Resume of Danny Paul McDonald

PO Box 239, 508 Horne Road

Peachland, NC 28133
(H) 704-272-7343, (C) 704-560-4367, (E) mcdondan@yahoo.com

Professional Portfolio
VP of Sales - General Management - Business
Development
Summary The experience referenced has prepared for a long term global senior sales,
business development or general management position. Career executive experiences are
earmarked with examples as a proven professional with the ability to dramatically increase sales,
develop and stabilize a sales team, and advise future product development. Driven by a passion
to identify stumbling blocks and fixing multi-faceted problems, the personal ultimate goal is to
provide a profitable solution based sales concept for a very satisfied customer. Career
experience has been accomplished serving with small, medium, and very large size companies.

Core Competencies
Sales Growth Champion - Business Development Expert - Teambuilding and Leadership -
Change Management - International Business – Negotiations - Strategic and Tactical
Planning - Sales Coaching and Mentoring - Channel Management - Solutions Sales
Concept Advocate - P and L Responsibility – Project Management – Acquisition Advisor

Professional Experience
2004-09 Lenze AC Technology Corporation - Vice President of North American Sales
1987-04 Emerson Industrial Automation, Control Techniques, Inc. - Eastern Director
1981-87 Gordos International, Division of Flynt Industries, Inc. - Eastern Sales Manager
1979-81 Opto-22, Inc. – Eastern Regional Sales Manager
1974-79 W. K. Hile Co., Inc. - Sales Engr. and Systems Manager

Professional Experience Description and Career Highlights

Lenze Executive level leadership is demonstrated by annual turn-over increase for North
America from $36M to $58M in a little over 4 years of industrial automation and
mechanical products. Turn-over increase was accomplished via business
development strategies, product development advisement, sales team
development and channel partner embrace. The team oriented general
management position responsibility required identification of company particular
needs and formulated immediate action plans for significant growth. Additional
responsibility included assured profitability as a member of the EBIT committee.
Particular need identification included combining 4 separate sales groups into
one strategic results centered group. Serving by example as the lead company
sales/project manager for the current largest industrial automation project in the
world, the FSS project for the USPS, required C-level development and
cooperation of Northrop Grumman as the lead integrator. Originally hired as
Director of Sales, promotion was given in 2006 as Vice President due to
demonstrated capability involving senior sales management, strategic planning
and marketing consultation.
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 Professional experience description and career highlights continued

Emerson The years spent with Emerson Industrial Automation group involved providing
general management and senior sales leadership obtaining dramatic sales turn-
over growth from $120M to $180M within 4 years by OEM and user
development, company acquisition consultation, multiple direct person
supervision, business development, manufacturer representative development,
distribution selection, and marketing. Receiving the “Considered it Solved
Reward” of Emerson was an honor by leading the team for a very large HVAC
motor energy management project. Numerous other regional management
performance rewards lead to steady promotions from original District Sales
Manager position.

GordosWith Gordos, successful consolidation was achieved of 6 different sales groups under
one operating group for electronic I/O systems, solid state relays, rotary switch,
and mercury switch components. As well, under my leadership, sales turn-over
increased annually from $6M to $14M by product development advisement for
industrial I/O and solid state relay components, manufacturer representative
selection, and channel development under my leadership.

Opto-22 With the electronic component manufacturer, position responsibility was for 24
states increasing annual sales turn-over from $4M to $11M primarily by
electronic distribution development. Significant contribution internally with the
company included I/O product development advisement for industrial process
signals due to identification of specific markets. The new product identification
actually launched significantly changed the scope and formulated a new direction
for the company which is still in effect to this day.

W. K. Hile As the systems manager in the manufacturer representative firm, position

responsibility also included operating as a territory sales engineer of industrial
process controls. Training included learning how to sell under a mentor program.
Steady promotion was earned from original hire as Inside Sales Technician. The
“Systrol” systems group generated turn-over of $500K per year with sales
primarily executed in North and South Carolina. Personal territory sales increase
of selected accounts in western South Carolina generated $1.2M turn-over from
original $750K within 2 years.

Education

Richmond Technical Institute, A.A.S., Electronics Engineering Technology

University of North Carolina – Charlotte, multiple courses of economics and electronics
Wilson Learning – Multiple Sales and Leadership Courses
Gercken Leadership Course
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