Corel 07 August

CorelDRAW Pro
August 2008
the entrepreneurial magazine for CorelDRAW users worldwide
Distortion Tool Multipage Documents in CorelDRAW The Hard Facts: Color Laser Transfers Alternative Decorating Technology Paint Filling: Simple to Sublimely Simple
Cover Art by Gary Hardwick Details page 16
Published for the Association of CorelDRAW Professionals (ACDRP) / www.coreldrawpro.com
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TRAINING: How to Use APPLICATIONS: How to Apply
9 Using CorelDRAW: The Distortion Tool
by Dave Demoret
CONTENTS
August 2008 OPPORTUNITIES: How to Prot ADVERTISER INDEX
Click Web to go to advertisers website. Click Ad to go to the ad in this issue. Clicking the ad itself will go to website.
Brother IntL. Conde Systems Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Web Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad Ad
17 Inside Transfers: The Hard Facts: Color Laser Transfers On Hard Goods
by Bill Leek
26 Getting Ahead: Alternative Decorating

by Deborah Sexton
Corel Corp. Custom Graphic Technology Epilog Laser Corp. Geo. Knight & Co. JBL Graphics John E. Lepper Inc. Johnson Plastics Laser Reproductions LaserBits Inc. LaserSketch N&R International Paramount Services Inc. ProLink Graphics Svc SCT Crystal Stahls ID Direct The Magic Touch USA-1 The Magic Touch USA-2 Universal Laser Systems Wilcom Discovery
12 CorelDRAW Applied: The Object Manager: Multi-page Documents 2

by John McDaniel
20 Inside Screen Printing: Curing Your Work

by Jeff McDaniel
Spring Tour Brings Knowledge Worldwide 38 Marketing Secrets Whats Next?

by Donna Gray
34 Road Show Recap:
15 Inside Color: Soft Proong: XP and Vista

by David Milisock
22 Inside Sandblasting: Paint Filling: From Simple to Sublimely Simple

by Judy McDaniel
24 Inside Engraving: Drive Unit 2 by John McDaniel
44 Traveling Tidbits: Black Belts, Art at any Age, Charisma, & Sharing
by Otis Veteto
DEPARTMENTS
5 7 Graphics News Wire Inside ACDRP: The CorelDRAWhelp Tour 16 About the Cover 40 Product Focus: Heat Printing & Transfers 42 GNN Network 42 Marketplace 43 Contributing Writers
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Product News Headlines:

GRAPHICS NEWS WIRE

August 2008
NEWS DETAILS
(Click Here) Hirsch acquires controlling interest in US Screen TheMagicTouch USA names Ryan Weeks VP of Operations Johnson Plastics offers sublimatable bag and cushion
Conde offers Cotton Terry Image Towels Namiers Ranks High in Inc. 500 List SEPS Graphics has sublimatable infant items
Ted Stahl hosts new educational blog on heat printing Stahls ID Direct Launches Artvark Express Online Vector Art Service RS Owens introduces EcoFriendly Lyptus Wood Plaques ASI names Rob Spike Vice President of Distributor Services Chouinard offers organic cotton ladies T-shirt Stahls ID Direct expands executive team Floriani Commercial offers Digitizing Pro III Westar Systems introduces photographic anodized aluminum
Check out the upcoming training classes and trade shows of interest to CorelDRAW users.
Corel & Wilcom announce Sept 9 Online Launch event CorelDRAW now available in 17 languages Golanus LLC adds sublimatable belt buckles Laserbits has new optic crystal paperweights Progressive Pro has new catalog
Calendar (Web Link)
JOTO has sublimatable aluminum water bottles
Imprintables Warehouse offers new Spectra Alloy Metallic CAD Material Imprintables Warehouse has new how-to video on CAD-Color Solutions Opaque
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APRIL 2008 AUGUST 2008
Inside ACDRP
EDITOR / PUBLISHER Michael R. Neer mikeneer@coreldrawpro.com GRAPHICS John Mise ADVERTISING John McDaniel II jhmcdaniel2@coreldrawpro.com 541-990-6687 OFFICES Membership & Publishing ofces located at: 4709 N. El Capitan, Suite 103, Fresno, CA 93722; 800-276-8428, 559-276-8494 Fax 559-276-8496 www.CorelDRAWPro.com editor@coreldrawpro.com
Subscriptions: Free to qualied individuals and businesses. Send change of address to the above. ACDRP Membership: $60/yr., See the website for details. Includes exclusive content and more. Advertising: Request a Media Guide or download it from www.CorelDRAWPro.com. Writers: CorelDRAWPro accepts articles from industry experts. Email publisher for details. Copyright 2007 by ACDRP. All Rights Reserved.
By Mike Neer, Executive Director
Introducing the Fall CorelDRAWhelp Tour

Locations The current Fall Tour schedule is as follows (subject to hotel contracts, weather, and vehicle efciency): Seattle, WA Sept. 18 Boise, ID Sept. 22 Salt Lake City, UT Sept. 25 Denver, CO Sept 29 Kansas City, KS Oct. 6 Des Moines, IA Oct. 9 Chicago, IL Oct. 13 Indianapolis, IN Oct. 16 Nashville, TN Oct. 20 Atlanta, GA Oct. 23 Jacksonville, FL Oct. 27 Mobile, AL Oct. 30 Dallas, TX Nov. 3 San Antonio, TX Nov. 6 El Paso, TX Nov. 10 Tucson, AZ Nov. 13 Ontario, CA Nov. 17 Fremont, CA Nov. 20 You can register for the Fall CorelDRAWhelp Tour at www. coreldrawpro.com/tour.htm Check out the Digital Help Tour If you arent near one of the Tour cities, then be sure to check out the Digital Help Tour,. This is a unique site that presents the highlights of the Physical Help Tour. It offers a way for any CorelDRAW user to order the 2008 Resource Guide CD Collection, and it offers direct links to all the sponsors many of whom offer special coupons. The site will be available Sept. 1. Check it out at www.coreldrawpro.com Dont miss either the CorelDRAWhelp Tour or the Digital Help Tour this Fall! Both are good resources for your business! And in times of economic change, adding to your skills allows you to add more value for your customers and bring in new business! Plan on attending today!
Coming this Fall to a city near you is the new CorelDRAWhelp Tour! It will include many of the same features of the popular Making Money with CorelDRAW Road Show that toured the country starting in January 2007, but now it will have added emphasis on CorelDRAW training. The purpose of the Help Tour is to give CorelDRAW users tips and techniques for enhancing their graphics, and to give them a wide range of ideas for making money with their graphics skills. As before, it will be sponsored by leading industry suppliers, and presented by Corel Training Partners John & Judy McDaniel. Format Attendees at the CorelDRAWhelp Tour will receive: * FREE training. Attendees can hear an outstanding presentation on the many ways to make money with CorelDRAW graphics, and they can get training on using CorelDRAW as well as get their practical questions answered. There is no charge for this training as the event is sponsor-supported. * FREE CDs. All attendees receive the 2008 Road Show Resource Guide CD Collection, which features 6 different CDs full of information on products and resources to help them grow their business (a $50 value). They also receive CorelDRAW X4 Applied, a training CD produced by instructors John & Judy McDaniel (a $150 value). * FREE Networking. Attendees will enjoy talking with each other to share ideas and solutions. * FREE Product Displays. Attendees will see many tables of displays of sponsors products which will help to generate ideas for making money with CorelDRAW graphics. Hands-On Help Tour A special 3-day Hands-On Help Tour will be held in Denver, Sept. 30, Oct. 1, and Oct. 2. Topics planned include: Introduction to CorelDRAW; Using CorelDRAW for photos and print processes; and Using CorelDRAW for Laser Engraving. To register for this special Hands-On event, visit www.coreldrawhelp.com.
Published by Association of CorelDRAW Professionals President: John H. McDaniel Vice President: Judith McDaniel Executive Director: Michael R. Neer Assoc. Exec. Director: Steven V. Neer
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Using CorelDRAW
The Distortion Tool
By Dave Demoret, Contributing writer Editors Note: Somehow this story got confused last month with the previous Contour Tool story. So we are reprinting the complete story on The Distortion Tool this month. Our apologies. Tool number 3 of seven tools in the Interactive Flyout Menu is a tool you may only use occasionally but it is a fantastic tool you should use constantly. The reason you really want to use it so much is because you will be able to do so many things with it. You can do backgrounds, new & exciting designs, create clip art, recongure designs -- and almost all can be original artwork of your own making. Once you discover how this tool can be used you will be able to play with it all... day... long. Of course, as usual, I cant show everything here, but I want to get you excited about this tool so Ill show you a few things that you can do with it. But rst, lets see how the tool operates. Distortion Tool Demo Those of you that have visited the Prolink web site may have seen a simple demo we placed there. This demo shows one of the things we can do with the distortion tool. Ill give a quick step by step here for that demo to get us started. 1. Go to the Polygon Tool and draw a small polygon somewhere on the page. 2. With the polygon still selected, go to the Shape Tool and right click on one of the nodes on the sides of the polygon. Hit delete from the pop-up menu. Notice that all the side nodes were deleted saving you the time of deleting one at a time. (gure 1) 3. Go to the Interactive Flyout menu, the icon just below the text tool, and click on the black triangle. Here you will nd the Interactive Distortion Tool in the third position from the left. (gure 2) 4. With the Distortion Tool, left click and drag from the center of the polygon and you will see the immediate effect. You now have a design that you could easily call a ower, a clover, or just a base for other designs off of this. (gure 3) If you click and drag
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to the right, you will get an opposite look of points rather than curves. 5. Since I want to make this into a ower I can add an ellipse to the center and go from there to enhance the design. Then, I can create a design from this point on. (gure 4) Using the Distortion Tool is a simple and effective way of creating something in CorelDRAW without having to scan or hand draw an object. Another design Lets try something with a little more challenge but just about as easy and fun. 1. Go to the Freehand Tool and do-a-doodle. Actually, do three of them, group them and eliminate the outlines. (gure 5) (To eliminate the outlines quickly, with the objects selected, right click on the white square with the x in it at the top of the color palette.) 2. Now go to the Distortion Tool. Make sure you have the Push / Pull icon selected from the property bar. 3. Left click and drag from the center of the design. The amount, or distance, you move your mouse is entirely up to you, but at rst, just a little at a time will be more than enough. (gure 6) (The more you move your mouse the more complicated the design will be for the computer to calculate. It could lock up on you. Save OFTEN.) 4. Now make a copy, and by the way... save. Go back to the property bar and select the Twister Icon for added effects to the design. (Again, just a little drag of the mouse is enough.) (gure 7) 5. To enhance or add to your design, right click and drag the original to another spot and select Copy Here and then mirror it. (gure 8) 6. With this done, even up the two designs and play with the arrow keys on your keyboard moving one of the designs horizontally to see the different congurations you could have. Each click of the arrow key will give you a slightly different look. AGAIN... Save Often. (gure 9) We are just scratching the surface of what you can do with this tool to create new and original artwork. Now if you mix in some of the other tools with these designs created with the Distortion Tool, you literally can play with one design all day long.
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Using CorelDRAW
Distort and Duplicate Lets take part of this design we have created here and add yet another distortion and then throw in the duplication effect. Like this: (by the way... save) 1. Take a part of the design you just created; eliminate a shape, change a shape if you like, and add yet another distortion to the two that are left. (gure 10) 2. Now select & group. Left click and drag, and while still holding down the left mouse button, click the right button. This will give you an instant copy at the place you right click. (gure 11) 3. Take the second image and move it directly over the original and click a second time to see the turn arrows appear with the center point circle. (gure 12) 4. Now move the center point to a different location, click and drag one of the turn arrows and position the second image wherever you like. (gure 13) (If you hold down your Ctrl Key while turning it will turn it in degreed increments to allow you equal spacing between objects.) 5. Now simply hit Ctrl D to duplicate and the image will (or should) appear as in gure 14. (gure 14) (If it doesnt circle, youve missed a step. Try again. If you still have trouble doing this, call me.)
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Distortion Tool Samples Here are a few designs weve come up with using this tool. Maybe this will give you an idea as to what you could use this tool for and help spur your imagination. Play with this tool and see what happens!
Dave Demoret, founded Prolink Graphic Services to help people understand and prot from learning CorelDRAW. He has been in both the Flat Graphics Industry and the Decorating Graphics Industry over the past 30 years. He has written several articles for Screen Graphics Magazine on Color Control & Matching in the past. Dave has used CorelDRAW since version 3 and became a CorelDRAW Training Partner in 2006. During the past 5 years he has been conducting workshops all over the U.S. and is the author of several Video CDs & Instructional CDs on CorelDRAW. Dave continues to conduct workshops in the U.S. & also worldwide online. He can be reached at 765-DO COLOR (362-6567) or by email at daved@prolinkgs.com
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CORELDRAW APPLIED
By Judy and John McDaniel
Applications
The Object Manager: Multipage Documents Part 2

