Tel: +81 044 5564300 Url: www.dell.com/jp Dell Procurement (Xiamen) Company Limited China Dell Singapore Pte. Ltd. Singapore Ocarina Networks India Pvt. Ltd. India Perot Systems (Shanghai) Consulting Co., Limited China Perot Systems Holdings Pte. Ltd Singapore
Dell Asia Pacific Sdn Bhd Pakistan
Dell Global Business Center Sdn. Bhd. Malaysia Dell Global Pte. Ltd. Singapore Dell International Inc. Republic of Korea
Dell International Services Philippines Inc. Philippines
Dell New Zealand Limited New Zealand Dell Sales Malaysia Sdn Bhd. Malaysia EqualLogic Japan Company Limited Japan Perot Systems (Malaysia) Sdn. Bhd Malaysia Perot Systems Business Process Solutions India Private Limited India PT Dell Indonesia Indonesia
Source : GlobalData
Dell Inc. Dell Inc. - Financial Ratios

Financial Ratios - Capital Market Ratios
Dell Inc., Ratios based on current share price Key Ratios P/E (Price/Earnings) Ratio EV/EBITDA (Enterprise Value/Earnings Before Interest, Taxes, Depreciation and Amortization) Enterprise Value/Sales Enterprise Value/Operating Profit Enterprise Value/Total Assets
Note: Above ratios are based on share price as of 08-Jan-2013, the above ratios are absolute numbers Source : GlobalData
08-Jan-2013 5.72 3.96 0.27 3.79 0.38
Financial Ratios - Annual Ratios

Dell Inc., Annual Ratios Key Ratios Unit/Currency USD USD USD % % % % % % % % % % % % % % % % % % % % Absolute Absolute Absolute % 1.07 1.01 0.43 15.33 1.36 1.30 0.61 47.08 1.28 1.22 0.58 72.33 1.49 1.42 0.74 77.22 6.26 76.97 38.07 10.69 44.79 254.06 6.47 12.05 14.41 14.09 19.85 -36.96 94.37 12.33 5.44 58.02 27.40 9.35 50.24 60.28 -0.05 -7.27 -13.14 -15.91 0.46 290.84 94.78 11.40 3.83 25.40 14.78 4.26 23.09 41.10 -13.42 -31.91 -39.11 -42.17 -30.18 -0.13 95.89 11.77 5.45 33.93 18.34 6.83 36.59 36.75 16.24 61.37 65.51 83.88 55.05 80.47 94.30 11.76 2008 1.31 1.86 3.77 19.09 5.63 4.82 23.6 2009 1.25 2.20 4.30 17.93 5.22 4.06 21.85 2010 0.73 2.88 5.43 17.51 4.11 2.71 21.22 2011 1.35 4.05 7.25 18.53 5.70 4.28 22.75 2012 1.88 5.06 7.87 22.25 7.14 5.63 28.62 7.14 6.83 39.16 19.67 7.84 29.37 59.50 0.94 26.42 26.57 32.52 37.99.00 -21.92 92.86 13.73 0.31 1.34 1.27 0.67 103.78
Equity Ratios
EPS (Earnings per Share) Book Value per Share Cash Value per Share
Profitability Ratios
Gross Margin Operating Margin Net Profit Margin Profit Markup PBIT Margin (Profit Before Interest & Tax) PBT Margin (Profit Before Tax) Return on Equity Return on Capital Employed Return on Assets Return on Fixed Assets Return on Working Capital
Growth Ratios
Sales Growth Operating Income Growth EBITDA Growth Net Income Growth EPS Growth Working Capital Growth
Cost Ratios
Operating Costs (% of Sales) Administration Costs (% of Sales) Interest Costs (% of Sales)
Liquidity Ratios
Current Ratio Quick Ratio Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Dell Inc.
Net Debt to Equity Debt to Capital Ratio Interest Coverage Ratio Absolute % Absolute Absolute Absolute Absolute Absolute Absolute Absolute USD USD % % 1.36 1 0.72 1.09 0.69 1.17 0.72 1.06 2.22 22.91 41.92 3.08 15.97 45.15 2.31 26.83 57.84 3.03 14.31 11.55 1.57 24.26 41.52 2.18 9.38 10.01.00 1.59 31.49 38.51 2.12 7.92 6.45 -187.44 0.06 -148.47 0.17 -116.20 0.28 -101.93 0.31 -51.56 0.41 2,319.90 1.39 29.22 34.37 2.11 6.96.00 8.34 581,734 32,727 1.09 1.38
Efficiency Ratios
Asset Turnover Fixed Asset Turnover Inventory Turnover Current Asset Turnover Capital Employed Turnover Working Capital Turnover Revenue per Employee Net Income per Employee Capex to Sales R&D to Sales
Source : GlobalData
Financial Ratios - Interim Ratios

