SYNOPSIS

Title of the Project

CRM
(Customer-Relationship-Management)

For Tractor sales & services Submitted To

Project uide!

Submitted "#

C$%T&%TS

'ntroduction to CRM

$bjective So(t)are Re*uirements +ard)are Re*uirements

CRM
'ntroduction!
Customer relationship management (CRM) is a widely-implemented strategy for managing a company s interactions with c!stomers" clients and sales prospects# It in$ol$es !sing technology to organi%e" a!tomate" and synchroni%e &!siness processes 'principally sales acti$ities" &!t also those for mar(eting" c!stomer ser$ice" and technical s!pport# The o$erall goals are to find" attract" and win new clients" n!rt!re and retain those the company already has" entice former clients &ac( into the fold" and red!ce the costs of mar(eting and client ser$ice# C!stomer relationship management descri&es a company-wide &!siness strategy incl!ding c!stomer-interface departments as well as other departments#

The three phases in which CRM s!pport the relationship &etween a &!siness and its c!stomers are to)

*c+!ire) CRM can help a &!siness ac+!ire new c!stomers thro!gh contact management" selling" and f!lfillment# ,nhance) we&-ena&led CRM com&ined with c!stomer ser$ice tools offers c!stomers ser$ice from a team of sales and ser$ice specialists" which offers c!stomers the con$enience of one-stop shopping# Retain) CRM software and data&ases ena&le a &!siness to identify and reward its loyal c!stomers and f!rther de$elop its targeted mar(eting and relationship mar(eting initiati$es#

"ene(its o( CRM
The !se of a CRM system will confer se$eral ad$antages to a company)

-!ality and efficiency .ecreased costs .ecision s!pport ,nterprise agility

$bjective!
$bjective! To de$elop a office a!tomation software for the /alit Traders which is capa&le of handling details regarding Real ,state" /IC and the 0as *gency which is handled &y the /alit Traders# Real ,state Mod!les

Maintaining the o$erall real estate acti$ities#

1# Maintain client details li(e contact details" re+!ired property details" client type li(e residential and commercial client# Price limit# 2# Maintain property details" registration of property for sale incl!des property address" property description" price" facilities a$aila&le# Store property floor plan" property doc!ments# Creation of th!m&nail of property images for &roch!re#

3# Maintaining the details of the c!stomer#

0as *gency 1. Maintaining of Product details. 2. Maintaining details of Gas chambers produced. 3. Maintaining details of the products brought in for repairs. /IC *gency 1. Mantaining details of the customers insured under them. 2. Mantaining details of the due dates of the customers policy. 3. Sending intimation for the customers regarding their policies.. Pro$iding the !pload facility for !ser and the client

+,R-.,R& SP&C'F'C,T'$%!
Processor R*M 8ard .is( Interface ) ) ) ) P,NTI4M I5 612M7 2907 of a$aila&le hard dis( space 8igh Speed /*N Connection

S$FT.,R& SP&C'F'C,T'$%!
Platform Operating System .ata&ase ) ) ) P8P :IN.O:S Operating System ;2999" <P= Mys+l#