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PALACE THEATRE SECTION

^- The Lubbock Morn in?


.; Avalanche Congratulates J. The LubbockC Morning
Avalanche »harei with' Mr.
/•D. Lindiey on the conitruc- Lindiey tke faith he J>ai ex.
,;tioK of tne Palnc'o Theatre, pressed in jiving1 Lubbock
the "firvett Theatre in the
Weit."

VOL. III. NO. 40.


LUBBOCK, LUBBOCK COUNTY, TEXAS, SUNDAY. DECEMBER 14, 1924.
FULL LEASED WIRE UNITED NEWS

'FEET OF CLAY" BE FEATURE OF The formal opening program of


the new Palace Theatre will begin
Monday evening at 8:30 o'clock, and
at least twelve hundred will attend,
the popularity that is enjoyed in mospheric prologue, more comnirnt
West Texas by Senator Bledsoe, and on which is made elsewhere, in. this
his appearance on the program at section. The performance will deal
the formal opening is indeed ap- with the high lights iu the feature

VARIED PROGRAM AT OPENING OF as that is the seating capacity of


the new theatre and doubtless the
house will be filled'to capacity with
many turned away during the course
propriate, and he will doubtless re- picture/'Feet of Clay" , and just ::s
late many incidents connected with the last act is given the -feature pic-
the Hfe of owner Lindsey since his ture will be thrown on the si/TCen.
early acquaintance with him. "Feet of Clay" is -RivainQunfc's EDlTHTffiGROftH
WEST TEXAS'FINEST SHOf HOUSE
of the evening. A Palace comedy will be' shown newest picture, and in^df.feting1 it
Only one program will be conduct-

"In choosing n feature for the a Harlem flat finds Amy, though
opening* <5f the new Palace we took happy, quite ready for a dance given
ed Monday, Manager Cliff C. Lind-
sey has stated.
.. .Senator W. JL Bledsoe, who for
tht» past sixteen years has known J.
following Senator Rlcdsoe's address, 'as the initial feature at'tKfe'new Pal-
in which the policies of the new ace ?.Ianager Lindsey is .exhibiting
theatre will be depicted. . This too an exampie'of the high type of en-
will be an enjoyed and interesting tertainment that.\yiJl be given at 'he
feature of the big program.
THEPASmYB
D. Lindsoy,. owner of th'e new Pal- A solo with Mrs. Joe Flaig, well Palace Theatre•''••tnng the coming
J. D. Lindsey, owner of the. new Palace Theater
special.interest In,selecting.one that by her half sister. At the dance, ace, and who understands the pro- known local artist, at the console, months and £* • '°".v-1 • , : to al
would best measure tip-to the expec- Harlan has to b,, a wall flower. gre.ssiveness back of the building of will be enjoyed. At the ,rthe showin- ^ i^ opened Monday evening, has been directly "ideritifled -/:
tations of our .friends in . Lubbock, Ricardo Cortes, playing Tony Chan- the new playhouse, will deliver the V<uSrch - VItK t h e ; ^ O V y t l ^ o f Lubbock.for the past twenty-three yea>s; hav-: U
arid feel that "Feet of Clay" fills ning-, a wealthy rival, dances with J. Bert Mitchell, Jr., assisted by of the ia
dedication address. Few men enjoy J. B. Galland, will present an at- wil txitmarcn Jng come here from bhacketford county'when the plains was in an
the bill In every respect," manager Kerry's wife, At the encore, Har-
Clifford C, Lind.«ey of the New P*i. lan unable to endure it longer, takes undeveloped condition and when possibilities of LubBock's "rriak- '
ace told the Avalanche. idcvelops that his .(cot has now been ing a city were seldom discussed by the "pioneers. > ^.-" '
"Feet of Clay" will to preceded the floor, dances and collapses. Mr. Lindsey bought the land ten ~ ~
by an atmospheric prolougue; a mote so injured that death may corac miles west.of I.uhbock where.he es- ing such large' show bliildjrigs heire v - . -
•lejtafjed: account~.; of "which is given he uses it within a year. It is now tablished the Cotton wood Ranch, was openly criticized by many bf, ; S :
elsewhere !h this picture, bv Mr. up to Amy Loring to support her .which he now owns, and which is them. . . . '• " .'-.
by Mr. Mitchell, formerly of Dallas, husband, Theodore Koslqff, play-
•"- f ----.- — — » - - j *. ~ *•*»**** *j v/A A-*«41l*ilj »Jia-?fc/i»»j>J, J.:ilrUlJWtt; iXUSJU J I. Ijllt V —
composed of sixty-seven thousand
but \vho.is now.a permanent employe ing'Bendick, a modiste, employs her 'acres. However the opening of the
»hr.,,f «.. Palace. . theatre. _5ir.l as n model in his establishment. theatre,' all sey Theatre .was marked by the'r • :-
MitcbcH Has spent much ti.ro,, making t Upon entering the
then, back and forth, we see tlie visitors will be given favors by the large attendance, as after the build- .'
prepk'raUons for the presentation of play of two dramatic forces. Harlan management. ing had been'filled to capacity many A -•
the'prologue, and it wilt be enjoyed helpless, knowing his wife needs rec- While his son, R. M. Lindsey, is were turned away. ' . '
and-impressive faturc of the formil reation, has a dagger driven into his actively -interested i n . the manage-
opening ^program. •• • Tiiat" Mr. Lindsey exhibited much
heart as Channing appears with his ment of the ranch, 3Ir. Lindsey is good..judgment acttd upon his fore- %
.'-. The feature is one .of the "famous invitations. Amy on her part, comes still interested in the project'and'de- sight into Lubbock's possibilities' in .
forty" of- the 1$25 Paramount sea- home at lunch time to .find Berth'n votes much of .his time to it He the erection of the Lindsey Theatre
son; Lanselt deluging the Invalid with has been identified with the Luhbock has been proven in the. fact •that de-' " '
."Feet. _.,\ Clay," adapted from the the things thnt money can buy and State Bank as a member of the board spiti the almost abnormal grow'tlr -
. . , ' .roagailne' serial by Marga- in the background is the husband. of directors for'the past five vcars, that has been.made; by the'' cityj the;
cltn futtle, featuring Rod La Roc- The young couple come to an ab- nd was'a prime mover in having : the theatre butidinir. without. b r eing. re-!
due, Vtra Ucyno]ds, . Victor Varconi solute impnsse. Disaster impends. present building remodeled,: which is modeled, or enlarged in any'way,-has '
llicardb Corte£, Julio. Faye, . Theo- And then in h manner novel, dratnat .one of the most beautiful bank met the demands of the theatre goers,
dore Kosloff and Robert Edcson is ic, Do Mtlle cuts the .knot nnd brings homes in West Texas. . • • _> of the city to the.present time, 'and' 'f
sin ab'sbfbingV; story opening with a the story' to a striking end through I n the fall of ,1014 Mr. Lindsey will continue to be' ppe of the popular .-
yatching parly and ; boach carnival th6 .introduction of. a one-act built the Lindsey Theatre'which he playhouses of the plains.'• as accord- '
at .GalaUna pictured by daring race by Beiilah Marie Dix called ( how owns and which is managed by ing -to.- Manager Cliff C, Lindsey; no. '•
twciity.beatitifu! last speedboats and th ( , Border." . .. • j his so-ci Cliff C. Lindsey, who will al- change wh'atspeye'r"-will be madt i n / -
brotfirht to a.-period by.tfcp rnaiming "Feet of Clay" is Cecil De Mtlie's j so have management.of the new Pal- the class Of pictures shoVyn, f6f -as a'-.'•'.•'"'
of :'R<Kl La iloeque,-f jghtihg with a best production to date. i ace Theatre- ' matter -of fact, the same contracts : ;
ah'ar'k to project Vcra' Reynolds, The Lindsey was-formally opened winch . pictures for ' the. show Have'"' ;
with an elaborate .program, "The been bought this season wliPbe kept""
i?,. played fay Julia Their fhiancial niJowiince cut off I Trail of the Lonsbfne Pines," fea- in effeet. ; • . .- - '---...: ••.-• . - . ,
ry- interested in ; Kef- • *L *- in China, ninny Chjiiese I taring Mary Miles M inter;- being the
the United States whb | feature picture for, the onening. Lub-
thc Ifiltcr \ the Boxer ..._ i'bock was then a citv-of only 2500 .in its 'There is ".no.glory jn • war|! either -- ;
—, them thVough c_.. ro . I souls, • and few .of the; crowd that that lyar
; conduct or: method'.--'. 'We know -
iB£ --•{Ver'a. lidber'i}^ Ijcr.tha's half nrc how seeking 1
pa'rt-tiine.. craplbj*- ^fitted the Lindsey .theatre to ea- -'J?- docs not"-end-TyarV that Var - :
«u«»v~^w^t^,£jj {,, QoctQf ten fl. Vj-.a ^M-eans_:. of .^solving- - infefna- :':.
0
•-Still,: (piffiZ^ES&vM&i (MTftTmt'Cvf '.\~<£~. -."^i" _•••' • > • ••• mcp.t so they cirt gtayVfri zchpol- "
-. **". •, f^r~»"i4^ *•-"•"; T-,£ ^L^-'jri-' 1£*2S?> Affects about^^^^hiiiis
rt-?/v»Vf« •'»Tv«M**-:v--^ATti'"'- ''•^\*V***<i5»:X'^fctE
- • -. *r . - - • • • ' • .' . • • '

