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JJ's Sensor Company has developed a seating system using sensors and lights to efficiently coordinate classroom seating. The system reads student ID cards to determine if a student belongs in a lecture and if adjacent seats are occupied. If so, the seat light turns green; otherwise it is red. This innovative system addresses problems of unused seats and students attending the wrong lectures. The target customers are universities seeking to maximize seating efficiency. The business strategy focuses on differentiation through this novel sensor technology rather than low costs.
JJ's Sensor Company has developed a seating system using sensors and lights to efficiently coordinate classroom seating. The system reads student ID cards to determine if a student belongs in a lecture and if adjacent seats are occupied. If so, the seat light turns green; otherwise it is red. This innovative system addresses problems of unused seats and students attending the wrong lectures. The target customers are universities seeking to maximize seating efficiency. The business strategy focuses on differentiation through this novel sensor technology rather than low costs.
JJ's Sensor Company has developed a seating system using sensors and lights to efficiently coordinate classroom seating. The system reads student ID cards to determine if a student belongs in a lecture and if adjacent seats are occupied. If so, the seat light turns green; otherwise it is red. This innovative system addresses problems of unused seats and students attending the wrong lectures. The target customers are universities seeking to maximize seating efficiency. The business strategy focuses on differentiation through this novel sensor technology rather than low costs.
Name Jongjin Kim NetID jkim558 Group Number: 55 Website Link: http://www.infosys1102014fcgroup55.blogspot.co.nz/ Tutorial Details Tutor: Day: Time: Kayur Monday 1pm Time Spent on Assignment: 12 hours Word Count: 1645 words
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2 JJS SENSOR COMPANY INTRODUCTION The problem most university students are experiencing currently is the inefficient coordination between lecture rooms and its available seats. As shown on the video, University of Auckland is faced with the gap and illegal problem of seating arrangements, but also, (ThroupJosie, 2014) indicates that students goes for good time stream, and this is the illegal problem, and both explains the students attending other streams for lectures for their own convinience. Hence resulting unbalanced number of students for each lecture. The gap problem describes students saving seats for their friends and students not sitting next to other students due to awkwardness. But also, (McBainKhadua) has mentioned that the students doesnt move in. Despite the cause, the main problem focuses on the point that there are seats not available to some students even when they are attending at their own stream times. According to (Kottasz, 2005) and (BreslowLori & ClayTom, 2006), it identifies the that student decide their lecture attendance by time. A security door system to lecture rooms may be used, however it is inefficient as it takes up too much time creating crowds and queues which blocks up hallways for other students as well. Hence the JJ company is trying to provide universities with a seating system with sensors and lights to create maximum efficiency and coordination to resolve this problem. 3. BUSINESS SECTION 3.1 Vision To automate coordination of classroom seating systems by innovative sensor technology to deliver convenience and efficiency to schools and students.
3.2 Industry Analysis: Sensor and security industry Industry: Sensor and security industry. Our company deals with sensors and alarms to indicate availability of seats.
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Force: High/Low: Justification: Buyer power: LOW Although there are lots of companies and industries that sell door security systems, there are no current companies who sell seats with sensors and security systems hence the buyer power will be extremely low. Supplier power: LOW The supplier is low because there are lots of suppliers of chairs and also lots of suppliers of technology for sensors, and lights. Our suppliers are not the businesses who sell the final seat sensor system but they are the businesses who sell the individual parts and resources to making this system. Threat of new entrants: LOW There are not many companies that produces the seating systems. Threat of substitutes: LOW There are not many exact substitutes to seating systems. As said before, there may be other solutions to this problem such as door security but other than that, there would be no substitutes to the chair system. Rivalry among existing competitors: LOW The competition is low as there are no other businesses who sell this system.
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4 Overall attractiveness of the industry: The overall attractiveness of the industry can be concluded as very attractive as the new idea is innovative and hence means that there are no exact substitutes and the competition is low. 3.3 Customers and Thei r Needs The main customers to our information system are not the university students but the university itself. Univerisities are faced with the problem with low coordination and efficiency hence they need a system which only allows of enrolled students to their streams. 3.4 The Product and Service The main point of this product is to put sensors on seats to only allow access to students who belong in this stream and hence resolving the illegal problem. Also, the sensors only allows students to sit next to another student, when other seats may be available, so that the gap problem is resolved and allows the lecture room to be filled up with maximum number of students resulting high efficiency. By tapping the student ID card to the sensor (placed at the bottom of the seat), the sensor connected to the database will automatically confirm whether the seat is available or the student belongs in the right stream class. Once both criterias are met, the seat light will turn green and open up for the student to be seated in. However if the student is in the wrong stream or is not sitting next to another student, the seat will show a red light indicating denied access to the seat which will eventually make the student leave the class or go sit next to another student. Only one student ID card will be permitted to one seat per class hence there will be no poblems involving students saving seats for their friends. Also after the usage of the seat, at the end of the lecture, seats will automaically fold up so that students cannot stay in lecture rooms forever to sleep in. 3.5 Suppliers and Partners The main suppliers to our company are suppliers that sells chairs, sensors that reads the ID card barcode and the green and red light for indication. The partner will be the engineerers,
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5 those who will create the sensor chairs, which means putting the sensor, chairs and indication light all together. (Kottasz, 2005)
3.6 Strategy: Focused High Cost Strategy Although the users of this system are students making it a large group, the customers to this system are univerisities hence the market would be seen as narrow. Sales of this product would be in large quantities and bulk purchases would be made. However there are only such number of universities in New Zealand so the target market is quite narrow. Our system involves a high level of innovation and technology making it very different to other availiable resolutions and hence there are very low substitutes. Therefore our company would focus on differentiation, making a new and creative product rather than focusing on low costs. The overall strategy is therefore focused high cost strategy. 3.7 Value Chain Activity: Making the product The most important value chain activity for this business is Making the product. This is because, when the sensor chairs is made, the students will use this innovative technology by themselves. There are no other value chains go with it such as delivery service nor service after the sale. Thus, making the product is one of the most valuable and important value chain activity. 3.8 Business Processes For our industry, we have two main business processes, which are student identifying process and seat accessing process.
