FC MediaKit PDF

MEDIA KIT
Our mission:
ABOUT
The most progressive business media brand in the world, Fast Company inspires a new breed of innovative and creative thought leaders who are actively inventing the future of business. With engaging narratives as informative as they are entertaining, Fast Company motivates fans to think beyond traditional boundaries, lead proactively, and most importantly, embrace change.
Our editorial focus:

T ec h n o
r Leade ship
innovation is at the heart of all Fast Company content. Through this lens, we focus on five core themes: Creativity // The Currency of Innovation Design // Innovation You Can Hold Leadership // Inspiring Innovation Technology // Tools for Innovation Ethonomics // Innovation for Good
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For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
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MEDIA KIT
FEBRUARY MARCH*
editorial calendar
APRIL
OFF THE GRID

closing date 12/06/12 on-sale date 01/15/13
MOST INNOVATIVE COMPANIES 2012

THE TECHNOLOGY SPECIAL

MAY*
JUNE*
THE UNITED STATES OF INNOVATION

THE 100 MOST CREATIVE PEOPLE IN BUSINESS

JULY/AUGUST
SEPTEMBER
FAST TALK THE APP GENIUSES

FOOD TECH SPECIAL

OCTOBER*
NOVEMBER
DECEMBER/JANUARY
INNOVATION BY DESIGN HOW TO LIVE A AWARDS CREATIVE LIFE

closing date 08/08/13 on-sale date 09/17/13 closing date 09/12/13 on-sale date 10/22/13
WANTED: THE ULTIMATE GADGET GUIDE

*GfK MRI Starch Issue
MEDIA KIT
buzz
A Celebrated Business Media Brand
AdWeek Magazine
2008, 2009 & 2010 Hot Lists 10 Under 60 2009 Editor of the Year; Robert Safian
MIN
2009 21 Most Intriguing People; Publisher, Christine Osekoski
Award-Winning Business Journalism
ASME National Magazine Awards

Winner; Co.Design; Digital Ellies Online Department (2011) Finalist; General Excellence (2011) Finalist; The Influence Project; Digital Ellies Multimedia Package (2011) Finalist; Magazine of the Year (2010)
Society of American Business Editors and Writers

General Excellence; June 2009, Jul/Aug 2009, and Dec 2009/Jan 2010
New York Press Club

Winner; Best Headline and Front Page; Apple Nation (Jul/Aug 2010) Winner; Entertainment News Award, Magazine Category; Waving the Flag (Nov 2010)
Award-Winning Design
The Society of Publication Designers

Winner; Gold Medal for Best Redesign (2012)
MEDIA KIT
PRINT AUDIENCE
opinion leaders
//
business influencers
//
Affluent consumers
725,000 66% 34% 45

ratebase genDer
median age
Fast Company Delivers:

AFFLUENCE INFLUENCE THE C-SUITE DECISION MAKERS PASSIONATE READERS
At Fast Company has the 3rd highest median HHI of ALL 143 measured titles. agree, I tend to take the LEAD in decision-making (index: 139). This ranks #2 vs. ALL measured titles. have C-Level job responsibility, thats more than twice as likely as the average adult (index: 259). This ranks #2 vs. ALL measured titles. are business decision makers (index: 173). This ranks #1 vs. ALL measured titles.
$175,257
72%
33% 65%
1 HOUR+ time spent with the magazine each month.*
Source: 2012 IPSOS Mendelsohn Affluent Survey, Adults, HHI $100,000+ *Source: 2011 Fast Company Subscriber Study
MEDIA KIT
DIGITAL AUDIENCE
opinion leaders
//
business influencers
//
Affluent consumers
33.1MM
AFFLUENCE INFLUENCE
avg. monthly page views (up 85% yoy)*
6.3MM
avg. monthly uniques
36
median age**
FastCompany.com Delivers:
$72,907 Median HHI** 28% are business decision makers (index 192)** 25% work in professional / executive / managerial positions (index 140)** 13% work in C-level / owner / sr. management job level (index 242)** 25 minutes, average time spent per visit. 152,561 40,594 27,862 100,700
engagement
734,000
*Source: Omniture, 3 month rolling avg. (Feb 13 - April 13) **Source: @Plan Q4 2012 Source: 2009 FastCompany.com Online Profile Survey
MEDIA KIT
CLOSING dates
Issue February March April May June July/August September October November Dec/Jan
Regional/ Fractional Close 11/29/12 01/03/13 02/07/13 03/07/13 04/04/13 05/09/13 06/27/13 08/01/13 09/05/13 10/10/13
National close/ materials due 12/06/12 01/10/13 02/14/13 03/14/13 04/11/13 05/16/13 07/08/13 08/08/13 09/12/13 10/17/13
On-Sale Date 01/15/13 02/19/13 03/26/13 04/23/13 05/21/13 06/25/13 08/13/13 09/17/13 10/22/13 11/26/13
MEDIA KIT
PRINT RATES
effective: february 2013 issue // paid ratebase: 725,000 // Frequency: 10 issues
four color page spread 2/3 page 1/2 horiz 1/3 page
1x
$93,650 $187,300 $72,650 $55,250 $37,450
Custom regional buys/copy splits:

Pricing and regional options available upon request.
Premium charges:
No bleed charge. Special fifth color rates available upon request.
Specialty units:
Rates and production specifications available upon request.
Billing information:
Commission is 15% to agencies. Production premiums are not commissionable or discountable.
Covers 2nd cover 3rd cover 4th cover
1x
$112,400 $103,050 $117,100
Frequency discounts:
Check with your account manager.
*All rates are gross. These rates and all advertising transactions are subject to Mansueto Ventures Advertising Terms and Conditions.
MEDIA KIT
digital rates
PLACEMENTS
UNIT Leaderboard Rectangle Half Page Leaderboard Rectangle Half Page
SPECS 728 x 90 300 x 250 300 x 600 970 x 90 300 x 250 300 x 600
NET CPM $100 $110 $125 $140 $150 $175
ROS
homepage
welcome ad
(fastCompany.com Only)
Welcome Screen
640 x 480
$200
Targeted channel
(Co.Create, Co.Design, Co.Exist, Co.Lead, Tech)
Leaderboard Rectangle Half Page Leaderboard Rectangle Half Page
970 x 90 300 x 250 300 x 600 728 x 90 300 x 250 300 x 600
$110 $120 $135 $115 $125 $145
geo targeted
MEDIA KIT
PAGE SIZES PAGE SPREAD HORIZONTAL SPREAD VERTICAL HORIZONTAL SQUARE VERTICAL LIVE 8 10 16 10 16 5 5 10 8 5 5 5 2 10 TRIM 8 10 17 10 17 5 5 10 8 5 5 5 3 10
PRINT SPECS
BLEED 9 11 17 11 17 5 5 11 9 5 5 5 3 11
Printing Process:
Web Offset
Binding Method:
Perfect Bound
Line Screen:
133
Max Density:
4 color: 290% 2 color: 190%
Gutter Safety for spreads:

Allow 1/4 on each side of gutter, 1/2 total gutter safety. For ad spread units please supply 1/16 duplicated image on both sides of the centerline.
Proofs:
One SWOP-certified proof AND one ruled proof as a positioning guide.
Safety:
Keep all LIVE matter, not intended to trim, 1/4 from TRIM edges. Offset for registration marks should be set at .1875.
Materials:
Please submit your ads for Fast Company via the web at https://www.adshuttle.com. Preferred digital format: PDFX-1A. Please see our materials specifications site http://www.QuadARM.com/fastco/main.asp.
For extensions contact:

Jane Hazel, production manager P: 212-389-5308 E: jhazel@mansueto.com or Dave Powell, assoc. production manager P: 212-389-5416 E: dpowell@mansueto.com
Shipping for ad proofs:

Quad Graphics Attn: Ted Reidy c/o Fast Company 1900 W. Sumner Street Hartford, WI 53027-9244 P: 262-673-1580 E: ted.reidy@qg.com
MEDIA KIT
for all ditigal platforms
unit size LEADERBOARD rectangle half page Edit insertion slideshow interstitial pixel size 728x90 300x250 300x600 618x250 574x374 creative file size 30k 30K 35k 40k 40k animation :15 SEC :15 SEC :15 SEC :15 SEC static / 5 SEC max looping 4 LOOPS MAX 4 LOOPS MAX 4 LOOPS MAX 4 LOOPS MAX N/A
digital specs
rich media accepted Y Y Y Y Y 3rd party served Y Y Y Y Y
UNITS UNIQUE TO FASTCOMPANY.COM

unit size WELCOME AD push down promo unit pixel size 600x600; 640x480 970x90 300x249 creative file size 40k 50K 30k animation :15 SEC :15 SEC :15 SEC looping 4 LOOPS MAX 4 LOOPS MAX 4 LOOPS MAX rich media accepted N Y Y 3rd party served Y Y Y
units unique to co.exist/co.create/co.design

unit size push down promo unit pixel size 970x90 300x249 creative file size 50k 30K animation :15 SEC :15 SEC looping 4 LOOPS MAX 4 LOOPS MAX rich media accepted Y Y 3rd party served Y Y
newsletters: static jpg leaderboard & rectangle unit only.