'^idvi^j^^^^^l^j^"
-n, former'.coffijnhia'nfl_er" ; of'i!
" A _ nadiari corps." . " ; : : : ; " ? " • " . •
;
5:|}yillilllil!!i!!!!!]|i!!li!ll!il!lf!lili[||llfli|!i[||i[y

LUBBOCK DALLAS

e
^£HE LUBBOCK MORNING AVALANCHP. Pp-J1

liWIHi!ii!ll!iilli!!li[i!fiii!!ii!!!!!l]!liif!l!l!l!i!l!!!l!!lllJ HlilflHIIIIIlHIII! li

Wes
AND UP-TO-DATE
OBTAINABLE

lAND INSTALLED

Equipped; with

This
Giant
'INTENSITY- Machine Spacious
» . • . . •and
• • > • • , - " '
will.
LAMPS furnish comfortable chairs
the
Will project clear current will upholstered with
for insure",
rock-steady ' pic- •the clear
air-cushion seats
tures :of even bril- machines
liancy to syncron- pictui-es . '
ize with the music- and please
al accompaniment patrons:

A .COMPLETE SET OF
"SIANllff".' "' ^

"•.'Hand carved frames,


specially finished- to con-
form to the decorations A complete set of Ward-Leonard
will adorn the beautiful t

lobby of the New Palace.


Dimmers will control the beauti-
ful lighting effects. Sp.Qt and Flood Lamps will
produce the many beautiful
stage effects that will accom-
.DING OR RE pany the productions to be
' ~\. • ' ' '"<* •
BEE US" shown at the Palace.

•ANTA OKLAHOMA CITY NEW EA.NS


.- ^-v^^f Jj^V^a^-^i-j-^^o;-^.:-1.1--,:^1-.-. :; ™.''*.'_ ,'•', J"-"".*""J 'T',"-—""^"".. ' ' "7 '1*"". ",—:-- -•*>'.-- r,"
H EA
• c."-: v • .;

?rt**/:t"«-.:
NEW PALACE ELEGANTLY FURNISHED SHOW BUSINESS NOT Lubbock Variety SPECIAL JUDGE . cial Chief Justice and'Special Asso-
TO REPLACE DISQUALIFIED ciate Justice, respectively, Tenth to hear several cases .in which
, BY SOUTHERN CHEATER EQUIPMENT CO. NEW JO PALACE Furnished Paint AUSTIN, Dee. 13. Governor Neff
Saturday announced appointment of
Court
Chief
of Ci"il
Justice
Appeals
J.. N. .
in place
Gallagher
Associate Justice George , xBaj'cus in
of
and
Judge Munson is disqualified. ••'•"•".;•"'•

'When- the Emir of JKcrtsina visited


OF DALLAS; EACH FEATURE ATTRACTIVE MANAGER For New Theater several Special Judges to sit in cases case of Reed VH. Murphy.' '
in which regular Judges are disquali- Other, appointments are -W. W.
fied. R. L. Batts at Austin is ap- Price of Graham, Special Judge of
." .' the London Zoological- Gardens tha
'Jons, hyenas and jackals'rbse up, bu-
gan to growl,, followed with et
Mr. C, G. Linds.ey selected -The age of film not in uso. pointed Special Chief'Justice, Third Jack County Court, to hear the- case eyes every movement of the native
Long, experience ifi the.- theatre In selecting materials for the new Court of Civil Appeals in place of in which Judge J. C Ramsey is dis- chief.-?, and from time to time madu
Southern Theatre Equipment Cr>., to Tlic Auditorium business will enable manages-/ Cliff Palace Theatre J. D. Lindso'y was
completely furnish the • HHW Palace Chief Justice J. \V. McClendon and qualified; J. B. .Forse of Newton, springs at the bars. The Emir waj
The auditc'fiuni hus been complete- C. Lindsey to look after every fea- carc-fu! to patronixt- just as many lo- not surprised. "Ths -lions know?
Theatre with the vt-ry latest and fin- ly fitted v/ith t5a- finest theatre ture of the Palace theatre "which cial Chief Justice and Special Asso- Special Judge -Newton County Courf,
est in theatre p »ciuipment, and n o t h - c-hairs money can buy. Tba lower1 opens .Monday evening- at 8:30 Lubbock cal institutions as possible, and tho ciate" Justice in. place of Associate in place of J-iidge J. C. Ramsey to he said, "that we are accustomed
ing finer can \ii; found in any part noor Variety Store was found Justice M. B. Blair-in the case; of hear probate inatter. ed by an inventor- of Beiiin,
floor wu wil beuc Beaicd
seated wun with air-cusnion
air-cushion o'clock. ' ' • ' • - • , . prepared to meet the needs of the
of the country than tlio equipment upholstered chairs finished to match Woodmen of-the 1 'World vs Todd Judge W. Si Munson, Twenty-
installed. . - • _ ' _ j the decoYati^hs/and will b e a treat theMr. Lindsey has been manager of. builders of the new playhouse inso- W. E. Terrell of Waco and W. L. Third District Court, and Judge Les-
The Projection Room I to theatre goers of Lubbock. Lindsey Theatre since-that busi- far as paint for the entire job was Eason of Waco are appointed Spe- ter. Holt, Twenty-Fifth District Court Xo, Willie; a trained nursa is
Tho projetlion room which i.s the ""
The '" " " of" the
jighting ' auditorium will ness, was opened in 1914, us during concerned. one trained to do funny, tricks.
heartv of — the _.,„., theatre
,..^,»,.,», has ti+j,.-, been
./i 1.11 con-
i,i/»i- ]'if' ' coritroliGd bv \Vjir<l-£.oontir<I thf. three years that the bustneas was The Lubbock Variety is one of the
strutted entirely of fire pronf niatcr- dimmers, while if'battery of these leased to the R-jbb .& Rowley theatre ifastest growing businesses of the
jal, with automatic trap doors • thst j dirnmm'ers will control the any color- enterprises, .Mr. Lindsey was part city aird the ability of the company
completely shut -off any possibility i c-d fe/fetfe used on' the stage! • owner of two theatres at Beaumont to meet the requirements for the
r\ firr* '**/ i fi-f»JiJncc tht-
off fire'reaching tli^. auditorium.
i^n/K*rivln^-. . • • TL . t _ t i "
The Lobby of \vhich ho WAS manager, and after paint on this splendid job refelets
Two Powers latest improved model In the lobby will be found a .com- selling his- interests there started- creditably upon the store.
projectors equipped with special pk-f« set-of Stanley h'and carvecfhard traveling for the F.ithous-Players
Genera! Electric-high intensity arc wood frames o? beautiful design, Laskby corporation, makers of-Paiv
lamps wi!l insure brtth'ant evenly ii- finished to hnrmonixe with the deco- amount pictures.
luminaU'd pictures at nil tinifs. rative scheme. These frames wore
These inn chines nra f-quipppri with specially made for Hie Palace and experience' was gained when he was
Mr. Lindsc-y's first picture show NEW PALACE
speed
• — indicators
_ . . _ - — , . _ . . to, , enatl«>
^ ...._... th(-i , .>, music
i*i it,-^1%, will
to be accurately timed with the- pie- .ind corning :i{trftctioTis
turf. Proteetall safety iJevic^s have
tint bei/v used
uo^u to u in jj*ci y the current still in his early
nj display

The Screen
teens.
Frank Barclay, now of the City
Drug Company, were ushers at the
He ant]
ARRANGEMENT IS
nfKo been iristrilled on the machines, A specially constructed screen will ; Lubbnek Opera House, a picture
which pjiminnte ;ii! p(j*yibility of be used to jjroject the pictur't'S upon. show operated in a large frame TEMPORARY
fii-e. and work nutoniatically to pre- This .screen i.s so designed thnt the building which until a year ago
vent firt? dam.igp at all times. picture will not be distorted nor (Stood where the Hemphi!!-Friee store'
A Uertner Transvprter wilt make cause eye strain when viewed from is now located. The younstei's The booth to be installed in the
Electrical Wiring and
nnele. The front Keats will be worked hard, looking after their new Palace Theatre will be one of
Ihc' special i-lcctric current Tiuedcd
for the macbin'i'S, ins'.iring a constant very dr-sirab-!e by the u.-je of this duties with strictest attention, and the newest and'most recent ideas in
even f!ow of current nt; all times, modern theatre construction.
for the efforts received passes to th ft projection room will be placed be-
The Fixtures Installed
Conipk-lim,' thi.« t-ouipm<-nt are The complo'te equipment was in- show for themselves and tickets for neath the floor of the balcony com-
FT>ot intnpH for .special occrt.sirms,
^ f ., _ ^, . .,j,. x,,*.*

