Utilization and perception of live-blogging coverage of an international manual therapy conference

Mike Pascoe. PhD & Eric Robertson, DPT

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Physical Therapy Program, University of Colorado, Aurora, CO, USA Physical Therapy Program, Regis University, Denver, CO, USA

Background

Live-blogging is a tool for providing continual information from live events in the absence of video coverage. The use of live-blogging of a physical therapy conference has not been previously investigated.

Results
No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Day Oct 1 Oct 1 Oct 1 Oct 1 Oct 1 Oct 1 Oct 1 Oct 2 Oct 2 Oct 2 Oct 2 Oct 2 Oct 3 Oct 3 Oct 3 Oct 4 Oct 4 Oct 4 Oct 4 Oct 4 Oct 4 Oct 5 Oct 5 Oct 5 Type Keynote Keynote Oral presentations Oral presentations Keynote Invited speaker Focused symposium Keynote Focused symposium Keynote Invited speaker Focused symposium Keynote Focused symposium Invited speaker Keynote Oral presentation Oral presentations Memorial lecture Keynote Focused symposium Keynote Focused symposium Focused symposium Title Management of cervical spine disorders: Where to now? Knowledge transfer in the age of information technology Motor control of the knee Understanding cervical muscle Physical therapists' role in exercise prescription & "exercise is medicine" Tendinopathy task force - guideline development Biological mechanisms of dizziness How docs think: Dual processing models of clinical reasoning Tendinopathy The hip as a factor in LBP: Evidence why relative flexibility is key The roles of central and peripheral deficits in the rehabilitation of shoulder Neurophysiological implications: Acute knees injuries to chronic pain Manual therapy in a neuroplastic world TMJ update Musculoskeletal physical therapists' solution to chronic spinal pain Reconsidering how we look at movement Ultrasound for lumbopelvic assessment Aspects of spinal palpation David Lamb memorial lecture and presentation of the Maitland Award For better or worse: How do lumbopelvic patients adapt? MRI and physiotherapy Is it time to change how we manage back pain? Cervical arterial dysfunction Acetabular labral tears Sum Mean Minimum Maximum Presenter Gwen Jull S. Gowland * * K. Khan A. Scott * G. Norman * S. Sahrmann J.S. Roy * D. Butler * T. Flynn G. Cook * * * A. Pool * P. OSullivan * * Length 1 h 00 min 47 min 1 h 09 min 45 min 46 min 27 min 1 h 34 min 56 min 1 h 06 min 52 min 52 min 1 h 34 min 57 min 1 h 42 min 30 min 1 h 25 min 1 h 08 min 51 min 57 min 47 min 2 h 00 min 1 h 16 min 1 h 51 min 1 h 30 min 26 h 42 min 67 min 27 min 2 h 00 min Live Pageviews 11 18 26 10 11 2 7 17 17 38 19 39 38 50 19 43 29 31 25 7 43 43 33 65 641 27 2 65 Live Clicks 7 14 19 9 8 2 3 9 9 28 17 22 31 32 13 35 11 23 14 3 22 36 22 33 422 18 2 36 Comments 2 2 1 0 0 0 0 0 1 10 0 0 9 3 1 4 0 0 0 0 1 4 0 0 38 2 0 10 Replay Pageviews 66 23 44 26 67 38 34 290 1,001 832 315 565 211 59 130 106 24 76 77 68 113 148 89 370 4,772 199 23 1,001 Replay Clicks 62 17 40 24 48 34 30 68 317 462 91 132 187 49 120 101 19 66 54 55 52 122 67 126 2,343 98 17 462

Results

94% 94%

of survey respondents reporting learning something as a result of viewing live blog coverage.

Purpose

of survey respondents reported they would watch live blogging of physical therapy conference sessions in the future.

To investigate the utilization and perceptions of live-blogged sessions of a physical therapy conference.

Methods

Selected sessions at IFOMPT 2012 (Quebec City, October 1-5) were covered in real-time using the 1 live-blogging platform CoveritLive . Session coverage could be viewed remotely by users via a computer or mobile device with an internet connection (Fig. 1). Viewers could interact with the content by clicking on links and using the comment feature. Sessions could also be replayed at a later time. Perceptions were examined using an online survey that was constructed using Google Docs and made available the week following the conference.

Table 1. Descriptive statistics of the twenty-four conference sessions covered by live-blogging. *Indicates sessions with multiple presenters

Figure 4. A majority of survey respondents discovered live blog coverage by viewing a tweet (41%). Other methods included advertisement on the authors blog (29%), through the conference organizers (18%), word of mouth (6%) and a post on facebook (6%).

Discussion
Frequency of updates

Live-blogging extended the viewing audience and facilitated viewer engagement A large number of viewers watched live blogging sessions for greater than one minute Survey respondents found the coverage educational, of high quality, and would participate again in the future Live blogging has been deomnstrated as an effective means to promote physical therapy presentations beyond the confines of the conference venue Limitations include the cost associated with the live blogging platform, and that the coverage requires people on site with internet access and blogging experience.
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Coverage of Q&A sessions

<1 min >1 min

Ease of reading updates

Ability to plan ahead for events

Use of multimedia (links, photos)

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Figure 2. The proportion of live viewers that watched sessions for >1 min (68%) exceeded that of viewers that watched for <1 min (32%).

Figure 3. Survey respondents (n=17) rating of the quality of the live blogging in various categories. Averages from a 5 point likert scale.

Figure 1. Live blogging viewing as it would appear on a laptop or smart phone.

http://coveritlive.com

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