Display ad requirements:
Lead time: 5 business days prior to QA File Formats Accepted: .jpg, .gif, .swf, Javascript, most rich media rd-Party Ad Serving Accepted: Dart, Atlas, 3 Pointroll, MediaMind, Mediaplex, EyeWonder
Flash ad requirements:
ack up image required: gif or jpg; 30K max file size B Must include clickTag tracking: On (release) {get URL (_level0.clickTag,_blank);}
For more information contact Group Director of Digital Media & Operations, Steven Suthiana, P: 212.389.5361 E: ssuthiana@fastcompany.com
MEDIA KIT
Rich media specs
unit size rectangle half page PUSH DOWN PUSH DOWN EDIT INSERTION
pixel size 300x250 300x600 970x90 970x90 618x250
expansion 600x250 N/A 970x415 970x415 N/A
direction left only N/A down only DOWN ONLY N/A
file type 40k max initial load 80k max secondary 40k max initial load 80k max secondary 40k max initial load 80k max secondary 45k max initial load 80k max secondary 45k max initial load 80k max secondary
frames per second (FPS) 18 18 18 18 18
close box Y N Y Y N
(FC.com)
(CO.CREATE)
(FC.com)
Video requirements:
Quicktime export with the following profile: Extension: .mov; Codec: h.264 Bit-rate: 3000-5000kbits/sec (optimize for download) Key frame: every 30 frames (or the sequence framerate if 29.97 use 30) Frame reordering on size: 1280x720 (16:9) 1280 x 960(4:3) Sound: AAC at 256kbps or higher and a sample rate of 48khz NO LETTERBOXING
In-banner video/audio requirements:

ll sound must be user initiated A Video/Audio must have fill controls including pause and mute capabilities
Rich media ad requirements:

ll rich media must be 3rd-party served (includes A expanding and video ads) Lead Time: 5 business days prior to testing Expansion: must be user initiated and close on mouse-off Language/Call-to-action on all ads (ex. roll over to learn more)
For more information contact Group Director of Digital Media & Operations, Steven Suthiana, P: 212.389.5361 E: ssuthiana@fastcompany.com
MEDIA KIT
Flipboard Specs
About:
A highly stylized, personal and mobile magazine curated by users from favorite media sources and social feeds Full-page advertising placements bring the elegance of print advertising online Campaigns run in one-month flights with a maximum of four partners/month (at 25% SOV each) Fast Company audience: 500,000 active users; 10 million flips/month
Specs:
IPAD PORTRAIT 768x1024 iPAD IPHONE ANDROID PHONE ANDROID TABLET SAFE ZONE SPECS FILE SIZE SPECS
10px safe zone at top and bottom
IPAD LANDSCAPE 1024x768 REQUIRED
SHORT PORTRAIT 640x920
TALL PORTRAIT 640x1096
MEDIUM PORTRAIT 740x1200
WIDE LANSCAPE 1340x760
REQUIRED
REQUIRED REQUIRED REQUIRED
REQUIRED REQUIRED REQUIRED REQUIRED REQUIRED

40px safe zone on all 4 sides
25px safe zone on all 4 sides
250K max JPEG
Creative Submission:
Insertion orders, materials, and click URLs are due at least 5 business days prior to campaign launch dates. Please submit to adops@fastcompany.com.
flight january february march space close/ materials due 12/25/12 01/25/13 02/22/13 flight april may june space close/ materials due 03/23/13 04/24/13 05/25/13 flight july august september space close/ materials due 06/22/13 07/25/13 08/24/13 flight october November december space close/ materials due 09/24/13 10/25/13 11/23/13
* Fast Company recommends 3-5 different creative executions per placement. Each should include ONE clear touch area about the size of a button. Please provide click URLs for each creative and use mobile optimized landing pages wherever possible.
MEDIA KIT
mobile Specs
homepage
article page
interstitial
About:
FastCompany.com and our network of Co. sites re-launched on November 1, 2012 with a new mobile interface designed to create a truly engaging experience Nov 2012 Page Views: over 2,423,900* Nov 2012 Unique Visitors: over 780,000*
Specs:
placements TOP BANNER AD (on all article pages) OversizeD interstitial (following every three features on homepage) files required 300x50 max file size 45 kb file type JPG or PNG
300x250
45 kb
JPG or PNG
*Source: Omniture
MEDIA KIT
Advertising Details:
iPad Specs
All national print advertisers, excluding fractionals, automatically receive static placements (without activated links) in Fast Companys replica app at no additional cost. Our default position is to pick-up print creative and run it exactly as it appears in the magazine. Fast Company requires no additional assets or approvals to do this. You may also opt-out or provide alternative iPad creative. To opt-out please email Production Manager Jane Hazel (jhazel@mansueto.com) no later than issue close date. To provide alternative creative please upload your file to adshuttle.com no later than issue close. If we do not hear from you by issue close your print creative will run exactly as it appears in the magazine.
how print Ads appear in the app:

Single-page example: Spread example:
768 pixels wide 950 pixels tall
scaled art:
scaled art:
Pages are letterboxed to match print aspect ratios
Spreads are letterboxed to match print aspect ratios A small arrow on the letterbox bar informs users that the ad continues on the next screen
Supplied Creative specs:

Format: 4/C JPG (minimum 72 DPI; can accept up to 300 DPI) Specs: 1536 x 2048 (for both Retina and non-Retina)
full size of art:

Fast Company accepts portrait orientation only For extensions contact Production Manager Jane Hazel (jhazel@mansueto.com) or Associate Production Manager Dave Powell (dpowell@mansueto.com).
MEDIA KIT
innovation uncensored NYC: April 2013 (one and a half days)
EVENTS
San Francisco: November 2013 (full day) Attendees: 500+ Description: A mash up of talented speakers and new ideas curated by Fast Company editors to bring attendees the inspiration and insight needed to transform their businesses into innovation machines. Format: Content and networking breaks followed by cocktail reception Event Partnership with Brand Activation: $75,000
Fast Company Grill at SxSW Interactive Festival Austin, TX: March 8-12, 2013
Attendees: 2,000 Description: An invitation-only, five-day experience delivering a whos who of SXSW Interactive like no one else can. Format: Daily lunches, content sessions, and happy hours as well as larger evening events with live entertainment SOLD OUT FOR 2013
Fast Company @ C2-MTL Montreal: May 21-23, 2013
C2-MTL
Commerce + Creativity
Attendees: 1,000+ Description: An interactive exploration of creativitys role in business developed with a global audience of forward-thinking innovators in mind. Format: A three-day experience including panels, breakout sessions, nightly festivities, and entertainment Event Partnership with Brand Activation: $50,000
innovation by design NYC: October 2013 (during National Design Week)

Attendees: 300+ Description: A cant miss event for the worlds most innovative designers and the discerning business leaders who follow them, this highly-anticipated happening is both a celebration of the years best work and an education in design. Format: A full day of content, gallery-style installations, and an awards presentation followed by a celebratory cocktail reception Event Partnership with Brand Activation: $50,000
innovation icon salon dinners Markets: Upon Request

Attendees: 25 - 40 Description: Intimate dinners hosted by Fast Company editors and attended by influential thought leaders, C-level executives, and recent editorial subjects. Format: Cocktails, a seated dinner, and casual, off the record conversation at upscale, design-driven venues Exclusive Sponsorship with Subtle Brand Integrations: $25,000/event
Note: Event rates outlined above are available based on a minimum annual media commitment with Fast Company/FastCompany.com of $250,000.
MEDIA KIT
T&C
The following are certain terms and conditions governing advertising published in Fast Company magazine (the Magazine). Submission of insertion order for placement of advertising in the Magazine constitutes acceptance of the following terms and conditions. No terms or conditions in any insertion orders, instructions or documents other than this Rate Card will be binding on Mansuteo Ventures Publishing (Publisher) unless Publisher agrees to such terms and conditions in writing. 1. AGENCY COMMISSION AND PAYMENT Submission of insertion order by advertising agency on behalf of advertiser constitutes agencys agreement to pay all invoices for placement of advertising in the Magazine pursuant to such insertion order. Notwithstanding the foregoing, submission of insertion order constitutes agreement that advertiser guarantees prompt and full payment for such advertising in the event of material default by agency. Agency and advertiser are jointly and severally liable for the payment of all invoices arising from placement of advertising in the Magazine. Agency commission (or equivalent): fifteen percent (15%) of gross advertising space charges, payable only to recognized agents. Invoices are rendered on or about the on-sale date of the Magazine. Payments are due within thirty (30) days after the billing date. No agency commission is payable, and Publisher will not grant any discounts, on production charges. Any discounts received by advertiser on advertising space charges may not be applied to production charges. 2. CANCELLATION AND CHANGES Publisher expressly reserves the right to reject or cancel for any reason at any time any insertion order or advertisement without liability, even if previously acknowledged or accepted. Advertisers may not cancel orders for, or make changes in, advertising after the closing dates of the Magazine. The rates and conditions of advertising in the Magazine are subject to change without notice. 3. CIRCULATION GUARANTEE The Magazine is a member of the Audit Bureau of Circulation (ABC). The following paid rate base guarantee is based on the ABCs audited reported circulation for the Magazine averaged over the calendar year in which advertising is placed. Publisher guarantees circulation to national advertisers by brand of advertised product or service. In the event the audited 12-month average circulation does not meet the guaranteed rate base, Publisher shall grant rebates to the advertiser in advertising space credit only, which must be used within six (6) months following the issuance of audited ABC statements for the period of shortfall. Rebates will be calculated based on the difference between the stated rate base at time of publication, and the ABC audited 12-month average. Publisher does not guarantee circulation to regional advertisers, and regional circulations reported by the ABC are used by Publisher only as a basis for determining the Magazines advertising rates. 4. Publishers Liability Publisher is not liable for any failure or delay in printing, publishing, or circulating any copies of the issue of the Magazine in which advertising is placed pursuant to an insertion order that is caused by, or arising from, an act of God, accident, fire, strike, terrorism or other occurrence beyond Publishers control. Publisher is not liable for any failure or delay in publishing in the Magazine any advertisement submitted to it. Publisher does not guarantee positioning of advertisements in the Magazine, is not liable for failure to meet positioning requirements and is not liable for any error in key numbers. The liability of Publisher for any act, error or omission for which it may be held legally responsible shall not exceed the cost of the advertising space affected by the error. In no event shall Publisher be liable for any indirect, consequential, special or incidental damages, including, but not limited to, lost income or profits. 5. Replicant iPad App All full-page, national print advertising will receive static placements (without activated links) in Fast Companys replicant iPad app at no additional cost. Unless otherwise specified by the advertiser, Fast Company will pick-up print creative and run it exactly as it appears in the magazine. Advertisers also have the option to opt-out or provide alternative iPad creative to run in lieu of print creative. See iPad specs for details on how print creative is displayed in the app, opting out, and supplying alternative iPad creative. If Fast Company does not receive a request to opt-out or alternative creative by issue close date, your print ad will run exactly as it appears in the magazine. 6. MISCELLANEOUS Advertising agency and advertiser each represents and warrants that each advertisement submitted by it for publication in the Magazine contains no copy, illustrations, photographs, text or other content that may result in any claim against Publisher. Advertising agency and advertiser each shall indemnify and hold harmless Publisher from and against any damages and related expenses (including attorneys fees) arising from the content of advertisements, including, but not limited to, claims of invasion of privacy, unauthorized use of names or pictures of living persons, trademark infringement, copyright infringement, libel and misrepresentation. Publishers acceptance of an advertisement for publication in the Magazine does not constitute an endorsement of the product or service advertised. No advertiser or agency may use the Magazines name or logo without Publishers prior written permission for each such use. The word advertisement will be placed above all advertisements that, in Publishers opinion, resembles editorial matter. This agreement shall be governed by and construed in accordance with the laws of the state of New York without regard to its conflicts of laws provisions. Any civil action or proceeding arising out of or related to this agreement shall be brought in the courts of record of the state of New York in New York County or the U.S. District Court for the Southern District of New York. Each advertiser and its agency consents to the jurisdiction of such courts and waives any objection to the laying of venue of any such civil action or proceeding in such courts.
MAGAZINE
Publishers Statement
Six months ended December 31, 2012
Subject to Audit
Field Served: FAST COMPANYs unique editorial focus on innovation inspires creative minds to think beyond traditional boundaries and invent the future of business. Published by Mansueto Ventures LLC Frequency: 10 times/year
1.
TOTAL AVERAGE PAID & VERIFIED CIRCULATION