Dell Inc., Interim Ratios Key Ratios Interim EPS (Earnings per Share) Book Value per Share Gross Margin Operating Margin Net Profit Margin Profit Markup PBIT Margin (Profit Before Interest & Tax) PBT Margin (Profit Before Tax) Operating Costs (% of Sales) Administration Costs (% of Sales) Interest Costs (% of Sales) Current Ratio Quick Ratio Debt to Equity Ratio Net Debt to Equity Debt to Capital Ratio Interest Coverage Ratio
Source : GlobalData
Unit/Currency USD USD % % % % % % % % % Absolute Absolute % Absolute % Absolute
Oct-2011 0.48 4.55 22.51 7.32 5.68 29.05
Feb-2012 0.49 4.83 22.58 7.43 5.81 29.16
May-2012 0.43 5.06 21.12 5.81 4.77 26.77
Aug-2012 0.36 5.31 21.27 5.71 4.40 27.01
Nov-2012 0.42 5.62 21.67 6.22 5.05 27.66 5.71
6.97 92.68 13.88 1.47 1.40 92.85 -82.57 36.15
6.98 92.57 13.71 1.40 1.33 95.36 -58.09 37.85
5.66 94.19 13.84 1.34 1.27 103.78 -51.56 41.07
5.49 94.29 13.93 1.35 1.28 96.17 -40.77 40.04
5.79 93.78 13.64 0.22 1.32 1.24 86.61 -31.58 36.10 -2,375.00
Dell Inc.
Financial Ratios - Ratio Charts
Dell Inc., Ratio Charts EPS Operating Margin
Return on Equity
Return on Assets
Debt to Equity Ratio
Current Ratio
Source : GlobalData
Dell Inc.
Recent Developments
Dec 04, 2012 : Dell Joins Pecan Street To Expand Research In Smart Grid Technologies Dell Inc. joined the industry advisory council of Pecan Street Inc. As a member company, Dell will provide technology and IT expertise to Pecan Street to advance its work in energy big data. Pecan Street is currently conducting a consumer energy research in Austin, Texas, including consumer electricity and gas use and solar and electric vehicle integration. In more than 400 homes, researchers are monitoring electricity and gas use from several circuits every 15 seconds. Such complex systems requiring two-way communication between users, producers and transmitters of energy rely on better data management systems to provide actionable information in real time. Dell's decision to join Pecan Street builds on its announcement this fall of the Dell smart grid data management solution: a tested architecture that bundles servers, storage, networking, and security services with better software into a ready-to-deploy solution that helps utility companies better manage their distribution networks. Working with Pecan Street through the Dell Solution Centers, Dell is providing the nonprofit with equipment, including: OptiPlex and Dell Precision workstations for the project's researchers
PowerConnect network switches
PowerVault direct-attached storage to enable easier research sharing
SonicWall back-up and recoveryand, Data center infrastructure including a Dell rack, Dell power distribution unit, Dell uninterruptible power supply, and Dell rack-mounted switch and console. Nov 26, 2012 : PVHMC Selects Dell And Siemens Healthcare For 3D Mammography Pomona Valley (California) Hospital Medical Center (PVHMC) has selected Dell Inc. and Siemens Healthcare to provide diagnostic image archiving and sharing services to address long-term data storage needs and reduce the complexity of managing medical images. The move provides the hospital with a scalable and cost-effective storage and archival strategy for its new 3D breast imaging services. PVHMC will be using the archiving solution not just for 3D breast images but also for all other images, including cardiac, orthopedic and oncology clinical data, Dell said. Siemens Image Sharing & Archiving (ISA) solution, supported by Dell, provides a cloud-based, vendor-neutral image archive for storing and sharing radiology images and related clinical data. Siemens has incorporated Dells clinical data management software into its ISA, and the Dell Cloud Clinical Archive provides redundant archiving support for Siemens Healthcare Computing Center.PVHMC, a 453-bed, acute-care hospital serving eastern Los Angeles and western San Bernardino counties, determined last year to make 3D breast imaging with tomosynthesis available to every woman, every time. Using 3D images, breast tomosynthesis allows radiologists a new way to see the size, shape and location of irregularities, which can potentially help them detect small tumors. However, with data storage needs up to 20 times higher than traditional full-field digital mammography (FFDM), tomosynthesis is creating new challenges for mammography providers around data management and long-term storage, the company said.The Dell-Siemens solution allows for rapid scalability without the overhead of maintaining and upgrading an ever-expanding storage infrastructure. It offers a reliable disaster recovery strategy with a pay-per-study pricing model, leading to significant cost-savings and risk mitigation long term, the company added. Kent Hoyos, chief information officer of PVHMC, said, The Dell-Siemens solution is a much more efficient way to manage clinical data going forward. By moving our data center from the hospitals basement to the cloud, we will realize significant long-term cost savings while continuing to offer state-of-the-art diagnostic services for not just our 3D mammography
Dell Inc.
