1. BEFORE STARTING THEPRESENTATION FEW WORDS ABOT ME.

Prepared by Abdul Gafoor for 1 Dover Cosmetics

2. NAME : Abdul Gafoor. AGE : 38 Years. Edu,Qualifications : BBM.MBA.DBM.NCS Experience : 19 Years in FMCG Sales & Marketing. Publications : Two books on FMCG Sales management. Prepared by Abdul Gafoor for 2 Dover Cosmetics

3. NEW PRODUCTS Prepared by Abdul Gafoor for 3 Dover Cosmetics 4. Introduction: New products New products are the lifeblood of the organisation but they are extremely vulnerable and the majority never reach commercialisation.In competitive markets, the best andstrongest firms sustain growth through theintroduction of new product and services tomeet the changing needs of consumers. Prepared by Abdul Gafoor for 4 Dover Cosmetics

5. Risks and returns in new-product development About 90% of new products developed fail. Only 40% of new consumer products that are brought to market will be around 5 years later. Risk management essential. Research indicates that success depends primarily upon the amount of time and effort a company is prepared to invest in making sure the new product fits itsfor Prepared by Abdul Gafoor market. 5 Dover Cosmetics

6. Why do new products fail? New product development is too expensive Unexpected delays and time to market too long Idea good but market over estimated. Insufficient demand for the product or service. Not as well designed as it should have been. Incorrect positioned. Incorrectly priced. Competitors fight back more aggressively than expected. Prepared by Abdul Gafoor for 6 Dover Cosmetics

7. What influences new product success?Development of a unique superior product Better quality, new features and greater valueClearly defined market and product concept.Meeting market needs.Relentless

pursuit of innovation.New product planning.Systematic new products development process. Prepared by Abdul Gafoor for 7 Dover Cosmetics 8. The product life-cycle The product life-cycle (PLC) is the course of a products sales and profits over its lifetime. It involves five stages: Product development. Introduction. Growth. Maturity. Saturation. Decline. Prepared by Abdul Gafoor for 8 Dover Cosmetics 9. The product life cycle Prepared by Abdul Gafoor for 9 Dover Cosmetics 10. Introduction stage The phase where the new product is distributed and made available for sale. The market pioneer has much responsibility when devising the appropriate strategy as it sets the stage for the products introduction to the consumer. Characterized by high promotional costs. Prepared by Abdul Gafoor for 10 Dover Cosmetics 11. Introduction stage strategiesStrategies are based upon the product and thedynamics of the marketSkim the market slowly using high price andrelatively low promotional activity.Skim rapidly by using a high price and highpromotional strategy if the market is priceinsensitive. Prepared by Abdul Gafoor for 11 Dover Cosmetics 12. Growth stage The product sales begin to increase rapidly. Profit is generated as a result of effective promotional activity and the spread of costs over large volumes of sales. Prepared by Abdul Gafoor for 12 Dover Cosmetics 13. Maturity stage The phase where sales growth slows or levels off. Marketers then seek to resuscitate or extend the life of the brand by the following methods,. New market development. New usage and application. Product development and modification. Marketing innovation. Prepared by Abdul Gafoor for 13 Dover Cosmetics 14. Decline stage Sales decline. Marketers need to determine the value of retaining the product versus the cost divesting from the product. This is

weighted up against the market dynamics. Prepared by Abdul Gafoor for 14 Dover Cosmetics 15. New product Launch &Sales & Marketing Plan Prepared by Abdul Gafoor for 15 Dover Cosmetics 16. PRODUCTFAIRNESS CREAM Prepared by Abdul Gafoor for 16 Dover Cosmetics 17. MA FOIFairness Cream Prepared by Abdul Gafoor for 17 Dover Cosmetics 18. Many Fairness creamsare available in the market-Why to Launch one more?. Prepared by Abdul Gafoor for 18 Dover Cosmetics 19. Consumers are looking for a good qualityfairness cream.Ready to buy imported one.Imported fairness creams are capturing themarket.In super markets, Last one year many importedfairness Creams are occupied the shelf space. Prepared by Abdul Gafoor for 19 Dover Cosmetics 20. There is a necessity to launch a locally manufactured Fairness Creamswith imported look, Packaging & Price. To have first entry advantage Prepared by Abdul Gafoor for 20 Dover Cosmetics 21. Why the name MA FOI Selected ?To be a success brand, a brand has to create faith inconsumers. Consumers should trust the brand. The creationof brand image depends on how much the confidence thebrand given to consumers. It is faith and trust MA FOI will create as a fairness cream Prepared by Abdul Gafoor for 21 Dover Cosmetics 22. Is there a market for fairness creams ?How is fairness creams market defined ? Whats the goal ?What are the challenges ? Prepared by Abdul Gafoor for 22 Dover Cosmetics 23. Is there a market for fairness creams ? Prepared by Abdul Gafoor for 23 Dover Cosmetics