Average for the Statement Period Above (Below) % Above (Below)
Rate Base
Paid & Verified Circulation: (See Par. 6)

Subscriptions: Paid Print Digital (Replica) Total Paid Subscriptions Verified Print Total Verified Subscriptions Total Paid & Verified Subscriptions Single Copy Sales Print Digital (Replica) Total Single Copy Sales Total Paid & Verified Circulation
708,614 15,207 723,821 6,874 6,874 730,695 36,039 892 36,931 767,626
92.3 2.0 94.3 0.9 0.9 95.2 4.7 0.1 4.8 100.0 725,000 42,626 5.9
2.
PRICES
Average Single Copy Subscription Average Subscription Price Annualized (10 issue frequency) Average Subscription Price per Copy (1) For the Statement period (2) Represents subscriptions for the 12 months ended June 30, 2012. Suggested Retail Prices (1) $4.99 $23.95 Net Average Price (2) Gross (Optional)
$12.00 $1.20
3.
PAID & VERIFIED CIRCULATION BY ISSUE OF PRINT AND DIGITAL REPLICA

Paid Subscriptions Verified Subscriptions Single Copy Sales Total Paid & Verified Circulation Print Total Paid & Verified Circulation Digital (Replica) Total Total Paid & Verified Verified Subscriptions Subscriptions Total Paid & Verified Circulation
Issue
Print
Digital (Replica)
Total Paid Subscriptions
Print
Print
Digital (Replica)
Total Single Copy Sales
July/Aug. Sept. Oct. Nov. Dec./Jan.
708,926 717,561 705,827 706,227 704,530
12,294 13,344 14,780 16,735 18,883
721,220 730,905 720,607 722,962 723,413
6,880 6,845 6,845 6,845 6,955
6,880 6,845 6,845 6,845 6,955
728,100 737,750 727,452 729,807 730,368
35,593 35,600 40,100 31,900 37,000
813 942 1,033 878 795
36,406 36,542 41,133 32,778 37,795
751,399 760,006 752,772 744,972 748,485
13,107 14,286 15,813 17,613 19,678
764,506 774,292 768,585 762,585 768,163
04-0314-6
48 W. Seegers Road Arlington Heights, IL 60005-3913 T: 224.366.6939 F: 224.366.6949 www.auditedmedia.com
4.
AVERAGE CIRCULATION BY REGIONAL, METRO & DEMOGRAPHIC EDITIONS

