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Social media technology has become a force for businesses to reckon with at breathtaking speed. As of the third quarter of 2011, US online users spent 16% of their time online at Facebook's site. Social media's most obvious impact is on sales and marketing -- for both B2B and B2C companies.
Social media technology has become a force for businesses to reckon with at breathtaking speed. As of the third quarter of 2011, US online users spent 16% of their time online at Facebook's …