COM SATS INSTITUTE OF INFORMATIONTECHNOLOGY SAHIWAL

AZIZ GROUP MULTAN HEAD OFFICE

SUPERVISED BY:
Mr. BILAL LODHI (Lecturer

SUBMITTED BY:
FARHAN SAEED Date of submission: 30-07-2010

COMSATS INTSITUTE OF INFO MATION TEC!NO"O#$ SA!I%A" COMSATS OAD& OFF #'T OAD SA!I%A"

AC(NO%"ED#EMENT I would like to express my gratitude to COMSATS for giving me the opportunity and arranging such an extensive internship program. I would also like to acknowledge my de ts to those officers of A!i! "roup who have een extremely helpful for me. Mr. A dul #a ar Somroo $Assistant Manager %&'. %e is a source of support and

guidance for me. %is helpful nature did not restrict him to the premises to the office ut extended to any place and any matter I needed his support on. Mr. (ashif for the knowledge he provided in a very frank manner. )ue to his gift of wittiness* the time of my internship that was spent with him was the most interesting and unforgetta le one for me. %e gave me a complete summari!ation of the documentary procedure. %e made me perform all the functions of his desk at one time or another.

In short* I m thankful to all the of a!i! group* for their respectful and sympathetic ehavior given to me.

Thanks all.

E)e*uti+e Summa,-

A!i! "roup is private company limited company. A!i! "roup is serving their customers from last +, years. -ive sector of A!i! "roup .Agri -arm Service/ Agri Top/ Agri International/ .A!i! International/ .A!i! -ertili!er/ .Sitara Seeds/. "roup offering a etter 0uality of products to all farmers nation wide. It focuses on the strategy of giving consumers high 0uality products at low price. A!i! "roup follows focused differentiation. As their target market is* all the people looking for 0uality products. I did internship in %uman &ecourses department of A!i! "roup 1td. It is situated in its factory area which is in industrial estate Multan.I 2oined A!i! group on #une +3 th* 4,+,. Mr. A dul #a ar Somroo was my supervisor.

In the Marketing department I learned how design the products and products la els. In the %& department learned many things asically %& department performed two functions first as human resource department and the second one is purchasing department. &ead the different forms and analysis it and learned how to make a salary of employee5s. 1earned the new knowledge a out clear the expense and write down it and how issue the stationary of different departments. I read the different #)s forms of employee5s *visit all the department and worked in 6uality Control 1a and knew a out how track the vehicles and performed duty in Tele Marketing )epartment. )ecision making is still centrali!ed in it. There is a firm and structured hierarchy functioning in the organi!ation. Although the policies* rules and regulations are implemented firmly* their practice is altered according to the change in needs and change in environment. In this period I applied my theoretical knowledge into practical work. I learned how to tackle with people in professional life. )uring those six weeks* I analy!e the work of whole %& department of A!i! "roup 1td. I also conducted a survey to know the satisfaction level of oth clerical and working class also identified the need of work instruction for selection process and made it for the %& department of A!i! "roup 1td.

