Beruflich Dokumente
Kultur Dokumente
September 2013
August 2013
Contents
Executive summary The consumer mood: election hope Sentiment indicators: spending Special topic Australian dollar Sentiment indicators Durables, cars Housing Risk aversion Job security State snapshot: Queensland Westpac household barometer Summary forecast tables Economic & nancial forecasts Consumer data and forecasts
4 6 8
10
12 13 14 15 16 18
19 21
The Westpac Red Book is produced by Westpac Economics Editor: Matthew Hassan Internet: www.westpac.com.au Email: economics@westpac.com.au This issue was nalised on 13 September 2013 The next issue will be published on 11 October 2013
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September 2013
Executive summary
The WestpacMelbourne Institute Index of Consumer Sentiment posted a strong rally in Sep with a 4.7% rise to 110.6, a solidly optimistic reading. The Federal election on Sep 7 had a pronounced impact on the Sep survey. Although most of the survey was conducted before the result was known, polling and media coverage in the week meant most consumers would have anticipated a Coalition victory. Elections, particularly ones that see a change of government, have seen big sentiment rises in the past, most notably the Coalitions last election win in 1996. However, these boosts have also tended to dissipate in the months that follow. The survey detail shows: a notable rise in sentiment amongst those surveyed on 7-8 Sep; a spike in sentiment for Coalition voters and a slump for ALP voters; and particularly sharp rises in the sub-indexes tracking views on the economic outlook. All of these moves are consistent with a signicant election eect. Additional questions on the wisest place for savings showed a big shift with fewer nominating bank deposits and pay down debt and a sharp rise in the proportion nominating real estate. Accordingly, the Westpac Consumer Risk Aversion Index, which draws on responses to the wisest place for savings question to give a measure of risk aversion, declined sharply by 12.9pts between Jun and Sep. Some of this may be a temporary election-related shift. However, small improvements in previous three quarters, and the mix of low interest rates and a housing upturn suggests it could be part of a sustained move. If so, that could see lower household savings rates over the next 6mths. However, although the Index was a good predictor of the savings rate between 2001 and 2009 when it was rising, its track record at other times, particularly when the savings rate was in decline, has been much less reliable. Our CSI measure, which includes the Westpac Risk Aversion Index and excludes economic components of consumer sentiment, rose 3.2pts in Sep to be up 11.4% from its May low. The Index is at its highest level since Aug 2010 and is consistent with spending growth accelerating from at currently to around 3-3%yr. Consumer views on time to buy remain very positive. The election appears to have been less of a factor on these measures. The Sep survey included an additional question on consumers assessments of the recent AUD decline. More consumers saw this as favourable (41%) than unfavourable (22%) conrming our suspicion that, unlike during sharp currency falls historically, the 2013 decline was seen as a positive rather than a negative. The Westpac Melbourne Institute Unemployment Expectations Index declined 6.6% in Sep, an improved outlook for unemployment in the year ahead. However, the improvement is a relatively modest one given the deeply pessimistic starting point. Consumers remain more fearful of a rise in unemployment now than they were in Mar or when the RBA rst started cutting rates in Nov 2011.
8 7 6 5 4 3 2 1 0 -1 -2 -3 -4
Jun-13
The September WestpacMelbourne Institute Consumer Sentiment survey was conducted in the week leading into the Federal election and the results have been heavily inuenced by expectations around a change of Government. In moves reminiscent of those seen when the Howard government was rst elected in 1996, the headline WestpacMelbourne Institute Consumer Sentiment Index surged into solidly optimistic territory, led by rising expectations for the economy with the eects of the political shift apparent through most of the survey detail. The key question is whether the election acts as a short-lived shot in the arm or as a catalyst for a sustained rally. In 1996 the election boost to sentiment had largely dissipated three months later. There are some hints of a more enduring change this time around. In particular, the wisest place for savings question, which is run every three months and arguably less tainted by election eects, has shown a notable shift with fewer nominating safe options (bank deposits, repay debt) and a clear warming towards real estate.
The implied attitude towards risk is summarised in the Westpac Consumer Risk Aversion Index which declined sharply between Jun and Sep. That could prove to be a game changer the Index has, at times, been a good predictor of the household savings rate, particularly when it was rising sharply in 2001-09. Its performance during other periods has been much less reliable though, particularly when the savings rate has been in decline. Needless to say we will be monitoring the spending and credit data closely to see if a shift is occurring. However, there are also parts of the survey that remain of great concern. In particular, the WestpacMelbourne Institute Unemployment Expectations Index, which has been much more pessimistic than sentiment throughout the last two years, posted a less convincing improvement in Sep and is still at a deeply pessimistic level. Unemployment concerns will clearly still be a factor weighing on consumer demand and restraining the housing upturn. A sustained easing in risk aversion would be good but a big fall in job loss fears would be even better.