images but for all of our patients images. Dr Johnson Lightfoote, medical director of radiology at PVHMC, said, Breast tomosynthesis is going to revolutionize mammography screening and, more importantly, its going to save lives. Partnering with Dell and Siemens will allow PVHMCs radiologists and support staff to focus solely on the woman and her 3D breast images and not concern ourselves with the storage of those images. This partnership assures us that the images stored in the cloud will be readily available when needed. Dr James Coffin, vice president and general manager of Dell Healthcare and Life Sciences, said, Healthcare providers shouldnt have to be experts in data storage and management. With Dell and Siemens, providers such as Pomona Valley Hospital Medical Center can focus on what they do best while allowing trusted partners to manage their ongoing data center needs. Oct 01, 2012 : Dell Introduces Smart Grid Data Management Solution Dell Inc. announced the availability of a new bundled solution designed to help electric utility companies manage their distribution networks, minimize and potentially avoid outages and improve service to their customers through an application of smart grid technologies. The Dell Smart Grid Data Management Solution, tested in collaboration with OSIsoft, LLC, combines better computing, networking and storage to manage data and provide actionable results in real-time. Based on customer requirements and the age of the data, Dell's solution provides three tiers of storage, enabling customers to optimize performance at a low cost. Leading electric utilities are beginning to leverage phasor measurement units (PMUs) within their transmission and distribution (T&D) systems to monitor and manage the health of the T&D system. PMU measurements provide data related to the stability of the electricity networkPMU output can indicate either a current or imminent outage condition. However the benefits of these high-speed measurements are only realized when actionable information from the streaming data can be efficiently retained for later analysis. Dell's Smart Grid Data Management Solution, in conjunction with the OSIsoft PI System, provides an efficient, scalable platform for this analysis. The solution's reference architecture features Dell PowerEdge 12th-generation servers with PCI Express Flash drives, and provides data in near-real time to grid operators enabling them to quickly identify and assess the health of the distribution grid. Dell Force10 10/40GbE network switches provide low-latency, high-bandwidth throughput to handle the data demands of the entire system, and Dell Compellent's automated tiered storage makes relevant data readily accessible while providing the flexibility and scalability to store historical grid data for compliance purposes, according to Dell. Supporting the Dell Smart Grid Data Management Solution is a range of service choices that simplify the assessment, design, implementation, management and maintenance of the infrastructure. Depending on current business requirements and the level of service desired, Dell Service professionals can provide factory, onsite, remote, modular and specialized services that fit specific customer needs and budgets. Dell has teamed with OSIsoft to test the Dell Smart Grid Data Management Solution. The OSIsoft PI system is the enterprise infrastructure for streaming data and events. The PI system captures phasor and other T&D system performance data, archives and contextualizes the data including real-time calculations and makes the data available to staff, applications and business systems. Sep 20, 2012 : Dell Donates $10m To Support Global Childrens Cancer Care And Research Dell Inc. announced that it is donating more than $10m in its current fiscal year to support childrens cancer research, and address the needs of children and families worldwide undergoing treatment. Through these global Powering the Possible grants, Dell is working with 10 nonprofit organizations, building on its multi-year commitment of technology, funds and team-member volunteerism to support innovative pediatric cancer programs.
Dell is working with eight other nonprofits around the world to address patients physical, mental and emotional needs as they undergo treatment. These projects include: LInstitut Gustave Roussy (IGR), in Paris. With Dells support, the hospital launched a project, 'CREA FORM', in its pediatrics department to keep children connected to their peers and their studies during cancer treatment. The initiative includes an online database of educational content, a series of creative arts workshops, webcams that allow children
Dell Inc.
hospitalized in sterile rooms to stay in contact with other children in the hospital, and a video project created by the children themselves to introduce new patients to the hospital. Second Affiliated Hospital of Huaxi (SCLF), in Chengdu, China. Though the most common forms of childhood leukemia in China have very high cure rates, roughly 30% of children suffering from this disease gave up their treatment at SCLF in 2010 due to lack of financial resources. With Dells grant, SCLF will provide free treatment to children who have successfully completed their first year of therapy, but who are likely to suspend it for monetary reasons. Ronald McDonald House Charities (RMHC), which works with Dell in 14 cities across the US. Because many families must travel for their childrens cancer treatment, RMHC provides a 'home away from home' at little to no cost for families undergoing medical crisis. As part of their work together, Dell team members will also volunteer at RMHC chapters, providing much-needed help in addition to the financial support. Dell also collaborated with Causes.com to raise awareness of the deadly disease neuroblastoma the most common cancer in infants, accounting for roughly 15% of all childhood-cancer deaths. This fall, people visiting Dells campaign can watch a video to learn how technology is accelerating pediatric cancer treatment. Dell will donate $1 for every viewer, up to $30,000, to the NMTRC, a US network of cancer trials conducted by researchers and oncologists pioneering new therapies for children. Dell announced a partnership with the Translational Genomic Research Institute (TGen) and the Neuroblastoma and Medulloblastoma Translational Research Consortium (NMTRC) in 2011 to support the worlds first FDA-approved personalized medicine clinical trial for pediatric cancer. In that trial, a Dell high-performance computing system reduced the time needed to analyze pediatric cancer tumor cells from a week to less than a day. Dells donation in 2012 includes cloud-computing technology that will enable doctors to collaborate