TA."E OF CONTENTS ........................................................................................................................................................3 Background of Aziz Group.............................................................................................................5 1.1 Introduction Of Aziz Group..................................................................................................5 1.2Hierarchy of Aziz Group.......................................................................................................6 HIS O!" O# AG!I #A!$ S%!&I'%S......................................................................................( 2.1Introduction Of Agri #ar) Ser*ice+......................................................................................( 2.2 #ranchi+ee ,et-ork............................................................................................................... 2.3 &i+ion .................................................................................................................................... 2./ Our $i++ion..........................................................................................................................0 B1SI,%SS O2%!A IO,S..........................................................................................................13 3.14epart)enta5 Structure.......................................................................................................13 ................................................................................................................................................13 $arketing 4epart)ent...........................................................................................................11 Hu)an !e+ource 4epart)ent................................................................................................11 ...............................................................................................................................................11 Infor)ation echno5ogy .......................................................................................................12 'on+u)er So5ution.................................................................................................................12 e5e)arketing 4epart)ent...................................................................................................12 3.2 S6O Ana5y+i+..................................................................................................................12 Strength..................................................................................................................................13 6eakne++...............................................................................................................................1/ Opportunity............................................................................................................................15 hreat+....................................................................................................................................1( 3.3$arketing Strategy...............................................................................................................1. $arketing $i7.......................................................................................................................1. arget $arket.........................................................................................................................1. 'on+u)er+ ,eed....................................................................................................................1. #our 2+ of $arketing $i7.........................................................................................................10 2roduct...................................................................................................................................10 2rice ................................................................................................................................................22 25ace.......................................................................................................................................22 2ro)otion...............................................................................................................................23 3./'o)petiti*e +trategy............................................................................................................2/ 3.5Bu+ine++ 2roce++ Ana5y+i+...................................................................................................2/ 8%A!,I,G AS A I, %!,%%....................................................................................................26 /.14uty......................................................................................................................................26 /.2 Acco)p5i+h)ent.................................................................................................................2( /.3,e- 9no-5edge Ac:uired...................................................................................................2( /./2ro;5e)+ %ncountered.........................................................................................................2. /.5Ho- %7perience I)pact $y 'areer....................................................................................2. !eference+.....................................................................................................................................33

.a*/0,oun1 of A2i2 #,ou3 1.1 Introduction Of Aziz Group A!i! "roup started the agro chemical usiness in +777 with strong farmer network in 8akistan in the name of Agri -arm Se,+i*es' The fi,st mana0e, of Mr. Anwar %ussain Shah and first finance manager of Mr. Muhammad Saleem (han Of A!i! "roup till to date. )r. Aslam 9ousaf* who is connected with research of 0uality seed of wheat* cotton and vegeta le and it has successfully completed two years up till 4,,3 and running y Sitara Seed. -or importing products and sample group developed the Agri International and a!i! group introduce the new company in : th #une for supply. A!i! group has a extensive ased vision of its future. Currently A!i! "roup has done its reformation y defining its departmentali!ation with limitations. It is also tried to strengthen its %&) and Administration for etter progress for employees who are the precious asset of the company. A!i! group planed to uilt new production in thee future for increasing the market share. "roup planned for their customers provide high 0uality products and services* and purpose all this they are also struggle to strength of their &esearch ; )evelopment and Marketing )epartment. They will introduce the a!i! enterprise in the future and will Telecommunication in coming years. e market leader in

1'2!ie,a,*4- of A2i2 #,ou3

M,' Ammi, A2i2 C<O

M 'Im,an A2i2 Managing 8artner

M A,s4a1 Ansa,i An5a, Saee1 "eneral Manager "roup %ead

Na1eem 6afa, Marketing Manager

I7i-as A4me1 Audit Manager

!assan S4e, Commercial Manager

Mu4amma1 Sa7eem

#inance $anager

S4umai7a Tabassum -&O

!ISTO $ OF A# I FA M SE 8ICES 2'1Int,o1u*tion Of A0,i Fa,m Se,+i*es Agri -arm Services started usiness in +777= Agro Chemicals started the usiness in head office Multan on farmer ased company as new organi!ation with providing the all facilities and direction and to farmers doorstep a out chemical. In the started of usiness of Agri -arm Services from eginning motto was to work for the development of farmers and they have a logo .8roud to e a -armer Own/. Agri

-arm Services doing usiness nation wide through their dealer network and field force. Company always remain in the eyes of agro chemical industry through its creative approach y uni0ue it self in the industry y launching franchisee system. Agri -arm Services uilt their franchises with the name of .Musta0 il $>ari Marka!' -ranchise/. They started the usiness Mera Musta0 il -ranchises on the concept of one stop shop y providing all agricultural products under one roof. ?ow company have :,, franchises nation wide where all kinds of pesticides* her icides* fungicides* micro neturants* chilited !inc* seeds* fertili!ers and plant regularity units and imparting important suggestions form farmers a out new agricultural products and take attention of customers. Company is taking the usiness on franchise setup on the ases of agri farm services successfully operating* posses an clear identity* satisfy the customer needs and wants long@term with etter rewards* posses easily company use the transfera le e0uipped method and have talented management who provide the support and the Agri -arm Services have given know@how relating to right selection of Mera Musta0 il -ranchisee all defending rights* product supply planning* personnel dealings* accounting procedures* marketing aids and on going services.