So far in our exploration of the Object Manager weve looked at the type of objects you can have in a CorelDRAW layout -- bitmap, vector, and hybrid/ combinations. We considered object order and how that order impacts both print processes and vector processes like engraving, vinyl cutting, etc. We explored how we can re-order objects and create groups by dragging objects up and down in the Object Managers list. Weve looked at layers and how they can be useful in a variety of applications. Last time we explored multipage document basics. This time well consider how multipage documents coupled with master layers can be of benet. Multipage Document Basics To review, every document within CorelDRAW contains a minimum of 2 pages, page 1 and the master page. their application in single physical page documents. All objects in a CorelDRAW document reside on a layer. Every document in CorelDRAW (through version X3) has a minimum of 4 layers -- layer 1 on page 1, and the grid, guides, and desktop layers on the master page. See picture 1. Documents in CorelDRAW X4 have 5 layers as a minimum. The additional layer is a guides layer on page 1. CorelDRAW X4 can have unique layers on Applications Variable Information Now that we have a basic understanding of document construction, we can use this to introduce variable information into our projects. Almost all multi-piece projects, that are not simply duplicates, contain elements that are constant, and elements that vary. For example, business cards for one person are usually just duplicates. But business cards for a company may contain constant information (like company name, address, website, etc.) and variable elements (like an individuals name, title, perhaps photo,
Picture 2: Layers in X4 Picture 3: Create Master Layers
Picture 1: Layers in X3
every page, and unique guidelines that appear on an individual page. There is also a guideline layer on the master page for guidelines you would like to appear on every page. In all previous versions, every layer appears on every page; and all guidelines are masters, i.e. appear on every page. See picture 2. Creating Master Layers Master layers can be created by clicking the appropriate icon on the Object Manager, see picture 3. Existing layers can be made master by right clicking the layer name, and then selecting master from the pop-up dialog screen, see picture 4.
Page 1 is a physical page that will print, export and so on. The master page is a virtual page which contains objects that are common to all pages in the document. Additional physical pages can be added, but there is only one master page per document. Layers and Master Layers In parts 3 and 4 of this series, we explored layers and
telephone extension, and email address). This is a perfect multi-page application that can take advantage of master page layers. In picture 5 weve created a business card for John which contains his personal contact information. In picture 6, weve modied that card for Judy, and in picture 7, weve modied it for Mike Neer.
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CORELDRAW APPLIED
Youll notice in our layout that the constant information is contained on the master page, and the information that varies is contained on each individuals page. Other projects that can take advantage of this technique include name badges, certicates, awards, etc. Essentially, any multi-piece project that contains constant information on all pieces and variable information on each individual piece is a candidate for this method. Picture 4: Changes Existing Layers to Master Layers Pages/Master Layers vs. Duplication Why not just duplicate everything in the layout, change those elements that are variable, and then save the changes as a new le? Or perhaps create one layout and then from that, create an array, and modify the iterations in the array? There are several reasons why multiple pages and master layers are a better choice 1. All one le having all the variations contained in one document makes it easier to nd and track. 2. Smaller le size having all the constant information on master layers means the les size can be signicantly smaller. For example, if a company has a complex logo, duplicating that logo for each variation will increase the storage requirement for the le. 3. Fewer resources required In addition to storage requirements, larger les also require greater computer resources to load and manipulate; i.e. more memory, etc. 4. Easier to update having all the constant information as single
Picture 5: Business Card for John
Picture 6: Same card modied for Judy
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CORELDRAW APPLIED
objects on master layers means that if something changes, like the award year, you only have to update the information in one location, rather than nding and changing every iteration. 5. Building arrays this is easily accomplished during the print process using Imposition Layout; a subject we will cover in future articles. Conclusion Multi-page documents are a powerful feature of CorelDRAW. They can be used in a variety of ways. When coupled with master layers they can be used to introduce variable information, like certicate or award names, or perhaps names for badges. This concludes our exploration of the Object Manager. In our opinion, it is the single most powerful feature in CorelDRAW. Next time we will continue our exploration of introducing variable information; using Print Merge. Judy and John McDaniel are owners of JHM Marketing and CorelDRAWhelp, Inc., in Albany, OR. They provide consulting and training services for the industry. They have been using CorelDRAW since 1989 and teaching it for engraving, sandblasting, sublimation, etc. since 1991. Currently they are both Corel Training Partners. They offer private training at their facility in Albany and on location for corporate customers; as well as group training at CorelDRAWhelp tour events around the country. In addition, they provide one-on-one application support through an email subscription service exclusively for their Hands-On Training students or those who have purchased their CD sets. (For information on training services offered and their application support service visit www.CorelDRAWhelp.com.) (For information on the Association of CorelDRAW Professionals, please visit www.CorelDRAWPro.com.) They can be reached by phone at 541-967-4271, via SKYPE (user name JHMcDaniel), or via email at JHMcDaniel@CorelDRAWhelp.com. Picture 7: Same card modied for Mike
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INSIDE COLOR
By David Milisock
Training
Soft Proofing? XP & Vista

Dear CorelDRAWPro reader, What started out to be an experiment in testing the settings for the display for Windows Vista versus Windows XP has gone awry. Well, to some extent thats true; the good news is that as reported in my book (Color Management in the CorelDRAW Graphics Suite) Vista and XP display identically. However I have discovered a major bug in Adobe Photoshops soft proong. I apologize for this lack of control over my experiments; however, thats the nature of not only experiments but the truth. Lets start with how I developed the test, First I displayed a control image in three different color spaces, two different CMYK color spaces, (US coated and Light UCR GCR 360), and the LAB color space simulated rst as US coated and then as Light UCG GCR 360. To do this, I had to use Photoshop as it will display multiple images in their proper color space. The concept was to use Corel Capture to grab screen captures of the displays, and the captures would be in RGB in the custom display proles of the systems used for the test. By placing these screen captures in an RGB mode CorelDRAW le sRGB color space on a single system, I would be able to view the corrected display as sent to two different systems. On the image, you see four rows of three images across the page, the top two rows are from XP, the bottom rows are from Vista. I could not nd a wisp of difference between the XP and Vista display. On the top row, the middle LAB image should match the image to the left of it. The second row down, the middle LAB image should match he image to the right of it. The third row down, a Vista row, the middle LAB image should match the image to the left, and the bottom row the middle LAB image should match the image to the right. Well, so much for soft proong, it seems that the middle image looks much more like the image on the right all the time. Its an Adobe
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INSIDE COLOR
application and an Adobe prole with the US coated prole and the Light UCR GCR 360 is a Kodak prole. Corel PHOTO-PAINT seems to do a much better job of the soft proof situation. Please take this to heart! If color is critical for you, develop methods that will allow you to hard proof critical sections of your le. It most likely is the only way to be sure. Now lets talk Vista and XP! I was absolutely oored by the results of the screen captures, as the systems could not have been more different. One was my workhorse XP machine with an Nvidia 6800 , a ViewSonic 23 LCD display, and the other was a new (placed on line for Vista testing) Vista Ultimate machine with an Nvidia 8800 and an old Mitsubishi 22 CRT display. It is certainly hard to argue with the results of these display images. I have looked high and wide and can hardly see any reason to suggest that Vista and XP display differently. So from my perspective, I will be using Vista, as it is clearly the future for graphic work stations.
Color Management for the CorelDRAW Graphics Suite

By David Milisock Managing color is a big mystery for many graphic designers and printers. But author David Milisock says it doesnt have to be. In this new book Milisock aims to take the guesswork out of color management in the CorelDRAW Graphics Suite. His goal is not so much to give you a tutorial on color, but rather to provide a clear guidebook for making the best decisions to achieve the most accurate color for your purposes. Designed for the color professional and the le creator in small and home ofces, this book provides a detailed explanation of how the CorelDRAW Graphics Suite color management interface reacts with the graphics environment today. Author David Milisock is a trainer and consultant on color management, who also writes the Inside Color column for CorelDRAWPro. In this book, you will learn the definitions of key terms used in color management, such as color space, color model, gamut, proles, saturation, hue, brightness, and more. Then youll learn how to use the Color Management Interface controls for different kinds of situations. It offers step-by-step instructions for using the color management dialogs, and shows how to work with color proles for camera and scanner proles, for monitors, and more. The major part of the book, then focuses on Workow Calibrations. This describes actual setups for monitors, Postscript and non-Postscript printers, as well as RIP drivers. Hell show you how to do color space conversions and general le processing so you get the color the way its supposed to be. He also discusses digital photography, settings for Internet and presentation work, as well as for spot colors and remote proong. The nal section shows you how to coordinate with Adobe applications, including PDFs. All instructions are enhanced with friendly screen captures, and the book is published in PDF format for ease of use and affordability. Color Management for the CorelDRAW Graphics Suite can by ordered from the CorelDRAWPro Bookstore for $29.95. It is currently available for immediate download.
About the Cover

About the Artist: Gary Hardwick
(Editors Note: Gary created a very unusual dream-sequence cover for the April issue of CorelDRAWPro. Here he applies his talents to a very unusual high-tech tractor. In these small shots, you can see the whole project. Details on design will be included in a future issue.) Gary says he has spent most of his life in Illinois, and has been drawing since pre-school. He worked in construction until he got a break to work for a local sign shop, American Dowell Signcrafters. He came into the business just as it was transitioning to computer art, and he became self taught on CorelDRAW, using every version from 7 to 13 every day. He has started his own graphics studio, and plans to expand it in the future specializing in logo design, vehicle wraps, and custom made signs and graphics. He can be reached at this email address (grakpro2002@yahoo. com). His shop phone number is 217-377-4336. A website is currently in the works. SDO Graphics, Gary Hardwick, 608 S. Emerson, Monitcello IL 61856
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INSIDE TRANSFERS
By Bill Leek
Training
THE HARD FACTS:

