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Italian-American Herald

September 12, 2013

The Delaware V alley

A Bi-Weekly Newspaper Serving the Italian-American Community

COMPLIMENTARY

Delaware Valley Loses a Legend


Fr. Roberto Balducelli was 100 minutes short of turning 100 years old.
Wilmington, DE - On August 9 the Italian American community lost a long-time leader, the Rev. Roberto Balducelli. Father Roberto, as he was affectionately known, helped build the St. Anthony of Padua Church in Wilmington. He was just 100 minutes shy of his 100th birthday. However, depending on whom you ask, Balducelli was 99 or 100 on the day that he died. The prayer card for the funeral service noted that the sun already was up in his Italian birthplace when he died in the U.S. on the eve of his centennial. Father Balducelli was born in Italy on August 10, 1913, and arrived in the United States from Italy in 1946 to serve as the assistant to the Rev. J. Francis Tucker, the founding pastor of St. Anthony of Padua Church. Balducelli was appointed pastor in 1959 and is credited with building sometimes with his own hands the St. Anthonys Grade School and Padua Academy, a new parish house and a summer camp, among many other accomplishments. Yet, Balducellis impact goes well beyond physical structures, according to the current St. Anthonys pastor, the Rev. Nicholas R. Waseline. Balducellis lasting legacy will be the Italian-American social culture and Catholic religious culture he built, Waseline said. Perhaps this is best exemplified by his successful effort to establish the Annual St. Anthonys Italian Festival, the largest and only eightday Italian Festival in the Delaware Valley region. Father Waseline went on to say, His legacy is not going to be so much in the buildings and the plaques; his legacy is going to be in the peoples continued fidelity to their parish. He will always be called a priest of the people. The Rev. James J. Greenfield, Provincial of the Oblates, called Balducelli an icon whose actions will be remembered more than his words. Greenfield recalled images of Balducelli donning a hard hat to help with construction or having children line up to help pass along buckets of sand needed for the pouring of concrete. Theyre the kinds of things that people remember forever, more than what you say in a homily, Greenfield said. I think thats whats so powerful about him. Balducelli is survived by a sister, Maria, who lives in Italy. A Mass of Christian Burial was celebrated on Wednesday, August 14 at St. Anthonys Church in the Little Italy section of Wilmington. Among the mourners was Vice President Joe Biden and several congressmen. Balducelli was buried at Oblate Community Cemetery in Childs, Maryland. In lieu of flowers, Balducelli had requested that donations be made in his memory to the Retirement Fund of the Oblates of St. Francis de Sales

Naples-born Ralph Borelli, along with his brother Charlie, was a pioneer of Italian language radio in the area in the 1930s. He is remembered as The Father of Italian Radio in the Delaware Valley.
(Photo courtesy of Temple University Libraries, Urban Archive)

Remembering the Days of Italian Radio


hile much has been written and documented about Italian language newspapers that were an integral part of Italian American life in the Delaware Valley, little has been documented about Italian radio programs that entertained and informed the Italian American community in and around Philadelphia for the better part of 80 years. Italian radio first broadcast officially in Philadelphia in 1930 on WRAX at 17th and Allegheny Avenue in the northern section of the city. In preceding years there had been a very limited amount of foreign language programs, which were broadcast on a hit and miss basis over stations with poor signals and limited range. At WRAX, for the first time in the citys history, there were regularly scheduled daily programs in German, Yiddish, Polish and Italian. For Italians, a seminal version of broadcasting took place in the early 1920s, when the people of South Philadelphias Little Italy would get their news from a primitive but daily broadcast by a reporter named Filippo Bocchini who wrote for La Voce del Popolo, a local Italian language daily. Every day when the paper came off the press people would gather outside of the office and Bocchini would come to the second floor window with a megaphone to read the news. Fast forward to 1925 when

(First in a 3-part series on Italian Radio in the Delaware Valley)


a successful Italian businessman named Charles C. A. Baldi obtained a license to operate radio station WABY, the areas first outlet for electronically transmitted Italian language broadcasts. Baldi set up the studio on the second floor over the Baldi Bank located at 928 S. 8th Street in South Philadelphia. He immediately hired Ralph and Charlie Borrelli, brothers whose family had already established an Italian language theater troupe in the city. However, the broadcasts were sporadic and the stations 10-watt power was no guarantee that these shows could be heard even eight blocks away. It was in 1930 when the 500watt WRAX, which later merged and became WPEN, first established that ethnic programming could not only play but pay. Here the Borrelli brothers became the areas Italian language radio pioneers. Charlie was more behind the scenes while Ralph became the on air personality. To this day Ralph is remembered as The Father of Italian Radio in the Delaware Valley. Over the next couple of years the programming expanded, and soon the Borrellis were joined by locals Vincent Losco and Guy Sardella. In 1940 Sardella moved onto WCBM in Baltimore, where he became the citys Dean of Italian Radio. Local companies anxious to reach the Italian consumer began

to advertise at an unprecedented pace. Soon other Philadelphia stations such as WDAS began airing Italian programming. Then, in the mid-30s, WPEN was acquired by the owners of New York Citys WOV, the nations flagship Italian language station. The affiliation with WOV now made it possible to air complete soap operas, comedy and variety programs from New York, and allowed national advertisers to buy bundled advertising. With Ralph Borrelli at the helm, WPEN secured its position as the dominant Italian voice in the tri-state region. By 1938 WPEN alone was airing five hours a day with additional daily programs being aired on WDAS and WHAT. While Philadelphia radio stations were the most widely heard in the region, smaller stations around the Delaware Valley were cashing in on this thriving advertising market as well. On weekends, stations in Vineland, Atlantic City, Trenton, Hammonton, Camden, Chester, and Wilmington all began airing Italian programs sponsored by local merchants and hosted by local on-air personalities. Italian language radio was truly in its Golden Age. (See photo on page 2.)
Next issue: World War II and post-war Italian radio.

2 | September 12, 2013 The Delaware V alley

Italian-American Herald

Vol. 1 No. 2

Italian-American Herald
A Bi-Weekly Newspaper Serving The Italian-American Community

FROMTHEEDITOR
Keeping Our Culture Alive
ith this issue we begin a three-part series on the history of Italian language and Italian-American radio programs in the Delaware Valley. This media pulled the Italian immigrant through good times and bad, especially for the many who through no fault of their own had limited reading skills. More recently bilingual programs helped to acquaint and to preserve our heritage with the generation that in the past 20 years has renewed its interest in the study of Italian, its culture and heritage. Unfortunately, since the sale of Philadelphias WHAT back in 2010 there has been no Italian-American presence on the airwaves in this region. From the 1930s to the present, Yiddish-American and Polish-American radio have aired daily and/or weekly programs for their communities without interruption. In 2014 the Irish-American community will celebrate 70 years of uninterrupted programming started by Cav. Patrick J. Stanton. After World War II Stanton was also very instrumental in the revival of Italian-American radio programs, which had been decimated by the governments campaign to discredit Italians and their language because of Italys alliance with Nazi Germany. Stanton was later bestowed the title Cavaliere (Knighthood) by the Italian government for this achievement. As these groups celebrate the uninterrupted longevity of their radio broadcasts, the Italian-American community, which has much to offer in the way of music and culture, enters its fourth year with no on-air presence. This does not reflect well on a people who have so much to offer to themselves and to Italophiles anxious to know more about everything Italian be it fashion, food, opera, folk customs, and even learning the Italian language. While some of the blame rests with radio stations, both commercial and public non-commercial, most of the problem rests squarely within our community. Today, as apparent by the reemergence of the Herald, Italian-American businessmen and professionals are looking at our mass media as both an avenue to increase business and give support to the Italian-American mass media; the only one that we can depend on to showcase us and our contributions in a true light and not as the masters of organized crime or vulgar promiscuous youth at the Jersey shore.