24. The main desire of an African female isto look fairer.In Africa 35% of female income and onan average 20% of family income goes forfairness and hair related products.Huge demand for an fairness creams. Prepared by Abdul Gafoor for 24 Dover Cosmetics

25. How is fairness cream defined and What is the Goal ? Prepared by Abdul Gafoor for 25 Dover Cosmetics

26. Providing fairness cream in a way that acertain group of consumers / customersprefer or see superior value in. What is the ultimate goal for a fairness cream?.Give consumers what they want- Enhance / capture the value of fairnessdesire in Africa. Prepared by Abdul Gafoor for 26 Dover Cosmetics

27. PRIMARY OBJECTIVETo create a new mass market for an fairness creamby launching a unique / Local product in Congomarket. Prepared by Abdul Gafoor for 27 Dover Cosmetics

28. SECONDARY OBJECTIVETo introduce an fairness cream brand thatwould convert the present users of fairness creams and skin bleaching products to MA FOI. Prepared by Abdul Gafoor for 28 Dover Cosmetics

29. MARKET SITUATION New product category.No exactly local brands are available at present. Prepared by Abdul Gafoor for 29 Dover Cosmetics

30. ESTIMATED MARKET GROWTHCorrelated with fairness products and skin shining category growth. Fairness creams & skin shining category appears growing at multiple digits. Prepared by Abdul Gafoor for 30 Dover Cosmetics

31. CONSUMER NEEDS Economical. Fairness product. Gives fairness. Prepared by Abdul Gafoor for 31 Dover Cosmetics

32. CONSUMER PERCEPTIONUnable to buy imported very expensiveLocal Fairness creams are not available.Available ones are

imported fairness creams Prepared by Abdul Gafoor for 32 Dover Cosmetics 33. CONSUMER BUYING BEHAVIOURNeeds a cream that gives fairness over a period. Looks for 3 in one solution : 1.Economical. 2.Good result. 3.Less time consuming. Prepared by Abdul Gafoor for 33 Dover Cosmetics 34. MA FOI PRODUCT SITUATION 1.Beauty based. 2.Individually packed and branded. 3. Pleasant flavor. 4.No harm to skin. 5. Fairness. Prepared by Abdul Gafoor for 34 Dover Cosmetics 35. COMPETITION SITUATION No local fairness cream available in the market. Some fairness creams are there , but imported. Capitalize on 3 in 1 formula. Prepared by Abdul Gafoor for 35 Dover Cosmetics 36. POSITIONING Fairness cream. Superior than present fairness creams. Smart and attractive pack. Aimed at young generation. Prepared by Abdul Gafoor for 36 Dover Cosmetics 37. TECHNICAL BENEFITS Safe for the skin. First type of the product in the market. Assured results. Safe to store. Two convenient packs. Not perishable. Good packaging. Prepared by Abdul Gafoor for 37 Dover Cosmetics 38. COMMERCIAL BENEFITS. Cheaper than the present available. Economical even for lower income group. Good wholesale margin. Good retail margin. Prepared by Abdul Gafoor for 38 Dover Cosmetics 39. STRENGTHS. Leverage existing , Client base and present corporate image. Leverage through the demonstrations and huge sampling. Capability in building mass based FMCG brand. Lower cost and higher returns. Prepared by Abdul Gafoor for 39 Dover Cosmetics 40. OPPORTUNITIES. Break the stranglehold of the present products markets. New concept in the market. Brand the segment of creams market used for fairness and skin shining. High sales, higher profitability /

