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AT&T CALLS ON CONNECTICUT CUSTOMERS TO PLEDGE: NEVER TEXT AND DRIVE


AT&Ts Connecticut Team Launches Statewide Pledge Drive to Remind Local Drivers That Texting And Driving Can Wait Company Aims to Reach 500,000+ New Englanders

HARTFORD, CONN. MAY 14, 2013 AT&T* New England today is urging all Connecticut drivers to pledge never to text and drive. AT&Ts New England team is educating drivers across the region on the dangers of texting while driving, and urging them to take AT&Ts Txting & Drving: It Can Wait pledge never to text and drive. The team has set a goal of gathering 500,000 pledges across all six New England states by the end of the year. Taking the pledge is easy: Visit any of the companys retail locations to take the pledge on an AT&T tablet or take the pledge online from your own smartphone, tablet or computer. AT&Ts It Can Wait public awareness campaign is focused on a simple, powerful message: No text is worth dying for. More than 100,000 times each year, an automobile crashes and people are injured or die while a driver was texting and driving, according to the National Safety Council1. Drivers who text while driving are 23 times more likely to be in an accident. Our goal is to save lives, said Steve Krom, vice president and general manager, AT&T New England. We want to spread the word about how deadly a single text can be and encourage all New Englanders to pledge never to text and drive. 1

AT&T has brought its It Can Wait awareness program to students at high schools throughout Connecticut, where hundreds have taken the pledge not to text and drive. Municipalities and local chambers of commerce have also shown their support for the effort, passing resolutions urging residents to take the pledge.

Far too many lives have been forever changed by a texting-while-driving accident, said Rodney Smith, president, AT&T Connecticut. It's important that we continue to educate consumers about the dangers of texting while driving and make it as unacceptable as drinking and driving. Nearly half of commuters self-reported texting while driving in a recent poll sponsored by AT&T2, and 43% of those who did called it a habit. And the problem has gotten worse: Six in 10 commuters say they never texted while driving three years ago. Texting while driving remains a concern with younger drivers, too. An AT&T survey3 found that 97 percent of teens say they know that texting is dangerous, but 75 percent of teens surveyed said that texting while driving is common among their friends. The pledge drive is part of AT&T New Englands continuing commitment to its communities. Through its Aspire Mentoring Academy, AT&T has pledged to mentor students at 120 schools across New England.

National Safety Council www.nsc.org

Commuter survey conducted by ResearchNow on behalf of AT&T http://www.att.com/Common/about_us/pdf/twd_commutor_survey.pdf

Teen survey conducted by Beck Research on behalf of AT&T http://www.att.com/Common/about_us/txting_driving/att_teen_survey_executive.pdf *AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

Web Site Links: AT&T News It Can Wait Related Releases: AT&T Calls on Nation's Drivers to Pledge: Never Text and Drive Parents Can Rule, Kids Can be Cruel, New Mobile Phone Study Reveals 43% of Teens Say they Text & Drive; 77% Say Adults Warn Against Risks; but Text & Drive 'All the Time' New Mobile Solutions from AT&T Help Curb Distracted Driving for Business Customer Employees AT&T to Extend "It Can Wait" Reach in 2013

Related Media Kits: Texting While Driving

Related Fact Sheets: AT&T's "It Can Wait" Campaign

About AT&T AT&T Inc. (NYSE:T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates AT&T operating companies are the providers of AT&T services in the United States and internationally. With a powerful array of network resources that includes the nations largest 4G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile Internet, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U verse and AT&T DIRECTV brands. The companys suite of IP-based business communications services is one of the most advanced in the world. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT. 2013 AT&T Intellectual Property. All rights reserved. 4G not available everywhere. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

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