Logistics and Supply Chain Management

A case study on supply chain models of

SHOE INDUSTRY ( Footwear)

By

A.MANI SHANKAR

(1225112107)

ANIKETH ROY CHOUDHURI (1225112105)

GITAM INSTITUTE OF MANAGEMENT GITAM UNIVERSITY

About Supply chain of Shoe Industry:

The supply chain here considers the retail outlets and how they can best source their products. An understanding of the entire supply chain, from raw materials to consumer, is required in order to properly assess retailer

supply chain management.

Supply chain models of the below 5 industries:

1) Supply chain of ADIDAS:

2) Supply chain of NIKE:

3) Supply chain of RACHEL footwear:

4) Supply chain of BATA INDIA LTD:

5) Supply chain of REEBOK [RBK}:

Design of New Supply chain for footwear industry:

Raw materials (Suppliers) Information flow Outsourced parts Assemble and manufacture

Distributor and Licenced agents

All Shops, malls, Retail chain, Departmental stores in the city

Marketing

Transport Dept (75% outsourced)

Company operated Branded Shops

R&D ideas implementation

Warehousing

Online own site as well as tie up popular eRetailing Sites

Feed Back From Customers