ROI will be more than the present cosmetics. Advantage of selling on present company name. Prepared by Abdul Gafoor for 40 Dover Cosmetics 41. SWOT ANALYSIS WEAKNESS / THREATS. Risks of new concept selling. Consumers may hesitate initially to use. Changing of habits is too much to ask for. Huge promotion cost. Huge free sampling cost. Cheaper than the present available. More demonstration and field force cost. Difficult to keep the price > $ 5 Prepared by Abdul Gafoor for 41 Dover Cosmetics 42. MACRO ENVIRONMENT SITUATIONLeading economic indicators are positive.Agriculture , Mining, Manufacturing industries doing fare well..Coalition government doing well.Economy on the growth 3 to 5 %Per capita income on the rise.Disposable income increases upgrading potential.Effect on branded products positive. Prepared by Abdul Gafoor for 42 Dover Cosmetics 43. MA life cycleProduct FOI Prepared by Abdul Gafoor for 43 Dover Cosmetics 44. INTRODUCTION / LAUNCHAdvertising and promotion campaigns.Target campaigns at specific audiences.Monitor initial sales.Maximize publicity.High cost low sales. Prepared by Abdul Gafoor for 44 Dover Cosmetics 45. GROWTHIncreased consumer awareness.Rise in sales.Revenues increased.Cost fixed cost / Variable cost Profits can be made.Monitor market , Competition and reaction. Prepared by Abdul Gafoor for 45 Dover Cosmetics 46. MATURITYSales reach peak.Cost of supporting the products decline.Sales growth likely to be low.Market share may be high.Competition likely to be greater.Price elasticity of demand.Chang /

Amend New strategies. Prepared by Abdul Gafoor for 46 Dover Cosmetics 47. SATURATIONNew entrants likely to mean market is flooded.Necessity to develop new strategies becomes more pressing.Searching out new markets.Seeking new or exploiting markets segments.Develop new usages.Repackaging or format the product.Improving the standard or quality.Develop the product range. Prepared by Abdul Gafoor for 47 Dover Cosmetics 48. DECLINE / WITHDRAWALProduct outlives / outgrows its usefulness or value.Fashion changes.Technology changes.Sales declines.Develop new uses.Cost of supporting starts rising.Decision on withdrawal may be depended on availability of new product. Prepared by Abdul Gafoor for 48 Dover Cosmetics 49. PHYSICAL DISTRIBUTION Prepared by Abdul Gafoor for 49 Dover Cosmetics 50. Channels of Distribution. Factory Distributor Wholesale Retail Consumer Prepared by Abdul Gafoor for 50 Dover Cosmetics 51. DISTRIBUTIONDistribution through present distributors.Emphasis on retailing / coverage.Demonstration , home to home and in shopsampling.Appoint new distributors. Prepared by Abdul Gafoor for 51 Dover Cosmetics 52. DISTRIBUTION STRATEGYMake MA FOI available and visible.The best availability among FMCG (cosmetics) products.Direct distribution ,cost effectiveTrade is king - Wholesalers ledPrice Key determinant Prepared by Abdul Gafoor for 52 Dover Cosmetics 53. COVERAGEOutlets Coverage is the one of the key factor forthe success of any FMCG brand . Prepared by Abdul Gafoor for 53 Dover Cosmetics

54. WHAT IS COVERAGECoverage is making the product available in allthe desired number of outlets. Prepared by Abdul Gafoor for 54 Dover Cosmetics

55. OUTLETS & DISTRIBUTION A Class : 24 units per outlet. B Class : 12 units per outlet. C Class : 6 units per outlet. D Class : 2 units per outlet. Prepared by Abdul Gafoor for 55 Dover Cosmetics

56. Local Beats & Outlets Coverage KINSHASA Prepared by Abdul Gafoor for 56 Dover Cosmetics

57. This Coverage planThis Coverage plan can be used for present products also Prepared by Abdul Gafoor for 57 Dover Cosmetics

58. Appoint the Distributorsin all unrepresented areas Prepared by Abdul Gafoor for 58 Dover Cosmetics

59. BEATS COVERAGE - KinshasaStep: 1 Divide the town into convenient beats.Step:2 Prepare PJP for the beats.Step:3 Allocate the PJP for ready stock unit and salesmen.Step:4 Prepare sales plan for the beats. Prepared by Abdul Gafoor for 59 Dover Cosmetics

60. OUTLETS COVERAGE - KinshasaStep: 1 Do the classification of outlets of all the beats.Step: 2 Identify the key outlets in all the beats.Step:3 Fix the selling norms for the outlets classified.Step:4 Replace the off took stocks from the shelves.Step:5 Gradually increase the shelf pressure. Prepared by Abdul Gafoor for 60 Dover Cosmetics