September 12, 2013 ~ Vol. 1 No. 2 by Italian-American Press, Radio & Media, Inc. 1906 West 6th Street, Wilmington, DE 19805 Subscription price: $59 a year. Published twice a month and distributed at various locations throughout the tri-state area. Tel: 302-654-4993 ~ email: jtcannavo@hotmail.com

Publisher
Italian-American Press, Radio & Media, Inc.

Editor Emeritus James J. Tayoun Editor-in-Chief Joseph T. Cannavo Managing Editor Carol Ann DeSimine Art Direction mybigeyemedia.com Advertising Department Luigi Vitrone, manager Rich Serpe, DE sales Paul DiSabatino, NJ sales John Patane, PA sales Marketing Advisor Melissa Cannavo-Marino Contributors Anthony J. Albence Laini Bianculli Joseph Borgia, Esquire Jeanne Cannavo Carmela M. Carabello Michele Epifani Michael Matza, Philadelphia Inquirer

For advertising rates, please call 302-654-4993 or email jtcannavo@hotmail.com.


The Italian American Herald is published by Italian American Press, Radio & Media, Inc. All rights reserved. The advertisers are solely responsible for the content and claims of their advertising. (c) 2013 Italian American Press, Radio & Media, Inc.

Subscribe Today! Italian-American Herald


Home Delivery ~ Only $59 for a one-year subscription
Name Address City, State, Zip Telephone Please mail completed form, along with a check in the amount of $59, to IAPRM, 1906 West 6th Street, Wilmington, DE 19805.

Vol. 1 No. 2

Italian-American Herald

September 12, 2013 | 3

NEWSFROMITALY
Norristowns Italian Aid Office May Close
by Michael Matza, Philadelphia Inquirer Staff Writer

orn in Italy in 1926, Elvira Raieta worked on a farm until 1971, then set sail for opportunity in America. She and her husband used their savings to buy a house in a thriving Italian-immigrant neighborhood in Norristown. Today, she is the sole Italian on her mostly African American street. The nonHispanic white population of the borough that is the Montgomery County seat has dropped 18 percent since 2000, according to the U.S. Census, and had been falling for decades. Forty-five years ago, we were all Italians. Then some died, some moved, some bought houses in the suburbs, said Raieta, a wiry widow with strong hands wrapped around a stainless-steel walker. She gets Social Security from her work in America. To process the paperwork for her agricultural pension from Italy, she relies on Norristowns Patronato, an Italian-government-funded social welfare office in a brick building on East Main Street that soon may have to close because of Italys debt crisis, slashed funding, and lower demand due to changing demographics. Raffaele Cimina, who runs the one-man bureau, said he assists about 300 Norristown-area clients on a continuing basis by filing their documents via a direct-to-themainframe link with Italys social security administration. Cimina gets a salary of $1,600 a month, and $500 a month for office rent, both provided by Italy. The services he provides are free of charge. He investigates payment delays and pounds his stamp Patronato Acli, Ufficio Zonale di Norristown, PA, USA onto documents. He helps clients get notarized proof, required annually, that they are still alive. He reassures these pensioners in fluent Italian, and makes house calls if they cant come out. How can I refuse? I see my father or mother in each of these elderly retired workers, who have so often been mistreated during their working life, said Cimina, who was born in Rome. He moved to South Philadelphia with his parents when he was 10, then returned with his family to Italy four years later because his mother was homesick. Cimina and his wife moved back to America about seven years ago. He calls himself a fresh Italian. In South Philadelphia, Ciminas father did piecework as a tailor. To help him save time, the family threaded 200 to 300 needles each night before the next days work. Welfare networks, called patronati, generally aligned with Italys trade unions, were created around 1945, after World War II, to assist Italians worldwide. The one in Norristown, with the acronym Acli, opened two years ago. It is af-

Elvira Raieta, who came to Norristown from Italy, talks with Raffaele Cimina of the Italian welfare office. MICHAEL MATZA / Philadelphia Inquirer Staff

filiated with the Christian Association of Italian Workers, which has offices in 30 countries. Since the bureaucracy in Italy has always been a nightmare, says Cimina, the government established these offices as a relief valve to speed the processing of documents. But recently, Acli notified him his volume of business, measured by a point system, didnt warrant continued operation and his patronato would have to close by Oct. 1. There are two other such offices in the region, one in South Philadelphia, the other in the Northeast, both affiliated with different unions, Cimina said. But for housebound pensioners like Raieta, a trip to the city can be a hardship. I like this office in my town, she said, bristling at the thought that the Norristown office would close. Philadelph? Philadelph, she said, no good. Cimina is looking into the possibility of alternative funding. Local churches are exploring ways to subsidize his rent. But he will need a continuing relationship with a patronato to keep his authorized computer link. Pronto. Si. Domani. Domani, he said, taking a call from another client on a recent day. See you tomorrow.
Article originally appeared at www.philly.com on September 03, 2013.

Madonna reviews gym blueprints with advisors.

A farmer in Catania inspects grapes species that will be used in revival of wines of Ancient Rome.

Gyms owned by pop star Madonna to open in Rome


Hard Candy fitness chain expanding in Italian capital
Rome Despite the recession that belonging to the Madonna Hard Candy
lingers in Italy, two new gyms that are part of a fitness chain owned by pop star Madonna will open this fall in Rome. Andrea and Ugo Pambianchi, both of whom will manage the facilities, announced that by October, two new gyms Fitness chain will operate in the Italian capital. One gym in the upscale Parioli area will reach 6562 square feet in size; the other located near the Coliseum will be roughly half that size.

Ancient Roman wines reborn in Sicilian experiments


are enjoying a rebirth in Sicily, thanks to experiments being organized by the University of Catania. Researchers from Catania, located in eastern Sicily, are following instructions from classic Roman texts in their experiments conducted for the National Research Council.

Catania Wines from ancient Rome

The project aims to test and verify ancient Roman techniques of wine production, from planting to harvesting to fermentation using ancient recipes all written in Latin and historic instruments. The first production, using grapes planted last spring, is expected in four years, researchers say.

4 | September 12, 2013

Italian-American Herald

Vol. 1 No. 2

LEARNITALIAN!
elcome to our weekly Italian lesson, offered to help you learn Italian, improve or refresh your language skills or to learn some cultural facts that often dont get talked about in regular instruction. We hope you enjoy! This weeks lesson offers insight into the proper way to address people, some common greetings and falsi amici. Unlike modern-day English, Italian has three subjective pronouns that all translate into English as the word you. Tu is the informal way to address a family member, a friend, and anyone with whom you have an informal relationship. Lei is the formal way to address superiors, professionals and someone with whom you dont have an informal relationship. Finally, there is voi, which is used at all times when addressing more than one person. (In the southern part of Italy voi is sometimes used as a way to address one person respectfully. Its best though to stay with standard Italian). Lets look at some simple phrases using these forms. How are you? said three ways: Tu come stai? Lei come sta? Voi come state? What is your name: Come ti chiami tu? Come si chiama Lei? What are your names: Come vi chiamate voi? Do you speak Italian: Parli italiano tu? Parla italiano Lei? Parlate italiano voi? Learn these phrases and well examine this concept a little more in depth in future lessons. Now lets look at some common Italian greetings and salutations. Buon Giorno: Good morning or Good day (Generally used until 4 p.m.)* Buona Sera: Good evening (Generally used after 4 p.m.)* Buona Notte: Good night *In general the expression Buon pomeriggio, Good afternoon, is not in common usage. It is used most frequently

Three Ways to Say You


on TV, radio, and public gatherings by the announcer or lecturer to greet the audience. Other greetings and/or salutations include: Salve! A general greeting meaning Hello. Ciao! This well-known word means Hello and Good-bye. However, it should only be used informally. Never use in formal conversations. A pi tardi! See you later! A domani! See you tomorrow! Arrivederci! Good-bye! ArrivederLa! Good-bye! (Very formal) Addio. Good-bye (Specifically used when saying good-bye to someone who you dont expect to see for an extended period.) As you learn Italian you will begin to see words known as falsi amici, which for vocabulary learning, translates into what English identifies as deceptive cognates. Here is an example of this concept. At first glance the Italian learner would likely assume that the Italian word veste means vest. It doesnt. It means clothing in general or is also a form of the verb vestire (to dress). The Italian word for vest is maglia or gil. In each future lesson we will highlight one of these deceptive cognates.