This is the second part of a series on the current state of Color Laser Printer transfers. Last month I presented a review of TheMagicTouch line of transfer papers for light and dark fabrics and SOFT materials. This month I will evaluate an assortment of TheMagicTouch transfer papers, decals, and self-adhesive materials used to decorate HARD surfaces -- including ceramics, porcelain, bisque, metal, glass, plastics and wood. All evaluations are based on the TheMagicTouch products coupled with Okidata 6000, 6100, 6150 and 8800 color laser printers. I cannot recommend the Okidata printers too highly. They produce brilliant, durable graphics and are fast and very reliable. The Magic Touch papers included in this evaluation are: CPM: For standard color laser printer transfers using a heat press. DCT4.5: An excellent decal paper available in clear and white. CLMEDIA: A specialty self-adhesive media available in white, silver, and gold with a permanent selfadhesive back. It is suitable for both indoor and outdoor use. CPM TRANSFER PAPER Its all in the release. The trick in making a great paper for hard substrates is
Creating High Quality Gifts and Awards Using TheMagicTouch Color Laser Transfer Papers
The second key area of evaluation is completeness/ consistency of transfer. With many papers, small areas will not take and the toner is pulled away when the paper is peeled back. This problem is more severe on certain surfaces (metals, wood, bisque, ceramics), than others (glass, plastics). CPM again performed very, very well on a wide variety of materials. Overall CPM is rated as an excellent transfer paper. MAKING THE BEST BETTER TheMagicTouch USA has just come out with some exciting new imprintables: A new award metal that insures even more consistent transfers. A coated hardwood picture frame and pressing jig. A unique glow in the dark substrate that is great for awards and signs. These beautiful glasses were created with baked-on DCL decal paper to devise chemistry that transfers toner to the surface without leaving any residue. In addition, it is imperative that the backing does not stick to the imprintable surface. This is very hard to achieve with porous surfaces. Paper sticking usually occurs in the areas of an image where there is light or no toner deposited. We tested the release of CPM with a very light beach image on a textured pre-treated 6-inch ceramic tile. TheMagicTouch CPM paper released easily.. At JBL Graphics were excited to use CPM with our substrates, special coatings, and unique pressing techniques. We tested CPM with our pretreated bisque gift items, tiles and glass. All transfers worked perfectly on these items time after time. The tiles were covered edge to edge with no missed transfer areas. In addition, we transferred to our new scratch-resistant ceramic and porcelain tiles with beautiful results. These tiles can be coated with our water-based poly, UV -resistant coating for use in murals, backsplashes, counters, and tabletops. For the rst time, color laser transfer tiles can be used for extended indoor architectural installations.
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COLOR LASER TRANSFER vs SUBLIMATION I am asked almost weekly: Which is best, color laser transfer or sublimation? With the new advances in paper, toner, and image quality, I would lean towards color laser transfer for many (bisque, porcelain, ceramic, metal and wood) surfaces. In addition, certain items can be decorated (e.g. plastics and acrylics) that cannot be fabricated using sublimation. The improvement in Okidata image quality is dramatic and can be enhanced with color proles that we have developed. UV resistance has been improved and exceeds the performance of the majority of sublimation ink/substrate combinations. Fine detail and clarity is far superior on plaques, awards, ceramic gifts and tiles.
Sublimation still remains the best method for transferring to ceramic mugs and Unisub-coated materials. Sublimation may also offer better results when a high gloss nish is desired. Sublimation also allows the creation of larger transfers. I almost always recommend that customers use both complementary technologies at their facilities. NEW SALES OPPORTUNITIES WITH DCL AND CLMEDIA DCL is the best laser waterslide decal paper we have tested. It is available in both clear and white. It runs reliably through the Okidata printer and prints beautifully. The decal material initially adheres very well and is tear resistant when squeegeeing out excess water and air bubbles. When baked after drying at 350oF for 10 minutes the decal becomes
This white-backed glass ornament created with CPM exhibits great color density.
New award metal from TheMagicTouch exhibits excellent detail and resolution, plus consistent color transfer in solid blue area.
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INSIDE TRANSFERS
durable and water resistant. It is great for decorating glass, odd shapes, and materials that cannot withstand the temperature of a heat press. CLMEDIA is an indoor/outdoor label substrate used to create equipment labels, product labels, window stickers, bumper stickers, small signs, etc. It has a strong self-adhesive backing. The matte white, gloss white, silver, and gold metallic versions all ran through the Okidata printer awlessly. Graphics quality and denition was again, excellent. CONCLUSIONS: Color Laser Transfer technology has made another giant step with the improvements initiated by TheMagicTouch and OKIDATA. I am personally elated with the performance of these products applied to our new tiles and ceramic gift items. They will open up many new marketing opportunities for both large and small decorators. I predict that as the enhancements and reliability of these Color Laser Products becomes more well known, a wider range of imprintable items will soon become available. Next month we will continue this series with some unique projects and detailed information on some recent test results. Bill Leek is a color consultant for JBL Graphics in Houston, TX, and has over 30 years experience in computer engineering and graphics design. He has developed several lines of color imprintable products, and does testing on a variety of products for different manufacturers. He can be reached at support@jblgraphics.com or 281-970-6677.
Paper release was no problem when creating this very light-colored textured tile.
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Edge to edge coverage was achieved with CPM and a JBL pre-treated 6-inch tile.
August 2008
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INSIDE SCREEN PRINTING

By Jeff McDaniel
Applications
Curing your Work

Background In our last column, we discussed using a rst article as a tool to reduce scrap and verify the production set up. Our setup and yours Our setup is the Printa 770 series screen printing machine from Printa Systems Inc. All of the supplies and tools we will cover from here on were provided in the turn-key system from Printa with the 770. Your setup may be from another source but will most likely contain components of what we will discuss below. Types of cure units The Printa 770 comes with a standing ash cure unit (see Image 1). The ash cure unit can also be used for nal curing our work. When we use the ash cure unit as a nal cure tool we need to cure our work after all of the printing on all of the garments is complete. A conveyor cure unit is also available (see Image 2). When using a conveyor type unit, the printing is completed, removed from the press, and cured on the conveyor. The conveyor units are excellent for higher production shops. What happens when we cure Plastisol Inks? After laying down the inks in our design, the Plastisol inks are on the surface of the garment (see Image 3). We need the inks to adhere to our garment so they will not wash out. Final curing melts the inks into the garment (see Image 4). Time and Temperature Plastisol inks cure at 320 degrees Fahrenheit, but may require hotter temperatures for longer durations Image 2 depending on the thickness of the ink deposit. Most garments will discolor between 350 and 370 degrees. We generally will start out curing our garments for 1 minute. During the rst cure cycle we watch the cure take place with a temperature gun (see image 5). By monitoring the temperature we can tell how long the cure is taking and what the proper cure time should be. For our setup, the proper time is usually between 40-45 seconds. If we have a thicker layer of ink to deal with, it will sometimes take the entire minute. In general, we prefer longer cure times as they have been more effective and consistent over a production run. The nal test So you just completed 500 shirts and they are all cured. Well at least you think they are all cured, right? The
Image 1
Image 3
Image 4
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best way to test the cure on your shirts is to take a random sampling home and wash them just like your customers will. If the shirts pass the wash and dry test in your home, then they actually ARE cured. If the shirts dont pass the wash test at home, then at least you havent given them to your customer yet; you can always set up the cure process again.
Image 5
Conclusion Now that we know our cure is good, the job is nished We will often take the nished product and set it up on a mannequin for our customers to see as soon as they come to pick up the product (see Images 6 and 7). Jeff McDaniel is the Owner/Operator of Creative Graphic in Philomath, Oregon. Jeff has been working with computers since the age of 5 and was a journeyman machinist before working in the graphic arts business. Creative Graphic offers services including laser engraving, rotary engraving, sandblasting, sublimation, image transfers, vinyl signs, banners, screen printing, and promotional products. Jeff routinely applies graphics to a wide variety of materials. You can contact Jeff by email at Jeff@creativegraphic.net. Image 6 Image 7
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INSIDE SANDBLASTING
By Judy McDaniel
Applications
Paint Filling: From the Simple to the Sublimely Simple

In past sandblast classes, weve always had one or more students interested in knowing how to paint ll. You can add color to any project including deeply sand carved, laser, or rotary engraved items. The most common question is There are all kinds of paints on the market, which one do I use? The simple answer is the one that is appropriate for the material youre painting. If youre doing glass, then look for one that says it is formulated for glass, acrylic, metal, etc. I like to keep things simple, so I also look for brands that offer water and soap clean up. This means that I can also use water to clean the edges on my project, as well as my tools. Well have several samples at the class. Next, choose a good brush. Cheap brushes only make your work harder. Their bristles are usually hard and theyre not put together very well; so they leave marks or hairs in your work. I use a good artists brush for the type of paint Im using. As an alternative to a brush, you can use the AirPen. We will tell you more about it in a minute. The Simplest Method Spray Paint For some projects where I am using a mask, Ive just left the sandblast mask on and spray painted the color. This works great for single color projects. After the paint has dried some, remove the mask, and most of the overspray will come off with it. If you need to clean the edges, then you can use the simple method cleanup. The Simple Method Slop it on and clean it up You slop on paint all over the parts of the project that you want to ll, and you clean the excess paint from around the edges. This works with or without a mask. For this purpose without a mask, some people advocate using a newspaper and rubbing the project on it to remove excess paint; however I nd this hard to do, especially with curved items. I like to use the blue work towels, available in most auto stores and at Costco, and a soda bottle cap. I dip the rag into water, or whatever cleaner the paint manufacturer species, then squeeze it out so that its just damp. I put my nger into the bottle cap, and that goes into the toweling. Pull the towel tightly around the cap so that you get a smooth surface to wipe with. I nd with this method I can wipe most surfaces easily. If I am using a mask, I would remove the mask rst and then clean-up any edges that may still need to be cleaned. Without a mask, just wipe the large open areas carefully, and make sure that you always keep the cap at on the project. The Sublimely Simple Method the AirPen The newest and easiest method I have found for paint lling is the AirPen. Its easy to ll and one nger controls the ow using a specially designed pump so it doesnt drip all over. You can ll things with little or no mess. With it you can do ne lines and decorations, or ll those hard to ll intricate areas just by putting your nger over the regulator whole on the pen. I have a project that I do several times a year for one of our customers. Its
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a 3x4 brushed anodized aluminum sign that I call the sign from hell. It has three different letter sizes engraved in it, from a very large number in the middle, to about 6-point letters along the bottom. Because of the brushed surface I cant just ll it by slopping on the paint and removing the excess. The paint gets into the brushed surface, and wont come out completely. It leaves a shadow. Just when I was going to shoot John for getting me into this project, I discovered the AirPen. It comes with several different size tips, and as the name implies, is like writing with a pen. It has such beautiful control that I can ll all of the larger letters without having to wipe the edges. On the small letters I use a smaller tip and write in each letter, which leaves very little paint to clean up. One additional advantage of the AirPen is that its frugal with paint. For the above project I used less than half a 4oz bottle to do 30 pieces. If I were brushing it on, I would have used much more. Any paint left in the pen after completion is simply squirted back into the bottle. Tool cleanup is also a snap. I simply run soapy water through the pen and put it away. For clean up of the small lettering, I use the bottle cap method described above. The paint for this project, although its waterbased, requires alcohol for removal. However, I found alcohol leaves a shadow in the aluminum. I tried several thinners and nally found that nger nail polish remover works great, and
it doesnt leave a shadow. For those of you interested in the AirPen, it is made by Silkpaint Corporation, and available in a new improved version. The patented AirpenPro has all of the great features of the original AirPen, plus additional cartridges and tips, a stronger 5 PSI pump with regulator, and anti-gravity piston followers allowing you to work on a vertical surface. Plus, it all comes organized in its own handy carrying case. Judy McDaniel, with her husband John are owners of JHM Marketing and CorelDRAWhelp, Inc., in Albany, OR. They provide consulting and training services for the industry. Judys background includes many forms of art and retail sales. Currently they are both Corel Training Partners. They have been using CorelDRAW since 1989, and teaching it for engraving, sandblasting, sublimation, etc. since 1991. They offer private training at their facility in Albany, and at selected locations throughout the U.S., and on location for corporate customers. They also offer group training at their CorelDRAWhelp tour events around the country. They have a series of interactive CDs teaching CorelDRAW available through CorelDrawPro.com bookstore. In addition, they provide oneon-one CorelDRAWApplication Support Service through an email subscription service. (For information on training services offered and their application support service visit www. CorelDRAWhelp.com.) They can be reached at 541-967-4271, fax 541-967-4272, or via email at mail@CorelDRAWhelp. com.
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23
INSIDE ENGRAVING
By John McDaniel
Applications
The Drive Unit Part 2