61. Up country plan 1. Lubumbashi. 2. Kisangani. 3. Kikwit. 4. Mbuji Mayi 5. Knanga. 6. Tshikpa. 7. Matadi. 8. Boma. 9. Kalemie. 10. Bukavu. Prepared by Abdul Gafoor for 61 Dover Cosmetics

62. UP COUNTRY COVERAGE PLANStep: 1 Appoint Distributor in all the towns.Step: 2 Appoint one sales representative in all the towns.Step:3 Fix the target for Distributor and sales representative.Step:4 Prepare a stock

dispatch plan for all the towns.Step:5 Monitor the sales and revise the plans. Prepared by Abdul Gafoor for 62 Dover Cosmetics 63. LubumbashiPrepared by Abdul Gafoor for 63 Dover Cosmetics 64. DISTRIBUTION PLAN 1st Phase of 2nd Phase of 3rd Phase of Classification of Total outletsS.no launch launch launch outlet available outlets outlets outlets 1 "A" Class 20 8 8 4 2 "B" Class 100 40 30 30 3 "C" Class 500 200 200 100 4 "D" Class 600 200 200 TOTAL 1220 248 438 334 Prepared by Abdul Gafoor for 64 Dover Cosmetics 65. PACKAGING Prepared by Abdul Gafoor for 65 Dover Cosmetics 66. PACKAGINGConvinces people to buy.Protects the contents when shipped and handled adds to the value.Describes features, advantages and benefits of using product.Cautions about contents and misuse.Information leaflet inside the pack.Plastic container. Prepared by Abdul Gafoor for 66 Dover Cosmetics 67. Two pack sizes.1. Plastic tube / Jar : 50g Cream.2. Small Sachet : 10g Cream. Prepared by Abdul Gafoor for 67 Dover Cosmetics 68. TOP LINE Prepared by Abdul Gafoor for 68 Dover Cosmetics 69. SELLING STRATEGY Make MA FOI Available & Visible Prepared by Abdul Gafoor for 69 Dover Cosmetics 70. Make the product available in all FMCG outlets.Make the product visible in all the outlets.Hire shelf space in top outlets.Have product demonstrations at top outlets.In shop operation in top outlets.Make the leaflets available in all the shops. Prepared by Abdul Gafoor for 70 Dover Cosmetics 71. PRIMARY TARGET MARKETIndividuals able to spend 2500 FC fortnightly. Prepared by Abdul Gafoor for 71 Dover Cosmetics

72. SALES FORECAST- VOLUME1st Phase 2nd Phase 3rd Phase Total Launch launch launch launch quantity in 60quantity quantity quantity days 288 288 144 720 960 720 720 2400 2400 2400 1200 6000 100 600 600 1300 3748 4008 2664 10420 Prepared by Abdul Gafoor for 72 Dover Cosmetics

73. SALES FORECAST- VALUE SALES FORECAST & PROFITABILITY 2nd month 4th 6th 8th 10th 12th sale 14th month 16th 18th month Total saleS. month month month month month Particulars quantity sale month sale sale quantity in 18no sale sale sale sale sale after quantity quantity quantity months quantity quantity quantity quantity quantity launch1 "A" Class 720 1008 1462 2119 3179 4768 7153 10729 16094 475242 "B" Class 2400 3360 4872 7064 10597 15895 23842 35764 53645 1593883 "C" Class 6000 8400 12180 17661 26492 39737 59606 89409 134113 3996884 "D" Class 1300 1820 2639 3827 5740 8610 12915 19372 29058 86863 TOTAL 14,58 69,01 10,420 21,153 30,671 46,007 103,516 155,273 232,910 693,462 8 0 Prepared by Abdul Gafoor for 73 Dover Cosmetics

74. Sales Forecast350,000 $311,813300,000250,000 $207,875200,000150,000 $138,584100,000 $92,389 $61,593 50,000 $41,062 $28,319 $13,950 $19,530 - 2nd month sale 4th month sale 6th month sale 8th month sale 10th month sale 12th month sale 14th month sale 16th month sale 18th month sale quantity after quantity quantity quantity quantity quantity quantity quantity quantity Prepared by Abdul Gafoor for 74 launch Dover Cosmetics

75. PROFITABILITYSales Value 52,100 72,940 105,763 153,356 230,035 345,052 517,578 776,367 3,467,312ExpectedGross Profit 39,075 54,705 79,322 115,017 172,526 258,789 388,183 582,275 2,600,484 Prepared by Abdul Gafoor for 75 Dover Cosmetics