Saint Pio Novena And Festival


September 14 - September 23
10th & Dickinson Streets 215-334-0159

Annunciation B.V.M. Church

Novena
Saturday, Sept. 14........ 5:15 p.m. Sunday, Sept. 15.......... 11:00 a.m. Monday, Sept. 16......... 7:00 p.m. Tuesday, Sept. 17......... 7:00 p.m. Wednesday, Sept. 18.. 7:00 p.m. Thursday, Sept. 19........ 7:00 p.m. Friday, Sept. 20............ 7:00 p.m. Saturday, Sept. 21....... 5:15 p.m. Sunday, Sept. 22.......... 11:00 a.m.

Daily Mass Novena Prayers Veneration Of Relic


Monday, Sept. 23 at 7:00 p.m.

Italian proverb

Ad ogni uccello il suo nido bello. Literally means, Every bird loves its own nest. In English, however, that thought is expressed as, Every mans home is his castle.

Feast Day Festival

Event Will Be Held Under A Tent


Friday, Sept. 20.............................5:00 p.m.11:00 p.m. Saturday, Sept. 21........................1:00 p.m.11:00 p.m. Sunday, Sept. 22...........................1:00 p.m.8:00 p.m.

In our next lesson: Dialogues about meeting new people.

El Zarape Espositos Innovative Catering Concepts Mamma Marias T&N Deli Uncle Oogies Italian Pastries, Cotton Candy and Pop Corn

Restaurants & Food Vendors

More than 10 Crafters & Other Vendors First Class Entertainment


Friday, Sept. 20..................... DJ Eddie Tulley Saturday, Sept. 21................. Decade 8 Philly Heart & Soul And Purple Reign Sunday, Sept. 22...................  DJ/MC Danny Vanore Steve Calabrese and The Business

e are proud to be bringing this newspaper to the Italian community in the Delaware Valley. We welcome submissions of news and general interest articles, but all are subject to the editors discretion and space availability. We also need advertisers to help support us and will be happy to send a media kit upon request. And, we are looking for commission-based sales people to help us reach out to businesses and organizations throughout the Delaware Valley. Please email all submissions and requests to jtcannavo@hotmail.com. Thank you in advance for your support. The Italian-American Press, Radio & Media, Inc. Group

Please support the Delaware Valley Italian Herald!

Games, Crafts And Other Activities For Children! Adult Games Of Chance

Vol. 1 No. 2

Italian-American Herald

September 12, 2013 | 5

PEOPLE&HAPPENINGS
OBITUARY
Joseph M. Cella, Jr., Community Activist and Veteran of Police Force
Meadowbrook, formerly of Philadelphia, passed away suddenly on July 23, 2013. Joe was the beloved husband of Christine G. and loving father of Catherine M. Kelly, Christina A. Cella and Anthony J. Cella. Joe was a proud grandfather of Anastasia E. Cella and Sophia G. Kelly. However, to the members of the community he served, Joe is best remembered as a 36-year veteran of the Philadelphia Police Department and as Detective Sergeant in the Major Crimes Division. In addition to his service on the citys police force, Joe was an ordained Deacon with the Philadelphia Archdioceses for thirteen years and was permanent deacon at Our Lady of Consolation Parish at Princeton and Tulip Streets in the Tacony section of the city. He was a past Grand Knight in the Regina Coeli Council, Chaplain for the Philadelphia Police Department, and an Executive Board member for F.O.P Lodge #5. Joe was on the Board of Trustees at Neumann University and was an active member of the Father Judge High School community. Joe was passionate about many things, but he was most passionate about his family. Relatives, friends and fellow members of F.O.P. Lodge #5, along with all first responders, shared in saying good-bye at his Funeral Mass at the Cathedral Basilica SS Peter and Paul in Philadelphia. Interment took place at Holy Sepulchre Cemetery. The family requests that memorial contributions be made to St. Christophers Pediatric Oncology, or Thomas Jefferson University Bodine Center for Cancer Treatment in Joes memory.

Philadelphia Joseph M. Cella, Jr., 56, of

Soffritto co-owner Stefania Panza (center) accepts award at the Ospidalit Italiana Awards Ceremony. Seen with her are Maurizio Maddaloni (Italys Minister of Tourism) and Maria Grazia Cucinotta (actress and Italy Goodwill Ambassador).

Restaurant in Newark Wins Award for Best Italian Restaurant Outside Of Italy
Newark, DE The Soffritto Italian Grill in Newark, Delaware, is the most popular Italian restaurant in the world outside of Italy that bears the Ospitalit Italiana seal. Soffritto Italian Grill received an Ospitalit Italiana seal in November of 2012. The seal is awarded by the ItalyAmerica Chamber of Commerce (IACC) and officially recognizes Italian restaurants outside of Italy that adhere to authentic Italian cuisine and wine. Customers voted the Soffritto Italian Grill in the top three of every other Ospitalit Italiana restaurant in North America. After reviewing the votes, the IACC selected the Soffritto Italian Grill along with La Ciccia in San Francisco, California, and Zambris of Victoria in British Columbia. The Soffritto Italian Grill won. The Soffritto Italian Grill was invited to Rome in June to compete in the second edition of the Premio Ospitalit Italiana Ristoranti Italiani nel Mondo (Italian Hospitality Award Italian Restaurants in the World). There it won the judges vote for the best Italian restaurant outside of Italy. The award was presented to Stefania Panza, co-owner of Soffritto by Italys President Giorgio Napolitano.

Celebrating 25 years with Original Food and Original Pricing from 1988
Gift Certicates Available
One Size Fits All

415 N Lincoln St Wilmington, DE 19805


Hours of operation Wed - Sat 5:00pm-9:00pm Closed Sunday- Tues. (to visit our antique shop please call for an appt)

302-656-9822

While waiting to dine visit our Antique shop next door

Old Skool Antiques


Private parties for 20 or more on Sundays, Monday and Tuesday please call to inquire about details NJ-0000667731

6 | September 12, 2013

Italian-American Herald

Vol. 1 No. 2

COMMUNITY&EVENTS
Philadelphia St. Pio No- with a Mass and procession be- 29. The event is sponsored by house Square. Verdi opera films lowing the Mass, the breakfast
vena and Festival. September 14-23, Annunciation B.V.M. Church, 10th & Dickinson Sts. (See page 4.)