fn-st-proof film cabinets for the- stor-I c-rn Theatre Equipment Co.
stalled by t}so enginter of the South- their girls. "Them were the good pletely concealing it from all view.
• . • * . * . i * . . - ) i i r n ,-t , ,11(^4 I Tl^dfl* U Mj +It" VtlfZttlWt fjl it

old daye," for the youngsters, and i n , By placing the projection room in
fact_Mr. Lindsey became so interest-: this location it will afford much bet-
in tlie
ed in the picture show business tor projection and facilities, by giv-
ELINOR GLYN'S GREAT FILM, "HIS HOUR" that he later established an air dome' ing much clearer pictures, remeding
on the lot wlier? the brick building 'the usual !j!ur nnd jumping so often
occupied b ythe Kuykendal! Chevro- seen in the usual motion nicture.
THRILLING ROMANCE OF RUSSIA IN DAYS let Company now- stands. Business The present booth located in the
was good for the airdome, and the toi> of the balcony is merely tempor-
manager was successful to such an arily located as the new booth had
OF ROYALTY, COMING TO THE PALACE extent that he hud no difficulty in to be made in the east and will not
persuadiiiK his father, J. D. Lindsey arrive i n . t i m e for the opening. Up-
that a rea! picture show business in on arrival of the new booth and af-
Elinor Oyn is <me -novelist who JUNO RANCHMAN BUYS Lubbock would be a. paying propo- ter the change is wade it will en-
^v•^itl•s eniirfily «n inspiration. .The FIFTY SECTIONS OF LAND sition, whereupon the Lirufsey thea- tirely relieve , the present arraiijre-
tre was built. nmt of the seats in t!n> balcony by
p»cturSs!ati«n of. her st.->ry, "His AT $6.50 PER ACRE Mr. - ---, has made thorough affording an additional hundred
Hour" is continK.tii tho Pulaoi; The- study of the picture show business seats.
tiiro Die. i'-i-SS. This ff.ilovs clost- SAN A-NGEllO, T«x.is, Pec.. 12—- especially to' the requirements of tha
upuri liiP ht-tls (if—, nml promises Hurl Wilson',, rancbrri;i;» n=;xr Jvmo, people of this vicinity. He has1 12,130 POUNDS OF TUKKEYS
even more of n ?hri!iin^' iovt- «l:>ry Texns, announced - the purchase of been able to build ut> a large patron- FOR U. S. SOLDIERS
age for the Lmdscy theatre, and a'
(hnn her elaborate. screen produc- the Va7 VN>rde county ranch, proper- continuation of his success in the
tion of "Thre<r-Weeks." ty of the late J. B. Afurrah of San matiap:cni<!nt of the Pivluce is assur- CURRO, Texas, Dec. 1^—"Begin-
ning Dec. 15, Cuero packing- house?
ed. will submit bids for 12,1,10 pounds
ful ,
society .
character
of fi-esh undrawn turkeys and 1S70
Col. Pedro Zannt, Argentine avia- pounds of cranberries to supply the
tor. h;\s abandoned bis attempted United Stntcs soldiers 'stationed at
Y
round-the-world flight .after flying; .Fort Sam Houston, Hrnoks Field
copied from its reul prototype, ami . from Relcom to Japan. Kelly Fi k vl<i, Camp Normoyle. Fort
the -writing of the rum-l- was in-1 _. 1El „ K:nggo1d
^^<iiKK^>Hi and
;in Camp Clark, ail West
ppired, urged, timl suyports'd fov lh« 5- wj><, « seems to bo one Murray Kingston, nged organist of | Texns posts.
JRussian*.. . ' » RMS a snot-^un hi her
chest, a Lrtndpn chiirch, fliei: to" hi.s wor!: 'Deliveries, arc to be made before
Jn»ited to Wr!(«- Novel threo .'.tunes a \ysck in an airplane, j Christmas Day. "<-iore
When-.Mrs. (Jlyn wrote'- "Three
Weeks'' tin* char.scU'rUaHon of. «>.*
lady, w/is considcrU'd by Knssia t<>
he very po.rftct ssmf 1:5 consequence
o f this, the nulhorcRs was jrtvited by

ELECTRIC
memberst of the Royni family to pay
H vbit t« St. 1'elcrsbBfjf, with a
view to -vvritinK » novel w»Ui » JUs*1^
. . . ..... -••
The hero, "Grix?.ko" broavrht to f
the screen by John 'Gilbert, .«,'»» a |
vvoH kno-.vn pvrnona^s nd<iYtd \>j c-t- {
t'ryone. His portrait Is *o y*act that j
it is iuhtanviy rt-c&sjrjiit.J l»y afiy Hus^ i
sjttii member .-of ihnt exclusive court,!'
M
- • * . ' - .
LINDSEY™
Mrs; Giyrt and Mr;- Vidnr.-'the dJ-'
rector, transcribed to the- screen the!
true attno«phtr«r of. imperial St.
PetersfauTfc of .fourteen yewr* ago.
The authoress, hsii the f?oacf for-
tuRtrto mc-et ajfain an old friend o f t
those <iiy* who, un. the -screen; will | -~We congratulate you on your fine new building and "The Electragist"
fippear as David Mir,. but whose, rest
hamo.;is anil of. the greatest' of the
the Palace Theatre^—Lubbock is proud 01 both.
old families and b« helped on the-
minutest, -details so 'that every touch
reproduced; is tha re.il -thfn?,
-The-- character of Gritako, Prince
Milas&vski, -As a profound study of
a n«jb!c soul, inTesKiy-xrild as 'a cz%~
cd hs-wkv because the- iawy and cus-
fcoms of thv couatry- did .not permit •!
him any outlet 'for his spperaban-
Amarillo, Texas
dance of vitality and ambition. ' ' So
thrown back upon himself, he is wild,
. trying1' to stifle -his jjlovrmg thoughts.
.A- Fatcmalinz Character
The; strange shades bf-tnvlancholy
and sentiment show in in'ro, wild one
rnomcntv- te.ndcr Uie- next, intensely
fascinating---always.- devoid 'of-' self*
ess, perfectly natural tind

-There^is in evory'.hinu a note of
passion, cf lawIfAs .wwctiort . kept in
place by hreedinif ahd tradition fcut
inherent in the -Rnvsinn character.
•;.A\fceo I'rfavgle. portrays the dcJt-
cious^youn^f- English widow heroine- [
"• away^r^hi her
'•'• Jphtt Cilbert shows the real Gritz-
Jco, vile is said to b e ^ t h e absolute
image «f the Prince. The strange!
t«ne of the duel ia drawn from!
life like alii the infest of Uie story.
The <eal Gritzlio was a god son of
the KntpoTov. who used t<xpardon his
wjld frolic? just -us the old ladiea fpr-
gave anything he did, because his
astonishing-fascination
slaves;-.. ^ . v held them his
-.'. ..-/'i i. •-•,... ;v
, Mr.
' : The Foreign Diplomat . '
^ Matio Garillo (Count, Camcciolo}
plays the part of. the first Secretary
?A \^e French" Embassy, niakine a
lif<Mrtcc reprcsentaUon of thfr fot-
•L niplomat. . "..-:-..
~ English Lord 13 played by- an
- »n the Welsh Hoards, Capt.
. -;---J Gough, to get the exact type,
.The luniber usied in the construction of this,
btffphen Stronsr, portrayed by Lau-
rence Grant, is" also 4rt Englishman. finest Theatre in the west, was bought of
Mrs. Glyn saya m regard.-to the
production that it is not a moving
mttnre, but a te-calUng-xto life of
Jtiends and a re-creation of actual
TRemorics and that the Weal comli-
titw of.-a perfccily sympathetic xm-
derstandin^ and intelligent direction
made it possible to7Brmg'; soirwthrng.
•vividly real to the'screch. -
. King Vidor directed and John Ifes-
cau was chief phptogfaphct. "His
Hoar" IJT s Stetro-GdWwsTj -'-"-—
presented by, Lou'is B."3r —
Road Bond* A.kcd
Building r
^ , Texas Dec, 13.— Citizens
of Sicxia, and surrounding tcrri'orj-
wil vote Dece'mber 16th on a eoot!
road bond t5sne;of $i;571,000. Dae
to r««nt:oil discoveries .?« this field,
it ra expected- thcrt- the bonds
: carry.. ••*-' .. V-:. .^\-"- ••.•••-•:•.

rftfe^'-^lAj^KrS^
., i .'.-•: THE LUBBOCK MORNING. AVALANCHE-, SUNDAY, DEC,'T4, T924
THE LUBBOCK MORNING AVALAMCHP .HMn.v ^ M>

fe M

mil

MONDAY,
15TH.
>atures lalth ^ tlie fI""6, °f,Ltk and the South Plains the owner ^ manager
9
C U D , TL
ot the Pa ace theatre desmng to render the before service possible to the best people on earth THE LINDSEY THEATRE
•\
have m the Palace, emphasized their ambitio||] desires. '
To give Lubbock a luxurious and corriri ous Playhouse of the first calibre has been ouf audit's future Policy
It- is the aim of the Lindsey Theatre Management to
aim. In it we will strive earnestly to show, thej t and choicest of all offerings, keep up the quality and ^atmosphere- of the Sn^ey '
Theatre to its present standard. We will endeavoftl
The formal opening Monday Evening \' n our opinion, be a fitting presentation of the have in either the PALACE or the LINDSEY a pro-
sram
.p • tnat i\_ • will
. . . a/SDDPP! fA tut;
£r yj.j.c"'i tu •fVi/^ tastes
4-nr^t-^^ or
^& everv Dicfm*p
•f
Great Hours of Enjoyment to be yours at the :e in the years, to come. Ian in tnis V]cinit3 .