2'2 F,an*4isee Net5o,/ The "roup is currently operating A3,, franchises* out of which +,, are of commercial areas.

2'3 8ision The vision of a!i! group

.Our 0uest is to provide est 0uality services with competitive products .

2'9 Ou, Mission A!i! group usiness is going on the way of progress very successfully. The needs and wants of customers is an on going process at a!i! group* that helps the regularly develop new products and services. At "roup* point view is that the companies should go to all possi le limits to satisfy the customer needs. The group is always produced new products and services for increasing and changes the needs and wants of their increasing customer5s ase. The group commitment to its customers is revealed from their mission statement .Our mission is to contri ute towards the growth of the yield of our country upon which our prosperity is depend/

.USINESS O:E ATIONS 3'1De3a,tmenta7 St,u*tu,e

He!" O##$ce

RECEPTION

FINANCE DEPARMENT

MAR%ETING DEPARTMENT

CONSUMER SOLUTION

IT DEPARTMENT

TELE MAR%ETING

REASERCH AND DEVELOPMENT

Ma,/etin0 De3a,tment Marketing department is the ack one of the a!i! group marketing department focus in everything that it does. They work very closely with production to make sure that new and existing product development is attached in closely with the needs and wants of customers. -irst they collect the sample of products after that they tested it in their own 6uality Control 1a . They make plan how to launch it .)esign the product la eling and packaging. Then they select the area of product where launch it and select the price of product.

!uman esou,*e De3a,tment The %uman &ecourses department of the a!i! group is sited in its factory area which is locate industrial estate Multan.%& department performed two general function and the second one is purchasing department. The main function of the %& department is salary making* performance appraisal of employees* vehicles tracking* hiring of employees* expenses checking and writing .The decision making is still centrali!ed in it. Second one is %uman &esource department work as a purchasing department .8urchasing department purchase the merchandise according to the needs issued the other department according to their re0uirements.

Info,mation Te*4no7o0They develop the new software for employee5s and customer5s .They develop the new advertisement for launch on we site and develop new software for customers.

Consume, So7ution This department help the consumer and customer if they have any pro lem using their products .This department provide the solution of customers .They guide the farmer5s which products is est for their crop. A@Clu team help the farmer5s who 2oin the of A@ Clu mem ership. Te7ema,/etin0 De3a,tment In this department listen the complains and pro lems of farmers if they have any pro lems. They tell a out new products and services which company introduce in the market and receive the suggestion of different peoples a out their products. %ere people take different suggestion and note down the suggestion of people for etter improvement in future. 8eople should take the suggestion you should low price of products and introduce the innovative products and services. -ree delivery the products to dealers and farmers. 3'2 S%OT Ana7-sis' This is a strategic planning and techni0ue that used a!i! group to evaluate the Strengths weakness opportunities and threats involved in a pro2ect or in a usiness venture. These swot analysis find out the internal and external factor of the a!i! group. Strength of the A!i! "roup is the 4nd "roup of 8akistan in 8esticide Company.Their products are est 0uality products from other competitors. They have a ility introduce the new agro chemical products and improve their 0uality. They adopt new e0uipment

high 0uality analysis apparatus and strict 0uality control system. 8roducts stock always availa le.