None
5.
TREND ANALYSIS
2008 Subscriptions: Paid Verified Total Paid & Verified Subscriptions Single Copy Sales Total Paid & Verified Circulation Year Over Year Percent of Change Avg. Annualized Subscription Price % 2009 % 2010 % 2011 % 2012 %
714,340 96.1 N/A 714,340 96.1 28,987 3.9 743,327 100.0 -0.6 $15.23
706,595 96.4 N/A 706,595 96.4 26,688 3.6 733,283 100.0 -1.4 $14.80
705,049 95.1 5,000 0.7 710,049 95.8 30,804 4.2 740,853 100.0 1.0 $13.90
701,943 94.5 6,989 1.0 708,932 95.5 33,693 4.5 742,625 100.0 0.2 $12.90
718,670 94.1 6,894 0.9 725,564 95.0 38,198 5.0 763,762 100.0 2.8 $12.00
6.
SUPPLEMENTAL ANALYSIS OF AVERAGE PAID & VERIFIED CIRCULATION

The following averages, as reported below, are included in Par. 1 and annotated here per applicable rules. See Par. 9 for full explanation.
Print Average for Period
Digital (Replica) Average for Period
Total
% of Circulation
PAID SUBSCRIPTIONS Individual Subscriptions* Combination Subscriptions* Club/Membership: Deductible* Award Point* Partnership: Deductible* Sponsored Sales TOTAL PAID SUBSCRIPTIONS VERIFIED SUBSCRIPTIONS Public Place (See Par. 6A) TOTAL VERIFIED SUBSCRIPTIONS TOTAL PAID & VERIFIED SUBSCRIPTIONS SINGLE COPY SALES Single Issue Sales TOTAL SINGLE COPY SALES TOTAL PAID & VERIFIED CIRCULATION *Included in Average Price calculation
630,042 2,927 426 44,061 29,907 1,251 708,614 6,874 6,874 715,488 36,039 36,039 751,527
15,207
645,249 2,927 426 44,061 29,907 1,251 723,821 6,874 6,874 730,695 36,931 36,931 767,626
84.1 0.4 0.0 5.7 3.9 0.2 94.3 0.9 0.9 95.2 4.8 4.8 100.0
15,207
15,207 892 892 16,099
6A. ADDITIONAL ANALYSIS OF VERIFIED PUBLIC PLACE

The following represents the average public place copies made available during the statement period to the following public areas:
Verified Subscription:
Doctor/ Health Care Providers
Hotels/ Lodges
Business/ Transportation Professional Outlets Services
Other
Total Public Place Copies
Public Place
4,463
1,874
500
37
6,874
6B. ADDITIONAL ANALYSIS OF VERIFIED INDIVIDUAL USE

The following represents the average individual use copies made available during the statement period to the following individuals:
None
Page 2 of 5 04-0314-6 Alliance for Audited Media
7.
GEOGRAPHIC DATA for the October 2012 issue