Dec., 15 THE LINDSEY PROGRAMME


and Tuesday
In Addition to Our Picture Program
Evei at 8 p.m.—Lubbock, Texas
Onlj? DeMille can make a "Feet of Clay"
i The newest Paramount picture by iKe

-Mrs, Joe Flaig at the Console.


greatest producer of them all;—an ultra-
modern, "pell 'mell action-romance, loaded .....The F rpt"»• *•
witn thrills. '. Adapled hy Bculal >bc and Ber-
Done after the usual DeMiHe standard tram iViillhauser—(. Margarelta
for novelty, luxurious gown's< and sumptu- T
ous settings.. . . ' •
And the cast I Take a good look at
COMING
this line-up of featured players.
-Senatdr ,W. tLBecisoe. ^ "Feet of Ciay" is Cecil B. DeMillc's ATTRACTION
: first production of Paranjount Forty!

-Just a hearty laugh. PALACE ••• • • ' . Presented by


JOSEPH M. SCHENCK

Directed by BUSTER KEATON


. . and JACK BLVSTONE

—Mrs. Joe Flaig. v


Wednesday and Thursday HIS GREATEST. COMEDY
h

•No.-5:.\Aii c Lv.'-jnimiJBli'- /CSHfT. 7


B-r
Prologue
—For Feature Picture. %.
»-, 3
m Quaint, Clever, "Charming _MW^ ..
"Our Hospitality'' decrees the hosb,must never kill a"
! : •<c' guest in. his home—take him outside
•No.' .6. -"Feetof€i "- Also—Educational Comedy
ADOLPH ZUKOR. II
—Palace Presentation. AND
JESSE L. LASKV-
PRE5EST - WEDNESDAY and THURSDAY
jvo.:.7. A dandy, good Thriller
that all \vill love!

Everyone \\ Friday and Saturday . ' . ' ; • ---and—


PATHE NEWS
; —andr— -..-.'. .-•
Boxes and Loges only reserved. Doors will close PATHE COMEDY
.tf
—•••-—^
when house is fil 1 VERAJ -IN-
*?' .^ilOLL and
General Admission 50c "r ROBER;
BUCK JONES -in . - i- '
'THE CIRpUS/jCOWBQY'
•;With Pathe:News;&; Serial
' , THE;'LU3BQCK:MORNING AVALANCHE, SUNDAY,,DEC. .14,. 1924 . '.
The suiting, for this covered 1
the entire space of one mammoth en-
closed stage.*
~
EIS
THE FEATURED WITH ili
FllMDMTURDAY PALACE IS iS
:-.v;;>fTaK!pg-a:chance, .oij - the strong-i(the tne -fadeout
fade,out for
for -"U
"Hot Water" the] The Palace management will in-
iS;?;\\%,llSi)pf-;
: tKc: new Palace being suf- j"nevysst of Harold's" contribution to! troduce to the public of! Lubbock
::,;^fj.ciieti'/ s'tfi;''.-.' hol3V-'i the' '.iaaghingcst the. mirth pf"the nation.
nati . it was so'merhJtiK 'now-• in th,oafrc prewntft-1
tion, that is atmospheric prologues'
The pipe organ being, installed is with ail of the larger picture's. A t - 1
: : one of 'tltfi finest and most expensive niosphtnc prologues derived their j
: teri|;-f;pr Friday 'andj Saturday. j t e n dwith. in the southwest, representing" an ex- name from the fact thnt th'ev are in
^K-Hubby! He "was 'just an every!I There iis an old raying' -in sfi penditure of $20,000. utrnosnheric accord with the , . _ . .
'-fii}\o\v'. 'who 'loved hisi business: -'Always leave them-laugh- -Realrdijj,' the value of music in a beinj; taken from special 'suene or
:_ I...... —i •_.-:_-_. , • - , .-. • . , ,. • g ut _ j tlieatr'e not merely from a inusieal
standpoint but of its great value in The first of these series of pro-
givin< r life to the picture the man- logues will be presented in.conjunc-
himi-.'arid' then -the- : trouble began. the siuation into which the principal agement of the new Palace Theatre tion with the picture "I'Vet o flay"
lias given to the public' an organ,that the opening nitcht. In this prologue
is unsurnassed in its tonal <iu;ilities, Mr. Mitchell has attempted vo bring —wei;e used on exterior '.and intenpv of
being ablo to express any of the mul- out the real meaning of the picture
titude of emotions that a?-c portrayed and tha lesson it affords. Showing
;V':lywJp;d!studi6s,;'an'd which will repre-j sriry to find a "cute" finish. on the screen. Hie excuses \ve beings wil give fur
: 7sen;tihis;second: eff.ftririg as an inde- "If there were, more pictures
pictm-i like One of the speieal features of the some of our fickle actions. ' PALACE THEATER BUILDING.
• '••: pendeSt ^'producer; thai, there would be less need of pipe .organ is that it allows the or- This feature 'of the program will
•''!-i;SJt.'is;'a:-theme, which offers .all kinds censors. "This is what two members pramst to interrupt all. of the latest be new in Lubbock and much ap- •
syncopated .snap jazz tunes with per- preciated by new Palxce petrous.
:••''of''possibilities foi\ mirth, because it of the board of. 'c'ensovs <K Pasa'dena
fect time of, harmbhy".
.,. - •that'in
. . , . so
; much J.'. Bert Mitchell, Jr., has spent j
Lincoln Varnishes were used where var-
in demand today. Having/every- m . inv yc.us i n - t h e ^o\\- bu^im-H. and
tnmg- from drums to cow* bells .that j itl
it takes to make the jazziest jazz.
j,is work
jn tthis work jsis OPp ecii
especially efficient. nishes were needed.
Lubbock people "will want to'sec this
The quality:, of this instrument performance.
--..-*.. - .-.^-- --- ,--- — - - bd-l "There is absolutely noting in the harmonizes.\vith the }re'ner;il makeup
of the bi>? new theatre.
It will pay you as it did Mr. Lindsey to
Y.-y-cojne; famed, arid' the picture :is ctr-| picture'that''we- can criticizs," one
- 'taiit,;to be ranked'with .the best of i of .the censors told-Mr. Lloyd. "It use Lincoln Paints and Varnishes.
:;. -'the'.'ifsU: productions. Sam 'Taylor' u good, clean fun of the highest K EATON IN PERIL
.:. :.and'"F?ed Newmeyer. -'directed ""Hot order, an: dl think it is the funniest MAKING COMEDY
••--. ^"ateii" from a. story by Taylor, Tim | picture we ever have had the "nrivi-
1
'----y
r
John Grey and Thomas -J. [ lejte of looking at." And i iiPasa- Making pictures is a hard life. * These paints are on sale at
-'-" ' : -" . . -'• • ,j dena.,tehy are-what iijrjrht be termed 'Details of technique can be wbrjked
...i?: thought goes in to. the final | "hard b'oik-'d" whe nit comes to'mo- out'but unexpected turns make pro-
.-" "scerie'.for a Harold Lloyd comedy | tion picture?. ' • ' duccs-s; prematurely bald from terinp-
". -'than-"•)&.• usually devoted to the aver-j ''Hot "Water" is in five reels a their hair.
:.agd'entire comedy. For nearly three j little shorter than most of his re- A detailed enumeration of all The Textile Electric Sijjn Com-!
•-. ..Vweefes.j-the scenario department of I cent productions—but the laughs are the severities faced by Buster ,—ny, of Dallas, n Texas concern, in- !
^.;.vt!ie^Iiloyd'Corporation battled over j more- cfltapact. ton, the Metro star, and his forces in (stalled the large electric mtns for j