St,en0t4 A!i! "roup is considered to e a is the 4nd largest "roup of 8akistan in 8esticide

Company. "roup has positioned come in the second num er of 8akistani pesticide companies others competitor companies have low ranks such as --C and Ali Ak ar "roup* A group where the customers can trust on their products. I am pointing some of the ma2or strengths of the "roupB

"o*ation A!i! "roup has opened the franchise at commercial areas and some ruler areas so that every customers and dealers face no pro lems in reaching to company. -or example* Sahiwal franchise for eing situated in usiness and commercial

#oo15i77;T,ust The customer5s perception for a!i! group is very high as a result of the etter services of the a!i! group. Their expectations and thinking of a!i! group to e secure while with group. #oo1 Custome, Se,+i*e Officers of the group are most competent professionals in the -ertili!er field. They made the products according with their targeted segmented. I o served that they ehave with their customers as if they are their personal friends and discuss all their pro lems as their own. A!i! "roup has got a easy to use and advance internal computer system. <very information regarding the customers and farmers has een computeri!ed.

Currently company Ag +, is eing practiced for this purpose* a new program introduce now in the %ead Office.

F,an*4ise Net5o,/ Company aim is to expand the franchise network in 8akistan to meet customer5s needs. It is inspiring to note that in 2ust some years* that is considered the infancy stage in the industry* "roup has increased the A:,, franchise network and* due to increasing the usiness re0uirements* group proposed +, franchises in different cities. The expansion program is strategically important to increase customer ase and to approach different customer segments. Inte,na7 *4e*/ on em37o-ees Company has strong working control system of employees. <ach and every task is done within time. "o5 3,i*e of 3,o1u*ts Company offers the low price of products as compared the others competitors. Many companies are working in the market ut their price of products is high then the a!i! group this is the strength of a!i! group selling the products less price. %ea/ness 8erfection is only the claim of Allah Almight no other eing living or dead can say this for itself. Similarly a!i! group also has some shortcomings that need to e mentionedB

:,ob7ems of Em37o-ees I o served during the period of my internship some employees of the a!i! group were urdened with over work. So I think that the work should e distri uted according to their department 2o and capa ilities. A1+e,tisement

"roup has made a lot of products and services for their customers* even more than other pesticide company* ut no one advertisement on electronic media sign oard has not een seen. Since* other main competitors started large media campaign * A!i! "roup should emphasi!e more on their advertisement. Advertising of group is less than the re0uirement. O33o,tunit-

A!i! "roup has developed up their

usiness with a very high pace and it has got

ama!ing popularity* even with in a very short span of time. There are many opportunities for the group y availing and can stand the top of agricultural companies. Ne5 Ma*4ine,- S-stem Today is the age of new technology every opportunities of the 4+st century are to e availed in the new technology. Mostly companies use the new machinery and new fertili!er system. Therefore group should emphasi!e much on it. They should adopt the new machinery for production the products and new fertili!er machinery system. It can enhance its profita ility y making use of new technology. They can save their cost y using the new technology.

Ne5 3,o1u*ts "roup has the a ility to introduce the new pesticide products $sa a! taila* cham aili' and services .They can enter the new markets with introducing the new products* services and capture many customers with new products. It has the iggest opportunity for group introduce new agri products and services.?ew technology can help it enhance profita ility.

S*4emes "roup has introduced a num er of farmer5s schemes including A@Clu . These schemes have their different features. )uring the last two years* "roup customers have schemes there can even e a greater increase in its customers. E)tension of F,an*4ise A!i! group increasing usiness re0uires a wide@range franchise network. %ere it is a great opportunities for group for the extend of their usiness. "roup should open the franchise in populated and ruler areas. een increasing which is a very healthy sign. Therefore* with the commencement of new

Inte,nationa7 Ma,/et At the national level the iggest opportunity is to integrate into international market. It is great opportunity for group using ut also skills and techni0ues of modern fertili!er system* innovative products and services group can inter the international market. "roup attached capa le professionals who has experience speciali!ed pesticide products and services reorgani!ation of existing systems as well as infrastructure with group will have to engage modern system new machinery for providing speciali!ed

products and services to their customers. The human resource factor plays a vital role in maintaining the effectiveness and profita ility level of the group in future. T4,eats

