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Mara Whitten

2410 University Ave. W

Apt. 203

St. Paul, MN

55114

715 977 0978

maralwhitten@gmail.com

Skills and strengths

> Overseeing all aspects of

a website’s creation

> Editor ’s perspective with

a passion for high - quality content

> Creating concise, e ffective content

> Engaging online

communities

> Collaboration to create the best UX

> Multitasking under tight

deadlines

WANT TO KNOW MORE?

Referen ces and samples are

available upon request.

EXPERIENCE

Web Content and Social Media Strategist

Industrial Fabrics Association International

3 ½ years and going

> Le ad multiple aspects of digital project management , including ide n tify ing site and client goals, and ensuring pro jects launch on time while maintaining scope

> Collaborate with marketing an d design departments to ensure consistent branding and to enhance the overall user experience

> Work cross - departmentally and with leadership to determine project plans, timelines and implementation of best practices

> Communicate with internal and external clients regarding initial project planning, design c oncepts and reviews, timeline updates, design and copy revisions, and approvals

> Educate internal teams on web best practices in order to maintain high creative standards

> Oversee and c arry out social media strategy

Associate Editor

CSC Publishing

1 ½ years

> Researched, wrote and edited departments for a pharmaceutical trade magazine

> Composed supplemental materials, including quarterly insert s and annual reference guide

> Created and sent solicitation letters and emails to promote upcoming editorial opportunities

> Managed and maintained social media presence for the magazine

Freelance Social Media Manager

ProbioticSmart.com

9 months and go ing

> Manage and maintain social media presence for online retail store, including Facebook, Twitter, Pinterest and Google+ accounts

> Ongoing consultation to streamline and solidify company's social strategy while increasing traffic and fan interactions

EDUCATION

Bachelor of Arts

University of Minnesota – Twin Cities 2006 - 2010

> Majors in Journalism, Cultural Studies, and Studies in Cinema and Media Culture

> GPA – 3.7