Road Trip Zipcars journey from a niche idea to a global company

Frerk-Malte Feller, President Europe, 16 March 2012

[1]

The Zipcar Road Trip

the idea the business the future

[2]

Zipcars Genesis Mobility Dream & Nightmare Non-Car Owners Car Owners

Public Transit

Taxis

Car Rental

CAR PAYMENT

Inspection Insurance parking

Cheaper at Times, but a Hassle and Inflexible

Convenient at Times, but Expensive and Inefficient

Needed: A New Transportation Option for City Dwellers

[3]

Zipcars Solution: Cost Savings, Convenience & Impact

Financial Freedom Environmental Impact

19% of HH budget (avg.)

Transportation All other

6% of HH budget (Zipster)
Transportation All other

Community Impact

(1,600 lbs) CO2 x 500,000 = 800,000,000 / yr

[4]

Zipcar at a Glance How

3.5 Million
Reservations in 2010

1. join Who

2. reserve 3. unlock Where

9,000 Cars

4. drive

650,000+ Zipsters
17 Major Metropolitan Areas 250 College Campuses
ster (zipster) n: Slang zip
One who uses Zipcar. A gender neutral term for a person (or people: Zipsters) who believes in costeffective mobility solutions that are good for the planet and easy on the wallet.

10 Million Drivers Live within 10 Minutes of a Zipcar

[5]

We Are Well On Our Way to 1 Million Members!

1,000

900

800

700

600

500

400

300

200

100

0 2005 2006 2007 2008 2009 2010 2011 2012

[6]

2011 Key Metrics

Ending Members
(000s)
673 540 59

Revenue per Vehicle per Day

(Millions)
63

2010

2011

2010

2011

Revenue
($ Millions)
242 186

Adjusted EBITDA (1)

($ Millions)
10.9

4.2

2010

2011

2010

2011
[7]

[8]

Collaborative Consumption - 2008

[9]

Partnerships with Wheelz & Ford

Top 5 car manufacturer globally teams up with leading car sharing operator The deal
1.000 cars for Zipcar University 1 mm drive hours, at $1 discount Students with Drive grant program

Innovative P2P start-up teams up with leading car sharing operator The deal
Strategic investment in Wheelz Focus on university population

Benefits for Wheelz

Tapping into Zipcars 12 years experience, 100M+ minutes driven $13.7M Series A Funding for growth

Benefits for Ford

Participate in business model of future Access to young demographic

Benefits for Zipcar

Strategic alignment with car manufacturer Access to new attractive models

Benefits for Zipcar

Strategic partnership with innovative, complementary offering Access to external innovation, aside of internal innovation
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And More Open Road Lies Ahead!

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