Total paid & verified circulation of this issue was 0.1% greater than the total average paid & verified circulation.
PAID SUBSCRIPTIONS VERIFIED SUBSCRIPTIONS Total Paid & Verified Subscriptions SINGLE COPY SALES Total Total Paid & Paid & Verified Total Total Verified Circulation Paid & Digital Single Copy Circulation Digital Verified (Replica) Sales Print (Replica) Circulation
State
Print
Digital (Replica)
Total Paid Subscriptions
Print
Total Verified Subscriptions
Print
Alabama Arizona Arkansas California Colorado Connecticut Delaware District of Columbia Florida Georgia Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming TOTAL 48 CONTERMINOUS STATES Alaska Hawaii TOTAL ALASKA & HAWAII U.S. Unclassified TOTAL UNITED STATES Poss. & Other Areas U.S. & POSS., etc. Canada International Other Unclassified Military or Civilian Personnel Overseas GRAND TOTAL
12,538 12,168 7,480 83,479 13,162 8,750 2,157 3,523 43,731 23,898 3,222 31,176 14,656 5,389 5,700 8,555 8,436 2,753 15,586 16,625 22,732 13,727 6,576 13,311 2,365 4,052 5,402 3,102 16,703 4,158 42,590 24,311 1,430 27,414 8,408 8,204 28,266 2,395 11,289 1,821 14,370 47,791 5,756 1,767 20,653 14,839 3,881 11,501 1,247 693,045 1,606 3,358 4,964 698,009 496 698,505 4,548 2,360 14,780 414 705,827 14,780
12,538 12,168 7,480 83,479 13,162 8,750 2,157 3,523 43,731 23,898 3,222 31,176 14,656 5,389 5,700 8,555 8,436 2,753 15,586 16,625 22,732 13,727 6,576 13,311 2,365 4,052 5,402 3,102 16,703 4,158 42,590 24,311 1,430 27,414 8,408 8,204 28,266 2,395 11,289 1,821 14,370 47,791 5,756 1,767 20,653 14,839 3,881 11,501 1,247 693,045 1,606 3,358 4,964 698,009 496 698,505 4,548 2,360 14,780 414 720,607
64 94 3 476 41 187 28 71 514 315 5 230 51 6 24 16 84 13 184 341 95 101 4 55 2 15 22 12 1,002 6 1,087 51 93 18 12 225 29 28 8 49 257 9 7 311 58 1 21 6,325 20 20 6,345 6,345 500
64 94 3 476 41 187 28 71 514 315 5 230 51 6 24 16 84 13 184 341 95 101 4 55 2 15 22 12 1,002 6 1,087 51 93 18 12 225 29 28 8 49 257 9 7 311 58 1 21 6,325 20 20 6,345 6,345 500
12,602 12,262 7,483 83,955 13,203 8,937 2,185 3,594 44,245 24,213 3,227 31,406 14,707 5,395 5,724 8,571 8,520 2,766 15,770 16,966 22,827 13,828 6,580 13,366 2,367 4,067 5,424 3,114 17,705 4,164 43,677 24,362 1,430 27,507 8,426 8,216 28,491 2,424 11,317 1,829 14,419 48,048 5,765 1,774 20,964 14,897 3,882 11,522 1,247 699,370 1,606 3,378 4,984 704,354 496 704,850 4,548 2,860 14,780 414 727,452
331 816 82 4,617 966 276 26 253 3,052 1,702 60 1,707 193 93 185 196 205 75 383 719 1,188 355 113 447 42 70 419 84 1,102 121 2,681 1,336 22 618 374 339 910 72 239 59 423 2,246 634 32 763 1,176 32 290 23 32,147 56 231 287 32,434 130 32,564 3,623 3,913 1,033 40,100 1,033
331 816 82 4,617 966 276 26 253 3,052 1,702 60 1,707 193 93 185 196 205 75 383 719 1,188 355 113 447 42 70 419 84 1,102 121 2,681 1,336 22 618 374 339 910 72 239 59 423 2,246 634 32 763 1,176 32 290 23 32,147 56 231 287 32,434 130 32,564 3,623 3,913 1,033 41,133
12,933 13,078 7,565 88,572 14,169 9,213 2,211 3,847 47,297 25,915 3,287 33,113 14,900 5,488 5,909 8,767 8,725 2,841 16,153 17,685 24,015 14,183 6,693 13,813 2,409 4,137 5,843 3,198 18,807 4,285 46,358 25,698 1,452 28,125 8,800 8,555 29,401 2,496 11,556 1,888 14,842 50,294 6,399 1,806 21,727 16,073 3,914 11,812 1,270 731,517 1,662 3,609 5,271 736,788 626 737,414 8,171 6,773 15,813 414 752,772 15,813
12,933 13,078 7,565 88,572 14,169 9,213 2,211 3,847 47,297 25,915 3,287 33,113 14,900 5,488 5,909 8,767 8,725 2,841 16,153 17,685 24,015 14,183 6,693 13,813 2,409 4,137 5,843 3,198 18,807 4,285 46,358 25,698 1,452 28,125 8,800 8,555 29,401 2,496 11,556 1,888 14,842 50,294 6,399 1,806 21,727 16,073 3,914 11,812 1,270 731,517 1,662 3,609 5,271 736,788 626 737,414 8,171 6,773 15,813 414 768,585
6,845
6,845
ANALYSIS BY ABCD COUNTY SIZE for the October 2012 issue

Total Paid & Verified Circulation Print Total Paid & Verified Circulation Digital (Replica)
County Size
% of Households
Total Paid & Verified Circulation
% of Total Circulation
Index (% of Circulation/ % of Households)
A B C D
40 30 15 15
319,537 226,769 98,424 86,787
319,537 226,769 98,424 86,787
43.6 31.0 13.5 11.9
109 103 90 79
County Size Group Definitions by the A.C. Nielsen Company- Data for the conterminous 48 states.
8.
ANALYSIS OF TOTAL NEW AND RENEWAL PAID INDIVIDUAL SUBSCRIPTIONS