1GHT"
.milking his latest Joseph ML Schenck I the fulaec Theatre,.
c'o'metly, "Our Hospital itv," "to he
shown at the Lindsey Theatre, on sign for the Lubbock . Au!o Com-
This company recently placed a
Moi'iday \vjj!l call'to'mind the ordeal pany, another progressive, liioal c o n - j
of Washington and his men at Valley cern. anil is having a laricti- part in
. i
LUBBOCK VARIETY
RAY ;BE SECOND PICTURE AT niakinff Lnbbouk a 'city o f . nuiny
Buster had a railroad train con- b'eautit'ul electric signs, which is
structed, a facsimile, of the first en- helping to modernize thu entire city.
f OR TWO! ( gine ever built, "The Hoeket.-" The

fiee
Film fans, however, will
Electric signs art- suvt- tn disphice j
i trip on the screen runs off smooth Iv the., old method of bnsincs;; front ad-1
j enough. vertising, ;in<! the new Palace stjjn is j
>".'_ ',.--:Ij!elJ.owine; . in the wake o f - the tSit-mseivcs to colorful characteriza- i to alight ""thing of the times Buster had onu that will remain in use for u]
from his coach and help his
jlorpial-jopening' of the .new Palace" tion of .which Miss Murray'has taken staff, put -the engine back on the l o n g - t i m e due to its attractiveness
/theatre- here; Mae Murray will he full advantage. u»<t a l s o - t ' i - t h e fact that ;i is
r track. • -, at the largest sijrns of its kind
shnwu;".!\Vednesday;
:
and - Thursday Miss Murray is Admitted by .mem- Another -peri! was tjae shooting of bo found in West Texas.
thpiiHrig story pf Mexico, Madc- bers r>f her own s?x w: be the best [the falls.. Buster-actually went over
:.ynoiselle Midnight." and most originally dres.sed stuf ; i a fifty-foot' fall tied, to a • log. Had FOSTER 'OPtNS .'BARBER
i
With languooiis and beautiful ,'MManicoJsrJiie '•Midnight" "gives 1
her' the. log failed'to "j;im
* Vt "Vf »* »s^ i\t-.li-,: I !ln ,^-f T-1 *^t -'-llVM .*.*:.. _ . _ -i.'-.!* H . , . ' l _ l _ ' ^ _ ; i _ i ^ A -r. •,
and hold i , i .
him
: •.Mexico!-as'a-background and at hrill every ^opportunity 'to', "take- advanl- swinging'just'below the brink, he
f . sing; "istcry oC love and intrigue set • age-of her abilities along these lines Would have been finished oft either
- • ' = i n it:' like a jewel, M a e - M u r r a v U In the picturesque h<?op skirts with j by crashing-w-'the'rocks fifty feet
. saitj .-,t'6 'have tbp' best role' V)f"h;r all their quusnt-"'ei.srhteenth century j b'elow the falls, or .the heavy -log M. K, (Shorty) Foster, who has
•;cjireer-in "Mademoiselle Midnight," frills Miss Jltirra'y 'was never nvire v/r-iild have . faiien . oh -him "rind fa- been i n ' t h e barber business in Liih-
[her latest .picture; cahrming and bejiiitJ'tul. '"'.'/.. tally 'crashed him. bnck for a number of, years. Iws
-.,? ; Jn '%lademoiselle Midnight" iliss j In many costumes, dresses, gowns' ." . ".Our" Hospitality," Buster' second opened the Theatre Barber Shop, u 1
.-5iur'ra'y ;
-plays two. Character rotes- : and afiawJs slie v. ears' in the olrj feature-length comedy, is £
' well 'furnished and

; -The supporting, cas


!' Monte^Blue, Robert
1
:ustis made up of No motion .^ieture • star works £n = °"7in*.n Z d]rector-1TThe story
none: them .being harder clian Mae Murrav. : She is a Pwifp^
" Triaiiy.-.' fav.orites among'
Foster and the niKli^ass service U-| S
1 , 1 ^ t P * ',-"?"«• Joe !s P^P^e.l- •„ give in the new sho r i =
[ cll e11
rt McKim, Robert tireless little bundle of "huiiftri enir: p ^ - -and-lyde Bruckman, j insures its S-AmmK « large patronage | =
TH
ard^dhrotced and. personaly supervis-1 wardrobe for ".Madcnioiseilc Mid-
ed ]the picture for Tiffany Produc-j night" and that means she was "busy

"SIGN"
"tions.-. It is released by Jletro. every minute. In the ' first place
The-picture is divided, into a pro- she spent several weeks reading up
logue, showing the court of Napoleon 1 on costumes" of the- eighteenth'cen-
/. [ III'-"at'-the time when Jtasimillian is! tury and those of old Mexico. r
. /being>sent upon his tragic adventure! For days she spent her erttire time
as Emporer .of Mexico, and the m a i n ' in the Mexican quarter oTLos AiiKe-
:
story of -modern Mexico. ! les seeking shawls, designs and pfop-
. "Mademoislee 3!idnight" was \\i-jfcj crties for her clothes. Not entirely
: .ten by Carl Harbaugh and John Rus-i satisfied .with what sh0 found, Miss.^
sell,'a_rid was photographed by! Oliver Mui-ray sent a representative, of-Tier j g
-''•'. T.r : Slarsh. company to Mexico City to ' bring I ^
Map Murray, for ">vhom such ad- such materials as he might find that ^
. : j'ectiv'es as beautiful. dazzJing-.'-hlzar-j would b^ suitable for use in the pic- 5j
- re. and-bewitching seem to have been ' ture. The result is that in no part
exprssiy. orprinatcd, is determined t o ( o f Mademoiselle Midnight" can there
. : grive-.sometning entirely different; be the slightest criticism of 'the
'., and .unxpected in every pictur ft she' clothes worn by Miss Murray. -'of any
vrriakes. Her -newest Metro produc-j of the other members of the company
LANGUAGE OF
'tion,.'^MademoiSL'llfi Midnight" which! Old Mexico tras never 'brought* to
:' her .husband, Robert Z Leonard di- nc-r than it has been in "Madcmoi-
Erected, .is just as different '. from I the screen in a more colorful man-
. -fasmon- row as the- latter is from selle" Midnight." Settings, charact-
previous pictures. r^ atrd all details have been watch-
i;. : . , In"''ilademoiselle Midinsht/' IVlissfed carefully with tho result that'the
:';. _• ^Murray plays th& porat-o' a great] entire production " lias" the real at-
:lady-.of the court, of Xapoleon the j niosphere of thfi Southern country. •The carpets that adorn the. floors were sup-
--[third-and of the descendant of the' Elaborate Episode
.same; character in Mexico many! One of the. most elaborate- episodes plied by us. What we have-done for Mr. Lindsay
;years--.later. Both these roles lead | of the picture is a. party, in Mexico The ancient Egyptians had their crude heiroglyphics cut with ardu-
we .can do for you. .-There's a big satisfaction ous toi! in the solid rock; the tradesmen of early Europe advertised their
when it comes to furnishing a new home, in know-
ing that .you have referred the .entire matter to :a
house that has had over 70 years' experience in
I
'fe •
\vares by mcansi of ponderous wooden slabs wrought in various images;
-1 * " , . . • ' • > " " ' - ' . ' » ' ' • ' ' -- ~. ' ~ - ' '
the abojigmes' or:jroxing America found expression through the medium o f -
wierd designs: carved^ on the trees of virgin forests. From the beginning
of time, signs have played a prominent part in the promotion, of trade and
knowing how. . commerce. . " • ' " . !

!! Owr Contract Depa'rtrnent car. aid you in


^interior decorating—Embracing anything from cur-
' Coming down, to the early days when Lubbock was :a village, the...
crudely lettered sign boards suspended above the sidewalks arc within the
memory of many who read these lines. That the Texlite Electric Sign 5s
tains to drape hangmgy clear down to floor cover-
keeping pace v/ith this constant evolution is evidenced by. their latest
ings. There is a particular way to.decorate every masterpieces—the beautiful sign of the Lubbock Auto : Company, recently;

Used on the
1
S3
h.ome-T-and.,you like to have them decorated to
best advantage. -Brides-to-be, .brides of yester-
year. Home-builders, apartment owaers, are .cor-
dially tnvited to bring- us their problems. Vistf. us
erected and-that of the Lind*ey.Theatre, whom %ve congratulate upon' their
opening today—-typifying as they do some of the very jhjghest examples of -
.modern sign' craflrnanship. .designed in Texas, made in Texas and installed ?
-by a Texas concern. .
SI when you come to : Dallas. This -.year .we have
-spent $300.000 in new equipment to make this

Furnished by the I the finest-and largest store South of St. Louis. No


iTsodern appointment for efficient service and
comfort in shopping has been overlooked.
g

"? -• •- -.' 1 I
I

\ ELECTRIC f GN GQMP'Y
Dallas -— — Texas. ' "•- .