5
September 2013
index
Sources: Melbourne Institute, Westpac Economics
index
7-8 Sep
100 80 60
74 75 77 80
83
84
87
90
93
96
98
01
04
07
10
13
The Sep survey detail also carries echoes of 1996. Condence jumped amongst Coalition voters (+19% cf 25% in 1996) and slumped amongst ALP voters (10% cf 17% in 1996). Component-wise, the strongest gains were around views on the economic outlook. These components jumped 12.8% in Mar 1996. Extra questions on consumers news recall oer more insight. The proportion viewing news as favourable vs unfavourable improved across all topic areas with the highest recall around news on the economy and Budget and taxation. In most cases this was from a deeply negative starting point to a less negative assessment.
The Sep survey also showed a notable shift in responses on wisest place for savings that implies a sharp decline in risk aversion (see p14). While some of this may again be electionrelated it follows incremental improvements in Q1 and Q2 and likely reects lower interest rates and the housing upturn as well. Households unemployment expectations are still the main area of concern. These improved in Sep but remain at pessimistic levels by historical standards. Australians are still more concerned about rising unemployment than they were in Mar and are more concerned than when the RBA rst started cutting rates in Nov 2011.
unfavourable
favourable
high
recall interest rates Budget & tax low economy recall unemployment overseas Observations:
1: Jun-13 2: Sep-13
Sources: Westpac Economics, Melbourne Institute
September 2013
index
CSI (lhs)* consumer spend (rhs)^
ann%
Westpac forecast
-30 Jun-93 Jun-95 Jun-97 Jun-99 Jun-01 Jun-03 Jun-05 Jun-07 Jun-09 Jun-11 Jun-13
7 6 5 4 3 2 1 0 -1 -2 -3 -4
index
CSI (lhs)* real retail sales per capita (rhs)
ann%
Westpac forecast
10 8 6 4 2 0 -2 -4
-30 Jun-93
Jun-98
Jun-03
Jun-08
Jun-13
The Q2 expenditure detail also showed clear signs that consumers are cutting back on discretionary spending. The main exception continues to be spending on vehicles which rose 3.3% in Q2 to be up 8.1%yr. Latest monthly sales suggest this segment, which in the past has been a bellwether for discretionary spending, has continued to hold up in Jul-Aug. Other monthly indicators of cyclical spending have been more mixed. Retail sales barely rose in Jul (+0.1%mth) but showed a 1.8% pop in household goods retail (big ticket discretionary) with at sales for cafes & restaurants (small ticket discretionary).
Business surveys are showing little improvement. The NAB business condence measure posted a solid 9pt rise in Aug in anticipation of the Sep election result but business conditions remained weak. Retailers reported basically no change compared to Q2 while those in the consumer services sector reported only a modest improvement (the AiG PSI suggests conditions have instead softened). The Sep improvement in unemployment expectations suggests the downswing in cyclical spending may be starting to bottom out. A swing into a sustained upturn though would require a further substantial easing in job loss fears.
2013Q1
*grey indicates net boost to incomes & spending, red indicates a net drag
2013Q2
$bn 12 10
Source: ABS, WestpacMelbourne Institute labour income stalled (avg +$1.2bn/qtr vs $3bn/qtr prev 4qtrs) rate cuts adding $0.7bn/qtr ...
8 6 4 2 0
%ch
Sources: ABS, Melb. Institute, Westpac
index
Jun-88
Jun-93
Jun-98
Jun-03
Jun-08
Jun-13
September 2013
net%
60
gender
housing net% 60 50 40 30 20 10 0
10
Looking at the detailed responses, there were net favourable reads across all sub-groups. Consumers in SA reported the highest net favourable reading, reecting the importance of the states trade-exposed non-mining sectors (agriculture, wine-making and manufacturing). Consumers in WA reported the lowest net favourable read, likely reecting the linkage between the AUD move and fortunes in the mining sector, which dominates the state. Interestingly, there was a big gender gap on the issue with men viewing the decline much more favourably. Women may be more attuned to the impact of the currency on purchasing power.
Presumably for similar reasons, those in younger age-groups viewed the AUD decline less favourably than older Australians, a pattern also reected in the wedge between renters and homeowners. The purchasing power channel appears to be an important point of distinction with those more inclined to travel overseas or make online purchases from websites abroad showing a less positive view on the AUD decline. Separate questions on news recall suggest the AUD decline has been viewed much more favourably by consumers than similar falls in the past, perhaps to the point of being a small positive for sentiment overall.