In this series were looking at components of engraving machines to see how they contribute to the quality of the machine and finished products it produces. Were considering Motors, the Drive Unit, Guide Rails, Encoders, Tachometers, Bearings, Spindles, Material Hold Down, and the Electronic Interface. So far weve looked at motors; and last time we started looking at the components of the drive unit. This is the second in three articles about the drive unit. Definition Weve dened the Drive Unit of an engraving machine as consisting of all the components that contribute to the mechanical movement required to position the tool or laser optics relative to the material to be cut or engraved. Each axis requires an individual Drive Unit to push, pull, or rotate the material, optics, and/or cutting tool to the proper coordinate. The denition of a Drive Unit does not include the system to rotate the tool for cutting in a mechanical engraver (i.e. Spindle). It only includes the components necessary to position the tool or optics in relation to the material. Last time we considered the conversion of the rotary motion of a motor to the linear or axial motion required to move a gantry or table. We discussed the Lead Screw, the Geared Belt, and the Rack and Pinion Gear for this task. Our conclusion is that the Lead Screw is the method of choice for heavier loads found in most mechanical engravers. Geared belts are suitable for lighter loads found in most laser engravers and some mechanical engravers. For purposes of our discussion this time, well focus on a lead screw attached to a base thats moving a table. This structure tends to be the most rigid and is used in high-end engraving and CNC machines. Looseness in the Lead Screw Okay, now we have a turning motor with a big bolt attached, i.e. lead screw. On this bolt, we have a nut that is attached to a table or gantry. When the motor turns, the bolt rotates moving the nut up and down the bolts shaft causing the table or gantry to move. In a perfect world, if the motor turns just a little, the bolt will follow just a little. In the real world there may be looseness in t between the threads of the bolt and nut. If thats the case our table or gantry may not move at all. This looseness is known as hysteresis. Lead screw/nut designs can have a major impact on the output quality of our machine. In earlier articles when we were discussing The Elements of Machine Accuracy, we explored different types of lead screws, their tendency for hysteresis, and effect on product quality. Looseness in the Lead Screw Bearing What we didnt discuss at that time is something of equal importance another design factor in our drive unit that can signicantly affect out machines products by contributing to looseness or hysteresis; and thats the bearings that attach the lead screw to the machines base. Lets assume we have a perfect fit between the lead screw and nut. Every time the motor turns, no matter how little, the nut does its job. It moves up and down the bolt. When the lead screw changes direction, it doesnt matter, the nut follows perfectly; so, no hysteresis, right? Well, maybe.
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As our machine is cutting, it is generating a side pressure, resistance, or force in the direction of the cut. If were cutting a straight line on the X axis, from left (0 degrees) to right (180 degrees), then our tool is pushing against all the components to the right (180 degrees). See the diagram. When it reverses direction, the force reverses with it. If there is any looseness in any component which transfers the force to the machines base plate, an error will be produced. If that error is as small as 0.001 it can be seen by the unaided eye. It will affect product quality. Sleeve vs. Ball Bearings Okay, so what kind of bearing do we need? A sleeve bearing, or bushing, is cost effective and will allow our shaft to turn. But wait, it will also allow the shaft to slide back and forth. In the above example, with our perfect lead screw/nut combination, the nut will ride the threads on the bolt perfectly, however, we must be certain the table/gantry moves, not the lead screw. A bearing that allows the shaft to slide wont work. What we need is a bearing we can press t on the lead screw shaft, press t into a bearing block, and secure the block to the machines base. This is a job for a ball bearing. Correct! But wait, theres more! What kind of ball bearing? (Nothing is ever simple.) Well save that for next time.
Stay tuned for Machine Drive Units part 3, or what you always wanted to know about ball bearings. Judy and John McDaniel are owners of JHM Marketing and CorelDRAWhelp, Inc., in Albany, OR. They provide consulting and training services for the industry. They also owned and operated Moments Remembered, a retail personalized gift shop for over ten years in Sisters, Oregon. They are regular columnists for several trade publications, focusing on hardware design, software reviews, and various processes from a users point of view. Before they entered the personalized products business, John worked for many years with computers in electronic data processing and pioneered the use of CorelDraw for engraving applications. Judys background includes many forms of art and retail sales. They have been using CorelDRAW since 1989 and teaching it for engraving, sandblasting, sublimation, etc. since 1991. Currently they are both Corel Training Partners. They offer private training at their facility in Albany and on location for corporate customers; as well as group training at the CorelDRAWhelp Tour, events around the country. In addition, they provide one-on-one application support through an email subscription service. (For information on training services offered and their application support service visit www.CorelDRAWhelp.com.) (For information on the Association of CorelDRAW Professionals, please visit www.CorelDRAWPro.com.) They can be reached by phone at 541-967-4271, via SKYPE (user name JHMcDaniel), or via email at JHMcDaniel@CorelDRAWhelp.com.
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25
GETTING AHEAD
By Deborah Sexton
Opportunity
Alternative Decorating: Walk On The Wild Side

