Periyar management and Computer College Second semester-Business Research Question Bank Unit-1:1.

How would you define business research? What are the major components of a good research study? Illustrate with an example. 2. What are the features of a good research study, list down its scope. 3. What is of more value to the corporate world-descriptive, exploratory, quantitative or qualitative research? Justify your reasoning. 4. The research process involves a series of interrelated steps. Does every research study necessarily need to satisfy all the conditions and be carried out in this sequence? Explain. 5. What are the components of a sound research problem? Illustrate with examples. 6. What do you understand by variables, explain. 7. Discuss with the help of examples the four types of measurement scales. 8. What is a research hypothesis? Do all researches require hypotheses formulation? Explain. 9. Explain characteristics of good hypothesis, and explain its types. Unit-2:1. How would you define a research design? What are the significant elements of a research design? Illustrate with examples. 2. How is research designs classified? What are the distinguishing features of each field? 3. Distinguish between cross-sectional and longitudinal designs. In what situations would you recommend the usage of one over the other? 4. What do you understand by action research model, explain its process? 5. Distinguish between secondary and primary methods of data collection. Is it possible to use secondary data methods as substitutes of primary methods? Justify your answers with suitable examples. 6. How can secondary data be classified? Explain on each type with suitable examples. 7. How can one establish the authenticity of the information collected by secondary sources? Are there clear quality checks that a researcher must be aware about? 8. Explain the methods of primary data collection with their advantages. 9. Explain the various scaling techniques in measuring the variables. 10. Define attitude. Briefly define Likert, Thurston and Guttmann scales of attitudinal scales. 11. Briefly explain the concepts of reliability and validity. 12. Discuss the major types of validity that concern a researcher in experimental designs? 13. What are the types of reliability check of instruments, explain internal and external reliability.

Unit-3:1. What is the need of sampling? Discuss various probability sample techniques by giving their merits and demerits. 2. How do you distinguish between probability sampling and non-probability sampling? 3. Define the principles of sampling. Discuss various non- probability techniques with examples. 4. What is sampling frame write short note. 5. Define data editing, coding and tabulation with their benefits. 6. Write down the ethical issues in data collection of data. 7. What are the steps for writing a Research proposal?

Unit-4 1. What do you understand by hypothesis testing? Explain its steps. 2. The variables to be used for factor analysis need not be standardized before carrying out factor analysis. 3. Factor analysis could be used for segmentation exercise. 4. What is the basic purpose of factor analysis? Explain the conditions that are required to be satisfied before carrying out a factor analysis exercise. 5. Why varimax rotation method is used instead of the principal component method? 6. How can discriminant analysis be used for prediction and structural interpretation? Explain with the help of an example. 7. What is discriminant analysis? Explain the various steps in carrying out a discriminant analysis exercise. 8. What is cluster analysis? Explain in brief the underlying assumptions of the technique. 9. What is conjoint analysis; explain its uses in research. 10. What is multidimensional scaling? Explain in brief the assumptions of the techniques. 11. What are the essential requirements for conducting multidimensional scaling? 12. Discuss in detail the steps that a researcher needs to follow to formulate a good research report. 13. What are the guidelines for effective report writing? Illustrate with suitable examples.