virtually, identify personalized treatment and begin administering it within days a process that before took months. And with these improvements, physicians are expanding the number of children participating in the trial. Trisa Thompson, vice president, corporate responsibility, Dell, said, Every day in a childs life is precious thats why technology that can accelerate cancer treatment is so important. Were honored to bring our technology, team member support and funding to help the fight against childhood cancer. In partnership with families, nonprofits and the medical community, we know Dell can make a difference. Aug 27, 2012 : Dell Partners With SoloHealth To Manufacture High-tech Health Care Kiosks SoloHealth, Inc., a consumer-driven healthcare technology company, entered a strategic partnership to utilize Dell Inc.s OEM Solutions technology, development and deployment expertise for its next-generation SoloHealth Station consumer kiosk. Under terms of the partnership, Dell will produce and deliver thousands of SoloHealth Station kiosks to retail locations nationwide beginning this fall. The SoloHealth Station is an interactive, comprehensive health and wellness screening kiosk for consumers placed in high-traffic retail locations or strategic, high-volume places like corporate campuses or hospitals. The SoloHealth Station provides health screenings for vision, blood pressure, weight, and body mass index, a symptom checker as well as an overall health assessment free of charge. For consumers who want to review their assessment with a medical professional, SoloHealth can connect consumers to local professionals through their databases, helping people enter the most appropriate and accurate point in the health care system. Joyce Mullen, vice president and general manager, OEM Solutions and Global Alliances, at Dell, said, "Were pleased to help SoloHealth bring their innovative kiosks to the public and empower consumers to take control of their health. By providing SoloHealth with a single source for the financing, hardware and deployment of its kiosk, we give them the reliability and flexibility to expand into new opportunities." Bart Foster, CEO and founder of SoloHealth, said, Dell is a perennial brand and leader in technology solutions and innovation, and this partnership will allow us to produce and deliver the most innovative and comprehensive consumer health and wellness kiosk available to thousands of retail locations nationwide. We strive daily to deliver a superior product and service, and this partnership with Dell allows us to continue on that promise. Jun 13, 2012 : NextGen, Dell And Puerto Rico Forms Alliance NextGen Healthcare Information Systems, LLC (NextGen), a provider of healthcare information systems and connectivity solutions and Dell announced an agreement with Puerto Rico Hospital Supply, Inc. (Puerto Rico) to jointly market and
Dell Inc.
deliver advanced technology solutions and services to medical practices of all sizes and physician networks throughout Florida, the Caribbean, and opportunity to expand into the Central and South American markets. Under the agreement, Puerto Rico Hospital Supply, Inc. will market, sell and support NextGen ambulatory EHR, NextGen practice management, and other NextGen solutions as components of Dells electronic medical records (EMR) platform for hospitals and physicians. Using the latest cloud technology platform, Dell will provide hosting services for the NextGen applications to simplify access and data management for Puerto Rico Hospital Supply, Inc. clients. Scott Decker, president of NextGen Healthcare, said, Puerto Rico Hospital Supply Inc.s presence in the Caribbean and Latin America, coupled with Dells global market reach, allows NextGen Healthcare to introduce our solutions and expand our market reach into these new markets. This opportunity presents a new revenue stream for our market-leading advanced technological solutions, allowing us to capture additional market share beyond the U.S. Puerto Rico Hospital Supply, Inc., Dell and NextGen Healthcare are committed to delivering leading-edge solutions that will assist healthcare providers in the delivery of higher quality, better coordinated patient care. Dr James Coffin, vice president and general manager of Dell Healthcare and Life Sciences, said, Dell is committed to simplifying access and use of EMR for providers of all sizes, and we are pleased to work with NextGen to expand the availability of this solution. With secure healthcare cloud solutions, we can help providers adopt important technology upgrades such as EMR systems that otherwise would be resource and cost prohibitive. Felix Santos, president of Puerto Rico Hospital Supply, Inc, said, Puerto Rico Hospital Supply, Inc. looks forward to offering our customers advanced, top-tier healthcare IT solutions. We believe our partnership with Dell and NextGen Healthcare will empower Puerto Rico and the many other markets we serve to deliver higher quality coordinated patient care. Jun 07, 2012 : Agfa HealthCare And Dell Form Strategic Alliance For Cloud-Based Image Management Solution For US Market Agfa HealthCare NV selected Dell Inc., of Round Rock, Texas, to host its cloud clinical archive portfolio, including the Imaging Clinical Information System (ICIS) platform. By extending its existing managed services platform with the new availability of ICIS in the cloud, Agfa HealthCare is providing its US customers simplified image archiving, management, and viewing that supports healthcare facilities' needs to image-enable the EMR. With this cost-effective, innovative cloud solution, Agfa HealthCare addresses the need for a comprehensive patient record. Because Agfa HealthCare provides comprehensive service and support, organizations can now focus their expertise more fully on diagnosis, treatment, and care delivery. By delivering a cloud-based solution for the core