If youre looking to create fresh new looks for your customers, here are some of the options available to add pizzazz to any traditional design or logo.
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ith the development of new technology, products, and equipment, apparel decorators have a lot more options to consider when choosing what techniques they will use to service customers. Earlier this year, CorelDRAWPro covered the relatively new print-and-cut process, which prints four-color process on white media that is then contoured cut and heat applied to garments. In the past two issues, June and July, we reviewed the most recent advancements in digital direct inkjet-to-garment and all the advances this evolving technology is bringing to garment decorating. Both of these new technologies have brought new looks to the market and offered decorators a way to do short-run, fast-turnaround types of orders that didnt t the parameters of screen printing or embroidery. However, those are not the only areas that have progressed in terms of creativity and innovation. In the past year, we have seen companies debuting new equipment such as laser bridge technology and automated rhinestone setting machines that are making it faster and more economical to do techniques such as appliqu, laser etching, and crystals. In addition, there are some older decorating processes that are not as widely used that you may be less familiar with such as foiling, ocking, discharging, sequins, embossing, and high frequency welding. Here we will review each of these alternative decorating options so you can be up to speed when you have clients who are looking for something different or want to be on the cutting edge. Laser Bridge Appliqu With well-known retail brands such Abercrombie & Fitch and Hollister using appliqu, this age-old decorating technique has seen a surge in popularity in the past few years. While appliqu itself is hardly new, a new way of doing it is generating a lot of attention among apparel decorators.
Traditionally, appliqu pieces had to be cut from a roll of fabric. The garment was hooped with backing and an outline stitch was sewn down. Then cut appliqu pieces were carefully lined up inside the outline, a tacking stitch was sewn and a satin stitch border completed the process. With the new laser bridge With the new tandem embroidery/chenille system, this process has been machines, you can create your chenille design speeded up by as much as and then add embroidery all in the same hoop, 400%, according to rough decreasing production time and costs. Photo estimates made by Hirsch courtesy of Hirsch International, Hauppage, N.Y. International, a distributor of a laser bridge machine. The system consists of an overhead beam or bridge that is mounted above the multihead embroidery machine, explains Henry Bernstein, North American Director, Seit Laser. Attached to this beam is a laser that travels the length of the bridge and is calibrated to each embroidery machine head. A garment is hooped with backing as before, but instead of pre-cutting appliqu pieces and waiting for an outline stitch to be sewn, a piece of fabric is simply laid over the hoop. The embroidery machine sews a tackdown stitch, which can be a decorative stitch, eliminating the outline stitch altogether, and the laser travels from head to head cutting out the appliqu shape, continues Bernstein. The excess fabric is removed, and the job is nished. Depending on the nal appearance, a satin or steil (zig-zag) stitch can be added as a border to the appliqu if desired. However, a raw or frayed edge is very popular in todays market. Not only does the laser bridge dramatically speed up the appliqu process, it also enables decorators to offer a wider range of options in both material choices and design. The laser can be set to different depths, speeds, and intensities to handle just about any type of fabric including leather as well as creating layered appliqu looks, notes Bernstein. The creative possibilities are only beginning to emerge as U.S. decorators begin making use of this technology. Laser Bridge Etching The versatility of the laser bridge machine does not end with appliqu. The laser also can be programmed to etch designs into fabric creating exciting
The laser bridge machine, one of the newest types of equipment to hit the decorated apparel market, can do two functions: laser etching and laser appliqu cutting. Photo courtesy of Hirsch International, Hauppage, N.Y.
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multi-dimensional looks for a fraction of the cost of traditional embroidery. The laser can etch almost any type of fabric as long as there is not a lot of metal or foil in it, says Bernstein. You can do full front and jacket-back size images in a very short period of time so its ideal for any type of decoration that is large. It would be incrementally faster than embroidery or appliqu. The etching has been especially popular with polyester eece, but its also been done on denim, leather, and knits very effectively. instantly heats up the adhesive. It is then applied to just about anything that is porous such as fabric, paper, leather, or wood. You can experiment to see what other types of substrates may work. Crystals come in all colors and sizes but the two most popular sizes are 3mm and 4mm. They come packaged by color and size in individual packages or can be purchased from some suppliers in handy kits (in 3mm, 4mm or a combination) that include divided trays with each section holding one color. The kits make it easy to keep colors separated and to choose the colors you want as you work. The applicators can apply more than just crystals. Many wands have additional heads that can be used to apply nail heads, studs, pearls or other embellishments. Some of the better wands also include a triangular-shaped tip also referred to as a ribbon tip. This tip can be used to apply fusible webbing or anything about the width of a ribbon that is fusible.
This Enjoy design is multimedia combining screen printing with rhinestones. Rhinestones are hot in the juniors fashion apparel market. Photo courtesy of Royal Apparel, New York.
Laser etching has a lot of applications in the uniform market as it can be combined with embroidery, or names can be added in etching, as opposed to traditional methods, for a fresh, more upscale look, says Bernstein. It could easily be done in denim, poplin, or twillsome of the most popular uniform fabrics. Even photographs can be etched, opening the door to a whole new arena for decorated apparel producers. Rhinestones Rhinestones, also known as crystals, are one of the hottest trends in markets such as spiritwear, dance, cheerleading, ice skating, and gymnastics. They come in a wide range of colors and sizes; and there are numerous application options depending on the size of the order. For small orders, a heating wand is used. The back of each crystal has a heat-activated adhesive that when melted will bond the crystal to the item to be embellished. The wand can be used to pick up the crystal, which
Washability Once the glue has cooled and set, you can wash the garment or item it is on. It is recommended that you turn the item inside out, use cold water, and set the machine on the gentle cycle. Crystal-decorated garments have survived the dryer, but to be on the safe
With an automatic rhinestone setter, a garment can be moved directly from the embroidery machine and placed on the rhinestone machine without taking the garment out of the hoop. Photo courtesy of Hirsch International, Hauppage, N.Y.
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side, it is better to let apparel hang dry. For larger volume orders, applying rhinestones one at a time is too labor intensive to be affordable for most shops, although you can nd offshore sources that still do this. Another option is to use rhinestone transfers. If you are doing enough volume, you may want to purchase your own machine such as the CAMS (Computerized Automatic Hot Fix Motif Making Machine), distributed With new technologies available, theres by SWF East and MESA Distributors. no limit to the creative multimedia It is designed to automatically create designs that can be created. This piece rhinestone heat transfers in any pattern combines a chenille patch with cording or design at the touch of a button. The as a border and then is nished off machine can create designs in up to six with sequins. Photo courtesy of Hirsch colors and set up to 70 stones SPM. The International, Hauppage, N.Y. repeat function can be set to make as many transfers as needed. With simplied buttons, LCD graphic menu, and exclusive Gem Master 1.3 software, the machine is easy to use and requires little training. There also are a number of suppliers who offer stock and custom rhinestone transfer designs. A few examples include Dalco Athletic and ZBSL. The designs come on clear Mylar carrier sheets that make them easy to position and heat seal to garments. Another option is a machine like the Gemx Gem 5550, distributed by Hirsch International. It is a fully automatic machine that directly applies rhinestones and studs to framed fabrics or nished garments instead of creating a transfer. The welding application is done via ultrasonic frequency that ensures a complete, secure seal without damaging the fabric. It comes with design software that allows the user to instantly create any type of logo
or shape. Almost any standard embroidery hoop can be used with the Gemx, making it easy to add rhinestones to any embroidered design, while still in the hoop, for a multimedia effect. The Gemfix accepts border frames up to 21.6 inches by 19.7 inches and tubular frames up to 18.7 inches by 17.7 inches. Multilayer and multisize rhinestone applications are easily managed by using the variable pressure and welding power settings. The machines are modular and can be connected together to create a exible production system.
Foil is also a popular decorating process in the fashion, cheerleading, resort, and hip-hop markets. It can be produced via screen printing or with a cutter and CAD materials as in this example here. Photo courtesy of Imprintables Warehouse, Masontown, Pa.
Hand in hand with rhinestones are nail heads, which in addition to spiritwear and dance are extremely popular with hip-hop and urban markets. Nail heads come in hearts, stars, and other shapes as well as a range of sizes. They are mostly metallic shades such as silver, gold, brass, and copper. Studs and nail heads are really the same thing, except that studs are round and not shiny like nail heads. Another option is rhinestuds, which are studs that look like rhinestones, giving customers the rhinestone look at a nail head price. Screen Printed Alternative Decorating The following techniques are done using screen printing machines, but fall under the category of special effects. They are most popular at the retail level, but certainly have applications for promotional products, teams, and corporate jobs that are looking for something out of the ordinary. Foil Foil is applied using a screen printing machine and either a special adhesive or plastisol ink. Its biggest appeal is in the same markets as rhinestones -- spiritwear, hip-hop, and teens, but youll also see some use of foil in resort markets as well. Foil can be done in single or multiple colors. It comes in a wide range of colors including a multicolor rainbow. It is purchased on rolls that are either cut into sheets, or, in the case of automated foiling equipment, it is installed into the machine as a roll. Most commonly, foil is applied one of two ways:
The laser bridge machine can cut any shape including intricate details while on the embroidery machine. The operator simply lays a square of fabric over the hoop, the embroidery machine sews down the letter, and the laser cuts it out. Photo courtesy of Hirsch International, Hauppage, N.Y.
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With inline foil decorating, you print adhesive, and the foil sticks to the adhesive; then you print around the foil. The presss platen moves the shirt under the foiling machine, which lays the foil down and heat seals it, before it moves on to the next station. Alternatively, you can print the shirt, and then apply precut foil using a transfer press. If youre printing plastisol, be extremely careful, as the foil can stick to it. You may way want to use water-based ink to avoid this sticky situation.
Flock Flock has been around for decades, but has seen a resurgence in popularity recently with the teen and hip-hop urban markets. Flock is usually applied as part of an inline screen printing process or with a hand wand. The inline process involves laying down adhesive at one station and, at the next station, the pallet is inserted into a ock box that blows electrostatically charged flock over the adhesive. Then the garment is ashed before its sent to the dryer. A gauge controls how much powder (PVC) flock is released onto the shirt. The other method is to stand over the garment and use a wand that uses electrostatic charge to release flock onto the shirt. Either way, the technique is a messy, difcult one. Youll have to cordon off the ocking area so that
it doesnt contaminate the rest of the shop. Also, if the adhesive isnt laid down correctly, the flock will sink into it rather than sitting on top. And after the shirt goes through the dryer, it must be vacuumed carefully to remove ock that isnt bonded to the garment, meaning the process is even more labor-intensive and time-consuming. Some suppliers offer vacuum boxes designed to help remove ock.
Burnout Another popular alternative decorating process is the burn-out T-shirt, where a garment made of 50% cotton/50% polyester is treated with a chemical that eats the cotton. You can buy fabric with the burn-out effect, or you can create the effect during printing using certain chemicals, then washing the garment afterwards. Other ways to achieve a worn, distressed look include putting enzymes on the shirt. Distressed Distressed printing, which is done at the artwork/separation stage by applying a distressed pattern to the customers artwork, remains popular. It creates a worn, used look to graphics or lettering. These are just a few of screen printing special effects. Others include high-density, glitter, caviar beads, gels, and even glow in the dark. If you are looking for something different, talk to your contract printer or if you print yourself, ask your favorite ink supplier what special effects it offers.
The laser can be used to burn photos into a wide range of fabrics. Photo courtesy of Hirsch International, Hauppage, N.Y.
The distressed look has been popular for years and doesnt seem to be going away anytime soon. Created by altering the artwork for screen printing, it produces a worn, faded look. Photo courtesy of Royal Apparel, New York.
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Sequins With the ongoing popularity of glitz in the fashion market as well as hip-hop, cheerleading, dance, and spiritwear, sequins have been increasing in popularity as a way to add some sizzle to screen printed or embroidered designs. Offshore, sequins are sometimes applied by hand, but in the United States, a number of embroidery machine makers offer a sequin attachment that automates the process. Up to two sequin attachments can be placed per embroidery head. According to Jaime Faciana, a software and machine trainer for Hirsch International, the Tajima attachments can be placed on needle one and needle 15 of the head. Basically, the sequin attachment can be placed on the left or right side of the head, she says. By having two attachments per head, you can vary the color of sequin or the size.
sequins. You can simply have a word written across the chest, she points out. We also see people buying attachments to be able to add sequins to existing designs. For example, you might take a design of a teddy bear and give him sequins for eyes. Taping Another special effect that is out there is called taping. This involves tacking down ribbons in patterns to form designs such as orals or abstract decorations. It is not used much in the decorated apparel industry but more so in Europe and Asia for ready to wear fashion. However, for any decorator looking for something different, it could have applications in many of the same markets that are currently interested in sequins and rhinestones. Taping requires a specialty machine. It is not an attachment that can be added to an embroidery machine. The ribbons can be purchased on reels, similar to sequins, or you can wind you own. Cording Cording is another special effect similar to taping but uses cording instead of ribbons. There is a specialty machine designed specically for cording, or you can purchase an attachment similar to the way you can buy a sequin attachment. Again, this is not wildly popular in the decorated apparel industry. It is used primarily in fashion and home decorative markets. It is often used to create abstract scroll type designs. Chenille Chenille is not new, its been around for a long time; however, the way chenille is produced is changing. Originally, chenille was done on a specialty machine that was not automated. The operator guided the needle to create the shape or pattern that was desired. Today, manufacturers offer machines that automatically sew chenille or machines that do both chenille and embroidery. These are called tandem machines. Chenille is done using a special thick yarn and a chenille machine can create two effects. One is
Some manufacturers prefer to install sequin attachments in the factory, but they can be added to the machine on-site. Attachments will not go on all machines so make sure your model is set up to have one added before you buy. There is some training involved in how to use the attachment, which also requires special digitizing software. This software is generally packaged with the attachment. How the sequin is tacked down is dependent on the effect desired. Faciana says the software for Tajima offers 18 different tackdown methods that range from doing a ll to allowing the sequins to dangle from the shirt. The sequins themselves come in a wide range of colors and sizes ranging from 3mm up to 9mm. Most customers use the 4mm to 5mm size, says Faciana. There are tons of colors; theres almost as many as are on a thread chart. Ive seen at, iridescent, and Mylar sequins. Sequins are purchased on reels that look similar to movie reels and can be purchased from distributors. Faciana notes that sequins have always been big in costumes used for dance, skating, and cheerleading and she sees that as continuing to be a strong, steady market. One of Hirschs customers bought a sequin attachment to do elaborate Irish dance costumes. But Faciana also is seeing it used a lot in the retail fashion market as well. Its hot in the fashion market right now, she says. A design does not have to be all
This ladies hoodie has been decorated with screen printing, appliqu, and sequins. The sequins are added as an accent to enhance the overall design on the shirt. Photo courtesy of Royal Apparel, New York.
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A closeup view of chenille embroidery done with the new tandem chenille/ embroidery machine. Photo courtesy of Hirsch International, Hauppage, N.Y.
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GETTING AHEAD
the traditional loops that create the fuzzy towel-like effect that is used for patches and award letters for Varsity jackets. A chenille machine also does a chain stitch that is often used to create names or words or to create decorative accents. Chenille can be sewn directly onto a jacket or it can be sewn on a scrim felt backing, like a patch, which is then sewn down to the jacket. According to Faciana, for production purposes, most companies do chenille patches because it is difcult to hoop bulky jackets and get them on the machine. Some jacket manufacturers will sew cut parts directly and then nish assembling the jacket. While the biggest market is school and team Varsity style jackets, Faciana says it also has applications in the corporate world. Any company looking for something different could easily have a logo or design done in chenille or chain stitching. She also has seen it used for leather motorcycle vests. With the tandem machines, it makes it easy to do a chenille letter and then embroider a name or a year over the chenille without having to take it off the machine. High Frequency Welding Radio frequency welding, also known as RF welding or high frequency welding, is a process that fuses vinyl and other materials to fabrics using a combination of heat, pressure, and radio frequency waves along with the use of a metal die, typically made out of aluminum. It lends itself well to larger logos, lettering, or as an accent to a screen printed design. Because there are hundreds of materials, there are unlimited possibilities for adding unique, eye-catching effects to a shirt, tote bag, or jacket. Embossing is another media that is ideal for combining with other decorative techniques such as screen printing, appliqu, and embroidery. The lettering surrounding the soccer ball has been embossed. Photo courtesy of PermaBoss. com Inc, Aurora, Canada Just some of the materials available include holographic, lenticular, ock, at vinyls, shiny vinyls, glow in the dark, Mylar, leather grains, reective, uorescents, and a wide range of patterns such as orals,
Smiley faces, and animal prints. Some of the materials are plastic and others are fabric, but all are backed with a PVC adhesive that seals it to the garment. The materials are adhered to apparel through the use of a radio frequency welding machine. Most presses have a single welding head and come with between one and six stations, which allow you to speed up production by having multiple people loading and unloading.
Embossing is another alternative decorating method that offers a classy, professional look. A male and female dies are used with a special hydraulic press and specialized backing to make an impression that rises above the fabric. Photo courtesy of PermaBoss.com Inc, Aurora, Canada
There are a variety of markets for radio frequency welding such as childrens wear, licensed properties, urban apparel, and corporate. Welding is mostly one and two color. You can do more colors, but it is extremely complicated and not worthwhile for what you can charge for it. You can add more colors by screen printing a design rst and then welding over it. Embossing Embossing is a very unique process in the decorated apparel industry. You dont see a lot of it, and it is more prevalent in the fashion and promotional products markets than in day to day apparel decorating. Embossing is the process of creating a shape or logo that rises up from the surface of the fabric. The opposite of embossing, debossing, also is available. Embossing is done by using custom-made male and female dies that are combined with heat, time, and pressure to shape the fabric in the form of the mold. A specialized backing is used that holds the shape in place regardless if the item is fabric, leather, or synthetic. It creates a very classy tone-on-tone type of image that is subtle yet effective. The process requires a hydraulic embossing machine and dies, which are custom made. It can be done on acetate, cotton, eece, ock, foil, leather, linen, Lycra, melton, neoprene, nylon, polar eece, paper, plastic, polyester, polypropylene, polyurethane, polyvinyl, PVC, rubber, silk, viscose, and wool.
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It can be used to create almost any logo, coat of arms, emblem, or family crest. It can be applied to nished goods such as T-shirts, sweats, all jackets without linings or those with zippered linings, leather products, and caps. Depending on the supplier, it should last the life of the garment. Be sure to ask about the washability and durability of the nished design. For a decorator looking to help customers draw more attention to their logos and designs, any of these specialty decorating processes can do the trick. In most cases, they will cost more, but often the added attention they draw is well worth it. By adding a few samples of one or more of these processes to your showroom or sales presentation, you may nd yourself getting more jobs simply because you are creating a perception of your company as being on the cutting edge of apparel decorating. Deborah Sexton, former editor of Impressions Magazine, has been in the apparel graphics industry since 1981. She currently does marketing and public relations for apparel graphics companies. She can be reached at dsexton@sbcglobal.net. About the Alternative Decorating Suppliers
Dalco Athletic, Dallas, TX, 800-288-3252 The company offers a full line of letters, numbers, appliqus, and software for decorating spiritwear and team uniforms. It also can custom cut any shape or design in appliqu materials. www.dalcoathletic.com Hirsch International, Hauppauge, NY, 800-394-4426 A single source provider to the embroidery industry. Supplies Tajima computer-controlled embroidery equipment, Pulse Microsystems embroidery software, embroidery supplies, and more. www.hirschintl.com Permaboss.com Inc., Aurora, Canada, 905-713-6514 High tech multifunction embossing equipment, supplies, and training. www.permaboss. com Royal Apparel, New York, NY, 866-769-2517 The company features a full line of fashion apparel for men, women, children, and infants. Their fabrics are ideal for screen printers, embroidery, and heat transfers. www. royalapparel.net SWF East, Tampa, FL, 877-793-3278 A prime source for apparel decorating equipment embroidery machines, screenprinting, digital printing, and software. www.swfeast.com ZBSL Designs, Miami, FL, 800-659-0939 Metallic and crystal heat transfer motifs, custom designs, and thousands of stock motifs. www.zbsl.com
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ROAD SHOW RECAP

