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The Effect of the 4 C's Combined

If You Want To Learn About Diamonds Start With The "4 C's"
So It's time to buy a diamond and you keep hearing the term "The 4 C's"
What in the heck are the 4 C's you ask? Well it's definately something that is orth learning about! Especially if you are buying something significant ith a diamond in it" such as an engagement ring" anni#ersary ring" or edding ring! $nd the best part is" that it's really %uite easy! The 4 C's Is &our 'irst Step In The (iamond )uyer's )oot Camp The 4 C's is essentially a uni#ersally accepted "diamond grading system" de#eloped by the *emological Institute +f $merica! ,$lso referred to as *I$- The 4 C's grading system is no pretty much the "Standard .ethodology" that is used #irtually e#ery here in the orld by diamond professionals! ,It really caught onIt is ho you ill kno hat you are buying in relation to other diamonds! $nd more importantly it ill help you establish hat a diamond is orth and ho it should look! The World 'amous 4 C's ,Color/Carat/Clarity/Cut&ou see years ago" 0e elers ould $CT1$22& 1SE T3EI4 +W5 grading systems and terms! ,Talk about the fo6 atching the hen house77- These grading systems and terms ere pretty much used by each indi#idual 0e eler to suit their o n best interests" and to make their diamonds seem superior! Some of these 0e elers might e#en use terms like ")lue White" or "*em )lue"! 3uh?? Today if you ant to kno the color of a diamond" you ill hear a simple one letter description ,( through 8-! Diamond Color Scale

Why (oes The (iamond Color Chart Start With (? *reat 9uestion7 The diamond color chart starts ith ( precisely because of ho diamonds WE4E *4$(E( I5 T3E :$ST! What?? 2et me e6plain! )ecause there as no "Standardi;ed" grading system in place" 0e elers ere free to use any terms or so< called systems that came to mind! These included $rabic and 4oman numeral systems! Some also used $" )" and C as reference points! )ecause the 4C's ere not de#eloped yet" maybe selling an "$" %uality diamond to a customer asn't good enough! Then a 0e eler might ask the %uestion= What do I do hen my competiton has an "$" diamond but I ant the sale? I ill call my diamond a "(ouble $$"! I don't personally kno if anybody ent so far as Triple $$$77 ,*et the picture-

What better ay to distance the ne 4 C's from the old system than to start from (? )alance The 4 C's To *et The .ost (iamond 'or &our .oney<Click 3ere To See +ur )eautiful Collection +f (iamond Engagement 4ings<.any +f +ur (iamond 4ings $re > Carat +r .ore $nd 1nder ?@"AAA77

*emological Institute +f $merica ,*I$- Sa#es The (ay77 $t Some point it only seems logical that somebody ould say "Enough is Enough7" That somebody 0ust happened to be the *emological Institute +f $merica! The *I$ de#eloped the famous system ,kno n as the 4 C's- that is idely used today to uniformly grade the characteristics of diamonds! The 'our C's are ,C-olor<<,C-larity<<,C-arat and ,C-ut! Three of the "4 C's" are pre<determined by .other 5ature! They are The Color of a diamond" The Clarity of a diamond" and The Carat of a diamond! The last "C" is The Cut of a diamond! It is the only "C" that is determined by us 3umans! ,(on't mistake "Cut" for shape.any 0e elers ill tell you hich one of the 4 C's they think is the most important! Some ill say the cut of a diamond is most important! ,usually the ones selling the most e6pensi#e diamonds- +thers may say the clarity is most important" and yet others may e#en say the color of a diamond is most important! ,$nd of course there are people that 0ust ant a big rock7I personally do not belie#e that any one of the 4 C's can be considered "T3E .+ST I.:+4T$5T"! 'or the #ast ma0ority of the diamond buying public" ho are not millionaires" the best ay to shop for a diamond is to get a little bit of e#erything! If you ant a bigger diamond" you might ha#e to settle for a little lo er clarity or color" to stay in the same price range! +r maybe you ant to do the opposite! *et the highest color and clarity you can afford" but purchase a little smaller diamond! 4emember one thing though" (iamonds are like sno flakesB no t o are e6actly alike!

&our diamond choices are endless77


)alance The 4 C's" $nd *et The )est (iamond 'or &our .oney

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