ORACLE DATA SHEET

ORACLE RETAIL CATEGORY MANAGEMENT

In order to increase same-store sales growth, profit margins, and inventory productivity, retailers need to grow their business with their existing customer base. And nothing pleases customers more
BENEFITS
Decision-support for

than finding that the products they want are right there on the retailers shelf. While it sounds simple, managing a retail business at such a granular level can be a complex challenge.
Challenges of Traditional Assortment Planning Today, many retailers are finding that assortment planning is an enormous struggle, for a number of reasons:

assortment planning
Easy to configure No programming

customization required

The large volumes of data required for assortment planning are too unwieldy to manage.

Their systems cannot scale to support the volume of data required. Their business processes vary from one department to another. They have not invested in the science that provides decision support.

Assortment Planning Oracle Retail Category Management uniquely meets the retailers challenge of deciding the volume and type of product assortment to carry. Based on a scalable architecture, Oracle Retail Category Management is an easy-to-configure solution that offers a basic assortment-planning templatewith no need for programming customization. Oracle Retail Category Management meets the needs of different types of retailers and the specific methodologies they use for defining the optimal product mix. For example, hard-lines retailers follow category management best practices, while softlines retailers concentrate on defining assortment depth and breadth. Benefits of Oracle Retail Category Management Increased sales. Reallocates space to higher-demand items and maintains optimal stock levels for demand and inventory efficiency. Increased profits. Bases space recommendations on scientific calculations of item demand and profit potential. Reduced costs. Minimizes inventory investments in products with lower consumer demand and lower profits. Increased customer retention. Ensures that assortments match consumer demand and provides shoppers with assortments tailored to customer preferences.

ORACLE DATA SHEET

Key Features of Oracle Retail Category Management Science-based decision support. Provides optimal space recommendations for items and categories based on item demand, potential profit, and space requirements. Configurable. Architected as a basic template for assortment planning, but also designed to be further tailored to each retailers unique business process without programming customizations. Integrated. Incorporates item demand forecast from Oracle Retail Demand Forecasting and a financial plan from Oracle Retail Merchandise Financial Planning. New item and new store support. Supports planning for new items, categories, and locations. Scalable. Proven to provide scalability for SKU/store/week analysis. About Oracle Retail Oracle is the number one provider of innovative and comprehensive industry software solutions for retailers - enabling organizations to serve their customers better by applying insight into daily business decisions for more profitable results. With software that provides supply chain, operations, merchandising, store systems, optimization as well as enterprise applications and infrastructure software, Oracle partners with the world's leading retail companies, including 20 of the top 20 retailers worldwide, to transform the economics of their businesses. Contact Us For more information about Oracle Retail Category Management, please visit oracle.com/retail, email oneretailvoice_ww@oracle.com, or call +1.800.ORACLE1 to speak to an Oracle representative.

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