By Deborah Sexton
Opportunity
Spring MM.cdr Road Show Brings Knowledge Worldwide

Since January 2007, the Making Money with CorelDRAW Road Show has provided an outstanding package of knowledge on how to use graphics better and how to earn more prots from that skill. It has been presented by CorelDRAW trainers John & Judy McDaniel with sponsorship from leading industry suppliers. Digital Road Show The Spring 2008 version, which just ended in July, not only reached hundreds of attendees in cities on the nationwide tour, but also reached thousands more via the new Digital Road Show that was launched in May. The Digital Road Show allowed attendees anywhere in the world to participate and gain much of the knowledge and ideas of the Physical Road Show. If you havent visited the Digital Road Show, you can do so by clicking to www.coreldrawpro.com/TourDigital.htm. Spring Tour Features Attendees at the Physical Road Show had the advantages of live training, actual displays of sponsors products, networking with other attendees, and the receipt of two outstanding CD packages at no charge. Attendees received CorelDRAW X4: Whats New Applied by John & Judy McDaniel (a $150 value) and the 2008 Resource CD (a $50 value) that featured catalog information or DVDs from all sponsors. Comments from Attendees I learned much more than I anticipated. It was worth facing Atlanta trafc and the hours spent away from my studio. Thanks a million! Hector Bourg Jr., HBourg Designs, Stone Mountain, GA (used CorelDRAW since version 1) Very enjoyable and informative seminar! The knowledge I learned should save me valuable time and open new opportunities. I believe my business and customers will benet greatly. Robert Palys, The Awards Palace, Hanceville, AL Great! Wish it was longer! Monique Chadon, Awards & Engraving of St. Petersburg, St. Petersburg, FL Very helpful! Great in explaining things! Very patient, very professional. Pamela Gonzales, CC Creations, FL
Attendees at the Tampa event May 15
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SPRING 08 ROAD SHOW SPONSORS

ACDRP 800-276-8428, www.coreldrawpro.com The Association of CorelDRAW Professionals is the one-stop resource for both educational information on CorelDRAW -- and entrepreneurial information on graphic products that can be made from CorelDRAW. Subscriptions to CorelDRAWPro and CorelDRAWPro E-News are free to CorelDRAW users. Members enjoy additional benets. ARTWORK SOURCE 253-284-0733, www.ArtworkSource.com Americas Fastest Drawing Service. Bitmap vectorizing and embroidery digitizing in 24 hours or less. BROTHER INTERNATIONAL 800-432-3532, www.brother.com Brother International Corporation brings it all together for the established and start-up decorator with our winning combination of Embroidery and Garment printing. Offering embroidery machines from a portable single head to 4 and 6 head machines, the GT-541 Garment Printer, software and parts and supplies. COND SYSTEMS, INC. 800-826-6332, www.conde.com A technology developer and distributor of color printers and supplies worldwide. A premier source for printers, professional digital cameras, peripherals, and consumables serving the graphic art, photography, prepress, and desktop publishing industries. COREL CORPORATION 888-267-3548, www.corel.com Graphics, including CorelDRAW Graphics Suite X4, Painter, PaintShopPro, and office software. CORELDRAWHELP INC. 541-967-4271, www.coreldrawhelp.com Supplier of training services, CD training courses, and consulting for graphic products businesses. Corel Training Partners. EPILOG LASER 888-437-4564, www.epiloglaser.com Laser engraving machines several models of C02-type laser engravers, such as Helix & Mini. Also, the new Fibermark system. GEO KNIGHT & CO 800-525-6766, www.heatpress.com Geo Knight & Co is known throughout the imprinting industry for top-end, high-quality heat press machinery. From hobby presses to commercial grade manual & automatic presses, from industrial presses to large format presses, they can make it all. And they make it in the USA at their factory in Brockton, Massachusetts. JBL GRAPHICS 866-830-4258, www.jblgrapics.com Supplier of Spectra Bright, a cotton fabric heat transfer system. Also offers unique sublimation imprintables, Victorian Bisque, ornaments, plaques, tiles, glass, metals, Unisub Dcor and accessories, and DuraFlex, the new Universal Transfer Paper for Dark Fabrics. JOHNSON PLASTICS 800-869-7800, www.johnsonplastics.com Johnson Plastics is a national distributor of sublimation, engraving and sign supplies including; Unisub materials, Sawgrass inks, Xpres Rhinocoat mugs, ROWMARK, IPI, Spectrum, Scott, JRS, magnetic sheeting, tape, findings, and other accessories. Custom fabrication services, badge imprinting, ADA compliant signage, JP Superior Safety Saw, vinyl film; Antares cutters; resharpening services. Branch offices nationwide. LASER SKETCH 630-243-6360, www.lasersketch.com Supplier of granite and marble tiles for laser engraving. Also, black onyx jewelry and gifts.
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LRI - THE DYE SUB EXPERTS 877-795-1500, www.DyeSubExperts.com Supplier of sublimation inks, quality transfer papers, unique imprintables, equipment, and printing supplies. Manufacturer of King Coat coating for sublimatable products. THEMAGICTOUCH USA 888-349-2378, www.themagictouchusa.com TheMagicTouch is the worlds leading full color Cleveland class June 9; note the image transfer system provider. Products displays along the sides. include WoW 7.1 Professional for applying full color images/graphics that have complex designs that cannot be prole cut and weeded; MagiCut system for print-and-cut applications; and transfer paper for nearly all substrates. TROTEC LASER 866-226-8505, www.troteclaser.com Manufacturer of a full range of laser systems for cutting, marking, and engraving. CO2, YAG, Vanadate & Fiber, Flying-optics and Galvanometer motion systems.
UNISUB COLOR PRODUCT SOLUTIONS 800-861-1461, www.unisub.com Manufacturer of Unisub sublimatable materials. Substrates include FR-Plastic, hardboard, medium density berboard, cement board, and phenolic. Products range from the new ChromaLuxe system for photos to badges, signs, plaques, ornaments, clocks, and more. UNIVERSAL LASER SYSTEMS 800-859-7033, www.ulsinc.com Manufacturer and distributor of CO2 laser engraving, cutting, and marking systems. Laser systems are computer-controlled and can accommodate a wide variety of materials including acrylic, wood, glass, rubber, marble, fabric, leather, plastics, and more. Laser systems are used in a number of different industries such as: awards/recognition, sign making, industrial marking, plastic fabrication, embroidery, and woodworking. VAPOR APPAREL - SOURCE SUBSTRATES 843-747-.4200, www.vaporapparel.com Source Substrates was founded by several industry leaders with over 35 years of experience in digital dye sublimation, screen-printing, and performance textiles. They understand the customized apparel market because they helped build it. They promise to deliver superior quality apparel and fabric products specically designed and engineered for sublimation and screen-printing applications.
Road Show Product Displays at the May 22 Charlotte event.
REGISTER
for the Fall Tour
The Fall Tour, now called the CorelDRAWhelp Tour because of its increased focus on CorelDRAW training, is now open for registration. Click here for details and to nd the list of cities that are currently planned. www.coreldrawpro.com/tour.htm
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THE WORLDS ONLY ASSOCIATION FOR CORELDRAW USERS INVITES YOU TO MAKE MORE MONEY WITH CORELDRAW!
The Association of CorelDRAW Professionals is The Education & Business Resource for CorelDRAW Users Worldwide.
Its goal is to help: 1) IMPROVE your CorelDRAW skills, and 2) MAKE MONEY with those skills! You can participate in ACDRP services in four ways:
SUBSCRIBE -- NO CHARGE All users of CorelDRAW Graphics Suite are qualied to subscribe free to CorelDRAWPro magazine (PDF format) and CorelDRAWPro E-News. CorelDRAWPro, the Entrepreneurial magazine for CorelDRAW users, features in-depth content on: How to Use CorelDRAW -- tips, tricks, advanced artwork, success stories, interviews, and more. How to Apply CorelDRAW -- for graphic production processes such as embroidery, engraving, heat printing, laser, promo products, printing, sandblasting, signmaking, sublimation, and screenprinting. How to Prot from CorelDRAW -- Product news, business columns, reviews, proles, and advertising with live links. JOIN -- $60 PER YEAR All users of CorelDRAW are invited to join the Association and take advantage of exclusive content, discounts, and professional recognition. ACDRP membership includes: Subscription to CorelDRAWPro & CorelDRAWPRo E-News TTF Newsletter. Subscription to the monthly Tips, Templates & Fixtures Newsletter only available to members. GSG Basic Listing. You can list your services in the Graphic Services Guide in one category as part of membership (a $25 value). Access to QuickLearn. A keyword searchable database of 100s of articles on CorelDRAW, graphics production, and business. Access to QuickTnT. A growing database of CorelDRAW tips for understanding the ne points of the program, and templates that can be downloaded to speed up your production. Access to Archives. Past issues of CorelDRAWPro are available to members with live links. Bookstore Discounts. Members receive a 10% discount on all products in the CorelDRAWPro Bookstore. Professional Recognition. Use of the ACDRP logo for professional identication on business cards, websites, and letterhead. You also receive a membership certicate. Classified Ads. Members can place one classied ad per year at no charge with photo, and run it till the item is sold! (a $35 value)
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CorelDRAWPro E-News is a free digital newsletter delivered to you twice a month focused on Industry News via the Graphics News Wire, Links to valuable resources, and a complete education and show Calendar. S BASIC GSG LISTING -- $25 PER YR The Graphic Services Guide is the Industry Yellow Pages for Services and Finished Goods. GSG is promoted in all our publications and our website to the world of CorelDRAW users. Your listing gives you the opportunity to promote your services (in any of 40 categories) to other CorelDRAW users. The Basic Listing includes: your company description email link, and listing in one category. Additional service categories are $10 each per year.
QuickLearn
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ENHANCED GSG LISTING -- $50/$75 PER YR The Enhanced GSG Listing is for companies that want to list in two categories and add a photo or logo. MULTI-SERVICE GSG LISTING -- $120/$145 PER YR The Multi-Service GSG Listing allows you to list up to 40 different service categories with detailed descriptions and add a photo or logo.
HOW TO PARTICIPATE
To Subscribe (no charge) To Join ($60/yr) To List in the Graphic Services Guide ($25 Basic $50/$75 Enhanced, or $120/145 for Multi-Service)
CorelDRAW is a registered trademark of Corel Corp., and is used with permission.
Visit www.coreldrawpro.com and click on the appropriate links. 800-276-8428