Deptford, NJ The Glouces- an Olde Time Italian Festival Festival of Gloucester County
ter County Italian Heritage Commission is holding a Taste of Italy fundraiser to raise scholarship funds and to support the 10th Annual Italian Heritage Festival of Gloucester County. Aulettos Caterers, Cooper St., Wednesday, September 18, 6 p.m.-9:30 p.m. Featuring fine wines, Italian cuisine, entertainment, and a tribute to all the past recipients of the GC ItalianAmerican Citizen of the Year Award. Tickets: $35, available at the door or in advance by calling 856-494-3281. on September 27-28. The event takes place at Fox Park at Ocean Avenue between Burk and Montgomery Avenues in Wildwood Friday, 5 p.m.-midnight; Saturday, noon to midnight. The Old World family festival features crafts, games, rides, great Italian food and continuous FREE live entertainment. For information call 609-374-0016.

West Deptford, NJ The Wildwood, NJ Be part of 10th Annual Italian Heritage


will be held on Sunday, September 29, from 11 a.m.-5 p.m. at RiverWinds Community Center, West Deptford. The event features all-day family fun fashioned after an Italian street fair with entertainment, Italian cuisine, crafts, vendors and artisans. Featuring Classical Recording Artist Micheal Castaldo, Dr. Neffs Sicilian Marionettes, the Vivaci Dancers, much more!

ginning at 11 a.m. Our Lady of Pompeii Church, 4680 Dante Ave. (See page 7.)

Knights of Columbus Villa Marie Council #6342.

Glassboro, NJ Craft Beer Wilmington, DE On Sun- Festival. Saturday, October 26,


day, October 13, 2 p.m. to 6 p.m., the Da Vinci Society will hold its annual Vendemmia at the Tubman-Garrett Riverfront Park. Admission includes sampling great Italian wines and Italian food, Italian beer garden, great entertainment, a Vendemmia wine glass, handcrafted wine and homemade gravy contest, silent auction, and Italian vendor displays. Tickets: Advanced, $50; At Gate, $60. To order call 1-877-731-5790. 1 p.m.-5 p.m. Downtown Glassboro/Rowan Boulevard. Taste a wide variety of craft beers from around the country, along with food, fun, live entertainment, and vendors tailored to craft beer enthusiasts.

screened from 10 a.m. to 5 p.m. Saturday, October 12. Sponsored by The Friends of The Philadelphia City Institute Library and The America-Italy Society of Philadelphia. For further information, contact friendsofPCI@ yahoo.com.

will be held at the Cafetorium of Padua Academy. The event will wrap-up just after 10 a.m. Contact Mike Malchione to reserve a table or for individual tickets, 302-652-4194 x129, or email mmalchione@dossnet.com.

Glassboro, NJ St. Anthonys Italian Festival. Saturday, September 21, 2 p.m.-10 p.m. Rowan Boulevard. Enjoy Italian food, exhibits, entertainment, homemade wine competition, Bocce, and fireworks. For info, downtownglassboro.com.
Padre Pio Festival, Sunday, September 22, noon-6 p.m.,

Vineland, NJ 11th Annual

Smithville, NJ On Saturday, September 28, from 10 a.m. to 5 p.m., come and enjoy a Taste of Italy at Historic Smithvilles Village Green. The event features delicious Italian food and deserts, wine tasting and beer, Italian music provided by Jim Craine and his AC Band, folk dancing, childrens activities, free bocce ball (must register in advance), Italian and Classic cars, a vendor market with hand-crafted items and imported Italian specialties, and a super 50/50. Admission and parking are free. Rain Date September

Glassboro, NJ Unity Day,

Saturday, October 5, 10 a.m.-4 p.m. New Street Park. In its 17th year running, this community day focuses on fun and fitness for the entire family.

Italian Festival, Sunday, October 6, noon-9 p.m. on 9th Street. Featuring Charlie Gracie and Jerry Blavat. Tickets for food vendors will be available at the event. (See page 7.)

Philadelphia St. Nicholas Wilmington, DE 16th An-

Philadelphia Verdi 200

at the Free Library on Ritten-

nual Columbus Day Communion Mass and Breakfast, Monday, October 14. The day will begin with a 7:30 a.m. Mass at St. Anthony of Padua Church with Bishop W. Francis Malooly, Bishop of the Catholic Diocese of Wilmington, serving as principal celebrant. Fol-

Do you have an event that youd like to see listed here?


Please send information to jtcannavo@hotmail.com or info@mybigeyemedia.com for review.

Wilmington The 16th Annual Columbus Day Communion Mass and Breakfast will be held on Columbus Day, Monday, October 14, 2013. The day will begin with a 7:30 a.m. Mass at St. Anthony of Padua Church, with Bishop W. Francis Malooly, Bishop of the Catholic Diocese of Wilmington, serving as principal celebrant. Following the Mass, the breakfast will be held at the Cafetorium of Padua Academy. The event will wrap-up just after 10 a.m., permitting attendees who are not off for the Columbus Day holiday to return to work or other daily commitments in a timely manner. For 2013, the breakfast will honor the tireless ministry of Br. Ronald Giannone, OFM Cap., a Capuchin Franciscan friar, the Founder and Executive Director of The Ministry of Caring. Br. Ronalds dedication to those less fortunate is an expression of the charism of the Franciscan order, which traces its roots to St. Francis of Assisi. Broth- Br. Ronald Giannone er Ronald began his work by opening an emergency shelter for homeless women, and then expanded to operating dining rooms for the hungry of Wilmington. The ministry then added transitional housing facilities and job placement centers for the less fortunate in the city. The hallmark of Ministry of Caring is a focus on skill-building with a goal of building self sufficiency. The organization currently operates a network of 19 programs that form a continuum of care for the poor and homeless throughout the city. New to this years breakfast is the Copia Perfetta (Role Model, in Ital-

16th Annual Columbus Day Communion Breakfast


ian) Award for 2013. This recognition will be dedicated to those in the Italian-American community most especially young people who demonstrate leadership behaviors to be emulated. The inaugural award will be presented to noted basketball phenomenon and Delawares own Elena DelleDonne. Elenas amazing talent has led to her meteoric rise to superstar status, with exemplary performances during her tenures at Ursuline Academy and University of Delaware, where she earned an academic degree in Human Services. Elena Elena Delle Donne was the second overall draft choice in the 2013 WNBA draft and now plays with the Chicago Sky franchise in the WNBA. In addition to her athletic prowess, Elena has partnered with companies that share her vision of excellence in sports, health and nutrition, including Nike, DuPont, and Genesis Today. Elena also has a passion for helping children with special needs and raising awareness for Lyme disease, a disease she has battled for more than three years. The Columbus Day Communion Mass and Breakfast was founded with the express purpose of raising funds to underwrite key projects at St. Anthony of Padua Parish and to augment the retirement funds of the Oblates of St. Francis de Sales. Over the past 15 years, the breakfast has provided funds for key projects at St. An-

thonys. For example, the installation of the advanced SmartBoard electronic teaching tools throughout St. Anthony of Padua Grade School was largely made possible with funds raised by the breakfast. Founded in 1924 to serve the many Italian immigrants who made their way to the Wilmington area in the early 20th century, St. Anthony of Padua is considered the central locus of Italian-American culture in Delaware, and is a vibrant worshipping community engaged in numerous educational and community service ministries. The landmark church building, a Delaware and national historic landmark, was dedicated in 1926. The Oblates of St. Francis de Sales is a religious community of men rooted in the charism of the gentleman saint Francis de Sales a gifted 16th-century French priest who eventually rose to be named Catholic Bishop of Geneva, Switzerland. The religious order was founded by the recently beatified Louis Brisson in France in the late 19th century. The order entered the United States in the early 20th century, with initial roots in Wilmington. Today, the Oblates regional presence includes nearly 200 priests and brothers, and the orders Wilmington-Philadelphia Province is headquartered in Wilmington. The Oblates minister locally at St. Anthony of Padua and Christ Our King Parishes, and operate Nativity Preparatory and Salesianum Schools (all in Wilmington), and sponsor the rapidly growing DeSales University in Center Valley, PA. The order also operates a retirement and medical care facility for member of the order in Childs (near Elkton), MD. In addition, the Oblates are engaged in numerous other ministries devoted to the spiritual development and growth. For tickets, contact Treasurer Mike Malchione to reserve a table or individual tickets. Call 302.652.4194, x129 or email mmalchione@dossnet.com.

