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Firasaa@yahoo.com
An exceptional communicator , with the ability to build long term relationships without
cultural or gender restrictions.
Strong understanding of customers’ needs, regardless the culture - more than fifteen
years experience ,having lived and worked in various countries like Canada , UK, United
Arab Emirates , Saudi Arabia, Kuwait, Qatar, Bahrain , Oman , Jordan , Lebanon , Syria,
Morocco , Tunisia and traveled often to Iran and Libya
Professional ability to leverage this understanding for global market opportunity.
Networking and building business relationships in key markets. Identifying business
opportunities through research and market intelligence.
Managing high profile key accounts through effective marketing.
Creation of multifaceted effective marketing campaigns, brochure designs, webpage
development and CD presentations for target audience.
A strong team player who believes in the company’s human asset as a mean of
achieving objectives.
A successful leader especially in challenging and stressful environments.
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CV / Firas Abdul-Latif
The largest private healthcare provider in the Gulf region, functioning under the JCIA
and American healthcare regulations.
Achieved 2005 & 2006 sales target through effective marketing , sales stimulating
activities, customers regular visits and e- marketing.
Established and launched the ‘’Knee Center of Excellence’’ and ‘’The Heart Center’’
that generate 65% of the total hospital revenue till 2006 end.
Designed several health packages to promote the hospital‘s unique health services.
Monthly training programs to staff members involved indirect selling which included
Basic Selling Skills, professional Selling Skills and Customer Service programs.
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CV / Firas Abdul-Latif
Supervised the design of the new official Website for the American Hospital Dubai.
Act as the Director of Sales and Marketing when needed.
Coordinated with advertising companies with regards to advertising and promotional
materials in accordance with the organizational strategic objectives.
Direct responsibility in setting the annual marketing plan in liaison with all concerned
departments.
Key Achievements
EDUCATION
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CV / Firas Abdul-Latif
PERSONAL DETAILS
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CV / Firas Abdul-Latif