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MARKETING SECRETS
By Donna M. Gray, CRM
Opportunities
Whats Next???
My husband, Dave, and I had dinner with some business owner friends, recently, and our dinner table talk centered on the state of the economyand more importantly how its affecting our companies. The general agreement between us all is that its hard to know whats coming next. Every time we turn around theres an increase of one thing or another in each of our industriessometimes big enough that we have to notify customers and re-think what we can substitute to make a sale happen. Though, nowadays, these things arent much of a surprise anymore, they can change everything from customer perception to profit margins. Re-inventing our marketing Keeping our pipelines full of qualified prospects is challenging when companies are laying-off employees or cutting back on their work time, and schools and organizations are having funding cuts. One of our friends told us that their business has begun to reinvent marketing tactics so they can appeal to a wider base of prospects than before. During the conversation I began to wonder if we should be doing the same thing. True, we have areas of expertise that serve certain markets better than others, but as the old saying goes When times get tough, the tough get going. If we want to succeed during an economic crunch, we have to remember that the expertise we bring to our existing customers can serve other kinds of customers as well. Almost every trade article I read testifies that both suppliers and distributors are facing similar pressures. With the rising cost of raw materials, higher labor costs, and ever increasing energy prices, theres not an industry that hasnt felt the impact. Anyone responsible for keeping a business in the black is saying, Whats next? In an economy fraught with challenges, companies have to re-invent their marketing ideas, and shift their sales focus while making sure they dont give away the store. It may be tempting to offer to discount or cut prices to get an order, but experts say this is not a good thing to do. Instead of slashing prices we need to hone the services and benefits we provideor develop better services and benefits. Many, in the know, are telling us not to react but to be pro-active in finding ways to demonstrate the advantages of working with our kinds of businesses. The winners in this hand are not folding their cards. Theyre not sitting around wailing, Poor me, poor me! Theyre not shouting, Whats next? Theyre out attending chamber of commerce social hours, business card exchanges, Rotary meetings, any kind of networking gathering. Theyre not waiting for business to come and knock at their doortheyre out therebeing out there! We cant hesitate or procrastinate. We have to let existing customers and new prospects know were ready, willing, and able to help with their projects. We have to show them what our companies are made ofcomplete with a list of all the different things we can do to serve them. Power Networking This is the time for Power Networking! It could make all the difference in the year- ends bottom line. When things get slow around here (and yes, they do get slow around here), I know its time for me to get out of my comfort zone, (I have a very nice office), and become very visible in the community. Like you, Im involved with several organizationsthat take time and effort. Like you, sometimes I just need to take a break. But, just
Click ads to go directly to advertisers web site. INFO REQUEST CONTENTS
like youif our business doesnt get in peoples faces, someone else can come along and get an order thats just ripe for the taking. Its said that, Its not what you know, but who you know. Thats only partly true. In realityits who knows you! So here are some tips for getting yourself known through Power Networking: Get involved with the local chamber of commerce (if you arent already). Join a committee. Volunteer to work registration at the next event. Use every opportunity to be in front of people. Get closer to your customers. What are their pet Donna Grays 2nd book, Its All Relative!
Surviving & Thriving in a Family Business, was published in September 2007.

It describes her quest to identify the keys to success for small business, and family businesses in particular. She interviewed top businesses nationwide and discovered ve common qualities implemented by successful business owners. Check it out at the CorelDRAWPro Bookstore, www.coreldrawpro.com/AllBookstore.htm
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MARKETING SECRETS
charities? What organizations do they belong to? Do you belong to a group or organization that allows you to bring them as a guest? Get to know as much as you can. Make an in-kind donation of goods and/or services from your company to the deserving charity of your choice. They will probably publish your contribution in their newsletter, which gives your company exposure to others involved with the charityusually these are business people. Create a community presence. Become known for doing good things within your trade area. Attend the next business after hours, no matter how tired you are. Get into business socializing attire and get going. Bring lots of business cards and/or brochures. Dont be a wallflower. Enjoy meeting new people. Give more than you expect to get! It will come back to you over and over. Power Networkers always are willing to help their contacts in whatever way they can. Even if you cant use each others services, you may have contacts to share with each other. Finding a lead for someone comes with huge Brownie Points. Become a volunteer. Im sure that your neck of the woods has some opportunities to get involved with a non-profit. Were lucky that volunteerism thrives here in Dane County,Wisconsin, but FYIvolunteerism is up all over the country. This is a great way to meet new people and feel good about your actions. Find other ways to get out and get noticed. So that we understand each other, wonderful Wisconsin is feeling the pinch just as much as every other place on earth. I think, having done my homework, that if customers arent beating a path to the door, I still dont want to get in a price war with competitors. Id like to see us all weather the storm by focusing on valueadded services, expanding a couple product lines with lower-end products that will fit crisis-mode budgets, and keeping a positive front on everything we do. I think this is the time to be optimistic. Better things are coming down the pike.
Customer care We all know that losing customers, or even having a decrease in what customers have been spending, costs big time. And, since it costs many times more to get a new customer than to take care of the ones we already have, we intend to keep our existing customers happy and content. We also intend to keep our work team happy so they will be conscious and caring, and so they will have more energy and enthusiasm to focus on keeping our customers coming back. We know that when our team is having fun serving our customers, our customers are having fun working with us. There is a dynamic, art and science to customer caring. We started our road through recession by changing our customer service department to customer care department. Were going to be even more passionate about customer retention. When customers are happy, the referrals come sailing in. Theres no need to ask, Whats next? If were delivering quality customer experiences, we know whats nextloyal, reliable, faithful, devoted customers who will tell othersand then whats next is that word we all want to see on December 31Profitablity! Donna Gray is the president of Total Awards, Promotions, & Gift (aka AwardsMall.com) in Madison, Wis. She and her husband Dave have run their full service awards and personalization business since1977. She has presented seminars nationwide, won awards as Business Woman of the Year, Retail Marketer of the Year, and Sam Walton Business Leadership Award. She is also the author of two books on family business, Its All Relative! Surviving & Thriving in A Family Business (2007), and Never Quit: The Ups & Downs of Running a Family Business (2004). She has earned professional credentials as a Certied Recognition Master. She can be reached by email at donna.gray@AwardsMall.com.
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PRODUCT FOCUS
Opportunity
Heat Printing & Transfer Products

SUBLIMATION SUPPLIES & EQUIPMENT FROM JOHNSON PLASTICS Count on Johnson Plastics of Minneapolis, MN, for the sublimation equipment and supplies you need, including sublimation heat transfer presses and printers, inks, heat pads, heat tapes, sublimation paper and more. Their warehouses are stocked with hundreds of products to sublimate from Unisub, Vapor and others -- from keychains to wearing apparel, including lots of gift and home decor items just waiting for your personalizing touch. Check out their growing product line at www. johnsonplastics.com. Call 1-800-869-7800. ELASTI PRINT SUPER STRETCH TRANSFERS FROM TRANSFER EXPRESS A new super-stretch transfer has been developed that is designed for todays most popular athletic fabrics. With new Elasti Print, offered by Transfer Express of Mentor, OH, you can apply transfers to cotton, polyester, and cotton/polyester blends. This new transfer applies at low heat, approximately 275 degrees for 15 seconds, so it will not melt or scorch these heat-sensitive fabrics. Because Elasti Print is a screen printed transfer, it has the same look and feel as direct screen printing and can be ordered in single or multiple colors. ELECTRIC ECO-FILM OFFERED IN NINE SHIMMERING NEW COLORS Based on the huge popularity of its new Eco-Film, a new CAD-cutter material that is free of PVC, Imprintables Warehouse has added a whole new line of shimmering special effect colors called Eco-Film Electric. This new dazzling look, which is perfect for spiritwear, cheerleaders, skaters, gymnasts, hip-hop bling, and fashion, comes in nine exciting colors. The new shades include blue, pink, yellow, lime, red, antique gold, purple, orange and metallic silver. Spectra Eco-Film is made with ecological polyurethane and is peeled hot. It is pressure sensitive (sticky backing) and extremely easy to weed. It sports a super-soft hand and can be used on 100% cotton, 100% polyester, poly/cotton blends, and even nylon and leather. It comes in 44 of the most popular athletic and fashion colors. CHOUINARDS FLEECE YOGA PANTS Ladies fashion eece yoga pants, style 1599, from Barry T. Chouinard of Northeld, VT, are made from 8.5ounce preshrunk 80% cotton /20% polyester eece and are garment-dyed for extra softness. The pants feature a straight leg, a drawstring waist, and have double-needle stitched seams for added durability. Colors include butter, white, melon, blossom, chambray, celedon, violet, o blue, seafoam, and watermelon. Sizes range from small up to XL. This sweat pant is color matched to style 1598, a ladies full-zip hooded sweat shirt for customers looking for a complete outt. SWF EAST OFFERS SWINGAWAY PRESS WITH A TWIN SHUTTLE UPGRADE Double the production of your DK20S Swingaway with the DK Twin Shuttle upgrade. This add-on accessory turns your single station Swingaway into a dual-station that allows you to be heat sealing on one side while loading on the other side. The shuttle upgrade can be added to any existing DK20S in minutes and it makes laying out apparel fast and easy. It has two 16 x 20 silicone pads positioned just like the standard conguration on the press. BALLSTARS PHOTO PRO SYSTEM The Ballstars (New Century, KS) 9500 Photo Pro System provides everything you need to run a successful enterprise in the hot sports personalization INFO REQUEST For more information on the products in this Product Focus section, click on the Info Request button at the bottom of the page, and select by company name or product.
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PRODUCT FOCUS
Opportunity EMBSUPPLIES.COM HAS DK POP-UP PRESS The Digital Knight DK20 Auto-Release Pop-Up heat press, offered by EmbSupplies.com of Tampa, FL, allows the operator to close the press, and at the end of the timing cycle, the press automatically opens. Theres no air compressor or additional power required. The design is based on an electro-magnetic device that assists the operator in closing the press, and then releasing the press when the time is up. Because the DK20 uses smooth gas-shock self-lifting springs, this makes the opening motion controlled, smooth, and safe, compared to the snapping motion of other units. DALCO ATHLETIC OFFERS THERMO IMAGE DESIGNS With Thermo Image Designs from Dalco Athletic of Dallas, TX, you can choose from one of three dramatic background patterns and create an exciting, fun script name with a tail that is unlike anything your customers have ever seen. Featuring a glossy surface, Thermo Images come only in multicolor. The Fire series has ames shooting up from the bottom and a host of twinkling stars at the top. The Granite series resembles the grainy look of authentic granite. The Lightning Series has streaks of lightning crossing each other with twinkling starts in the background. Colors for all three patterns include navy, light gold, smoke, kelly, scarlet, purple, red/white/blue, royal, maroon, black, and teal. The name with a script tail comes in an adult and a youth size. U.S. SCREEN OFFERS NEW T-JET DIGITAL HEAT PRESS The T-Jet Auto Open 16-x-20 inch heat press, available from U.S. Screen Print and Inkjet Technology of Tempe, AZ, is specically designed to cure inkjet-to-garment printed shirts. It has digital temperature control and a heavy-duty even heating platen. This press is rugged, durable, and guaranteed to provide years of trouble-free performance. With its automatic popup feature, there is no need to baby sit the press while its working. You can walk away to do other things and the press will open when its prescribed time is up. The press opens to a full 40 degrees for easy placement of products. INFO REQUEST For more information on the products in this Product Focus section, click on the Info Request button at the bottom of the page, and select by company name or product.
market. This Pro System takes a photograph of an individual or team and permanently imprints it onto an authentic sports ball using a heat seal process. Photo sports balls appeal to a wide audiencevirtually anyone who likes sportsand can be created for any age. And its an exclusive system that no one else has, which means you will be offering a one-of-a-kind product. There are 28 sports balls that cover the popular sports. Balls come in a regulation, mid, and mini size to t a range of budgets. A ball with a childs photo, name, team name, and year makes a wonderful keepsake. This package also goes way beyond only balls. With the equipment and training offered with the package, you also will be able to offer more than 2,000 other photo gifts. VASTEX DC 16 COMBO HEAT PRESS FROM VASTEX For the maximum in versatility, nothing can beat the Digital Combo DC16 offered by Vastex of Allentown, PA. This 14-inch by 16-inch swing-away heat seal press not only can be used for T-shirts and other at items, but for a wide range of three-dimensional products that are too bulky for a traditional at press. It features fully modular heat platens and tables that can be changed out to press caps, mugs, paper note cubes, plates, bags and more in less than a minute. The DC16 uses the same super coil microwinding heater technology as other machines in the Digital Knight line. SIERRA PACIFIC OFFERS PET PILLOW BLANKET This handy convertible Pillow Blanket, 3004, is an ideal accessory for a pet to use to lie down on or keep warm during an outdoor event. By keeping it in the car for an animal to lie on, it keeps the car clean and can easily be tossed in the laundry. It is handy for traveling, camping, or enjoying any outdoor event. It is made of machine washable 100% polyester eece, and the 50-inch by 62-inch blanket folds into a 12-inch square pillow. In addition to the newest color pink, it also comes in maroon, heather gray, navy, red, purple, forest, black, royal, light blue, and yellow. A zippered nylon pocket on the outside of the blanket makes it possible to embroider the pillow without the stitching showing when the blanket is unfolded. Folding instructions are included.
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GRAPHICS NEWS NETWORK

