CURRICULUM VITAE

AJAY KUMAR SINHA No 10, 1st Floor Kaveri Nilaya ,3rd B cross,1st Main Gururaja layout , Doddenakundi BANGALORE 560 037 Marathalli Post, INDIA 9632270562 Email :- ajayksinhain@yahoo.co.in/ ajayksinhain@gmail.com

PROFESSIONAL SNAPSHOT
A competent Engineering and Management Professional with above 13 years of rich & comprehensive experience in Strategic Planning, Flight Safety Quality Assurance Software Project Management, Product Support and Management, Sales & Marketing, Business Development, Channel Management,Customer Relationship Management , Techno marketing & Sales of Innovative Products to various Aeronautical & IT dealing with the Process , Embedded products, Embedded systems, Reliability Software Products and Solutions. Experience in Aviation industry in the specialized field of Flight Data Recorders and in analysis of Flight exceedences using exceedences monitoring software.Dealing with DGCA India, CAA Nepal and CAA Srilanka etc and neighbouring countries. An Out-of-Box thinker with a flair for charting out marketing strategies and contributing towards enhancing business volumes & growth and achieving profitability for the company. Extensive experience in consistently raising sales and profitability for the company. Well versed in managing & motivating teams for successful execution for turnkey projects with extensive exposure of developing procedures, quality standards & operational policies for business excellence. Proven track record of increasing sales, expanding the market share & customer base to achieve high profitability. Good communication skills, interpersonal skills and have the ability to work in a team. Trained in Hindustan Aeronautics Limited (HAL) and CEMILAC, DRDO as Project Trainee and obtained knowledge of various Communication equipments. Clientele consist of Aerospace and Defense Industries and all scheduled Airlines and non scheduled Airlines in India and neighbouring countries. Presently working as General Manager ( Sales and Marketing ) in BE Analytic Solutions Bangalore.

Core Competencies Strategic Planning

Page 1 of 6

 Leading & managing profit centre operations for the organization. Establishing corporate goals, dividing it into short term and long term goals, developing budgets, forecasts and business plans for the achievement of these goals. Involving in business planning, monitoring performance and analysis for assessment of revenue potential in business opportunities. Project Management Controlling turnkey project activities & handling the complete project management cycle entailing requirement gathering and final execution of the same. Finalizing requirements and specifications in consultation with internal technical team, suppliers & clients. Maintaining healthy cash flows for all the projects in execution by ensuring timely billing to the client in line with the terms of payment and work. Working with the suppliers to get the best price which helps in achieving good working margin for the organization. Sales & Marketing / Business Development Involving closely with the client and giving suggestions in execution of the project, planning the entire activity with the help of technical team manager for timely completion of the project. Analyzing new market trends, exploring potential business avenues to penetrate new accounts and expand existing clientele with repeat business for long-term association with the client. Conceptualizing & implementing suitable marketing plan with regard to pricing, packaging, promotion etc. Arranging the customer meets to have their feedback on the projects to analyze the improvements required in execution of the projects & hence strategizing the internal execution plan for meeting the customer needs. Brand Building Showcasing the company offerings through Mailers, Advertising, participating in Exhibitions & Software Tool Vendor Meets, arrange road shows. Building brand focus in conjunction with operational requirements. Ensuring maximum brand visibility and capture optimum market shares. Team Management Identifying prospective clients, generating business from the existing clientele, thereby achieving business targets. Co-ordinating & managing a team for searching new prospective areas for business. Leading, mentoring & monitoring the performance of team members to ensure efficiency in process operations and meeting of individual & group targets

Educational Qualifications: MBA (Systems & Marketing) B.E (Aeronautical) With specialization in Avionics. Page 2 of 6

Professional Membership: Life Member of The Aeronautical Society of India, New Delhi Computer Knowledge: Operating System: MS-DOS,MS-OFFICE, Win 95/98 &NT Languages : C Experience Details: 1. NeST Aerospace Pvt. Ltd., Bangalore ( 02 May 2005 to 31st May 2010) NeST Avionics has developed Flight exceedance-monitoring software (FOQA) FliSAFE, which is being used by many major airlines like Jet Airways, Air Deccan, Kingfisher Airlines, Go Air, NACIL, Jetlite, Paramount Airways etc and all the major non scheduled Airlines in India and neighbouring countries.. Designation :- Business Development Manager Job Description: Co ordinate with software development team to guide them as domain expert and testing of engineering output of software. Product Support and Management Providing training to our distinguished customers like Jet Airways, Air Deccan etc. for different modules of our software FliSAFE. Preparation of Quotation, Invoice and Maintenance of all Financial proposals and record of various customers. FliSAFE (FOQA) Software configuration and analysis