•f •

CTIt^r^-rrTifi»J«,,ir,y1»iTff ^:«^rr»?'
THE LUB80CK MORNING AVALANCHE. SUNDAY. DEC. 14, 1924

THE FIGHTING COWARD," A JAMES CRUZE MARK TWAIN STORY USED AS


BQpK PU
pose through co-operation one with gives one the determination to con-
th^ other.
Especially is this true in the case <iuer, but there are man yheartaohes
after a time ! I found myself return-
ing .to .nearby .studjos to fllay UH
ed thc substantial brick Palace" thea-
tre. jjiuUfJiiijjj ^hicli %y>J| he fgpRmtly
PRODUCTION, WILL BE SHOWN AT THE Mark Twain's famous story, "Life
on the, Mississippi," was used as a
text book by James Cruze in filming
of the management of the Palace und pangs which might be averted
Theatre and the management of the if that seed of doubt hadn't first
Texas Utilities Company— for the been planted.
parts. Each time I would gain cour-
age, but it was not until "Three
Wees" was completed and I was giv-
opened Monday evening.
The building is well constrcuted
throughout and considering ' the
NEW PALACE MONDAY AND TUESDAY his latest production for. Paramount,
"The Fighting Coward."
The producer, who carried a large
Jatter company has contracted to "When I lived in Jamaica, J longed
furnish a" Dependable current qf to get upon the screen. Pictures
electricity to' operate the picture ma- wcrq shown at regular intervals a"pd
en a contract to make more pictures
for Melro-Golwyn-Maykr that I
again had confidence in myself.
amount of work involved in Us 'con-
struction, has; been completed ." in .
record time. - "•• ."•
company of players and technicians chines in the new theatre, realizing brought a strange fascination with "There is only one thing worse The Rice construction company has
The Fighting Coward", a Cruze ell's service as an exploitation arid than over-confidence, and that is uri-
production will bp featured at the general utility man it was.with the to Natchez on the Mississippi river. that upon the strength and uninter- them from my country—the United der-conf idenee." done-much toward building Lubbock'-
»(;w Palace Monday and Tuesday, aim of trying to give to Lubbock found Mark Twain's book was held rupted service given in this connec- States. • • \ •• and the Palace theatre is a fair ex-
December 22nd and 23rd, accoriljiig in th'e highest respect by "old-timers', tion much of the success of the big "When I went to England and up- "His Hour" was directed by King ample of the class of work done by .
the .best in amusement. ' who say it is a true portrait of the theatre depends. V)dor and has n notable cast in- that company. • ••
to manager Cliff C. Lindsay. Mr. Mitchell will direct and take a on the stage in London, the thought
days of 1850 according to the tradi- It is a compliment to Lubbock to urging me on was to go to NeSv cluding, beside Miss Pringlc, John
The picture is one of th f . hctidlin- leading part in the atmospheric pro- tions, which canie to them through have within her borders these two York and get into pictures. While Gilbert, Dale Fuller, Emily Fif/.roy,
crs to be brought to Lubhock for logue thut will be a main feature of their parents. Bertram Crassby and others. GALVESTON PORT RECORD
this ouening program at the new the- big business institutions, and with! visiting at the Norma Talmadge stud-
the entertainment of Palace patrons the Palace Theatre enjoying good io, the opportunity was given me to ESTABLISHED IN OCTOBER/
and larg,, audiences during tlie four iitre tomorrow evening . "The Fighting Coward,'" which
was adapted to the screen by Walter and efficient electric current serv- have a test made. It must have RICE CONSTRUCTION Uy Unite.1 Pre's*
shows on the two clays run are as- ice from the Texas Utilities Com- been dreadful, for the director was
sured. Woods from a recent stage plav, COMPANY BUILT THE
James Cruze ami his entire cohi-
pasiy of actors, uctress.es, electricians
LIGHTJNGlFFECT JN "Magnolia," by Booth Tarkington,
deals with the days before the Civil
War in the South.
"ftnx, and with .the Utilities Com- emphatic in his advice to me to stay
pany enjoying liberal patronage of away from the screen—that I would
the theatre mutual good is secured. never make a success.
GALVESTON, Texas, Dee. 12—
NEW PALACE HOME Galveston's port business established
a new high record for the history of.-
•carpentci-s, cameramen, extras etc.,
traveled ovtrhmU n disUince of .1,300 NEW PALACE IS Ernest Torrence, Mary Astor, "But the call was too strong te
be cast so lightly aside. At first I
the port during the month of Oc-
The- Rice Construction Company tober, from statistics recently com-'
miles from Hollywood to Natchez,
Aliss., for scenes for-the new Pum-
inount picture, "The'Fighting Cow- SPLENDID
Noah Beery, Phyllis Haver and Cul-
len Landis are the featured play-
ers. f .
ACTRMmjNfflAl concentrated on stage acting—and
.of Lubbock, Amarillo and Dallas, of .piled, with a total of 1115,000,000'
which W. M. Rice is president, erect- most of which was from cotton..

ard.' . ' ' . ' • ' • • '


Within a short distance'o/ the his-
toric southern cily, the man . who The very best- lighting fixtures
This great picture will be, shown
nt.the new Palace Theatre, December
22hd and 23rd.
FEATURE
made- "The Covered \V«gon,
lywood," "Kujigle* of ll'Ml Gap," "To
Hol- available have been placed in the
Palace Theatrt by the Finkler; Elec- BIG SUCCESS
the Ladies." and oilier SUCCX-SKCS,
found the exact locutions r-alled for (
tric^r Company, of Amarillo.
N o other one feature adds so much
to the • attractiveness of the inter-
Local Contractor Aileen Pringle, who comes to the i
i» the Booth Tarkingion story one new Palace Theatre next week in a >
«f soutiu-rn . lite be-fore th p Civil
War. Real old f u u t h e r u innnsmns,
ior of the fine building than the
lighting- effect, which has been work- Decorated the New picturization of Elinor Glyn's love
story, "His Hour" has the rare dis-c

PLUMBING
Steamboats, lovecs anil plantations ed out with scientific accurateness to tinction of becoming a succe=
serve as aa ihe baeUirromui for the
drnniatic action.
give the best effect in every nook
and corner of the theatre as well as Palace Buildin through first being a failure.
Several years -ago, the director,
.Natchez turned out to a mr.n to the office spaces contained in the b'dney Franklin, made a test picture
" assist the director in m.iking his nov.- bujldingt Roy Owens, local contracting of her an,d after viewing it, to!d her.
I>roductinti a faiibful motion picture painter, who <li<! the painting and she could never make ;i succes sofl
record of life in the South about SELECT LUMBER USED decorating work for the new Palace screen acting, due to the fact that
isr.o. IN CONSTRUCTION OF Theatre, demonstrated the fact that she photographed so badly.
James Crnze h.ts ostnblishcd n rej>- the best in craftsmanship can be She then appeared on the stage
ulatibn fur the notabl" casts of his NEW PALACE THEATER done by local people. : with George Arliss in "The Green
prdducliorris, and the !|st of players v T. K. I'ritlettux, local lumber deal- Mr. Owens, in doing this work with Goddess" .and again tried pictures,
•who appear in "The Fighting Cow- er, furnished the. lumber that went such high degree of efficiency, has first playing a bit part and then a
ard," is of the same brilliant char- into the construction of the new Pal- added rnuc hto an already weli es- larger role. Finally, she wa.s brought
acter as th p rosters cf "The Cover- ace Theatre.'and while a great deal tablished reputation for good work. to the attention of Elinor Glyn, then
ed Wagon", nnd the rest. Many who have visited the build- about to cast "Three Weeks" and
of material was uppd, the builders ing have commented favorably on
.Ernest Torrencc, - M a r y * Astor. were very particular in selecting she made such a strong impression {
l^'oah Bccry. .Phyllis Haver and Cul- every foot of lumber in the entire the wftrk that h«s been done by Mr. upon the authoress, that she was im-
len Lap.dii Are featured in the pic- structure, und found the JYfdeaux Ownes. mediately engaged for the role of
ture. Others include Carmen Phil- yard stocked to meet their-every re-1 the Queen.
lips, Bruce Cov.ington,. Helen Dun- quiremeiit.
bar and Frank Jopnsson. _/; '
i Mr. Prideaus hits'-, been identified
Landis lis.i'.tlje '?ff!e"af Tain Ruiri- with the development of Lnbb'ocK iti
TEXAS UTILITIES CO. TO
FURNISH POWER FOR
Always she has had to battle with
the thought that she was destined to
be a : failure, and it has only been
FOR THE
ford, southern born but northern many ways, haying furirished mater- PICTURE MACHINES since the making of the first Glyn
bred, who returns to his hotm; in the ials for many other large.building*, picture that she has had confidence
Soujh and becomes engaged to his! here, arid is to be congratulated upon United in a common work and for m herself.
cousin, lie encounters the terrible! being able to sunply the needs of a common ideal—that o'f making "I think djscouragemeiit is the
duelling code which prevails, and o f * builders of puch fine structures ns is Lubbock the greatest of all West cruelest thing" in the world," say-<
-which he is ignorant. He is chal- the new Palace Theatre. Texas' cities'—the bis* business men Miss Pringle. "It is the greatest of
lenged tu n duel by a rival for the o_wning and controlling the institu- handicaps, and if a person has real

Palace Theatre
girl's hand, and refuses because he : tions that are having to do vrith the ability it is very apt to kill the flame
N'ow it's the cross-word puzzle progress that is mr^e in this direc-
firmly believes thai thin is just a po- fiend who hns the* la.it word. of ambition. Of course, discourage-
lite forni of. murder, lie is driven tion are accomplishing their pur- _ment feeds the fighting spirit and
from his homo nnd deserted even by
his sweethnrt.
TJs story c.f his final triumph and
the finding of n new love forms one
of the 5tront»esl out to sny strangest
cUmaxcs ever filmed.
. N o a h Beery, motion picture, "bad
man" plays the wickedest role in his
entire screen career.
Ag "Blackle," hu i* offk-isliy-crcd
Ucd with-(he killing of eighteen men
in the latest .larnc? Crux.e I'.-iramoiint!
DONE BY
producttnn, "Tho Fighting Cfnvp.rd."'-
The story by Boath Tarkington,
lake* phiro in 18J8, when the duet-
ing code VTB* still active In United
states and when it wns pos.<ible for!
njen to commit murder u n d e r " the'
{Tutet? of a duel.
Beery has appeared in ninny henvy
rolcs but this one is avowedly the
"heaviest" of all.