E*onomi* Con1itions Although the difficult situation that confronted the company of the a!i! group has een still highly profita le. Cut the facts can5t e denied and there might e an adverse impact of such situation. <very day change the price of dollar harmful for usiness. Com3etito,s A!i! "roup is facing a strong competition y their main competitors Ali Ak ar "roup and --C. Cusiness of this group is also growing with very high pace. A7i A/ba, #,ou3 &ecently Ali Ak ar group launched the pesticide products and services. Cut soon it is expected that Ali Ak ar "roup will introduce the new agriculture products. Ali Ak ar "roup also using the same formula5s as a!i! group use for production their products. So will have to do more for competing with other competitors. Some external threats those can e harmful for company launch the new products of competitor national and multinational companies* price of competitors* rising price of petrol and increase the value of dollar. The SDOT analysis of the group signifies that its strengths overcome its weaknesses and group opportunities are more than its threats group can earned huge profit with new opportunities. This is a positive sign for any organi!ation.

3'3Ma,/etin0 St,ate0-

"roup is not attention much on the electronic media advertisement. 8eople get aware from the products and services offered y the group mostly through the human resource and marketing mem er of the group. The "roup says that=

.De provide innovative and high 0uality products for the customers at the lowest possi le rates./ Ma,/etin0 Mi) Marketing Mix is defined asB The tool firm use to achieve their o 2ectives in the target market. A selection of products y a company that a customer can choose. Two asic pillars of this asic concept areB

Ta,0et Ma,/et )ue to different market segments group has their different target market. A!i! group target market consists of individual farmers as well as a num er of open dealers. In Multan mostly the customers of group are the farmer5s. )ue to speciali!ed products* services provided y group and most of the main dealers in this area deal with group. Consume,s Nee1 The needs and wants of consumers is an on going process at a!i! group* that helps the group to understand the needs and wants develop new products and services. A!i! group* think that the group should help the satisfy the customer needs and wants. The marketing departments of the a!i! group strive to ac0uire the minimum possi le high 0uality products for their customer5s.

Fou, :s of Ma,/etin0 Mi)

T&e F'ur P(

Pr'"uct(

Pr$ce

P)!ce

Pr'*'t$'+

Marketing Mix is a Com ination of -our 85s. 8roduct* price* promotion and place.

+' 4' E' :'

8roduct 8rice 8romotion 8lace

8roduct and Service 8rovided y "roup A!i! "roup Charges &eceived of 8roducts 8romotion of 8roducts Services 8lacement of 8roducts Services

:,o1u*t

)ue to trend setting and innovative pesticide* A!i! "roup presents a range of 0uality products. "roup provides a wide range of productsF services to its customers* which can e compared with any foreign or national company in terms of 0uality and relia ility.

:,o1u*ts of A2i2 #,ou3

INSECTICIDES

)en (iran S8

1aila S1 1aila S8 Agri Star <C -ancy D8 (aman " Agri )an " "lory <C &ecord <C Gictory <C 8inky DS 1ance <C Catch <C Mona " Suprathion <C Mito <C !E .ICIDES Super %it <C Clade SC Check <C Cromix <C Calyx D8 %er ilon D8 Strive @ M Ankor D8 FUN#ICIDES &aydor <C 8enceren D8

Thio Super D8 Agri 8ass <C Agri )ew D8

MIC O NUTI ENTS Agri Case Agri >oro Coll )uo Caltar SC -ruitofol -ruitofix >an2eer

SEEDS

Sunflower &ice 8eas Sorghum Gegeta les Cotton seeds &ice seeds Dheat seeds Mai!e

8otato Okra Tomato Chilies

:,i*e .The amount of money the customers pay for the product of a company/. "roup provides different products and services to its customers that I have een discussed in previous section. 8ricing of products means the cost of products paid y the customer in return of product provided y the group. The commission paid for the services mainly includesB

Transportation cost Cost Of 8acking Cost Of material

These prices are arranged on schedule of a!i! group that keeps on changing with passage of time and issued y the group periodically.