%
long postfloat slide, banana republic quote
%
AUD makes rise above USD parity
news favourable/unfavourable
Jun-89
Jun-93
Jun-97
Jun-01
Jun-05
Jun-09
Jun-13
index
markers show sharp AUD falls/new lows
80 45 40 30 15 0
-15 -80 Jun-85 Jun-88 Jun-91 Jun-94 Jun-97 Jun-00 Jun-03 Jun-06 Jun-09 Jun-12
-15
11
September 2013
Sep-14
index
qtly
ann%
time to buy a car (adv. 6mths, lhs) purchase of vehicles (rhs)*
30 20 10 0 -10
-20 -30
Jun-94
Jun-97
Jun-00
Jun-03
Jun-06
Jun-09
Jun-12
12
index
Source: Westpac Melbourne Institute
index
Sep-80
Sep-85
Sep-90
Sep-95
Sep-00
Sep-05
Sep-10
13
September 2013
%
shares real estate deposits/super repay debt*
seasonally adjusted by Westpac *repay debt and super options only included from 1997
60 50 40 30 20 10 0
Sep-01
Sep-04
Sep-07
Sep-10
Sep-13
%
Westpac consumer risk aversion index (lhs)* household savings rate (rhs)
*% nominating 'pay down debt' or interest bearing assets as wisest place for savings minus % nominating real estate or shares; advanced 2qtrs
19 14 9
4 -1 -6
14
-2.5 -3 Aug-93 Aug-95 Aug-97 Aug-99 Aug-01 Aug-03 Aug-05 Aug-07 Aug-09 Aug-11 Aug-13
st devn
non-mining states
mining states
st devn
4 3 2 1 0 -1 -2
-4 -4 Aug-97 Aug-01 Aug-05 Aug-09 Aug-13 Aug-97 Aug-01 Aug-05 Aug-09 Aug-13 Aug-17
-3
15
September 2013
finances^
^avg of family finances vs a year ago and family finances next 12mths
economy^
index
Sep-09
Sep-04
Sep-09
Sep-04
Sep-09
dwelling
50 Sep-04
Sep-09
Sep-04
Sep-09
Sep-04
Sep-09
16
index
more conservative less conservative
14 12 10 8 6 4 2 0 -2
Jun-07
Jun-08
Jun-09
Jun-10
Jun-11
Jun-12
Jun-13
%
increased use of debit vs credit
ann%
46 44 42 40 38 36 34 32 30
Jul-11
Jul-13
17
September 2013
18
Calendar years 2011 2.4 5.2 3.0 2.8 2012 3.7 5.4 2.2 2.4 2013f 2.5 6.0 2.2 2.2 2014f 2.3 6.5 2.7 2.6
GDP % ann change Unemployment rate % CPI % ann change CPI underlying % ann change
Calendar year changes are (1) period average for GDP, employment and unemployment, terms of trade (2) through the year for inflation and wages. * GDP & component forecasts are reviewed following the release of quarterly national accounts. ** Business investment and government spending adjusted to exclude the effect of private sector purchases of public sector assets.
19
September 2013
Calendar years 2011 Total private consumption, ann chg* Real labour income, ann chg Real disposable income, ann chg** Household savings ratio, % Real retail sales, ann chg Motor vehicle sales (000s) annual chg 3.3 4.5 4.3 10.8 0.5 806.1 -2.7 2012 3.2 3.7 2.4 10.3 3.2 881.6 9.4 2013f 2.2 0.6 2.4 10.6 2.7 860.0 -2.4 2014f 2.8 0.9 2.2 10.2 2.7 895.0 4.1
Notes to pages 20 and 21: * National accounts definition. ** Labour and nonlabour income after tax and interest payments. *** Passenger vehicles and SUVs, annualised ^ Average over entire history of survey. ^^Seasonally adjusted. # Net % expected rise next 12 months minus % expecting fall (wage expectations is net of % expecting wages to rise and % expecting flat/decline). Note that questions on mortgage rate, house price and wage expectations have only been surveyed since May 2009.
20
2013 Jan 100.6 77.8 103.5 95.0 91.1 135.7 146.8 140.0 96.4 26.7 144.9 Feb 108.3 83.5 105.0 108.9 101.0 143.1 140.7 135.4 99.9 11.2 145.1 Mar 110.5 86.8 108.2 109.8 107.1 140.8 142.5 144.5 32.5 100.8 -27.3 139.7 Apr 104.9 83.4 108.0 104.9 98.2 130.2 138.0 128.4 97.6 53.9 141.5
Dec 100.0 85.2 104.8 92.4 88.2 129.6 138.4 142.2 31.0 97.1 154.5 2013 May 97.6 76.7 100.5 90.8 91.4 128.5 139.7 142.7 93.9 149.1
Jun 102.2 83.2 105.9 94.3 94.3 133.3 138.4 143.3 29.0 98.3 8.7 158.5
Jul 102.1 78.6 103.0 95.1 103.0 131.1 124.2 131.3 97.0 46.9 152.8
Aug 105.7 88.8 113.0 100.3 102.5 123.9 130.9 136.2 101.3 17.4 152.7
Sep 110.6 87.1 114.8 109.0 109.8 132.5 133.4 145.0 16.1 104.6 142.6 21
consumer mortgage rate expectations# consumer house price expectations# consumer wage expectations# WestpacMI Unemployment Expectations
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24
Notes
Notes
26
Takutai on the Square Level 8, 16 Takutai Square Auckland, New Zealand Telephone (649) 336 5671 Facsimile (649) 336 5672
Dominick Stephens Chief Economist, New Zealand Michael Gordon Markets Economist
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