Vol. 1 No. 2
11th Annual

Italian-American Herald

September 12, 2013 | 7 St. Nicholas of Tolentine Church

Padre Pio Festival


Sunday, September 22, 2013
4680 Dante Ave. Vineland, NJ 08361

Annual Italian Festival


Sunday, October 6, 2013 12 Noon to 9 pm (Rain or Shine)
Festival held on 9th Street between Moore and Morris Streets in South Philadelphia

St. Padre Pio Parish

Our Lady of Pompeii Church

Mass & Procession at 11 a.m.


Followed by blessings with relics of St. Padre Pio & other Saints.

Procession 12:30 pm Benediction 1:30 pm Mass 6 pm

Fabulous Italian Cuisine & Beverages Assorted Italian Pastries Games and Raffles Amusements and much more . . .

Italian Mass at 2 p.m. Festival Noon to 6 p.m.

Italian music throughout the day!

Delicious Food, Beer & Wine


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Farmers Market 50/50 Raffle Coffee/Cappuccino Beer & Wine Childrens Games & Bouncies Puppet Show Religious and Italian Items For Sale

 City Rhythm Orchestra with Vicki Woodland and Steve Ritrovato  Verdi Band, Italian Marching Band 2nd Chance, Doo Wop Vivaci Italian Dancers

Live entertainment all day!

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Buses welcome. Please call to let us know you are coming.

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8 | September 12, 2013

Italian-American Herald

Vol. 1 No. 2

f you grew up as an Italian-American in South Philadelphia around the area below Snyder Avenue east of Ninth Street in the 50s and 60s, it was likely that you would have had many Jewish friends and neighbors. Many Jewish neighbors would be guests in Italian homes on holidays such as Christmas, and Italian-American families would be hosted on Jewish holidays. Since Jewish cooking in America is overwhelmingly Ashkenazi (meaning of Eastern European origin) on Rosh Hashanah, the Jewish New Year, Italian dinner guests knew what to expect: chopped liver, chicken soup, brisket, chicken, kasha varnishkes (buckwheat groats with bow tie pasta), rugelach (miniature strudels), and prune cake. Beyond this tidbit of South Philly trivia and/or extending greetings to a Jewish friend, what interest would Italians have in Rosh Hashanah? If you are one of 40,000 Jewish Italians in Italy, it is the most important time of the year, as it is to Jews all over the world. However, in Italy the celebration on the eve of Rosh Hashanah does not include a synagogue service. Instead it is dedicated to the New Year meal! In Italy the Jews have their own culinary traditions. The themes that inspire Rosh Hashanah dishes are the same: sweetness and bounty symbolize best wishes and good fortune in the year to come. The seasonal fruits of the year, such as figs and pomegranates, represent a new beginning as well as bounty. So if kasha or

MANGIA! Rosh Hashanah in Italy

knishes are not on the menu in Italian Jewish homes, what would be on the New Year menu? The standard Italian Rosh Hashanah meal includes ricciolini, triglie alla mosaica, polpettone di tacchino, fried yellow squash or other vegetables prepared without vinegar, and either a honey cake, sfratti, or apples and bananas cooked with rum. Ricciolini are pasta served in broth, a sort of noodle soup, while triglie alla mosaica are reef mullet cooked in a tomato sauce, sometimes with a jolt of hot pepper; you also find them referred to as triglie alla livornese, and by extension other kinds of fish cooked in this sauce can be called alla livornese too. Polpettone di tacchino is turkey loaf and can be simple, but it can also be extraordinarily refined. For readers who would like to sample one of the dessert specialties of the season, we recommend sfratti. Sfratti means sticks in Italian, as well as evicted, for at one time landlords were allowed to persuade unwanted and delinquent tenants to leave by force of a rod. A similar practice was employed to chase away Jews during all-toofrequent periods of expulsion. This nut-filled cookie, a popular Italian Rosh Hashanah treat, got its name from its resemblance to a stick, the Jewish sense of humor transforming an object of persecution into a sweet symbol. Try this age-old recipe for yourself.

RECIPE
SFRATTI
Ingredients Pastry:
3 cups pastry or bleached all-purpose flour, sifted 1 cup sugar 1/4 teaspoon salt 1/3  cup unsalted butter or margarine, chilled About 2/3 cup sweet or dry white wine Makes about forty-two 2-inch cookies. into balls. Flatten into discs, wrap, and refrigerate for at least 1 hour or up to 3 days. Let stand at room temperature until malleable but not soft. 2.  To make the filling: In a medium saucepan over medium heat, bring the honey to a boil and cook for 5 minutes. Be careful; it may foam up. Add the remaining filling ingredients and cook, stirring constantly, for another 5 minutes. Remove from the heat and let stand, stirring occasionally, until the mixture is cool enough to handle but not set. Pour onto a floured surface, divide into 6 equal portions, and shape the portions into 14-inch-long sticks. 3.  Preheat the oven to 350F. Line a large baking sheet with parchment paper or grease. 4.  On a piece of waxed paper or plastic wrap, or on a lightly floured surface, roll each piece of dough into a 14 x 12 inch rectangle, then cut each rectangle lengthwise into three 14 x 14 inch rectangles. Place a nut strip near a long side of each rectangle and roll up from the filling side. Cut into 2-inch sticks. Place seam side down on the prepared baking sheet, leaving 1 inch between the cookies, and brush with the egg wash. 5.  Bake until golden, about 20 minutes. Transfer to a rack and let cool. Wrap in aluminum foil until ready to serve. Store in an airtight container at room temperature for up to 2 weeks.

Filling:

1 cup (12 ounces) honey 2 1/2 cups (about 12 1/2 ounces) walnuts, chopped 2 teaspoons orange zest 2 teaspoons lemon zest (optional) 3/4 teaspoon ground cinnamon 1/4 teaspoon ground cloves 1/8  to 1/4 teaspoon freshly grated black pepper Egg  wash (1 large egg beaten with 1 tablespoon water)

Preparing the sfratti.

Preparation
1.  To make the pastry: Combine the flour, sugar, and salt. Cut in the butter to resemble coarse crumbs. Sprinkle a little wine over a section of the flour, then mix with a fork to moisten. Push the moistened dough aside and continue adding enough wine until the dough just holds together. Divide in half. Using your fingertips, lightly press and knead

The tasty result!