Techno Commercial Activities Job involved active participation from the Pre-Sales activating to the total implementation of the project. Meeting the clients. Understanding the clients requirements and giving him Software Requirement Specification (SRS). Technical discussion along with our team. Project Pricing/ tendering activity. Final Implementation of the project. Till the Financial Settlement from the Client. Page 3 of 6

1 ) Major Account Management: Responsible for creating and sustaining major accounts and develop them as a reference accounts. 2) Channel Management: Responsible for managing partners for the organization , Also responsible to increase the breadth of the channel and identify new partners. 3) Market & Business Development : Responsible for planning and executing strategies for developing the upcountry as well the market in Bangalore , by sending mailers as well as organizing seminars to execute and evangelize the various publishers carried out by the company . 4) Major Verticals Catering To: Corporate, Defense. Aerospace, DRDO, IT, Non IT, Academic & Banking accounts in Bangalore & upcountry. LATEST PROJECTS 1. 2. Projects : Description Projects : Description ALH FOQA FLIGHT SAFETY PROJECT : Development of FOQA Software for HAL LCA AC & DC POWER SUPPLY PROJECT : Development and design of AC & DC Master Box.

2. SPARR ELECTRONICS ( Feb 2003 March 2005 ) Sparr Electronics Ltd., (SEL), is a company based in Bangalore, India, engaged in the Development and Manufacture of need based innovative products in the field of Electronics & Telecommunication. SEL was founded in 1991 to create new technologies for the expanding data communications and networking market in India. As part of its expansion plans the company is trying to forge strategic relationships with companies abroad in order to expand the range of available products in this growing market segment. JOB DESCRIPTION :- Marketing and sales of products and solutions. Designation :- Marketing Manager 3. VIKAS GLOBAL SOLUTIONS LIMITED ( March 2002 Jan 2003 ) Vikas Global Solutions Limited deals with the IT products and solutions, testing tools,biometric device,software development,It education etc. JOB DESCRIPTION : Sales and Marketing of Products and Solutions Designation :- Senior Executive Sales

4. SYSTEMS CONTROLS ( Nov 1999 Feb 2002 ) JOB DESCRIPTION : Sales and Marketing of Products and Solutions Designation :- Marketing Engineer Projects Handled: 1. Project : (SYSTEMS CONTROLS) Rate and Position Table Page 4 of 6

Customer Description 2. Project Title Customer Description

: : : : :

HAL Digital rate table is a programmable system used for testing rate gyros and Accelerometers. Airdata System Calibration Facility HAL The facility developed for LCA project provides Test Environment to access the performance of air data system in situ, at the simulated altitude profile. Rotodome Hydraulic Controller CABS, DRDO. This Rotodome hydraulic controller for rotodome of airborne early warning aircraft for CABS as a specific user defined project. Wing Loading Profile Generator LCA, HAL The system provides programmable forty channel generator for loading and vibrational analysis of aircraft wing. Portable DAS for Test of HANSA aircraft NAL Test on aircraft are carried out to ascertain various parameters of the aircraft. Some of the parameters are Temperature, Voltage, Strain, Speed and so on. Transmitter Control System BEL One Kilo Watt Transmitter Control System was developed for Radar Department. Angle of Attack Calibrator LCA, ADA AOA vanes are used to measure the angle of attack.

3. Project Title Customer Description

: : :

4. Project Title

Customer Description 5. Project Title Customer Description

: : : : : :

6.

Project Title Customer Description Project Title Customer Description

: : : : : :

7.

Reference : Nirmalendu kumar Scientist, Avionics & Weapon system Aeronautical Development Agency (ADA) Ministry of Defence , Govt. of India Bangalore. Personal Details: Page 5 of 6

Name : Ajay Kumar Sinha Fathers Name : Shri A N Sinha Date of Birth : 26 July 1971 Gender : Male Marital Status : Married Nationality : Indian Passport : Yes Permanent Address: S/o Dr. A.N.Sinha No - 201/202 Swastik Apartments Opp WCL Rescue Station Off Nari Ring Road Kalpana Nagar Post Uppalwadi Nagpur - 440026 INDIA

(AJAY KUMAR SINHA)

Page 6 of 6