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Corporate Social Responsibility The idea of corporate social responsibility is being widely promoted all over and rightly

so. Here is a corporate whose corporate mission embodies in itself corporate social responsibilities with the additional compulsion to make profits in order to thrive and grow which it must to fulfill its corporate social responsibilities in greater measure as time passes. PRAN has a bifocal objective of making profits through the fulfillment of corporate social responsibilities.

PRAN-RFL is a concept: away to fight poverty & hunger in Bangladesh in the shortest possible time through employment generation.

PRAN Signifies investment in agro processing: creating demands for farm produce which create jobs in rural areas also preventing urban migration. PRAN s aim to add value to agricultural harvest.

Bangladesh s comparative advantage lies in creating a competitive edge in value added agricultural products. This is what PRAN Stands for.

The !roup s major achievement has been to try to consolidate fragmented land holdings and to organi"e farmers into #contract growers of specific crops for consumption in PRAN s major processed products. $ith the elimination of the middlemen% farmers receive fair prices for their produce & due to technical assistance from the agro&processing industry' yields% (uality and income have risen considerably. )overty alleviation through profitable enterprises is now a reachable goal for many farmers. This resolution is perhaps PRAN s greatest achievement.

$e know that the success of our business relies on a healthy environment. $e re doing all we can to be good a steward of our planet s resources.

*ur +S, effort revolves around the four premises i.e. -nvironment% -nergy )reservation% +ommunity & )eople to improve the (uality of livelihood: Promises To The Environment

Community forestation: .n different locations around Bangladesh% we are planting trees to save our !,--/ )01/-T.

Effluent Treatment Plant ETP!: To ensure safe disposal of factory wastage we are got -T) s in all the establishments of our !roup.

"eat Recovery #oiler: $e recover the heat to save energy that we produce and utili"e in our production facilities in all locations.

Promises To The Ener$y Preservation %e use: S23&0ight ,oof to utili"e daylight during factory operation +40 Bulbs at our 4actories and offices to reduce )ower +onsumption )owered Trucks to reduce 1ir )ollution and usage fossil fuel for all vehicles

Promises To The People To Consumer:

$e care for our consumers need and satisfaction. Through our communication activities% we let our consumer know about the benefits of our products and innovations. *ur approach is to do responsible marketing and have four clearly defined principles that guide our communications: 5. $e aim at building trust through clear communication. 6. $e fully support consumers right to know what is in our products and we are transparent in terms of ingredients. $e provide clear communication about our product ingredients% date of e7pire% nutrition values% etc. 8. $e support our consumers by listening their suggestion% claims or feedback through use of a combination of channels which include websites and +are line phone numbers% etc to reduce any kind of misconception.

9. $e provide clear price communication.

To Employee:

-(ual opportunity are given to both male% female candidates irrespective of race% religions% culture etc.

Selection is done based on merits and (ualifications. -veryone has got clear&cut job descriptions and got e(ual opportunity to contribute and share their ideas and thoughts to grow in the company.

-mployees are rewarded with salary% commission and incentives as per standards. $orkers and staffs are provided with free & subsidi"ed food from the factory and office cafeterias.

-mployees health and hygiene are taken out most care with full time ade(uate numbers of :octors% nurses and other medical supports.

To develop the human skills% both on the and off the jobs trainings are constantly being provided to all the workers and staffs.

Promises T& T"E C&''(N)T* Dairy Development: To develop the dairy industry in Bangladesh% PRAN has started :airy Hub operations in Bangladesh at its own cost were we are organi"ing farmers% counseling for raring of dairy & providing cattle feed% 1rtificial .nsemination and other veterinary support to the farmers to increase the dairy yields. ...

Corporate

Social

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GRAMMENPHONE:

# Safe Motherhood and Infant Care ProjectGrameenphone Safe Motherhood & Infant Care Project is thus designed to ensure free, yet quality, safe motherhood and infant care services to poor mothers and their infants throughout the country It also aims to assist in necessary infrastructure development and e!tension of "asic healthcare services, especially in the hard-to-reach and remote areas # #ducationIn colla"oration $ith Grameen Shi%%ha, an organi&ation of the Grameen 'an% family, Grameenphone provides scholarship to some ()) "right "ut underprivileged students at different academic levels through a scholarship fund annually It also provides educational support to a num"er of special schools - *auri +oundation, ,-.S, C/C, and S#I/ *rust 0 $ith an o"jective to aid in the learning process of the gifted children in our society Grameenphone is also a proud partner of the #nrichment Program of 'ishsho Shahitto 1endro through $hich free "oo%s are distri"uted It recently initiated a CS2 project to pu"lish and distri"ute illustrated pu"lications on the 3i"eration 4ar for school-going children, $ith the o"jective to inspire them $ith the heroics of our freedom-fighters # +ight against ,I56-I/S- 7ne of the eight Millennium /evelopment Goals for 'angladesh is to halt the spread of ,I5 and -I/S "y 8)(9 ,ence, Grameenphone is committed to $or% closely $ith 'angladesh Government and concerned development agencies to achieve that target, $ith the aim to raise a$areness and advocate for necessary policy reforms on ,I56-I/S through different communication channels :();