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Vol. 1 No. 2

Italian-American Herald

September 12, 2013 | 9

ART&CULTURE
Celebrate Your Culture: Its Italian Festival Season in the Del Val!
ith 2013 being the official Year of Italian Culture in the U.S., theres no better time to spend a breezy fall day at one of the areas Italian Festivals. Here are just a few. worth mentioning (see page 6.)
St. Pio Novena & Festival

September 14-23, Annunciation B.V.M. Church, 10th & Dickinson Streets, Phila. Offering mass each day, as well as usual festival fare (mass schedule on p. 3).
St. Anthonys Italian Festival

On Saturday, September 21, on Rowan Blvd., Glassboro will hold its 2nd Annual St. Anthonys Italian Festival, with entertainment, food, homemade wine contest, bocce.
St. Padre Pio Festival

St. Padre Pio Parish in Vineland will hold its 11th Annual St. Padre Pio Festival on Sunday, September 22, on the grounds of Our Lady of Pompeii Church, 4680 Dante

Avenue, from 12 noon to 6 p.m. At Our Lady of Pompeii Church, a Mass and procession will be held at 11 a.m. and an Italian Mass will be held at 2 p.m. Following Masses, there will be blessings with First Class Relics of St. Pio, St. Pauline and Blessed Teresa of Calcutta. Food offerings include chicken barbecue, porchetta, sausage and peppers, hamburgers, hotdogs, french-fries, meatball sandwiches; Caf Pio will feature homemade desserts, Italian water ice, childrens games, and fresh produce from local farmers. Beer, soda and wine will also be available for sale. Italian music will be provided by Frank Marone & the Italians throughout the day. There will be bus trips to the Shrine on Rt. 40, a 50/50 raffle, and religious articles for sale.
Italian Heritage Festival of Gloucester County

Deptford will come alive with the authentic sounds of Italy with entertainment by Enrico Capuano & T Rock of Rome, as part of their 100city U.S./Canadian tour. Returning is festival favorite Micheal Castaldo, who will be performing Vivace! dance troupe is a festival favorite in the selections from Delaware Vallery. (Photo: Carol Ann DeSimine) his newest cd, Bergamot. With entertainment from local fafood, vendors, artisans, and vorites, including Jerry Blachildrens activities, including vat and Charlie Gracie. Food Dr. Neffs Incredible Puppets, tickets will be available for and LaFata (the Italian Fairy). purchase at the festival. The
St Nicholas Italian Festival

Enjoy a Taste of Italy and Support a Good Cause

On Sunday, September 29, 11 a.m.-5 p.m., RiverWinds Community Center in West

On Sunday, October 6, is the much anticipated Italian festival at St. Nicks Church on 9th Street in Philadelphia. There will be vendors offering the best foods of South Philly pizza, pasta, Italian pastries and much more! Enjoy live

traditional procession of saints will also occur throughout the festival. This family event will begin at noon and go on until 9 p.m. What better way to to spend your Sunday wining and dining in the heart of South Philly at the Italian Festival! Piacere! (Enjoy!)

oin the Gloucester County Italian Heritage Commission on Wednesday, September 18, from 6 p.m to 9:30 p.m. at its Taste of Italy annual fundraiser. The event features fine wines from the cellars of Auletto Caterers in Deptford, along with fabulous Italian cuisine. Tickets for the event are $35 each. Proceeds go toward scholarship funds for students studying the Italian language and toward entertainment for the 10th Annual Italian Festival of Gloucester County, to be held Sunday, September 29, 11 a.m.-5 p.m. on the grounds of RiverWinds Community Center in West Deptford. In honor of the Festivals tenth-year celebration, all past recipients of the Gloucester County Italian-American of the Year Award will be honored. They are: Angelo Romeo Joseph T. Cannavo Jim Auletto NJ Assemblyman John Burzichelli James J. Daloisio, Esquire Nicholas A. Mitcho Diane Robinson Macris For more information, please call Carol Ann at 856-494-3281 or visit www.facebook.com/gcitalian.

10th Annual

Italian Heritage Festival

Free Admission & free parking!


 Delizioso! Italian Food Kids Activities Italian Folk Dancing Face Painting Artisans & Crafters Balloons Exhibitors All-Day Entertainment . . . and much more!

A Taste of Italy
Vivaci! Dancers La Fata Italiana The Italian Fairy Micheal Castaldo Benjamin the Strolling Entertainer

Join us at our

fundraiser for an evening of fine wine & Italian cuisine!


September 18, 2013 6:30 p.m to 9:30 p.m. Auletto Caterers, Deptford, NJ
Tickets are $35 at the door or purchase online at mybigeyemedia.com/payments

FROM ROME

Sponsored by the Gloucester County Italian Heritage Commission. This program is made possible in part by funds from the New Jersey State Council on the Arts/Department of State, a partner agency of the National Endowment for the Arts, and the Gloucester County Cultural & Heritage Commission at Gloucester County College.

For information call 856-467-0096

10 | September 12, 2013

Italian-American Herald

Vol. 1 No. 2

STYLE&BEAUTY
Falls Flawless Silhouette
by Laini Bianculli, The Style Maestro

all 2013 fashion choices are endless with dresses and skirts that are mini, midi and maxi; fit-and-flare outerwear; fabric blocking with delicate lace and luxurious leather; menswear-influenced blazers, statement jackets and tailored-toperfection suits styled for success. The components of versatile style meet strong shapes, fantastical details and vivid colors to form head-to-toe wearable works of art with a dash of drama. The art of dressing begins with perfect smoothing foundations. Dress for a 360-degree view and create a streamlined silhouette with seamlessly smooth shapewear. Body shapers and body slimmers are a wardrobe staple that provide confidence where it counts with curve-hugging, lift and support in all the right places to take you from early morning mocktails to evening cocktails. Worn beneath falls textural layers, never a panty line and always in control, shapewear is a best-kept secret and saving grace in a ready-to-wear instant for style perfection. Always a brilliant collaboration, your clothes will drape in perfect harmony, whether discreet or daring. Invest in a brand that is lightweight, allows your skin to breathe and is fabu- Sophia Loren lously feminine such as Rhonda Shears Shapewear and Intimates. Rhondas shapewear affords results in many style Laini Bianculli is the CEO of Style with options for the bust, tummy, hips, bottom Laini and The Style Studio, located in Washand thighs, i.e., high-waist brief, full-body ington Township, NJ. She is often referred briefer, and legging for instant wear-and- to as The Style Maestro for her talent in wow chic. orchestrating amazing results that define It is your moment to dress like a lady, the outer beauty of every woman she works feel like a woman and smolder in poetic with. Contact Laini at info@stylewithlaini. self-expression with the standout styles of com or visit www.stylewithlaini.com. the season.

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gams, please do so ahead of time!) Complete this look with a cute flip flop or sandal for a casual look. For a more subtle look in using a long jean, you can use your skinny jeans with a neutral color such as brown. Wear a nice pair of wedges, add some gold jewelry, use a clutch for added style, and that, to me, is a great night out on the town. Wearing a white boot-cut jean is just as fabulous. Think Jennifer Lopez and pair these jeans with a flouncy colorful or floral top, a great floppy sun hat (sombrero-like) and big Jackie-Otype sunglasses, and people everywhere will think you are a superstar! The old and infamous rule of no white after Labor day no longer applies. Those days are long gone. So ladies, go get your white on and wear it to your hearts content!

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Vol. 1 No. 2

Italian-American Herald

September 12, 2013 | 11

TRAVEL&LEISURE

The Coliseum and Forum continue to attract more and more visitors.

13 percent last month during the national Ferragosto holiday, compared with the same time last year, according to statistics released Wednesday. Visits to the Coliseum, the Roman Forum, and the Palatine Hill increased by 12.8 percent in the first week of Ferragosto, August 12 to August 18, compared with the same week in 2012, said the Superintendence of Archaeological Heritage. More than 131,000 tickets were sold at these sites last week, a gain of about 15,000 visitors. It wasnt clear what made the difference: slightly more moderate temperatures this August compared with last; the lingering recession that has forced more Romans and Italians to spend holidays closer to home; or the mayors decision to close more of the area around the Coliseum to automobile traffic, creating a larger pedestrian space.