:7a*e .The activities a group undertakes to make products and services easily availa le or accessi le to the customers/. Dhere products can e purchased. A!i! group aim is to expand their franchise network to meet customer5s needs. "roup is well positioned to cater for increased usiness demands* from its existing potential usiness centers and principle customers. )uring last year group opened H new franchise and presently it has 3,, franchise are spread all over 8akistan covering the the next coming years. cities. "roup has planed to add more franchisee for increasing their usiness network in

At present* "roup has opened all its franchisee at commercial and usiness areas or near to rular areas so that the customers or dealers face no pro lem in reaching the group.

:,omotion .All activities that a company undertakes to communicate and promote its products/. This is an age of competition. <very one is facing pressure of competitors. In this world of increasing competition* the only way to survive for an organi!ation* in the market place is the proper marketing and promotion of its products. Same is the case with pesticide companies. There is large num er of foreign and local companies working in the country that they are emphasi!ing much on their marketing promotion. In this situation* the key for a group to succeed and attract its customers is ade0uate promotion of its products ;services. The group can attract and retain its customers throughB

Sales 8romotion Advertisement )irect Marketing 8u lic &elations

Along with the advertisement* the group is providing personal services to their customers with safety as other companies provide. "roup also encourages the pu lic relation policy of marketing The most prominent and important way to attract a large num er of customers5 advertisements of group products and services. Some promotional material has een printed ut it is distri uted mainly through the

dealers and some customers who visit the office daily for their usiness or through the customers who come to get information a out new schemes launched y the group.

3'9Com3etiti+e st,ate0"roup plan for compare the other competitors. "roup has competitors advantage from others competitors such as --C and Ali Ak ar group ."roup products prices low than competitors and products stock always availa le. "roup introduced the new framers schemes such as $A@clu ' etc group open the franchise in different areas every dealer and customer can get the products easily. "roup products are 0uality products from other competitors. Diffe,entiation "roups select many attri utes that farmers perceive important their products. They give the est 0uality products and services with low price as compared to the other competitors. -ramers trust their products. "roup focus on farmers they introduce the pesticide products according to their needs and wants and offered 0uality products.

3'<.usiness :,o*ess Ana7-sis A!i! group does its usiness in a very good manner. A!i! group is considered to e a very sound group in the Agricultural field. A group* where the customers can trust as long as they want. Today ages of competition company use the information technology system every information regarding the customers and dealers5 has een computeri!ed. -or this purpose company use currently group Ag+, software in their head office Multan. A!i! group has emerged as one of the leading pesticide field in the agriculture sector of 8akistan. "roups has made important involvement in construction and increase oth the commercial and trade pesticide field in 8akistan.

To continuously offer courteous* professional and advanced pesticide solutions* a!i! group team recently has een refreshed their usinees through training programs with a focus on information technology. Dith a talented team* service@dedicated professional companies* A!i! group commits all its energies* assets and time to supply to all pesticide needs of customers. To make pesticide solutions ecome accessi le to more and more people* "roup has em arked upon a 0uick growth program* aiming to provide a franchise products and services availa le all the ur an and rular areas of 8akistan . A!i! group main competitors* Ali Ak ar "roup and --C earned profits in a large scale. Therefore* to get the aim of this usiness and to target this very important segment* a!i! group launched this franchise in AI"IST 4,,3* with a customer service. ?ow* marketing department has the importance of ack one for A!i! "roup. It has led to huge profits* 2ust with in a short span of few years. So* I am lucky that I got an opportunity for working in franchise* and confronted with enough exposure and opportunities to learning. right and clear vision of that new

"EA NIN# AS A INTE NEE

9'1DutI have learnt many things during the period of my internship. My internship was in %uman &esource department ut I performed the duties some other departments such as 0uality control la tele marketing. All the staff mem ers of A!i! "roup helped me very much in ac0uiring the knowledge. I spent first week of my internship in marketing department. %e also assigned some duties from the marketing officer design some products la eling. Those duties and assignments were proved very helpful for me as I learnt many other things such as how to make design of products and which type of packing select for product. ?ot only the marketing department Those duties are given in the followings=

ut also some other

officers assigned me some duties others departments during my internship. %uman &esource department collect &esmes from candidates. Making the salary of employee. Clear the <xpense and write down the expense. Issue the stationary and write down. 6uality Control 1a receive different sample and write down. They test the sample and send it marketing department.