components of ICIS - IMPAX Data Center and the XERO Technology Viewer - Agfa HealthCare is able to provide anytime, anywhere access to and fast viewing of securely stored patient medical images. The solution enables quick desktop streaming to deliver the comprehensive imaging services platform today's busy providers demand. Though previously available for installations in private clouds at customer data centers, the availability of ICIS as a totally managed service in the cloud expands the clinical information system options available to healthcare providers. In addition to ICIS, Agfa HealthCare will also offer its US customers the Dell Cloud Clinical Archive, providing offsite expansion for quick access to archived data in the event of a natural disaster or system downtime. Agfa HealthCare's US customers will also be offered the Dell Cloud Clinical Recovery, designed to provide business continuity and disaster recovery for organizations with an existing onsite archive. Dell manages one of the world's largest cloud-based clinical archives, with more than 72 million clinical studies, five billion diagnostic imaging objects and supporting more than 800 clinical sites. By taking ownership of the day-to-day management of expanding, complex IT systems -- a major challenge for imaging departments and facilities -- Agfa HealthCare's cloud portfolio supports significant financial benefits, including high return-on-investment and expense predictability. The offerings allow organizations to focus IT resources on technology development, strategic services, and patient care support-leaving the heavy lifting to Agfa HealthCare's Cloud and Managed Services. Michael Green, president and CEO of Americas Region, Agfa HealthCare, said, "By leveraging the ability of Agfa HealthCare to host our innovative ICIS, Imaging Clinical Information System, securely in the cloud.Healthcare organizations can now better meet their requirements to provide an enterprise-wide imaging platform and longitudinal medical imaging record access. We strategically selected Dell in this initiative so that our customers can count on the excellent experience
Dell Inc.
and success that Dell brings in operating technology services for numerous and diverse healthcare delivery systems." Dr James Coffin, vice president and general manager of Dell Healthcare and Life Sciences, said, "Providing Agfa HealthCare's innovative and leading ICIS solution in the cloud is a tremendous opportunity for Dell. With our combined experiences, we are creating the foundation on which healthcare will move forward, transitioning from treating illness to managing wellness. Adding images to the EMR is a key step in providing a truly patient-centric view for every medical specialist and provider across the healthcare enterprise." Jun 05, 2012 : Dell Rolls Out Free Consumer Laptop Battery Recycling Program Across India Dell Inc. launched its free consumer laptop battery recycling program for its consumers across all major metros and tier 1 cities in India. The program will now be available at every participating Dell retailer outlet from June 05, 2012, in an effort to increase awareness and participation from consumers on recycling e-waste in India. Dell has designed this program to encourage responsible disposal of non-working laptop batteries, thereby preventing e-waste from entering landfills. Dell will now offer a discount of INR500 towards the purchase of a new Dell li-ion laptop battery when its consumers return their non-working li-ion batteries from Dell Inspiron, XPS and Vostro laptop ranges. Mahesh Bhalla, executive director & general manager, consumer & SMB at Dell India, said, "Dell has always been at the forefront of sustainability initiatives in India and across the globe. Today, on World Environment Day, we are glad to announce a program that offers a free, efficient and convenient way for Dell consumers to recycle their laptop batteries at any time. We also offer to recycle other branded products with the purchase of any new Dell product. We are happy that the Indian government has prioritized the safe disposal of e-waste through the recently enforced law. Dell will support the same through its various take-back options for customers, providing them with an effective means to facilitate responsible product retirement." Dell's e-waste initiatives In an effort to encourage consumer personal computers' recycling in India, Dell launched a special discount coupon program where consumers could send their old Dell computers to Dell for free recycling and redeem a coupon of INR1000 on the purchase of their next Dell computer.
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Appendix
The data and analysis within this report is driven by GlobalData. GlobalData gives you key information to drive sales, investment and deal making activity in your business. The key industries include Alternative Energy, Construction, Oil & Gas, Clean Technology, Technology and Telecommunication, Healthcare, Power, Financial Services, Retail & Consumer Packaged Goods and Transport. Methodology GlobalData company reports are based on a core set of research techniques which ensure the best possible level of quality and accuracy of data. The key sources used include: Company Websites Company Annual Reports SEC Filings Press Releases Proprietary Databases
Currency Codes Currency Code USD
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Currency U.S. Dollars
Ratio Definitions
Capital Market Ratios Capital Market Ratios measure investor response to owning a company's stock and also the cost of issuing stock. Price/Earnings Price/Earnings (P/E) ratio is a measure of the price paid for a share relative to the annual Ratio (P/E) income earned per share. It is a financial ratio used for valuation: a higher P/E ratio means that investors are paying more for each unit of income, so the stock is more expensive compared to one with lower P/E ratio. A high P/E suggests that investors are expecting higher earnings growth in the future compared to companies with a lower P/E. Price per share is as of previous business close, and EPS is from latest annual report.