Total gross subscriptions (new and renewal) sold in the six month period ended December 31, 2012
A. DURATION (a) One to six months (1 to 5 issues) .............................. (b) Seven to eleven months (6 to 9 issues) .................... (c) Twelve months (10 issues) ........................................ (d) Thirteen to twenty-four months.................................. (e) Twenty-five months and more .................................. Total Subscriptions Sold in Period ............................. B. USE OF PREMIUMS (a) Ordered without premium .......................................... (b) Ordered with material reprinted from this publication............................................................. (c) Ordered with other premiums, See Par. 9 ................. Total Subscriptions Sold in Period ............................. 703 50 174,780 40,443 18,180 234,156 % 0.3 0.0 74.6 17.3 7.8 100.0 C.CHANNELS (a) Ordered by subscriber action via direct mail, direct mail agents, inserts, online, renewals, catalogs, or other outlets available to the subscribers............. (b) Ordered by subscribers in response to unsolicited telemarketing and door to door selling................. (c) Ordered by subscribers in response to fund-raising programs of schools, churches, and other similar organizations........................................................ (d) Subscriptions as part of membership in an organization ....................................................................... Total Subscriptions Sold in Period ............................ 0.0 100.0 % 207,672 21,778 4,706 None 234,156 100.0 88.7 9.3 2.0
234,132 None 24 234,156
100.0
9.
EXPLANATORY
(a) Suggested Retail Prices: Average Single Copy: Canada, $5.99. Subscriptions: No additional prices. 22,407 An average of 3,455 copies per issue represents copies purchased through the redemption of award points. These subscriptions were sold at 10 issues for $10.00 to $15.00 in exchange for the redemption of points valued at 0.3125 to $5.00 per point. (h) Partnership Subscription Sales (Deductible): The average of 29,907 copies per issue, shown in Par. 6 and included in Par. 1, represents copies served in a partnership relationship wherein this publication was bundled with the purchase of a product or service. Purchasers were advised that $10.00 of the sales price was allocated for a subscription to this publication. (i) Sponsored Subscription Sales: The average of 1,251 copies per issue, shown in Par. 6 and included in Par. 1, represents copies purchased by various business concerns in quantities of 11 or more. (j) Use of Premiums: Several test offers were made, none of which produced more than one percent of the total subscriptions sold in the period.
(b) Average non-analyzed non-paid circulation for the 6 month period: copies per issue. (c) Post expiration copies: None.
(d) DESCRIPTION OF DIGITAL (Replica) - The Digital Edition is an editorial replica of the Print Edition. Advertisers were given the opportunity to opt in to advertising in the digital version. The Digital Edition is available through various digital stores. (e) 643 subscriptions were sold in combination during this statement period.
Combination Publication Subscriptions Subscription Sold Term Price of Combination Suggested Retail Price
Inc.
643
1 year
$10.00-$15.00
$19.00
(f) Club/Membership Subscription Sales (Deductible): The average of 426 copies per issue, shown in Par. 6 and included in Par. 1, represents copies served to members of NACCE. Members were advised that $10.00 of dues was allocated for a subscription to this publication. (g) Award Point Subscription Sales: The average of 44,061 copies per issue, shown in Par. 6 and included in Par. 1, includes the following: An average of 40,606 copies per issue represents copies served to subscribers in exchange for the redemption of Airline Frequent Flyer Miles. These subscriptions were sold at 10 issues for $15.00 in exchange for the redemption of 500 points at the rate of 3 per mile.
10. VARIANCE
Latest released Audit Report for 12 months ended December 31, 2011; Variation from Publishers Statements
Audit Period Ended 12-31-11 12-31-10 12-31-09 12-31-08 12-31-07 Rate Base (Paid & Verified) 725,000 725,000 725,000 725,000 725,000 Audit Report (Paid & Verified) 743,682 741,125 733,180 743,006 747,303 Publishers Statements (Paid & Verified) 742,626 740,854 733,283 743,327 747,629 Difference (Paid & Verified) 1,056 271 -103 -321 -326 Percentage of Difference (Paid & Verified) 0.1 0.0 -0.0 -0.0 -0.0
We certify that to the best of our knowledge all data set forth in this Publishers Statement are true and report circulation in accordance with Alliance for Audited Medias Bylaws and Rules.
Parent Company: Mansueto Ventures LLC FAST COMPANY, published by Mansueto Ventures LLC 7 World Trade Center New York, NY 10007-2195 ANNE MARIE OKEEFE Consumer Marketing Director P: 212.389.5300 URL: www.fastcompany.com Page 5 of 5 04-0314-6 Alliance for Audited Media
Copyright 2013 All rights reserved.
CHRISTINE OSEKOSKI Publisher
Date Signed: January 28, 2013

Sales Offices: Atlanta 770.391.9905; Chicago 312.377.2228; Detroit 248.205.3903; Los Angeles 310.341.2345; New York 212.389.5453; Pacific Northwest and Southwest 415.343.1540
Established: 1995
AAM Member since:1997
04-0314-6
Analyzed Issue Date Analyzed Issue Text (for double month issue date) Average Single Copy Price Association Subscription Price U.S. Subscription Price Canadian Subscription Price International Subscription Price
10/01/12 4.99 23.95

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frames per second (FPS) 18 18 18 18 18

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TALL PORTRAIT 640x1096

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