In Tele marketing receive farmer5s calls and listen complains. Gehicle tracking track the vehicles and write down whose out of his area. -or tracking vehicle company use software -ill the different form of those form were followingsB

&e0uisition form for purchasing the new uniform. Interview <valuation form for hiring candidate Check the registers of employee attends Issuance of employee card5s

9'2 A**om37is4ment I strived my est to achieve all my tasks and to accomplished all the responsi ilities that duties assigned to me. %& Manager Officer assigned me some duties* which I fulfilled in very good manner. Mr. #a ar admired me and ecame happy with my accomplishment. I accomplished following duties assigned to me=

-illed the re0uisition form for purchasing uniform or stationary. )one the activity properly which they assigned me such as sign the check of employees form audit officer. -illed all the slips the re0uisition form. Arranged all the forms of employees which are unarranged. &eceived some sample and write down which sample received send the marketing department for testing. "uide all the customers a out products and services appropriate for them telling them a out different products. Issuance of employee5s card5s. y

9'3Ne5 (no57e10e A*=ui,e1 )uring the span of six weeks of my internship I got a chance to learn a out the professional life. I learned the knowledge which will e helpful for my future professional life also such how work in the office how apply your ookish knowledge on practical life. "etting a chance of working in A!i! "roup proved to e very eneficial for me. I think that I gained comprehensive insight into the working of a group. I learnt a out the following things= The working procedure of companies %ow to deal with the customers deal the customers with good ehavior they do not show aggressiveness with pro lem creating customers.

%ow to handle some situations when face any situation they make a plan for tackle the situation find out the pro lem and solve it. %ow to ehave with the colleagues ehave with colleagues they work in group frankly do not show the superiority with other colleagues %ow to ehave with the oss.

I learnt that doing work as a student is 0uite different from doing work as an employee. Cecause all the employee of a!i! group most important responsi ility to e at time in the group* and always ehave with all types of customers with cool mind. Aggressiveness in the professional life can ookish things. e harmful for group. 8ractical things are different from the

9'9:,ob7ems En*ounte,e1 All the employees of a!i! group helped me. They guided me in a very good method. They also helped me in solving the pro lems. I noted a pro lem during my internship. Some issues relating to customer solved help of officer.

9'<!o5 E)3e,ien*e Im3a*t M- Ca,ee,

This internship program will e very eneficial for my career. Cecause I have gained comprehensive insight into the working of a group. Dhen I will go in the professional life after completion my study this internship program helpful for me ecause I am already know the working of organi!ation. The purpose of internship program aware the student of practical life and real management process. -or training the student real life management.

The most important thing that I have gained from my internship* practical life and other things are 0uite different which we read from ooks. The working procedures and other practical things cannot e learnt from the ooks. Cecause when we enter the practical life we have to face many new things. So in this way* this internship program is helpful for me to know a out the nature of work in the organi!ation. And it will help me in my future.

efe,en*es

Saleem* (. $4,+,* +J.#une'.Marketing 8rocedure* Marketing )epartment of A!i! "roup Somroo* A $4,+,* +3 #uly'.%uman &esource 8rocedure.%& )epartment of A!i! "roup. A!i!@"roup* Introduction of aziz group, viewed +Jth #uly 4,+,* http<==---.aziz>group.co)=a;outu+.php A!i!@"roup* Hierarchy Of aziz group, viewed 4,th #uly 4,+,* http<==---.aziz>group.co)=;od.php A!i!@"roup, Introduction of agri farm services, viewed 4+st #uly 4,+,* http<==---.aziz>group.co)=agrifar)=a;outu+.php A!i!@"roup, Executive Management, viewed 4+st #uly 4,+,* http<==---.aziz>group.co)=agrifar)=e7e)en.php