DALLAS MAN WILL BE AND


EMPLOYED INTHE
; NEW PALACE
.Exploitation Man for Ihc Palace

of the Palace AMARILLO, TEXAS


done by

•;. 3, Bert Mitchill, Jr.


The old saying is thst in order to
he a successful -.Klvortising man one
miisl know the business that he is
advertising .from the every angle,
Heimust know it-from the practical,
tfee theoretical and the romantic
angles in -order »o explain it to thc
piibltc in alv interesting manner and
to, give them a working idea of iL
.Especially is this tr«e in any business
th^t deal exclusively in. public' whims
and moods.: Truly cnn such be said
IE PALACE THEATRE BUILDING I

of th£ theatre : indnstry, for -when it


comes to answering th'e public'^,
amusement proMem/, it is a real
problem, as it is controlled largely
by the human moods, whims and sen-
ens —is conveniently located and we are operating a
timcnttiment: nlso by conditions' at
la.rge. Taking, these things into
consideration, r Mr, Mitchell at an
early age began to prepare himself Gontraeting Painter
to meet the. demands: Having been
nvlhe.show business practically all
modern Harfcer shop in it for your convenience.
of'.his life and^ ppendtngva - mimbet
of "these yi&ars on the stingo it : has
nualificd him to -write^. direct find
LubtK>ek, Texas
present stage presentations of. a high
<ju;\\ivy. Combining U«s with Ms
tin'6w]cdge'of human nnt'urc his next
step >as in {he advertising: .field. In
his study, in this line .Kc holds a
college degree in psychology aehrer?
Using and .merchandising.: In 'order
tq tetter prepare hirasclt m/tho;.field
,bf-:aiw?is«inenl he Was studied RUJSJC
.'Virtd art and attended .the Acra
-ofePine Arts in 'Chicaap.^-.-'-'Ybd
Palace; TheatreiBa
• -"' ' ^ ' • ' " • * ' •- - - " " • • -"'•- ' " - - ' ' ' • " ' *""' -'•'

prgibjibly see manjr. of atr. ^titc


ariistjc displays
•- -\?. ::.-. .--v' ' - • /'.;;-V: ; :-. .••••[ --- *•'-. :-::
" !tu.the • "ioWjjr/of'.-
v -."'-.-' ;'-'-"- , V •"• •"""'• ' - " " • • ' - - - " • " : • . - * ""-TV . • - ' • . - " • '. - . • • • ; - • '7 -." t ~-~ - '- •"-•=; -l -"- ' * -i '--.i-*^.'- '.^ ."^". '.'f'. ~J?^"*. ^Bi^^^u^^K^-Jt;?

.•:•--. B T i , * - . . : • ' -_^ i~ -. • .- ,\ ^f - ,. ,- •;- .; - .•"••_.-,- -- , • ••- ', . x~"""* ~ *-".• -%,-v--— !*i-—1«

^^..^'•^:^r.g^^^%;^.i^^P^^^':^>'--^S^^^^^
"•'•^•5'^'j'-11 *"•*#•£•% l-'i"*"^ yf^^<^' vl^'g<'J v=^j-i>-c< "•£?*• *.J'-—^?''«?^jHis w.^ii"-a-CJ-«i^:ii-
%
*'..
f
•t,y?;-'"!*•*''?"> •• \ -J -• '-: S.' /• •?•* •*•.-• ' .*

fr^;;%
7^'JA%Vv-£^->>u'/.vv/^V"^-*V, ?
PACE*P»fi: THE LUB3QCK MORNING AVALANCHE, SUNDAY/DEC. H;. 1'92^ ;;,;

Progressive Owner, J. D, LINDSEY-4ne Buildps


And the Efficent Manager, ;G. C.

:
The Palace 'Theatre is not. only worthy of its name but it-is worthy ^
of the praise or all the South Plains. It bespeaks emphatically the faith
of the owners in the'future of Lubbock and this territoiy. olt, proves '•'••.•"•*": ir. " I •

the desire to serve its patrons in the fullest measure. ' - ' ',¥„••'- '-'••'. W t i - * •*•;>

It is with pride that we speak of'our part in the operation of this


the Plains' finest theatre, that of furnishing the electric current for the
operation .of--tlie picture machines. -/Shis is not a small thing for upon
.:the strength and regularity, of that-ccurrent depends its reputation as a
'Picture House of the finest character. .- "

In The Future O

The erection^ and operation of a picture house of .the magiiitude of


tbe Palace is a credit to any City in West Texas-^-it. emphasizes vthe
spirit of progress. This company, :too, believes ;in leadership^and at-;
•*• .•
•!•£'--5 tempts to maintain it thru the operation of the best Electric Light Plant
* • . - . ' • " •• '. • •*• - _- - • • - _ - - .*-*' \ • - • ' - - ; - ' •. . - - •-
.^2' ^
in the West. Our plans f or the .Greater Lubbock is now under way and
. " - , - . ' - r -*••_"•*.• ^;"j-: ••-7 '; :•' • in one year from today all ;the Plains can point to our plant in:Lubbock
;5 r>^' ••."•vSs^*? - . - ''-'•• ;
^^^:®K"^^ ' ' •'.,-: - - .
^^^-^^ssriB-riv^s..^
:
- '.".-.••..:•--.
. : / ; • • - , • -:
as:one that expresses supreme faith in West Texas and an unlimited
S-i . i - O J.^S^Vs^V-.^.-^C-'.-. . ;
'm.~-^$£^i.&£&^ •-..:•..;•- ..." ? ' desire to maintain leadership. ~ .
@S:f^il¥MSS&fe ^vv •:-/:. =•'-:.- ,..-.