Almost 13% rise reported in Ferragosto visits in ancient Rome Rome Visits to the Coliseum and other top sites of ancient Rome rose by almost

Number of Forum, Coliseum visitors jumps

Porta Palazzo: the Mother of Turin Italian Markets


Torino, Piemonte Turin by Napoleon, when he dismanhas many small neighborhood markets, just like any other Italian town. But the mother of all Turin markets is Porta Palazzo. It gets its name from the area in which it is situated, a few steps away from the Royal Palace. It claims to be the largest outdoor market in Europe. In reality, a market has been there since the middle ages. The area has gone through many changes throughout history, not the least of which was inflicted tled the old walls in 1800. The vast square was renamed Piazza della Repubblica after the fall of Fascism. Today the market is composed of almost 1000 mobile stands selling food, household goods and clothing. Around 100,000 visitors come on Saturdays alone. It has always been a place for immigrants to find work, beginning in the 1960s with many Italians migrating from southern Italy. Now there

are the new immigrants from all over the world, filling the air with a babble of languages and the stands with an assortment of goods not easily found in other cities. On Saturday mornings the Balon takes place: it is the market of recycled and used articles. Reminiscent of the great souks of the Middle East, Porta Palazzo is definitely worth a visit. It is open every morning, and all day on Saturday, closed on Sunday.

12 | September 12, 2013

Italian-American Herald

Vol. 1 No. 2

LEGALCORNER
An Italian Outlook on Gay Marriage Law
by Joseph Borgia, Esquire

he recent Supreme Court rulings on the Defense of Marriage Act and Californias Proposition 8 have propelled an already hot button issue even more into the lime light. The Court concluded that Congress does not have the power to decide the definition of marriage; instead, the individual states have the right to decide for themselves. Thus, Proposition 8 is legally binding since the people of California passed it through referendum. But what does the average Italian American think about gay marriage? First, lets take a look at Italys view of this sensitive issue. Italy is one of the few European nations that currently does not recognize either same sex marriages or civil unions. But, unlike its Easter European neighbors, Italy does not expressly forbid same sex marriage or limit marriage to a union between a man and a woman. Multiple legislators have tried and failed to get same sex marriages or civil unions recognized within Italy, dating as far back as the 1980s. However, the courts of Italy have taken the social climate into account when making rulings regarding same sex marriages. Being a member of the European Union, Italy has had to deal with other Union countries such as The United Kingdom, France, Germany, Spain, Portugal and others that have recognized either same sex marriages or civil unions. In a landmark case decided in January 2011, the Italian Court of Cassation, the equivalent to our Supreme Court, stated that Italy could not deport a non-Italian citizen in a same sex marriage by applying a European Union law that allows for citizens of members of the Union to move free-

ly between all Union countries. The Court of Cassation also ruled in March 2012 that same sex couples are entitled to and should enjoy the benefits given to traditional married couples, thus allowing for non-Italian members of a same sex union to apply for residence in Italy. And in the recent months Italy has put forth a number of bills that would allow for same sex marriages or civil unions to be performed within Italy. One cannot talk about Italian views without at least mentioning the Catholic Churchs position. For many years, the Church has continuously put forth that marriage is between a man and a woman, as stated in the Bible. Recently, newly elected Pope Francis stated that he is not to judge gay people, and that they should be treated just like everyone else. Media outlets used this to signal that Catholicism was making a remarkable turn in policy, but the Church has always been accepting of all people, no matter the persons sexual orientation. Since being elected, Pope Francis has not commented on gay marriage, but while still an archbishop, he publicly fought Argentinas plan to allow gay marriage. A poll conducted by Ipsos, a global marketing firm based out of Paris, found that 48 percent of Italians polled believe that gay and lesbian couples should be able to legally marry. Also, 31 percent believe that gay and lesbian couples should be able to enter into civil unions, giving them the same rights and privileges as a heterosexual married couple. The percentages skew depending on the age of the person asked: 76 percent of people under 35 believe in gay marriage and/or civil unions, but only 70 percent of people aged 50-64 believe in equal rights for

gays and lesbians. Astonishingly, of the people polled, only 42 percent believe that same sex couples should be allowed to legally adopt children Italy being only one of four countries polled that did not have a majority that agreed with adoption rights for gay couples. But does the view of the Italian people match up with Italians in America? Perhaps not so surprisingly, it depends on the relative age of the Italian American. The Italian American Digital Project walked through Little Italy in New York after the Supreme Court rulings on DOMA and Prop 8 to get a feel for what Italian Americans believed. From the few people they asked, it seemed that the younger, more socially inclined and college educated believed that gay marriage should be legalized, while the older, blue collar and traditionally religious believed that marriage should be between a man and a woman. Like every other ethnic group in this great country of ours, there tends to be a split between the older traditionalists and the younger progressives. Italians, both from the old country and the American kind, have always been stereotyped by their passion and their strong beliefs. As such, like any other morality argument, the best way to find what you believe is to sit down with a big meal (and maybe a little wine) and discuss with family and friends. Only through the free exchange of ideas can we make this country a better place not only for Italian Americans, but for everyone. Joseph Borgia is an Italian American lawyer currently looking for meaningful employment. He lives in South Philadelphia with his wife, and enjoys eating, reading and arguing.

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Vol. 1 No. 2

Italian-American Herald

September 12, 2013 | 13

BUSINESS&OPINION
Why Would Any Small Business Need a Coach?
by Michele Epifani

ome interesting small business facts to ponder. In a 2010 US Census report, there were 27.9 million small businesses employing 55 million workers with a payroll of $2.1 billion. This is no small group, as it represented 99.7 percent of U.S. employer firms. Today, in Gloucester County, there are more than 5,800 non-farming small business establishments. In Camden and Burlington Counties, the number just about doubles at 11,000 and 10,000+, respectively; and the Philadelphia metro area reports more than 27,000 small business establishments. Thats a lot of small business! Clearly, from these numbers, we see that small business is critical to the nations overall economy. However, it is also an unfortunate reality that as a result of the recent recession, more than 200,000 small businesses (new and established) failed between early 2008 and 2010. The call for professional services from the right business coach/ advisor (the titles are used interchangeably) today is becoming more prevalent for small businesses, whereby proving their vitality to our countrys wealth as well. The value that this industry carries continues helping local business leaders to not only ride out the down-turned economy, but also to find new and innovative ways to grow. The industrys growth has been a seamless progression model within the evolution of business itself. Here, recent fifty-something baby boomers turned business coaches bring Fortune 500 industry expertise and business experience to the table, so businesses dont have to do it alone. A good small business coach brings an objective insight to any organization, including the non-profit sector. Their job is to take an aerial view approach and lead the business owner through the forest and get to the trees. Their guidance provides struggling entrepreneurs with simple and effective tools to keep them on their track and in-line with their company vision. A solid business advisor will work side by side with clients to help them recognize increased revenues, business growth, and work-life balance. Additionally, they bring hope and find ways to rekindle the entrepreneurial passion. Last but certainly not least, a first-class business coach is passionate in helping owners solve problems. They are driven by understanding a business owners story through the art of listening. They simply look to build business friendships and are usually engaged to work with owners over a period of time, usually a year, sometimes