STUDENT IDENTI FYING PROCESS First of all, it is the student identifying process, which basically means how the chair sensor will recognise the student. When the student taps his student ID card on the sensor placed
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Start Student Taps ID card on sensor Sensor reads the ID card barcode Information sent through to database Analyzes Information Information System Determine whether student is at correct stream End
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ACCESS INDI CATING PROCESS Once the first process (student identifying process) has occurred, the next process is access indicating process. After the database verifies that the student is at the correct stream, then the seating analysis system will determine whether the seat is available (i.e. whether there are students seated next to him/her, so that the Gap problem does not occur). After this determination, the seat will indicate a green or red light to inform the student whether he can sit there or not. Start Database verifies student is at correct stream Seating process system determines whether seat is availiable Seat is availiable Seat indicates green light Chair falls down End Seat is not avaiiable Set indicates red light End
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3.9 Functionalities Functionality refers to what an information system can do, what activities it can support. The two business process, student identifying and seat accessing have different processes that supports it. 3.9.1. STUDENT I DENTIFYING PROCESS Sensor reads barcode from student ID card (barcode analysis system) Database analyzes student identity (identity analysis system) 3.9.2. ACCESS INDI CATING PROCESS Seating system analyzes availability of seat to student (Seat management system) Seat indicates green or red light to inform student accessibility (Access processing system) 3.10 Systems
3.10. 1. BARCODE ANALYSIS SYSTEM The barcode analysis system is used to scan the barcode from the student ID card for the check. 3.10. 2. I DENTI TY ANALYSIS SYSTEM This system, Identity analysis system is used to recognise the student identity through the schools database, which has all of the information in it. This is because to verify student whether they are in the correct stream or not. 3.10. 3. SEAT MANAGEMENT SYSTEM - Seat management system is a system related to the seats at the lecture halls, analyzing the availiability of seat. It is needed to show which seats are availiable for student use 3.10. 4. ACCESS PROCESSI NG SYSTEM The access processing system is a process of access indicating process. The reason is that this system indicates green or red light in each seat to inform student accessibility.
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9 3.11. Summary Table: Value Chain to Systems
Value Chain Activity Processes Functionalities Specific Information System(s) Broad Information System(s)
Making the product/service 1. Student Identifying Process 1. Sensor reads barcode from student ID card 2. Database analyzes student identity 1. Barcode analysis system 2. Identity analysis system 1. ERP 2. Decision support system 2. Access Indicating Process 1. Seating system analyzes availability of seat to system 2. Seat indicates green or red light to inform student accessibility 1. Seat management system 2. Access processing system 1. Decision support system 2. Customer relationship management
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10 CONCLUSION In conclusion, the problem of seats can be solved through this solution. Through sensor and database, student identity were recognized and analyzed. According to (MakinwaKofi, PertijsMichiel, DelftTu, 2013), it shows how useful the sensor systems are, and what it can do. On the other hand, we had thought of making gates on the entrance, but we thought that it will be too crowded and not efficient. However, sensor on chairs could be really useful, but it will take high cost of implecation. The information systems of installing sensor on chairs automatically determine whether the seat is availiable to student or not and this will be shown by the indication of green or red light and this will be informed to student. Hence through this new system, the gap and illegal problem will be solved and therefore classes will be equally balanced and unviersities will experience productivity and efficiency. REFERENCES
1. Breslow, Lori and Clay, Tom (2006). Why Students Dont Attend Class, Vol. XVIII No.4. Retrieved from http://web.mit.edu/fnl/volume/184/breslow.html 2. Kottasz, Rita (Spring 2005). Reasons for Student Non-Attendance at Lectures and Tutorials: an analysis, vol. 2 (2). Retrieved from https://metranet.londonmet.ac.uk/fms/MRSite/psd/hr/capd/Investigations/2/Inv_2 _2_002%20Kottasz.pdf 3. McBain, Khadua. An Etiquette Guide to Lectures and Seminars, Page 27-28. Retrieved from http://www.theposthole.org/sites/theposthole.org/files/downloads/posthole_20_1 39.pdf 4. Throup, Josie, (20 th February 2014). Students unable to sit down in lectures TheBoar. Retrieved from http://theboar.org/2014/02/20/students-forced-stand- class/#.U4G0h_l_sng 5. Makinwa, Kofi, Pertijs, A.P Michiel & Delft, Tu, (2013), Smart Sensor Systems. Retrieved from http://wwwetis.et.tudelft.nl/courses/smart_sensor_systems/2013/contents.php