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cowboy had a Winchester rifle and ammo. The company had small beginnings but with a few new designs like the side loading rifle and the lever action, the company has given the people the innovations that we today take for granted. Winchester supported our troops with ammunition and rifles through two world wars. Going bankrupt due to rising labor costs, the company was sold to a Belgium company who moved the rifle production to Japan. The American born company is now international and its name is still as strong as it was in the American west.
Big Idea: Winchesters history is clear and we can learn from past mistakes. In the 1960s
Perpetua: All text except that of the Winchester logo is to be in this font. Bold is recommended for main print. Print is to be less then 20 pt. and no smaller then 9pt. Color and font for the title is to remain the same from 1866. Winchester Red R 23 G 64 B 35 #ef4023 Pantone 485 C CMYK 0 90 100 0 Rider Black R0 G0 B0 #000 Pantone 426 C CMYK 75 68 67 90
Box Design
40 S & W
180 grain
40 S & W
rials. The black and white version are to be used only when color is not available. The color to a logo has much to do with marketing and consumer recognition and needs to be used as much as possible.
Logos:These are the only logos to be used on packages and shipping mate-
40 S & W
Warning: To avoid injury, use only in firearms in good condition, designed, marked and chambered for this cartridge. Before loading, make sure there are no obstructions or excess lubrication in the barrel. If firearm fails to fire, point muzzle in safe direction and avoid direct exposure to the breach while carefully unloading. Always wear quality protective glasses to prevent injury from flying particles. Wear ear protection to prevent damage to hearing Lead Warning: Discharging firearms in poorly ventilated areas, cleaning firearms or handling ammunition may result in exposure to lead and other substances known to cause birth defects, reproductive harm and other serious physical injury. Have adequate ventilation at all times. Wash hands throughly after exposure. KEEP OUT OF THE REACH OF CHILDREN
40 S & W
40 S & W
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