76. NET PROFIT % TO SALES2nd Month : 31.37)4th Month : 34.11)6th Month : 38th Month : 19.1410th Month : 37.6112th Month : 46.3114th

Month : 51.1416th Month : 52.4218th Month : 53.28 Prepared by Abdul Gafoor for 76 Dover Cosmetics 77. Sales Value 52,100 72,940 105,763 153,356 230,035 345,052 517,578 776,367 3,467,312Expected GrossProfit 39,075 54,705 79,322 115,017 172,526 258,789 388,183 582,275 2,600,484ExpectedPromotionalExpenses 45000 65000 55000 55000 40000 30000 20000 20000 350,000Wholesale & Retailcommission 7,815 10,941 15,864 23,003 34,505 51,758 77,637 116,455 520,097Other Expenseslike, Field force,Vehicles Etc 2,605 3,647 5,288 7,668 11,502 17,253 25,879 38,818 173,366TOTAL EXPENSES 55,420 79,588 76,153 85,671 86,007 99,010 123,516 175,273 1,043,462 (16,345Net Profit $ ) (24,883) 3,170 29,346 86,519 159,778 264,668 407,002 1,557,022Expenses % to sales 106.37 109.11 72.00 55.86 37.39 28.69 23.86 22.58 30.09Net profit % to Prepared by Abdul Gafoor for 77sales (31.37) (34.11) Dover Cosmetics 37.61 3.00 19.14 46.31 51.14 52.42 44.91 78. Net Profit300,000250,000 $255,041200,000 $166,694150,000100,000 $105,796 $63,531 50,000 $27,354 $9,903 - -$929 -$13,400 2nd month sale 4th month sale 6th month sale 8th month sale 10th month sale 12th month sale 14th month sale 16th month sale 18th month sale -$23,143 quantity after quantity quantity quantity quantity quantity quantity quantity quantity Prepared by Abdul Gafoor for 78(50,000) launch Dover Cosmetics 79. Sales & Net profit comparision $350,000 311,813300,000250,000 255,041 207,875200,000 166,694150,000 138,584100,000 105,796 92,389 61,593 63,531 50,000 41,062 28,319 27,354 13,950 19,530 9,903 (929) 2nd month 4th month(13,400) month sale 8th month sale 10th month (23,143) sale 6th 12th month 14th month 16th month 18th month sale quantity quantity quantity quantity sale quantity sale quantity sale quantity sale quantity sale quantity 79 Prepared by Abdul Gafoor for(50,000) after launch Dover Cosmetics

80. PRE LAUNCH ACTIVITIES Prepared by Abdul Gafoor for 80 Dover Cosmetics

81. Prepare launch quantities plan.Coverage Outlets Areas Sell in quantities.Distributor conferences and sampling.Retail meets and sampling.Sales force training.Sales story.Trade briefing folders. Prepared by Abdul Gafoor for 81 Dover Cosmetics

82. TRAINING THE FIELD FORCEOff the job Practical training with product demonstration.On the job training selling story with the help of trade briefing folder.Training on point of purchase material usage.Training on merchandising and product displays. Training on home to home demonstrations. Prepared by Abdul Gafoor for 82 Dover Cosmetics

83. PLACEMENT PLAN 1st 3rd Numb Phase 2nd 1st 2nd 3rd Total Phase Placeme er total of Phase Phase Phase Phase LaunchS.n Classificatio of nt outlets launc of launch launch launch quantity o n of outlet launc quantity availab h launch quantit quanti quantit in 60 h le outlet outlets y ty y days outlets s1 "A" Class 24 20 8 8 4 192 192 96 4802 "B" Class 12 100 40 30 30 480 360 360 12003 "C" Class 6 500 200 200 100 1200 1200 600 30004 "D" Class 2 600 200 200 100 400 400 900 1220 248 438 334 1972 2152 1456 5580 TOTAL Prepared by Abdul Gafoor for 83 Dover Cosmetics