Calculation: Price per Share / Earnings per Share
Enterprise Value/Earnings before Interest, Tax, Depreciation & Amortization (EV/EBITDA)
Enterprise Value/EBITDA (EV/EBITDA) is a valuation multiple that is often used in parallel with, or as an alternative to, the P/E ratio. The main advantage of EV/EBITDA over the PE ratio is that it is unaffected by a company's capital structure. It compares the value of a business, free of debt, to earnings before interest. Price per share is as of previous business close, and shares outstanding last reported. Other items are from latest annual report.
Calculation: (Market Cap + Debt + Preferred Stock - Cash & Cash Equivalents) / (Net Income + Interest + Tax + Depreciation + Amortization)
Enterprise Value/Sales
Enterprise Value/Sales (EV/Sales) is a ratio that provides an idea of how much it costs to buy the company's sales. EV/Sales is seen as more accurate than Price/Sales because market capitalization does not take into account the amount of debt a company has, which needs to be paid back at some point. Price per share is as of previous business close, and shares outstanding last reported. Other items are from latest annual report.
Calculation: (Market Cap + Debt + Preferred Stock - Cash & Cash Equivalents) / Sales
Enterprise Value/Operating Profit Enterprise Value/Total Assets
Enterprise Value/Operating Profit measures the company's enterprise value to the operating profit. Price per share is as of previous business close, and shares outstanding last reported. Other items are from latest annual report.
Calculation: (Market Cap + Debt + Preferred Stock - Cash & Cash Equivalents) / Operating Income
Enterprise Value/Total Assets measures the company's enterprise value to the total assets. Price per share is as of previous business close, and shares outstanding last reported. Other items are from latest annual report.
Calculation: (Market Cap + Debt + Preferred Stock - Cash & Cash Equivalents) / Total Assets
Dividend Yield
Dividend Yield shows how much a company pays out in dividends each year relative to its share price. In the absence of any capital gains, the dividend yield is the return on investment for a stock. Calculation: Annual Dividend per Share / Price per Share
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Dell Inc.
Equity Ratios These ratios are based on per share value. Earnings per share (EPS) is the portion of a company's profit allocated to each Earnings per outstanding share of common stock. EPS serves as an indicator of a company's Share (EPS) profitability. Calculation: Net Income / Weighted Average Shares
Dividend per Share Dividend Cover Book Value per Share Cash Value per Share
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Dividend is the distribution of a portion of a company's earnings, decided by the board of directors, to a class of its shareholders.
Dividend cover is the ratio of company's earnings (net income) over the dividend paid to shareholders. Calculation: Earnings per share / Dividend per share Book Value per Share measure used by owners of common shares in a firm to determine the level of safety associated with each individual share after all debts are paid accordingly. Calculation: (Shareholders Equity - Preferred Equity) / Outstanding Shares Cash Value per Share is a measure of a company's cash (cash & equivalents on the balance sheet) that is determined by dividing cash & equivalents by the total shares outstanding. Calculation: Cash & equivalents / Outstanding Shares
Profitability Ratios Profitability Ratios are used to assess a company's ability to generate earnings, based on revenues generated or resources used. For most of these ratios, having a higher value relative to a competitor's ratio or the same ratio from a previous period is indicative that the company is doing well. Gross margin is the amount of contribution to the business enterprise, after paying for Gross Margin direct-fixed and direct-variable unit costs. Calculation: {(Revenue-Cost of revenue) / Revenue}*100 Operating Margin is a ratio used to measure a company's pricing strategy and operating Operating efficiency. Margin Calculation: (Operating Income / Revenues) *100
Net Profit Margin Profit Markup PBIT Margin (Profit Before Interest & Tax) PBT Margin (Profit Before Tax) Return on Equity Return on Capital Employed Return on
Net Profit Margin is the ratio of net profits to revenues for a company or business segment - that shows how much of each dollar earned by the company is translated into profits. Calculation: (Net Profit / Revenues) *100 Profit Markup measures the company's gross profitability, as compared to the cost of revenue. Calculation: Gross Income / Cost of Revenue Profit Before Interest & Tax Margin shows the profitability of the company before interest expense & taxation. Calculation: {(Net Profit+Interest+Tax) / Revenue} *100
Profit Before Tax Margin measures the pre-tax income over revenues. Calculation: {Income Before Tax / Revenues} *100
Return on Equity measures the rate of return on the ownership interest (shareholders' equity) of the common stock owners. Calculation: (Net Income / Shareholders Equity)*100 Return on Capital Employed is a ratio that indicates the efficiency and profitability of a company's capital investments. ROCE should always be higher than the rate at which the company borrows; otherwise any increase in borrowing will reduce shareholders' earnings. Calculation: EBIT / (Total Assets Current Liabilities)*100 Return on Assets is an indicator of how profitable a company is relative to its total assets, the ratio measures how efficient management is at using its assets to generate earnings.
Dell Inc. Assets