All these news and information products and services are part of the Graphics News Network, developed for ACDRP. The goal is All the News, All the Time For the World of Graphics.
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CorelDRAW Pro
Louie Alvarez started in the industry working for one of the largest trophy shops in Central California, and then opened one of the rst retail laser engraving businesses. He has given seminars and workshops on CorelDRAW and Laser for many years, and has written for several publications. He is now with Vytek Industrial Lasers and is based in Las Vegas, NV. He can be reached at alvarezwriting@gmail.com. Dave Demoret founded Prolink Graphic Services to help people understand and prot from learning CorelDRAW. He has been in both the Flat Graphics Industry and the Decorating Graphics Industry for 30 years. He has written articles for several publications, is a Corel Training Partner, and conducts workshops nationwide and online. He is the author of several CD Instructional programs on CorelDRAW. He can be reached at 765-DO COLOR (362-6567) or daved@prolinkgs.com Donna Gray is the president of Total Awards, Promotions, & Gift (aka AwardsMall. com) in Madison, Wis. She and her husband Dave have run their full service awards and personalization business since 1977. She has presented seminars on a variety of topics nationwide, and has won many marketing awards. She is the author of two books on family business, and can be reached at donna. gray@AwardsMall.com. Bill Leek is a color consultant for JBL Graphics in Houston, TX, and has over 30 years experience in computer engineering and graphics design. He has developed several lines of color imprintable products, and does testing on a variety of products for different manufacturers. He can be reached at week@jblgraphics. com or 281-970-6677. Jeff McDaniel is the owner of Creative Graphic in Philomath, Oregon. He worked as a journeyman machinist before getting into the graphic products business. Creative Graphic offers laser engraving, rotary engraving, sandblasting, sublimation, image transfers, vinyl signs, banners, screen printing, and promotional products. Jeff routinely applies graphics to a wide variety of materials. Contact him at Jeff@creativegraphic.net.
CONTRIBUTING WRITERS
John McDaniel is the co-owner of JHM Marketing in Albany, OR, which provides consulting and training services for the industry. He worked for many years with computers in electronic data processing and pioneered the use of CorelDraw for engraving applications. He owned a retail personalized gift shop for over ten years, and writes about hardware design, software, laser engraving, sublimation, and more. He is a Corel Training Partner, and co-founder of the Association of CorelDRAW Professionals. For information on training and more, call 541-9674271, or write to mail@CorelDRAWhelp.com. Judy McDaniel is the co-owner of JHM Marketing in Albany, OR, which provides consulting and training services for the industry. Her background includes many forms of art and retail sales, as well as the operation of a retail personalized gift shop for over ten years. She is a regular columnist on sandblasting, sublimation, and diversifying business, as well as a Corel Training Partner, and co-founder of the Association of CorelDRAW Professionals. She can be reached at 541-9674271, fax 541-967-4272, or via email at mail@CorelDRAWhelp.com. David Milisock is president of Custom Graphic Technologies Inc. in Pennsylvania. He has been in the print production business since 1975, and specializes in professional support for CorelDRAW Graphics Suite. Output includes computer-to-plate processes for all commercial digital front-end applications, as well as Postscript-compliant graphic applications. He offers technical and color management support for all RIP-driven corporate digital output systems. He can be reached at 717-509-3523 or davidmilisock@comcast.net. Deborah Sexton, former editor of Impressions Magazine, has been in the apparel graphics industry since 1981. She currently does marketing and public relations for apparel graphics companies, and is a columnist for several industry publications.. She can be reached at dsexton@sbcglobal.net. Otis Veteto is the Western Regional Manager for the R.S. Owens & Co. Inc., manufacturer and supplier of the Elegance in Awards & Gifts line. With more than 30 years experience in the industry, he offers the PROspective of a veteran sales rep in reporting on ideas, people and places that he visits. Otis also presents sales and motivation seminars. He can be reached in Sacramento, CA when not on the road at 916-567-1867.
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Traveling Tidbits
by Otis Veteto
Black Belts, Art, Charisma, and Sharing

Black Belt Robert Grande, owner of Champion Awards in Rancho Cordova, CA, and his wife Julie, are struttin around pretty high these days. Their 11-year old son, Kevin, has qualied to receive his 1st degree black belt in Karate. Kevin has been training for 5 years (since he was 6!), and to qualify for his black belt, he had to do 3000 pushups, 3000 situps and 3000 crunches in a two- month period. Then he had a tough two-day test on Karate procedures and moves. Kevin is a true Karateka, and I am sure he has made his Dojo very proud also. I do know Kevins dream is to play ice hockey in the N.H.L..Congratulations Kevin! Art at Any Age Meanwhile, on the other end of the life scale, Dave Fowble Sr. is also busy with lessons. Mr. Fowble has always been interested in art, and two years ago he started taking lessons at the Doyon Studio And Gallery in Camarillo, CA. In September, he had several pieces of his artwork on display at the Splash 2008: A Breath Of Fresh Plein Air exhibition in Thousand Oaks. His teacher Phyliss Doyon says Dave is quite a man; he uses a walker, but there isnt anything that stops him. Mr. Fowble has been a busy man all his life. For the last 20 years, he has piloted hot air balloons at the Albuquerque International Balloon Fiesta. He also greets people for senior lunches at the Camarillo Community Center, and still helps out at Trophies Etc. in Camarillo. He and his son Dave Jr. purchased Trophies Etc in 1990, a Camarillo-based trophy business. Dave Jr. and his wife Carol run Trophies Etc. along with son Jim Fowble. Also at the shop are Belinda Osborne, Kelley Lasher, Armando Ramirez, Trevor Claggett and Irene Martinez. Oh, by the way. Dave Sr. is 92 years young. Tip of the hat to you, Sir! CHARISMA I love to people watch, and there are times at shows, I have noticed the successful people in business, seem to have a certain trait. They seem to have that magical quality of CHARISMA. Out of curiosity, I researched the word charisma. Charisma is often used to describe an elusive, even indenable personality trait that often includes the seemingly supernatural or uncanny ability to lead, charm, persuade,
inspire, and/or inuence people. Some people believe it is a gift; others believe it can be taught. I personally believe CHARISMA must be ACQUIRED. Here is my 5 step formula for acquiring the power of professional charisma. 1. INTEREST (in your profession) a. Unsatised curiosity (1) You want to know more about what you do. (2) Online research, trade magazines, classes, shows, peer discussions, etc, etc, etc. 2. KNOWLEDGE a. Direct result of your interest 3. CONFIDENCE a. The more you know, the better you feel. b. You start to relax c. You are in control. 4. SUCCESS a. The more creative you get b. The more you achieve. 5. ENTHUSIASM a. Nothing builds enthusiasm like success b. You get excited about what you do. The more you know--the more you are in control--the more you achieve-the more excited you get about what you do -- and the more you want to know about what you do--and the more you knowget the idea? Sharing I will leave you with this from a novel by Anne Perry: Happiness unshared is only half as great, while sadness spent alone is doubled. Hmmm. Thats all for now! Remember to save some time for yourself and you family. And when you travel, please travel safe.
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Otis Veteto is the Western Regional Manager for the R.S. Owens & Co. Inc., manufacturer and supplier of the Elegance in Awards & Gifts line. With more than 30 years experience in the industry, he offers the PROspective of a veteran sales rep in reporting on ideas, people and places that he visits. Its a fun and informative column focusing on the human-interest side of the industry. Otis also presents sales and motivation seminars for industry organizations, and some of that knowledge will rub off as well. He can be reached in Sacramento, CA when not on the road at 916-567-1867.
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CorelDRAW Pro

the entrepreneurial magazine for CorelDRAW users worldwide

Published for the Association of CorelDRAW Professionals (ACDRP) / www.coreldrawpro.com

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26 Getting Ahead: Alternative Decorating

12 CorelDRAW Applied: The Object Manager: Multi-page Documents 2

20 Inside Screen Printing: Curing Your Work

Spring Tour Brings Knowledge Worldwide 38 Marketing Secrets Whats Next?

34 Road Show Recap:

15 Inside Color: Soft Proong: XP and Vista

22 Inside Sandblasting: Paint Filling: From Simple to Sublimely Simple

24 Inside Engraving: Drive Unit 2 by John McDaniel

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GRAPHICS NEWS WIRE

Calendar (Web Link)

JOTO has sublimatable aluminum water bottles

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By Mike Neer, Executive Director

Introducing the Fall CorelDRAWhelp Tour

ACDRP Corporate Ofce: Albany, OR

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The Object Manager: Multipage Documents Part 2

Picture 2: Layers in X4 Picture 3: Create Master Layers

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Picture 5: Business Card for John

Picture 6: Same card modied for Judy

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Soft Proofing? XP & Vista

INFO REQUEST CONTENTS PREVIOUS PAGE NEXT PAGE FULL SCREEN

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Color Management for the CorelDRAW Graphics Suite

About the Cover

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THE HARD FACTS:

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INSIDE SCREEN PRINTING

Curing your Work

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INSIDE SCREEN PRINTING

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Paint Filling: From the Simple to the Sublimely Simple

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The Drive Unit Part 2

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What Readers Say About CorelDRAWPro

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Alternative Decorating: Walk On The Wild Side

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CONTENTS PREVIOUS PAGE NEXT PAGE FULL SCREEN

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ROAD SHOW RECAP

Spring MM.cdr Road Show Brings Knowledge Worldwide

Attendees at the Tampa event May 15

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ROAD SHOW RECAP

SPRING 08 ROAD SHOW SPONSORS

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