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MEDIA ADVISORY: 8/19/2013

Interview Contact: Janice Rex-Weaver, 248-429-9070, yourpeacefulbirthing@gmail.com Website: www.facebook.com/ImprovingBirth.orgDetroitMI

National Rally to Improve Birth Local Rally Organized for Detroit


Rally to call attention to the healthcare crisis around U.S. maternity care. This Labor Day, Detroit will stand simultaneously with thousands of people in over 150 cities in all 50 states around the country, in peaceful, family-oriented gatherings, for the 2013 second annual Rally to Improve Birth. Our purpose is to call attention to the state of our maternal health care system and educate about evidence-based birth practices. WHEN: Labor Day, September 2, 2013, 10 a.m. to 12 noon WHERE: Detroit Riverwalk Cullen Carousel/Rivard Plaza, 600 Renaissance Ct., Detroit WHO: Mothers, fathers, children, healthcare providers, birth professionals, and anyone else who supports better, safer, more respectful maternity care.

WHY:

U.S. maternity care is in a crisis. Our all-time high Cesarean section rate of 1 in 3 births is just one indicator of a system where the care we receive is shaped by many factors other than what is best for moms and babieswhere 9 out of 10 women receive care that increases, rather than decreases, the risks of harm to them and their babies (see www.ImprovingBirth.com/the-evidence-shows). This campaign, organized nationally by ImprovingBirth.org, seeks to educate and empower women with evidence-based information in order to make truly informed choices regarding their maternity care. Were not talking about natural birth, were just talking about normal physiological birth, says Dawn Thompson, president of ImprovingBirth.org. Every woman should have the right to choose the type of birth she wants, we are just asking for them to be evidence based and fully informed choices. The facts speak for themselves. The World Health Organization (WHO) recommends cesarean rates should be no higher than 10-15% and that anything higher does more harm than good for moms and babies. Despite this warning, in 2010 rd Michigans c-section rate was 32.6%, ranking it as the 23 highest rate out of all 50 states, and coming in only .02% lower than the US rate of 32.8%.* Additionally, 42% of first time moms are artificially induced for labor, which doubles the chance for cesarean section.** The US outspends every country in the world for maternity care, yet our maternal mortality rate is higher than 49 other countries. In fact, Amnesty International reports that "Women in the US face a greater risk of maternal death than nearly all European countries, as well as Canada and several countries in Asia and the Mi ddle East. Reducing medically unnecessary interventions will not only save lives, but also a huge sum of money. Childbirth Connection and WHO report that the US could save an estimated $3.4 billion dollars each year by reducing the cesarean rate to 15%, the rate recommended by WHO. The Amnesty International report states an estimated $1 Billion could be saved annuallymostly by reducing neonatal intensive care unit admissions if early elective deliveries were reduced. The March of Dimes has also begun a campaign to eliminate Non-Medically Indicated (Elective) Deliveries before 39 weeks gestation. Other Michigan rallys include Ann Arbor, Grand Rapids, Sault Ste. Marie, Alpena and Lansing .

ImprovingBirth.org A nonprofit 501(c)(3) organization of mothers and those who care for us. Our mission is to bring evidence-based care and humanity to childbirth. Learn more about who we are and what we do at www.ImprovingBirth.org. Learn more about our annual rally at http://www.RallytoImproveBirth.com.

*Martin JA, Hamilton BE, Ventura SJ, Osterman MJ, Kirmeyer S, Mathews TJ, Wilson EC. Births: Final data for 2009. National vital statistics reports : from the Centers for
Disease Control and Prevention, National Center for Health Statistics, National Vital Statistics System. November 2011;60:1-70 **Zhang J, Troendle J, Reddy UM, et al. Contemporary cesarean delivery practice in the United States. American journal of obstetrics and gynecology. 2010;203:e321-326

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