Sie sind auf Seite 1von 2

Questionnaire

We, Bhalodia Sanket, Chhabra Abhishek, Chhatwani Sonam, Chugh Surbhi, Gupta Shivangi students of M.B.A from Department of business and industrial management, VNSGU, Surat are doing a research work on RETAIL PATRONAGE. Please spend some of your valuable time to answer the following questions. This study is for academic purpose only. No information will be disclosed.

1. Which retail store of Surat do you visit more? ( ) Big Bazar ( ) Star Bazar ( ) Reliance Fresh ( ) Dhiraj Sons ( )V Mart ( ) D Mart

2. How frequently you visit your preferred retail store? ( ) At least once in a week_________ Or ( ) In a month ( ) 1 time ( ) 2 time ( ) Other Please specify ______ Or ( ) In a year ( )1-3 time ( ) 7-9 time ( ) 10-12 time ( ) Other Please specify ______

3. How much is the distance of your preferred retail store from your home approximately? ( ) 1 km ( ) 2 km ( ) 3 km ( ) other please specify _________

4. How much time you have to spend to acquire the product of your choice in your preferred retail store? ( ) Within some seconds ( ) Takes some minutes

( ) Have to ask someone regarding location of the product

5. What is the opinion about the overall quality of goods you receive from your preferred retail store? ( ) Excellent ( ) Very Good ( ) Good ( ) Average ( ) below average ( ) Poor 6. Do you think that you go on checking some other products which you have not thought of purchasing when a nice music is played inside the retail store? ( ) Yes ( ) No

7. Do you think the behavior of the staff from gatekeeper to bill preparing person influences the purchase from the retail store? ( ) Certainly ( ) Somewhat ( ) May be ( ) I dont think so

8. Rank the attributes of the retail store according to you think is the most important Attribute Price Quality of product Infrastructure Availability of the product Security Parking 9. At some point of time if you find that you that the retail store you preferred the most is not able to fulfill your requirements would you shift to some other mall in surat? ( ) Yes ( ) No ( ) May be Rank

10. Which type of the following discount do you expect the retail store should give to increase your purchase from there? ( ) Seasonal Discount ( ) Occasion Discount ( ) Festival Discount ( ) Weekend Discount

Demographic profile;
1. Name:__________________________ 2. Contact no:_____________________ 3. Age group: 20-30 years 4. Monthly House hold Income Dependent 15001-25000Rs 5. Gender: Male Below 15000Rs. Above 25001 Female 30-40 years >40 years

6. Occupation _____________________

Das könnte Ihnen auch gefallen