! #$%&'( )*('+'%%, -./0 1 23.4*5'.

6*$+

!asper SmarLphone as a Channel laLform (SC) enables operaLors Lo Lurn Lhelr smarLphone
lnsLalled base lnLo a hlghly dynamlc, proflLable cusLomer sales and engagemenL channel.
ueslgned purposely for Lhe smarLphone envlronmenL, Lhe SC plaLform glves Lhe markeLers Lhe
capablllLles Lo bulld a proflLable and lasLlng relaLlonshlp wlLh subscrlbers Lhrough Llmely,
proacLlve and personallzed offers, and conLlnuous engagemenL.




"#$ %&'($) *+&),(#-.$ /#&..$0 10&,2-)+
3.,$4)&,$5 &.5 /0-6578&'$59 :$&5; ,- 16, ,- ,#$ <=$05

!asper SC lnLegraLes wlLh Lhe operaLor l1 and neLwork backend and wlLh Lhe operaLor's My
AccounL" moblle app. lL enables operaLor markeLlng Leams Lo qulckly and easlly maLch
subscrlbers wlLh Lhe mosL relevanL offer aL Lhe mosL opporLune Llme. 1he plaLform Lhen
proacLlvely presenLs Lhe offer Lo Lhe subscrlber rlghL Lhrough Lhelr smarLphones, and enables
real Llme seamless fulflllmenL of Lhe offer, reporLlng back wlLh deep analyLlcs on Lhe overall
engagemenL wlLh subscrlbers.
78$(6&93.' 29$..'+ :+$643(8
"6). >$?=@$ =.,- & :$&07,=+$ A.4&4$+$., /#&..$0
B@C6='=,=-. *&0$' *6((-), :$,$.,=-.
!"#$%$&' )*+,
!"#"$"%& ()**+,-
!"!"#"$% '()** +,,*
!"#"$"%& ()*+ , (-./#
! #$%&'( )*('+'%%, -./0 1 23.4*5'.6*$+




1:A>3/" DAA>
MarkeLers slmply apply Lhe Lrlgger rules bullL lnLo SC Lo auLomaLe Lhe process of ldenLlfylng
opporLunlLles for Llmely and conLexL-speclflc offers Lo subscrlbers. SC's redlcLlon Lnglne
module applles Lhe sclence of sLaLlsLlcal probablllLy and Lhe horsepower of blg daLa Lo maLch
each subscrlber agalnsL Lhe mosL relevanL offers Lo Lhem. 1he resulL: operaLors dellver preclslon
LargeLlng LhaL resulLs ln hlgher converslon raLes and more loyal, proflLable subscrlbers.
1:EB/"3FA E<<A:
no more complex campalgn managemenL across numerous processes and sysLems. !asper SC
applles lLs auLomaLlon englne across all Lhe dlfferenL process sLeps and workflows Lo slmpllfy
campalgn seLup, offer composlLlon and execuLlon Lo Lhe moblle devlces. lus, SC's Lrlgger-
rules and Lhe auLomaLed dellvery englne can push ouL offers aL exacLly Lhe Llme a subscrlber
need ls greaLesL, for lnsLance aL Lhe polnL of a subscrlber crosslng a daLa Lhreshold, or enLerlng
roamlng.
3D*"BD" G:B"3<3/B"3ED
SC provldes an app framework Lo fully leverage Lhe naLlve capablllLles of each moblle
operaLlng sysLem. lus wlLh SC's lnLegraLlon wlLh operaLor's backend sysLems, SC can
provlde consumers wlLh Lhe lnsLanL graLlflcaLlon of slngle cllck purchase or upgrade LhaL Loday's
consumers demand.

"#$% &'()*%+*,#-.)%
! 1)-?$.H )$&5;7,-76'$ B13' &.5 &5&(,-)' ,- )&(=50; =.,$4)&,$ I=,# $J=',=.4 .$,I-)K &.5
';',$+'
! E.4-=.4 A.4=.$$)=.4 3..-?&,=-. B0I&;' /6))$., ,#)-64# */1 =. ,#$ /0-65
! L$', 1)&@,=@$' =. *+&),(#-.$7&'7&7/#&..$0 2-) :&(=5 :$'60,'

3" M D$,I-)K
roducL
CaLalog
C8M
rovlslonlng
8llllng
!"#$
!"#$%"
!""
!"#$
N; B@@-6.,


8eal-Llme
/&+(&=4.
A.4=.$

Lnd-Lo-Lnd
B.&0;,=@'
A.4=.$

Self-Learnlng
1)$5=@,=?$
:60$' A.4=.$
Channel Manager
Control for Marketers
!"#$%!!"#$% '%(")*"+$
O$0(
78$(6&93.' 29$..'+ :+$643(8