B.I.

sustentvel para
alavancar melhores prticas
de negcios
Norberto Harada
Netweaver / Business Intelligence Consultant
8AP field 8ervices
Quem precisa de EDW ?
Servios SAP em EDW
Porqu Governana de B.I. ?
O que EDW ?
SAP Brasil 2006, BI EDW - 3
Porqu governana de B importante ?
O
L
A
P
O
L
T
P
ESSBASE
MUMPS COBOL
Clipper
VSAM
DB2 DataFlex
DELPHI
SQLWindows
PowerBuilder
INFORMATICA SAS ORACLE PILOT DB2
CRISTAL
Business
Objects
MS SQL
SERVER
ACCESS HYPERION COGNOS
ERP R/3
Java
ORACLE
BW
Outros
TCO
SAP Brasil 2006, BI EDW - 4
8tatus Ouo: Traditional BW mplementations
Source
Source
Source
Source
Source
Source
Source
Source
Local
BW
Local
BW
Source
Source
Source
Local
BW
Unit 2
BW
Local
BW
Local
BW
Stream B
DWH
Stream C
BW
Group
BW Stream A
BW
Unit 1
DWH
Observations:
Not Not- -aligned local driven i.e. aligned local driven i.e.
business business- - / functional / functional- - / regional / regional- - area area
solutions and implementations solutions and implementations
Consistency & Flexibility issues:
Uncontrolled data flows
Multiple extractions of same data
Multiple, inconsistent data models
Costly development
Restriction to known information needs
Silos, Islands
Unreliable corporate/ spanning
information-basis
Low flexibility to answer the unknown
Successful Data Warehousing means: controlled redundancy !
Quem precisa de EDW ?
Servios SAP em EDW
Porqu Governana de B.I. ?
O que EDW ?
SAP Brasil 2006, BI EDW - 6
8ingle Point of True
Extract data once and deploy many
Ausncia de parmetros de tempo dos dados
Diferencial algortmico dos dados
Os nveis de extrao
O problema dos dados externos
Nenhuma fonte de dados comum com a qual
comear
SAP Brasil 2006, BI EDW - 7
8ingle Point of True
Extract data once and deploy many
SAP Brasil 2006, BI EDW - 8
...
...
SAP Brasil 2006, BI EDW - 9
EDW 8ervices
Corporate Memory
Support the unknown
Extract data once &
deploy then many
Single Point of Truth
Keywords
Corporate Information Repository
Reusability, flexibility, scalability
re-build and new-build of application
Data is not manipulated to fit specific project scopes
Controled extraction and staging
Merging data commonly used together
All data have to pass this layer on its path from the
source to the architected data marts
Application
Neutral
Subject
Oriented
Historical
Complete
Integrated
Conceptual
Details
Data is not manipulated to fit specific project
scopes
Data is modeled accordingly to process
Time horizon 5 10 years
Key contains an element of time
One snapshot is made, record cannot be
updated
Data is integrated, integration is part
of the concept
SAP Brasil 2006, BI EDW - 10
...
...
SAP Brasil 2006, BI EDW - 11
EDW
Source System
Data Mart
Information Access
Transformation Layer
Outbound Layer
R/3
Non R/3
Inbound Layer / PSA
Strategic
Data Marts
Tactical / Operational Data Marts
Portal
DataSource 1 DataSource 2 DataSource n DataSource a
BSC
Bex Analyzer
DataSource b DataSource 3
Web reporting Info. Broadcasting
Summarization Layer Partitioning Layer Analysis Layer
Outbound Layer
Estrutura do EDW
SAP Brasil 2006, BI EDW - 12
...
...
SAP Brasil 2006, BI EDW - 13
SAP Brasil 2006, BI EDW - 14
EDW novo conceito
Think of: Building a Corporate nformation Factory'
- avoid 8ilos, establish Flexibility
SAP Brasil 2006, BI EDW - 15
Base de dados para relatrios
self service (sem impactar o
transacional)
Verso nica da Verdade
Integrado / Histrico / Granular
Fundao para Business Performance Management e
Aplicaes Analticas.
Provedor de servios para Aplicaes Analticas / BI Analtico.
Plataforma / provedor de servios para outros componentes
mySAP.
Plataforma de data warehouse.
Sute de BI.
EDW novo conceito
Data Warehouse
Clssico
Governana de B.I.
Arquitetura.
Escalabilidade.
EDW novo conceito
Quem precisa de EDW ?
Servio SAP em EDW
Porqu Governana de B.I. ?
O que EDW ?
SAP Brasil 2006, BI EDW - 17
Who needs a Corporate BW 8trategy?
All, but the prerequisites are differentl
Group
Stream A Stream B Stream C Stream D
...... Retail
Business
Marketing
......
Regions/ countries
Headquarter
Region A Region B Region C
countries
Architecture-,
SAP-based,
single Instance
Legacy R/3
Legacy R/3
Legacy
Legacy
Legacy
Organization,
Business
OLTP landscape
Necessity of a corporate BW Strategy
SAP Brasil 2006, BI EDW - 18
...
...
SAP Brasil 2006, BI EDW - 19
Companies with a Corporate BW 8trategy
McKesson (US)
Clorox (US)
Kimberlay Clark (US)
Unilever HPCE (EU)
Statoil (NOR)
Nike (US)
Office Max (US)
BOC (GB)
Novartis Pharma (CH)
Adidas (D)
Roche Pharma (CH)
Japan Tobacco International (CH)
Beauty Shop (GB)
Agfa (B)
Philips (NL)
Sasoil (SA)
Syngenta (CH)
Henkel (D)
Siemens (D)
Colgate (US)
Airbus (F/D)
Heineken (NL)
Volkswagen Financial Services (D)
Nestle (CH)
....
Investigating:
BP (GB)
PMI (US)
Royal Mail (GB)
HP (US)
Sony (JAP)
VW(D)
KLM (NL)

Quem precisa de EDW ?
Servio SAP em EDW
Porqu Governana de B.I. ?
O que EDW ?
SAP Brasil 2006, BI EDW - 21
8ervio 8AP em estratgia de B
A SAP oferece aos clientes, o servio de consultoria em:
Arquitetura de BI
Governana de BI
Estratgia de BI
Estruturao do centro de competncia de BI
Contato: norberto.harada@sap.com