For Release Rent the Runway I November 10, 2013 Gabriana Stacey (810 280!

0"22 in#o$renttherunway%com htt&s'((www%renttherunway%com(in#o

Founders of Rent the Runway included in 30 Under 30 Americas Coolest Young Entrepreneurs
New )or* +ity , -uly 1. 2010 / -enni#er

0yman an1 -enny Fleiss, co!#oun1ers o# the online #ashion com&any, Rent the Runway, were name1 as two o# the coolest youn2 entre&reneurs Inc% ma2a3ine% 4It5s cra3y to see how #ar R6R has come since it was only an i1ea bac* when we were in colle2e,7 says Fleiss% 48ein2 reco2ni3e1 with to& entre&reneurs is nothin2 I ever 1reame1 o# but I am so honore1 an1 &rou1 o# -enni#er an1 mysel#%7 6he initial i1ea o# Rent the Runway was born when 0yman an1 Fleiss were in business school at 0arvar1% 0yman5s sister was stru22lin2 with what they call every 2irl5s bi22est &roblem, 4havin2 a closet #ull o# clothes, but nothin2 to wear%7 49e wante1 to 2ive all 2irls the 4+arrie 8ra1shaw7 e:&erience, but not everyone has her bu12et,7 says 0yman% 46hat5s when we 1eci1e1 there was an unta&&e1 niche here% Givin2 every1ay #ashionistas a chance to rent the 1esi2ner 1resses rather than s&en1in2 thousan1s on 1resses they woul1 only wear a #ew times%7 Rent the Runway was #oun1e1 in 200. an1 is 2rowin2 ra&i1ly% Fleiss an1 0yman have been able to em&loy a lar2e sta## an1 buil1 relationshi&s an1 &artnershi&s with some o# the most 1esire1 1esi2ners inclu1in2, 8+8G, 0erve ;e2er, ;illy <ulit3er, =olce an1 Gabana an1 more% 4>ne o# our mottos at R6R is that 4ha&&y 2irls are the &rettiest 2irls7 an1 we believe our com&any can &rovi1e that #or women all over the country,7 says 0yman% 48esi1es our uni?ue niche, we try to create the best customer service we can to contribute to our success%7 @>RA

163 Varick St. 4th Floor New York, NY 10013 United States

Henri Bendel Joins

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R6R &rovi1es a &ositive customer e:&erience throu2h 1ress matchin2, insurance on rentals, #ree shi&&in2, 2oo1ie ba2s inclu1e1 with rental, 1iscounts an1 &romotional co1es, an1 customer reviews% 46he customer review section o# our website is essential to our success,7 says Fleiss% 4Bny 1ress will loo* beauti#ul on a C52, 100lbs mo1el% It5s im&ortant to allow our customers to u&loa1 their own &ictures an1 reviews on the 1ress to ma*e sure they are able to 2et what they want an1 what will ma*e them #eel con#i1ent an1 beauti#ul #or their s&ecial occasion%7 R6R will be startin2 a cam&us intern &ro2ram this comin2 #all to brin2 the bran1 to colle2es all aroun1 the country% Re&s will be able to 2ain e:&erience in the in1ustry an1 earn school cre1it% 4I am so e:cite1 to ta& into the colle2e mar*et an1 have colle2e re&s hel& 2row our business,7 says Fleiss% 4I *now I coul1n5t a##or1 1esi2ner 1resses in colle2e but i# there was a way I coul1 have rente1, I woul1 have been in heaven% I ho&e the colle2e re& &ro2ram will brin2 that o&&ortunity to other colle2e stu1ents an1 create a way #or stu1ents to 2ain e:&erience #rom their colle2e cam&us%7 DDD