Calculation: (Net Income / Total Assets)*100
Return on Fixed Return on Fixed Assets measures the company's profitability to its fixed assets (property, plant & equipment). Assets
Calculation: (Net Income / Fixed Assets) *100 Return on Working Capital measures the company's profitability to its working capital. Return on Working Capital Calculation: (Net Income / Working Capital) *100
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Dell Inc.
Cost Ratios Cost ratios help to understand the costs the company is incurring as a percentage of sales. Operating costs Operating costs as percentage of total revenues measures the operating costs that a company incurs compared to the revenues. (% of Sales) Calculation: (Operating Expenses / Revenues) *100
Administration costs (% of Sales)
Administration costs as percentage of total revenue measures the selling, general and administrative expenses that a company incurs compared to the revenues. Calculation: (Administrative Expenses / Revenues) *100
Interest costs (% Interest costs as percentage of total revenues measures the interest expense that a company incurs compared to the revenues. of Sales)
Calculation: (Interest Expenses / Revenues) *100
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Liquidity Ratios Liquidity ratios are used to determine a company's ability to pay off its short-terms debts obligations. Generally, the higher the value of the ratio, the larger the margin of safety that the company possesses to cover short-term debts. A company's ability to turn short-term assets into cash to cover debts is of the utmost importance when creditors are seeking payment. Bankruptcy analysts and mortgage originators frequently use the liquidity ratios to determine whether a company will be able to continue as a going concern. Current Ratio measures a company's ability to pay its short-term obligations. The ratio Current Ratio gives an idea of the company's ability to pay back its short-term liabilities (debt and payables) with its short-term assets (cash, inventory, receivables). The higher the current ratio, the more capable the company is of paying its obligations. A ratio under 1 suggests that the company would be unable to pay off its obligations if they came due at that point. Calculation: Current Assets / Current Liabilities Quick ratio measures a company's ability to meet its short-term obligations with its most Quick Ratio liquid assets. Calculation: (Current Assets - Inventories) / Current Liabilities Cash ratio is the most stringent and conservative of the three short-term liquidity ratio. It Cash Ratio only looks at the most liquid short-term assets of the company, which are those that can be most easily used to pay off current obligations. It also ignores inventory and receivables, as there are no assurances that these two accounts can be converted to cash in a timely matter to meet current liabilities. Calculation: {(Cash & Bank Balance + Marketable Securities) / Current Liabilities)}
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Leverage Ratios Leverage ratios are used to calculate the financial leverage of a company to get an idea of the company's methods of financing or to measure its ability to meet financial obligations. There are several different ratios, but the main factors looked at include debt, equity, assets and interest expenses. Debt to Equity Ratio is a measure of a company's financial leverage. The debt/equity ratio Debt to Equity also depends on the industry in which the company operates. For example, Ratio capital-intensive industries tend to have a higher debt-equity ratio. Calculation: Total Liabilities / Shareholders Equity Debt to Capital Debt to capital ratio gives an idea of a company's financial structure, or how it is financing its operations, along with some insight into its financial strength. The higher the Ratio debt-to-capital ratio, the more debt the company has compared to its equity. This indicates to investors whether a company is more prone to using debt financing or equity financing. A company with high debt-to-capital ratios, compared to a general or industry average, may show weak financial strength because the cost of these debts may weigh on the company and increase its default risk. Calculation: {Total Debt / (Total assets - Current Liabilities)} Interest Coverage Ratio is used to determine how easily a company can pay interest on Interest Coverage Ratio outstanding debt, calculated as earnings before interest & tax by interest expense. Calculation: EBIT / Interest Expense
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Dell Inc.
Efficiency Ratios Efficiency ratios measure a company's effectiveness in various areas of its operations, essentially looking at maximizing its use of resources. Fixed Asset Turnover ratio indicates how well the business is using its fixed assets to Fixed Asset generate sales. A higher ratio indicates the business has less money tied up in fixed Turnover assets for each currency unit of sales revenue. A declining ratio may indicate that the business is over-invested in plant, equipment, or other fixed assets. Calculation: Net Sales / Fixed Assets Asset Turnover Asset turnover ratio measures the efficiency of a company's use of its assets in generating sales revenue to the company. A higher asset turnover ratio shows that the company has been more effective in using its assets to generate revenues. Calculation: Net Sales / Total Assets Current Asset Turnover indicates how efficiently the business uses its current assets to Current Asset generate sales. Turnover Calculation: Net Sales / Current Assets