•.:;•', t'^vi-vr V
iiiiiinmiiiinui wmm^f^^
•*..»,-

•U..L
VOL,'. HI. NO. 40. LXJBBQCK, LUBBOCK
TEXAS, SUNfJAV. DECEMBER 14, 1924.
FULL IJEASED WUtt
NEGRO GOES FOR HELP DODGE BROTHERS was maintained consistently at a rate
HEALTH TRIPLETS INSTEAD OF ONE
"I CAN'T FEED THEM"
REDUCE PRICES close to 1000 cars per day. LABOR MAKING ese Labor in addition to increasing BILL FOR
Prices of Dodge Brothers Com-
mercial Cars and Chasses are not af- GOOD PROGRESS its. membership and branches thru- OPERATORS IN 1EAUTY
(Texas Health Association) Announcement of a reduction in out the empire, has also entered in- SHOPS BEltt<i SOUGHT
DALLAS, Dec, U.—A negro ran the prices of all Dodge Brothers fected by the reductions. IN JAPAN, SAID to friendly relations with.the other
panting into the city welfare de- Passenger Cars was received today big central organizations in Japan. •£ SAN ANTONIO, Texas, Dec. 12—
FRUIT AND HEALTH partment. by W. W. , Royalty, local Dodge EAST TEXAS JUSTICE OF GENEVA, Dec. 13.—-The most ad- Regulation .of. "MUady'ti" looks wll
By Dr. John Harvey Kcllog "I've never been in such a fix be- Brothers Dealer. PEACE ASKS ATTORNEY vanced' progress in the matter of la- be accomplished if th> bill now being
fore in my life," he declared. "It The new prices' were effective GENERAL FOR HELP DIFFERENCE IN SHAPE
By making a,proper selection of
fruits H is possible to construct ^ does beat all." Monday, December 1. bor legislation and protective meas-
ures for the workmen is being made TEXAS EGGS NOTED Prepared by Herbert OHy'er for the
cosmeticians passes the "next-session
dietary quite capable of Kustainin? "What's the matter?" he v.-as The reductions are especially sharp AUSTIN, Texas, Dec. 12—Newly by Japan, according to the latest of- By United Press. of the legislature. •• .__-'.• •\-. ••-.•.'•:
life for an Indefinite period. Such asked. on the -closed types. The Type A appointed Justice of the Peace in ficial report filed by the Japanese Oliver, retained .as. attorney fo'r
»i diet would naturally include nuts. "Well, ma'am" he gasped "It's the Sedari; for example, on which the list government with the International ; DALLAS, Tex., Dec. 13.—Chang- the local organization of the Nation-
fault of my wife. It was triplets price was formerly $1385, is now East Texas, a man has appealed to Labor Bureau. ing the sizes and shape of their eggs, al Society of Cosmeticians, .is pre-
'• Contrary lp iho opinion former! v Attorney General Keceling for "in- Les Dames Grande" of the Barn-
held by'physicians.-, fruits and fruit instead of .just oti e and I can't feed $1245. The Type B Sedan, which formation." Efforts of the Japanese govern- yard are trying to simplify shipping paring the bill along theories passed
juices are, not "only ;'not injurious '. i so maiiy. Ah need help.' formerly sold for S12CO, f .6. b. The 'new Justice of the Peace ment for example to cut down child of their product. by the Louisiana le'gisilatute-in their
This fact wa.-; last
persons-'suffering < 'from gouty or He was promised aid. * • Detroit, is '.now listed at §1095, wrote Keeling to ask him how much labor in the mines has-met-with un- made known by Will R. Martin, dis- sessipm' . •;.- .,.V~ i_ •':.'••'•
rheumatic affections, anil even h- 'There is also a reduction from $1035 bond one should require when tak- usual success. The latest statistics trict freight representative of Penn--- the"ThisVbiH, if- passed, will -insure
cases of acidosis, but are highly ben- JOURNALIST SOCIETY to 5995 in the list price of the Busi- ing this job, saying that the lawyers on this show a decrease of 36 per sylvania Railway System of Texas. theypatrons-of any'beauty shop'tha't
eficial. ness Coupe, Dodge Brothers Road- cent.
- Apples nnd apple juice are of
GAINS IN MEMBERS ster, under the new pr:ce, will sell told him to get two or three "farm-
ers" on the bond. Several months ago Martin re- erators, a 'license -tobyoe<•
will be treated expert op-
required.,
for §885 and the Touring Car for Theer has been an extensive in- ceived a request from the superin- showing that all''employees of
groat dietie value. Taken freely AUSTIN, Texas-. Dec. 13.—Abili- Keeling refused to comment on crease in the labor union movement tendent of stations and transfers to ty beau-
they arc a laxitive, especially when in Japan. So far this year 16 hew shops thoroughly kno-sv theJr busi-
taken on an empty stomach. ty displayed in the department of The announcement from Dodge the case. general labor unions with 33 union
do something about the "long, wil- ness, requiring every person's: exam-
journalism of the University of Brothers also carried the information lory eggs" that were being shipped
Unferniented apple juice is ex- Texas has recently brought the dis- that balloon tires are standard equip- Instead of England having a mo- branches and a total membership of out of Texas for reshipment over the ination for A special Jicens'e before
ceedingly wholesome. The bos* tinction of membership in Theta ment on all passenger cars. New nopoly on the expressions "The sun 40.903 have been organized. Penny lines. Martin's report show- attempting to get a. job at a beauty
paror," said Oliver, in-- giving his
timea for takthp^are one-half hour Sigma I'hi professional journalistic prices on Special Type cars are as Madam Le Hen can adopt the ex- Workers in tW leading Japanese ed that more "roly.poly" eggs and explanation
before each meol. naval yards havl recently complet- fewer lengthy eggs were coming out of. the proposed bill.
fraternity for women, to ten young follows: never sets on the British Empire" ed their union organization with n
The orange : is . one of Nature's womn students. 4The following Special Roadster _______ $955 .pression, with "Her son wil never 'membership of over 47,000. of Texas. A marked decrease hi Scientists in Euraopo find ant< ex-
finest gifts, to man. Aranffe jui-e girls received the honor: Mildred Special Touring ........ §985 sot." ....i,..-..-. the number of claims on eggs broken isted 60,00p;o;oo: years ai'o, probably
contalns predigested fooii in a mo< Special B Coupe ..... . $1035 The General Federation a in .shipment; has been noted.
tJeJieious and attractive form, read Carson, Van Horn; , Margaret Sue starting ..adth«jth«: fii«t-picnic. -. V
Cousins, Dallas; f'rcbble Durham, Special B Sedan ______ $1195 •
«or immediate absorption and ufi'i- Special A Sedan _ ..... ?1330
zation. The amount of food con- Sterling City; Joyce Garrett, San The special types carry such extra
tained in a large single orange is Antonio; Lyra Hutslcy, Sinton; equipment as nickled ra'diator shell, ,::•• t. i,-.
about equivalent to that found in Katherin e Maddrey, Bonham; Melba niotometer, front and rear bumpers
half a slice of bread. Mitchell, Victoria; Vivian Rjchnrd- body stripe, steel disc wheels, scuff
The sweeter the orange the great- aon, Austin; Rernice Strawn, Grand plates, cowl lights and five balloon
er its food value'i Prairie: Sarah Thaxton, Mason tires. - :
A pint of buttermilk has n food Xi Chapter of Thctn Sigma Phi Announcement of these reductions
value of 170 calories, one-foutth Its* was established at the University of provoked en<ile?s discussion through-
than that of &n ecjual quantity c-i Texas in 1919. It was founded at out the entire industry. The year
orange juice. < th p University Of 'Washington in _l02-i has been the most successful
The lemon of - Jtli fruits seems to
possess the highest scurvy nreventi---
qualily.. It Is believed bv observing
iiiedicftl men.that scurvy 'in mild nnd
obscure forms is very widely pre-
valent-in this country and probablv
19 Kt havintr for Us purpose the pro-
motion of journalism among women/
the development of individual capac-
ity, and thf rendering of service to
humanity through the press.
in Dodge Brothers history and it is
now evident that the factory is de-
termined to establish an even more
enviable record in 1925. Obviously
the ' market for Dodge Brothers
Motor Cars will he broadened im-
ht Up The La er
in aft civilized countries.' Active, members rmw in the Uni- measurably by the lower prices, par-
Fruit juices of all .sorts are **•- versity are Rachel Dunaway, Ama-
credinely wholesome. They cor- Tillo; Sarah Shannon, La Porte; ticularly the closed car types.
cc
lam n)l the valuable properties o
trie fruits from which they are pre-
Mn'rv Jo-irdan, Austin; France* Ethel
Wji>fi', Eairle J'ass; nnd Kathryn
.Substantial improvements in the
appearance riding Comfort and other
important details of construction and
oS—-,.
pared'.with Ihe exception" of cellu- Cochrari, Dallas. design, _plus- the car's long-standing
-iV-i. T,h(s;Popular prejudice a«rninst reputation for' dependable perform-
acid fruit juice* that they encnuratrc
the development of rheumatism :f
entirely .without.scientific bn«=is '

miwimniii^^
It c^sU :ihuiil $45.000 to build on i
mile of the bc.^t concrete road, twen-
ty-four feet wide.
ance, were responsible for. the great-
ly accelerated demand during 3924.
For B number of months production a
Habit of Saving Upon the examination of the lives of great men—it is" found that ~. iiv
In Youth Insures Financial Inde- mpstevery-instance success; can;jpe;.accredited to a habit forced-early ^iri:
Me—that,of saving. SpcMinl^lesrthan their earning made possible
pendence In The Evening of Life then taking; advantage of the opportunity when it presented itself:.:'• v-'-
There is no truer statement ever:made-than >pnce quoted by,a.-. man of
much repute: "If you cannot save you are a failure—you may think: that-
you are not, but you might as welFdrop out, the seed of success is no't-in
In the golden hours of youth man may scoff at you!" Icou can tell whether yqu';are a failure or not—have you formed';
the habit of saving?, . . '"'.;, : .. : :
necessity or want; but when old age approaches, with
his earning power fast declining and energy and am- We do not have to go to other cities,or states to find successful men—
bition gone—then those days that should "bring free- we have them right here in Lubbock. This is well demonstrated in the-•
dom from cares, comforts and happiness \yill be lif.es opening of the new PALACE THEATRE—A $100,000 project-
frarkests days. Money alone does not always mean J.. D.Lmdsey, the builder and owner has succeeded in life by cultivating
; happiness—but those things that money will buy when the habit of thrift. Spending lessi than he earned combined with good
.ijiqst desired', or. nee.ded' makes the possession of it business judgment .are the direct causes of his success in life. The hafr
m'ost imperative. Without money empires decay and it of saving is the hardest in its inception—after you have once begun it is
:cttu:nble; businesses fail, bringing ruin and;disappoint- easy to continue. Start a saving account — It will pay dividends
rrient and man regardless of his ambition can never while you sleep. Start straight up;
prosper nor succeed in life. Then let us urge— start : the
: ladder of success today. We pav
4; per cent on savings. ^r ^
< t h e habit of saving today^— save that your ambitions
may be realized—save for that sweetest of all things
; rrr-^a home-— save for old age. - _ The Opening-of— - . , . - . — - . - . .,-,— *^-_

1
This bank wishes to congratulate J. D. Lrindsey
the builder and G. C. Lindsey the manager in theii* is just another evidence of the continued building and prosperity of
opening of Lubbock 's Pride— the South Plains Larg-" Lubbock. This bank congratulates the progressive builder in his new
est and mostbeautifui^how house, the new undertaking and wishes him mucli success.

- Palace Theatre Thu bank wi.he* iU many depptitors a very merry Chri»tm»» and may
',..v':-. ^Ve \vish them much success in their operation the good cheer and prosperity; continue throughout the coming year!
of this- new industry.

iiiiitiiiiiifiHinniiiiiiiHii

M
Tlie Bank Ma^fi^Big by Helping Otliers!'
' - : - . : . NolVme Takta ths-Place of S
BANjC; WISHES ITS DEPOSITORS A

J^^^i^ife^^

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