84. SALES FORECAST & NET PROFIT 2nd month 4th 6th 8th 10th 12th 14th 16th 18th Total sale Classificat sale month month monthS. month month month month month quantity ion of quanti sale sale saleno sale sale sale sale sale in 18 outlet ty quantit quantit quantit quantity quantity quantity quantity quantity months after y y y launch "A"1 Class 2400 2520 2772 3465 4401 5677 7436 9667 12568 514602 "B" Class 7584 7963 8760 10949 13906 17938 23499 30549 39714 1643663 "C" Class 9000 9450 10395 12994 16502 21288 27887 36253 47129 196094 "D"4 Class 8000 8400 9240 11550 14669 18922 24788 32225 41892 175230 TOTAL 26,98 28,333 31,167 38,958 49,477 63,825 83,611 108,694 141,302 587,151 4 67,46 159,56 1,467,8Sales Value 0 70,833 77,916 97,395

123,692 3 209,027 271,736 353,256 78 Net Profit 3,373 6,375 11,687 18,505 by Abdul Gafoor for Prepared 27,212 39,891 60,618 100,542 158,965 84 Dover Cosmetics 85. PRICEPrepared by Abdul Gafoor for 85 Dover Cosmetics 86. PRODUCT LINE / NET SELLING PRICE. 24g (Plastic container ) : 1250 Fc 7g (Plastic container ) : 200 Fc Prepared by Abdul Gafoor for 86 Dover Cosmetics 87. PROMOTIONS Prepared by Abdul Gafoor for 87 Dover Cosmetics 88. MA FOI PromotionsAdvertising Media.Visual Merchandising.Written advertisement.Publicity and public relations. Prepared by Abdul Gafoor for 88 Dover Cosmetics 89. PromotionPromotion is any form of communication abusiness or an organisation uses to inform ,persuade or remind people about itsproducts and improve its public image. Prepared by Abdul Gafoor for 89 Dover Cosmetics 90. MA FOI - Types of Promotion Advertising Publicity Sales promotion Personal selling Detailed plan will be done later Prepared by Abdul Gafoor for 90 Dover Cosmetics 91. MA FOIVISUAL MERCHANDISING Prepared by Abdul Gafoor for 91 Dover Cosmetics 92. Visual merchandising is very important for theproduct like MA FOI.Visual Merchandising refers to the coordinationof all of the physical elements in a place ofbusiness that are used to project the right imageto its customers. Prepared by Abdul Gafoor for 92 Dover Cosmetics 93. DISPLAYS. The visual and artistic aspects of presenting a product to a targeted group of customersMA FOI should have displays in all top outlets Detailed DISPLAYS for Prepared by Abdul Gafoor report will be done 93 later Dover Cosmetics

94. TELEVISION COMMERCIALS. Shall emphasise positioning.Shall instruct clearly the concept, particularly" How to use and how it works.Shall Train the end users.Shall break the present fairness habits.Duration based on the story and creative requirement / 1 minutes edits. Prepared by Abdul Gafoor for 94 Dover Cosmetics

95. RADIO COMMERCIALSCreate mass based awareness.Drive home positioning.Presence in all major radio stations.15 number in a day. Prepared by Abdul Gafoor for 95 Dover Cosmetics

96. Point of Purchase material Posters. Leaflets. Streamers. POP Plates. Prepared by Abdul Gafoor for 96 Dover Cosmetics

97. Road showsVital media to reach directly to end consumers.Effective personal contact to consumers.Direct DEMO of How to use and how it works.Train the consumer and End user.Drive home positioning Prepared by Abdul Gafoor for 97 Dover Cosmetics

98. Door to Door operation.Product demo and sales.Explain How to use and how it works. Prepared by Abdul Gafoor for 98 Dover Cosmetics

99. SAMPLINGMassive sampling.Two months continuous sampling in majoroutlets.Create Trial, Preference and adoption.Sampling in the crowded areas with demonstration. Prepared by Abdul Gafoor for 99 Dover Cosmetics

100. WORD OF MOUTH TEAMS Prepared by Abdul Gafoor for 100 Dover Cosmetics

101. POST - LAUNCH ACTIVITIES Prepared by Abdul Gafoor for 101 Dover Cosmetics

102. Consumer Events.Mobile Marketing.T.V Advertisement.Radio message.Press events.Trade shows.In shop selling demonstrations.Road shows. Prepared by Abdul Gafoor for 102 Dover Cosmetics

103. Home to Home demonstrations.Product information leaflets.Design reporting formats to monitor. Prepared by Abdul Gafoor for 103 Dover Cosmetics

104. Thank you very much Abdul Gafoor Prepared by Abdul Gafoor for 104 Dover Cosmetics