Corporate

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AKTEL:

# -%tel in 'ish$a #stema- -%tel had ta%en initiative of e!ecuting various activities in 'ish$a #stema, the 8nd largest Muslim gathering in the $orld after ,oly ,ajj in $hich millions of people came from different parts of the $orld to participate in this pilgrimage -mong the initiatives, are to provide instant primary aids to the pilgrims through free medical chec%up "y a team of certified doctors< at the -%tel voluntary medical service point from morning to night -%tel also served

free pure drin%ing $ater for the pilgrims of 'ish$a #stema # -%tel stands "esides cold affected underprivileged people- 7n a CS2 campaign -%tel has distri"uted "lan%ets to the underprivileged people of the country :((; Corporate Social Responsibility of !tc"#$an%la $an&:

# #ducation- /utch-'angla 'an% provides a lot of scholarship to underprivileged students for their education It has given support many students for higher education It also arranges 7lympiad of Mathematics to develop students< mathematical %no$ledge # #nvironmental /evelopment*o develop environment 'angladesh it has ta%en tree plantation programs across country of the

# Social /evelopment- It has ta%en some necessary steps against do$ry and drugs $hich are the curse of 'angladesh :(8; Corporate Social Responsibility of 'N(LE)ER $ANGLA ESH

# Pu"lic ,ealth- =nilever 'angladesh many programs on pu"lic health initiative for free dental chec% up among the rural people a"out ,ealth

:pvt ; limited implements *hey already have ta%en *hey create consciousness "y their many activities

# -rts and Cultural development- In 'angladesh for cultural development =nilever 'angladesh :pvt ; limited has done many things giving sponsor to many cultural organi&ation :(>;

Corporate social responsibility #AT#

Responsibility is a +ay of life for us, This is because +e believe in the success that has come to us as a result of responsible business operations, 1ll our activities reflect our belief that #Success and ,esponsibility !o Together . Therefore% we have in place very robust +S, initiatives. Through such endeavours of ours% we aim to achieve the necessary balance of sustainable environmental% social and economic development.
Afforestation

$e started our afforestation programme when we joined hands with the 4orest :epartment in 5;<= to conserve the forests and combat the negative impacts of climate change. Till now% we have contributed around >?.@ million saplings throughout Bangladesh. This probably makes our imitative the largest private sector driven afforestation programme in the country. *ur endeavours have received several awards both at the /ational and 0ocal !overnment levels. $e will distribute four million saplings in 6=55.
Safe drinking water: Probaho

4or millions of people in Bangladesh% the only available drinking water is laced with arsenic and therefore e7tremely ha"ardous to health. Having recognised the gravity of the issue% we have stepped forward with the #)robaho % Bangla for #flow % project. Through )robaho% we aim to provide rural communities with safe drinking water. This initiative is also aligned with the !overnment s aim to achieve the Aillennium :evelopment !oals BA!:sC. Dsing !overnment approved community based water filtration technology% our 5< water filtration plants in Aanikganj% Satkhira% Aeherpur% 2ushtia% Ehenidah% Tangail% 2urigram% 0almonirhat and +huadanga districts provide appro7imately ;@%=== litres of pure drinking water for 9?%=== people every day.

Sustainable agriculture

*ur supply chain starts with the hard work of around 89%=== registered farmers within the village community. Therefore% we try our best to ensure that our sources are sustainable and responsible. $e aim to do this by proactively setting high standards for agricultural practices. *ur initiatives include !reen Aanuring with :haincha BSesbania aculeataC& an effective approach in enriching soil health and fertility. :haincha is also promoted as alternate fuel in leaf growing areas. Aoreover% we have introduced .ntegrated )est Aanagement +lubs and 4armer 4ield Schools in collaboration with the :epartment of 1griculture -7tension to educate our farmers about the adoption of !ood 1griculture )ractices.

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