more. This genuine guidance allows owners to trust their coaches and set clear goals both business and personal. There are varying reasons for business pitfalls, but generally most companies face the same basic conundrums: lack of planning, lack of business experience, and lack of operational efficiencies, because owners usually find themselves alone. Advisors and their clients develop a customized road map with specific actions that produce results. These actions utilize Fortune 500 proven methodologies, scaled for small business, to streamline the smallest inefficiencies, resulting for owners peace of mind and quality time away from their businesses. Business planning, growth strategies, succession and exit plans are critical to the sustainability of any company. All too frequently, coaches find that not only small business growth plans but succession and exit plans as well are moved to the back burner. Business owners work most of their lives with the intent to build their business, but in the end (or close to it) find themselves in bondage to their business. In the eleventh hour, as they near retirement, they scramble to look into company valuations, savings or a sound payout for themselves. These are events that have to become part of a business owners road map. Unfortunately, many find that they end up working through their retirement years, something that was certainly not part of the original plan. Operationally, most small businesses have a limited number of employees and other resources. In the end, a staff shortage is okay, because lean operations are fundamental to increased revenues and profits. However, lean operations does not mean less operations. Therefore, business owners need to make the right choices in utilizing technology. The business coach encourages owners and their employees to let the technology do the work. Automated processes allow more time and energy to stay focused on the companys goals and objectives. An added bonus with investments in technology, is the way that playing fields level out for small business to compete with bigger players in their market. So, how do small business owners find the right coach to take them to next level or exit? Simply look to find referrals within their local business community, other business owners, chamber of commerce resources and other networking avenues. Finally, remember that owners should expect an initial pro bono visit and/or a company assessment by a coach who will want to listen and learn about the business. Michele Epifani is an OED-Certified Advisor and Small Business Coach with Business Acumen Advisors (BUSAC), a professional services firm providing business coaching for small businesses throughout Southern New Jersey and its surroundings. Services include but are not limited to business planning, operations, financial, sales, marketing and human resources. The Organization for Entrepreneurial Development (OED) is a non-profit company and recognized public charity that brings help, support and recognition to small business owners (www.oedglobal.org). Email Michele at mepifani@busac-advisors.com.

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14 | September 12, 2013

Italian-American Herald

Vol. 1 No. 2

A Naughty Fiat 500 Makes Its Debut at Concorso Italiano


n Italian, Cattiva can describe a person or situation that is naughty yet cool. With that inspiration in mind, FIAT designers developed a standout factory-customized Cinquecento with a blacked out look and an aggressive demeanor: the Fiat 500 Cattiva. The FIAT brand is all about personalization and self-expression, said Jason Stoicevich, Head of FIAT Brand for North America, Chrysler Group LLC. Now, Fiat 500 customers have a chance to showcase a different side of their personalities with the special-edition 500 Cattiva, exuding a devilish designed-forthe-street look. New Fiat 500 Cattiva provides the 500 Sport and 500 Turbo models with a factory-tuned look inspired by the FIAT Design concept that debuted at the 2013 North American International Auto Show. The limitedproduction Fiat 500 Cattiva adds more excitement and tuned style

New 2013 Fiat 500 Cattiva provides a factory-tuned look, with blacked-out design elements and two-color appearance on 500 Sport and more powerful 500 Turbo models
to the 2013 Fiat 500 Sport and more powerful Fiat 500 Turbo models. The aggressive styling approach starts with blacked-out headlamp, tail lamp and parking lamp bezels and unique 16inch Hyper Nero painted aluminum wheels with all-season performance tires. A uniquely painted Gloss Nero roof and performance spoiler enhance the silhouette of the athletically designed Fiat 500 Sport, or the performance-styled 500 Turbo with a bi-color look. Exterior paint colors for the 2013 Fiat 500 Cattiva include Rosso (red), Rame (copper), Nero Puro (straight black), Argento (silver), Granito Lucente (granite crystal), Bianco (white), and Luce Blue (light blue, 500 Sport only). Inside, the Fiat 500 Cattiva features a Nero interior environment paired with Nero/Grigio (black/gray) cloth sport seats with Argento accent stitching. For a premium look and feel, Nero leather-trimmed seats are also available. Finishing the interior is a Matte Nero instrument panel for an understated look, while a Nero leather-wrapped shift knob and sport steering wheel are hand-stitched with Argento accent thread for added for detail. The 2013 Fiat 500 Cattiva based on the 500 Sport includes the innovative 1.4-liter MultiAir engine and fun-to-drive C514 five-speed manual transmission that deliver an EPA estimated 31 mpg city and 40 mpg highway. Like all FIAT products, engaging dynamics are essential, and the 500 Cattiva includes a driver selectable Sport mode on the instrument panel to unleash a more aggressive throttle map. Additionally, this naturally aspirated 500 Cattiva offers an optional six-speed automatic transmission with driver-selectable gear changes. With the sixspeed automatic transmission,

FIAT 500

Cattiva

the driver can also select Sport mode on the instrument panel for a more aggressive shift schedule and a throttle map that improves engine responsiveness. For the driving enthusiast, the Fiat 500 Cattiva based on the 500 Turbo includes the Multi-Air Turbo engine and sport-tuned exhaust to deliver 34 percent more power (135 vs. 101 horsepower) and 53 percent more torque (150 vs. 98 lb.-ft.)

Available in 7 different exterior colors: Rosso, Nero Puro, Grigio, Argento, Rame, Bianco, Luce Blue (Sport Only)

compared to the naturally aspirated model. Also upgraded in the power train is the track-proven C510 five-speed manual transmission that includes an intermediate shaft with equal-length half shafts to mitigate torque steer. Additionally, brake performance is improved with semi-metallic brake linings at all four corners
See FIAT 500, page 15

Wilmington University proudly supports the ltalian-American community and its preservation of cultural heritage.
For information about Wilmington Universitys undergraduate, graduate, and doctoral degree programs, visit wilmu.edu.
AVAIL ABLE ITALIAN COU RSES
HUM 335Italian Heritage and Culture: A Local Perspective (Available Fall 2013) HUM 334Italian Conversation and Culture (Available Spring 2014) Noncredit Italian language courses also offered at our Rehoboth Beach location!

1-877-456-7003 | wilmu.edu
Wilmington University is a private, nonprofit institution and member of the Delaware Alliance for Nonprofit Advancement (DANA).

Vol. 1 No. 2
FIAT 500, from page 14

Italian-American Herald
Reminiscent of the original Cinquecento, the Fiat 500 and Fiat 500c (Cabrio) build on the vehicles global popularity. Since its initial launch in 2007, more than 1,000,000 Fiat 500 vehicles have been sold in more than 100 countries around the world. In addition to success on the sales front, the Fiat 500 has earned more than 80 international awards, including being named the 2008 European Car of the Year, 2009 World Car Design of the Year and Best New Engine of 2010 (Fiat MultiAir Turbo). In the U.S., the 2012 Fiat 500 was named Best Buy in the subcompact category by Consumers Digest and was deemed a Top Safety Pick by the influential Insurance Institute for Highway Safety (IIHS). This year, the 2013 Fiat 500 was named to the 10 Coolest New Cars Under $18,000 list by Kelley Blue Books KBB.com. The FIAT brand portfolio in North America continues to expand. In 2013, the FIAT brand launched the high-performance Fiat 500 Abarth Cabrio, the fullyelectric Fiat 500e and the Fiat 500L, an all-new five-passenger model that expands FIATs brand style and efficiency into the growing B-segment.

September 12, 2013 | 15

and larger 11.1-inch ventilated front rotors (up from 10.1-inch). The 2013 Fiat 500 Cattiva debuted at Concorso Italiano on August 16 at Laguna Seca Golf Ranch in Monterey, California, and is scheduled to arrive at FIAT studios nationwide in the fourth quarter of this year. Pricing for the Fiat 500 Cattiva based on the 500 Sport model starts at $18,350, plus $800 destination charge. Pricing for the more powerful Fiat 500 Turbo based model starts at $20,350, plus $800 destination charge.

About FIAT Brand


The FIAT brand stands for discovery through passionate self-expression. It encourages people to be in charge of their lives, live confidently and celebrate the smallest of things with infectious excitement. That philosophy is embodied by the North American introduction of the iconic Fiat 500 or Cinquecento a small car that lives big. Italian at heart and rooted in a rich heritage, the Fiat 500 is synonymous with modern, simple design blending form, function and a pride of ownership that is genuine.

Please help support the Italian-American community by advertising in the Herald 302-654-4994.

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