Inventory Turnover Working Capital Turnover Capital Employed Turnover Capex to sales Net income per Employee Revenue per Employee Efficiency Ratio
Inventory Turnover ratio shows how many times a company's inventory is sold and replaced over a period. A low turnover implies poor sales and, therefore, excess inventory. A high ratio implies either strong sales or ineffective buying. Calculation: Cost of Goods Sold / Inventory Working Capital Turnover is a measurement to compare the depletion of working capital to the generation of sales. This provides some useful information as to how effectively a company is using its working capital to generate sales. Calculation: Net Sales / Working Capital Capital employed turnover ratio measures the efficiency of a company's use of its equity in generating sales revenue to the company. Calculation: Net Sales / Shareholders Equity
Capex to Sales ratio measures the company's expenditure (investments) on fixed and related assets' effectiveness when compared to the sales generated. Calculation: (Capital Expenditure / Sales) *100 Net income per Employee looks at a company's net income in relation to the number of employees they have. Ideally, a company wants a higher profit per employee possible, as it denotes higher productivity. Calculation: Net Income / No. of Employees Revenue per Employee measures the average revenue generated per employee of a company. This ratio is most useful when compared against other companies in the same industry. Generally, a company seeks the highest revenue per employee. Calculation: Revenue / No. of Employees Efficiency Ratio is used to calculate a bank's efficiency. An increase means the company is losing a larger percentage of its income to expenses. If the efficiency ratio is getting lower, it is good for the bank and its shareholders. Calculation: Non-interest expense / Total Interest Income
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Notes The financial and operational data reported for the company is as per the industry defined standards Revenue converted to USD at average annual conversion rate as of fiscal year end About GlobalData GlobalData is a premium business information brand specializing in industry and company analysis. Disclaimer All Rights Reserved No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher, GlobalData. The data and analysis within this report is driven by GlobalData from its own primary and secondary research of public and proprietary sources and does not necessarily represent the views of the company profiled.
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The facts of this report are believed to be correct at the time of publication but cannot be guaranteed. Please note that the findings, conclusions and recommendations that GlobalData delivers will be based on information gathered in good faith from both primary and secondary sources, whose accuracy we are not always in a position to guarantee. As such GlobalData can accept no liability whatsoever for actions taken based on any information that may subsequently prove to be incorrect.

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Dell Inc.

Dell Inc. - Financial and Strategic Analysis Review

www.dell.com February 106,700 DELL

10.77 1.88 1,871 16,774 1,737

Opportunities Growing Cloud Computing Markets IT Market Outlook

Threats Foreign Currency Fluctuations Rapid Technological Changes Intense Competition

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Dell Inc. Dell Inc. - Key Facts

Corporate Address Telephone Fax URL Industry Locations

DELL [NASDAQ] 106,700 February 62071.00

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Dell Inc. Dell Inc. - Business Description

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Dell Inc. Dell Inc. - Major Products and Services

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Dell Inc. - History

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2007 2007 2007

Contracts/Agreements Contracts/Agreements Contracts/Agreements

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Contracts/Agreements Corporate Changes/Expansions

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Dell Inc. Dell Inc. - SWOT Analysis

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Dell Inc. Dell Inc. - Key Competitors

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Dell Inc. - Key Employees

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Dell Inc. - Key Employee Biographies

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Dell Inc. Dell Inc. - Company Statement

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Dell Inc. - Locations And Subsidiaries

Other Locations & Subsidiaries

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Fax: +971 4 3918656

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