Portfolio

Toni Hogue

Contact
Toni Hogue 175 W 5th S Rexburg, ID 83440 760.223.1183 tonihogue@gmail.com

Table of
Contents
1. Brochure 2. Event Ad 3. Imaging 4. Logos 5. Business Card 6. Letterhead 7. Montage 8. Web Page 9. Flier

Brochure
Date: December 6th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This is my brochure for a company and logo that I made up. Its called Moose Creek Ski Resort. We had to make a brochure from my COMM 130 class. I used my logo that I had made for another project previously. The first picture is the front of my brochure, it has my company logo and I kept it simple with the red block and brown line. The second photo is the inside of my brochure that you open up to after admiring the front, that is where you will find most of my information on my company and what we have to offer. The third picture is my back, it has the company email address and the same red block and brown line that the front does for repetition. Programs: Text Wrangler Adobe Photoshop Objectives: Size and optimize an original logo as a .png for a web page. Write content to describe the process of creating your logo and how it appeals to a target audience. Design a web page using HTML to display a logo and content. Acquire a working knowledge of HTML and basic understanding of CSS. Identify hex colors for web design. Compress multiple files in a zipped folder to attach as one file. Process: First I began with deciding how I wanted to my brochure to fold, I chose to fold it into thirds. Then I put ruler lines in to make sure that I followed those lines. Next I placed red onto the top half of my brochure for the front and added my logo. For the inside I found some awesome pictures on Google that that helped me create a good bottom half background. Then I copied and pasted my body copies about my company to my brochure and text wrapped them around my bottom photo.

Event Ad
Date: October 11th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This is project 2 our event ad. I decided to go with a camp trip theme because of my picture. I used the orange as white space because I thought it went well with the orange accents of the fire and light in the photo. Programs: Microsoft Word Epson Scanner PDF2JPG.net (PDF converter) Objectives: Find, scan and import a high-quality image. Create a full-bleed design Use text boxes for layout in Word. Insert and edit images in Word. Process: I first scanned my photo out of a magazine. Then I qualified it to fit the page for a full bleed affect. After that I found a good white space color / accent for my second part of the ad. I messed around with some some fonts to express my ads subject.

Imaging
Date: October 18th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: Photoshop. This is project 2 our event ad. I decided to go with a camp trip theme because of my picture. I used the orange as white space because I thought it went well with the orange accents of the fire and light in the photo. Programs: Canon PowerS hot Camera Adobe Photoshop Objectives: Learn basic photography skills. Use a digital camera to take a quality image, then download it. Size and crop the image. Adjust image brightness, contrast, hue and saturation levels. Use a selection tool to isolate a portion of the image. Desaturated the selected portion of the image. Use a filter or colorize a portion of the image. Process: I first scanned my photo out of a magazine. Then I qualified it to fit the page for a full bleed affect. After that I found a good white space color /accent for my second part of the ad. I messed around with some some fonts to express my ads subject.

Logos
Date: November 1st, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This is a logos project that we were required to do in COMM 130. We could either make up a logo or design for an existing one. I chose to make one up and I chose Moose Creek Ski Resort. I learned a lot of new things in this program to create this project and I really enjoyed it. Im happy with my results. Please Enjoy. Programs: Adobe Illustrator Objectives Create a variety of logos to fit a company or personal image. Use the basic tools of Illustrator. Process: The very first thing I did was search on Google to look for some ideas. After I used the pen tool to create and draw my M/ moose. Then after long efforts of trying to make it just right I use the eraser tool to smooth out some of my sharp edges. After that I found fonts that I thought would fit my different logos.

Business

Card
Date: November 8th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This project was done for my class COMM 130. We used the program InDesign to make and create a letterhead and a business card. I used my old company that I made up Moose Creek Ski Resort. Programs: Adobe InDesign Objectives: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letterhead. Use the basic tools of Illustrator & InDesign. Process: I first started put by opening InDesign and began to create my letter head assignment. I used the ruler tool, rectangle tool, and the color tool to make my strips at the top and bottom of my letterhead. After I used the text tool to put in the contact information needed for the project. Then I made my logo by using the pen tool. After I used the same color scheme and fonts to make my business card to match it.

Letterhead
Date: November 8th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This project was done for my class COMM 130. We used the program InDesign to make and create a letterhead and a business card. I used my old company that I made up Moose Creek Ski Resort. Programs: Adobe InDesign Objectives: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letter head. Use the basic tools of Illustrator & InDesign. Process: I first started put by opening InDesign and began to create my letter head assignment. I used the ruler tool, rectangle tool, and the color tool to make my strips at the top and bottom of my letterhead. After I used the text tool to put in the contact information

Montage
Date: October 24th, 2013 Course: COMM. 130 Instructor: Julie Peterson Date: October 24th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This is a Montage for our fourth project. We were allowed 2 or more images to create this piece. Programs: Adobe Photoshop. Objectives: Learn to manage Photoshop layers. Learn to blend images together smoothly, using masks. Use filters. Apply appropriate typography. Process: In my project I started off with a back round picture that I found on Google from a music video from the artist Jason Mraz. Then I added another photo to my project also from Google of a cute couple. After I blended the photos I used the text tool to add lyrics from the music video. Then I used the stroke option to darken my text and make it more see able. After I used a warming filter on the

Web page
Date: November 21st, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: This is my Project 7 Web Design Assignment for the class COMM 130 designed to showcase a personally created logo. Programs: Text Wrangler Adobe Photoshop Objectives: Size and optimize an original logo as a .png for a web page. Write content to describe the process of creating your logo and how it appeals to a target audience. Design a web page using HTML to display a l logo and content. Acquire a working knowledge of HTML and basic understanding of CSS. Identify hex colors for web design. Compress multiple files in a zipped folder to attach as one file. Process: I created this web page using Text Wrangler. Ive never used CSS or html to make any and especially not a web page so this was a very interesting and learning experience. After I got the hang of html and CSS I began to create my web page. I learned how to insert color codes using font- families. After I fixed and colored my border I started matching the colors using hex color codes to my text and back round according to my logo colors. Then I change the flow alignment of my page to finish it up. While doing this I applied these design principle: Alignment, proximity, and flow.

Flier
Date: October 4th, 2013 Course: COMM. 130 Instructor: Julie Peterson Description: A personally taken photograph taken on the BYUI campus and edited and formatted with Photoshop. Programs: Adobe InDesign Objectives Apply the design principles and use appropriate typography. Incorporate basic InDesign skills to improve basic flier layout. Create a project folder with image, logo and InDesign document to keep links intact.: Process: The first thing that I used to edit my photo was the magic wand tool to select my entire apple. After I pushed select then inverse to color around the apple. I then erased a stick in the back round with the spot healing brush tool. After I saturated around my apple and lightened my photo. Then I used a lot of contrast and added the deep emerald filter.