wkc

SOCIAL
DESIGN
LABOR
wkc overview

X BACKGROUND IDEA

X THE WORKSHOP

X OUTCOME / concept
wkc the kiez
wkc the kiez

1 KIEZ
46 hectares
9 STREETS

2 SCHOOLS
1 Mosques
2 churches
wkc the kiez
wkc the kiez

12 500
INHABITANTS
40% with Foreign BAckgroundS

01 MEHRGENERATIONS HAUS
16 SOCIAL PLACES
02 CRAFT SCHOOLS
01 FASHION SCHOOLs

03 KINDERGARDENs
01 CIRCUS
wkc the kiez
wkc workshop

RESOURCES
01 MC DONALDS xX SUPERMARKETS
xX DÖNER
xX BARS
xX RESTAURANTS 22 ARCHITECTS
xX CRAFTMEN 03 FLOWER SHOPS
xX INTERNET SHOPS
xX CLUBS xX BIKE SHOPS
xX FASHION shops xX
xX BOOKSTORES
xX COPYSHOPS
xX organic Stores
wkc workshop

WORKSHOP
The Workshop WRANGELKIEZ COLLECTION
creates social change.

In the evenings, we invited the neighbors for beer and

talks. We used the street as a space for dialogue and
to raise questions with the hope for discussion.
Everyone was welcome – to listen, to comment or to
promote his/her own point of view.
wkc workshop

PARTICIPANTS
X NEST-social Media (DANIEL & SANDRA)

x HANNO BENNERT
x LISA DINGES
x eric Klarenbeek
x JULIA Paass
x MAARTJE DROS
x JAMIE FERGUSON
x KATHI STERTZIG
wkc workshop

x How can design be a catalyst for

social change?

x What‘s the added value of the

locally produced goods?

x How can a community‘s cultural diversity

and creative potential be used for
collaborative, open innovation?
wkc workshop

ARCHIVE
catch the KIEZ 2 DAYS

x WHICH RESOURCES ARE AVAILABLE?

x WHAT DO THE INHABITANTS NEED?

TO DO
SPOT RESOURCES & FACILITIES
GRASP ATMOSPHERE & NEEDS
wkc workshop → day 1: Research
wkc workshop → day 2: Research
wkc workshop → day 3: processing
wkc workshop

CLIENTS
spectrum from sample actors we visited

X very locally focused service

X mouth to mouth advertisement

X local network communication

X direct 'end-user' relationship

(individual and/or business )
wkc clients
end
user

inter-
local natio-
nal

business
wkc workshop

SPACE
physical size (in proportion to use)
visibility within Kiez

X consistent search for usable space

X groups forming for efficient use of space and tools

X not necessarily 'custom' spaces for actual use of space

wkc space

small

visible hidden

big
wkc workshop

offer
knowledge-based services vs. products
on demand vs. fixed offer

X big emphasis on products in the kiez

X a lot of them customized
wkc offer

on
demand

knowledge PRoduct

fixed
wkc workshop → day 3 : open Talks
wkc workshop

IDEAS
CREATE FOR ...

x How can design work for social purpose ?

x 1+1=3

TO DO
CREATE!
CONCEPTS, SERVICES, PRODUCTS
TO CONNECT AND PROMOTE
wkc workshop → day 4: concept
wkc workshop → day 4: concept
wkc concept

idea
a marketplace for the Kiez
wkc concept

search
& find!
wkc concept

Kiez Archive → products

bicycle clothing food

wkc concept

Kiez Archive → services

bicycle tailoring legal advice

repair
wkc concept

Kiez Archive → example 'stitch & Bitch'

tailoring tailoring clothes

courses selling
wkc concept

Kiez Archive→ archive cards

#3
#3
FIRMA
STITCH & BITCH STITCH N BITCH

KONTAKT
LINDA EILERS

ADRESSE
WRANGELSTRASSE ��

DIENSTLEISTUNG
NÄHKURSE � AUFTRAGSARBEITEN � GALLERIE � VERKAUF FÜR
SELBSTGEMACHTE KLEIDUNG

AUSSTATTUNG
COVERLOCK MACHINE � SURGE � LEDER & STOFF

LAUFENDE PROJEKTE
NÄHKURSE

KIEZ NETZWERK
BASTEL BRIGADE � MAX COLOR # �� �
TEXTILREINIGUNG ÄNDERUNGSSCHNEIDEREI # ��

MITARBEITER
� AZUBIS

SEIT
����

RAUM
LADENLOKAL � TECHN. AUSGESTATTET
wkc concept

Kiez Archive → take away

SSTTIT
ITCCHH&&BIT
BITCCHH
#3
wkc concept

Kiez Archive → flags

wkc concept

#3
#10
#3
wkc concept

Kiez Archive
flags → placing
wkc concept

Kiez Archive flags → marking

wkc concept

interact
& exchange!
wkc concept

production
chain→chain
products
x link producers and service
providers of the kiez to create
new products and services
x foster connections and exchange
wkc concept

chain product
example

food photographer

art printer tailoring

wkc concept

chain product packaging:

example → a photo of the kiez
→ printed on textile
→ made into a small bag
sewn by a local tailor
→ as packaging for
home-made marmelade
wkc concept

chain service
example

personal aid bike driving

teacher

german

bike rental language

course
wkc concept

chain service combined course

example for migrants
→ the neighborhood house
offers a course for
migrant women
→ to teach them how to
ride a bike
→ on bikes from a
bike rental
→ while improving their
german with the help of
a language teacher
wkc concept

meet &
communi-
cate!
wkc concept

space
wkc concept

search + find
open archive

STITCH & BITCH #3

wkc space

search + find communicate

open archive demand of the
week

STITCH & BITCH #3

wkc space

search + find communicate sell

open archive demand of the chain products
week

STITCH & BITCH #3

wkc concept

you like
the idea?
wkc concept

support
us!
wkc concept

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