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Cover Page

Clean Office Pros


Business Plan

This sample business plan has been made available to users of Business Plan Pro, business
planning software published by Palo Alto Software. Names, locations and numbers may have been
changed, and substantial portions of the original plan text may have been omitted to preserve
confidentiality and proprietary information.
You are welcome to use this plan as a starting point to create your own, but you do not have
permission to reproduce, resell, publish, distribute or even copy this plan as it exists here.
Requests for reprints, academic use, and other dissemination of this sample plan should be emailed
to the marketing department of Palo Alto Software at marketing@paloalto.com. For product
information visit our Website: www.paloalto.com or call: 1-800-229-7526.
Copyright Palo Alto Software, Inc., 1995-2009 All rights reserved.

Legal Page
Confidentiality Agreement
The undersigned reader acknowledges that the information provided by Clean Office Pros, Inc. in
this business plan is confidential; therefore, reader agrees not to disclose it without the express
written permission of Clean Office Pros, Inc..
It is acknowledged by reader that information to be furnished in this business plan is in all respects
confidential in nature, other than information which is in the public domain through other means
and that any disclosure or use of same by reader, may cause serious harm or damage to Clean
Office Pros, Inc..
Upon request, this document is to be immediately returned to Clean Office Pros, Inc.
___________________
Signature
___________________
Name (typed or printed)
___________________
Date
This is a business plan. It does not imply an offering of securities.

Table of Contents

1.0 Executive Summary...............................................................................................................................1


Chart: Highlights..................................................................................................................................2
1.1 Objectives..........................................................................................................................................2
1.2 Mission...............................................................................................................................................2
1.3 Keys to Success..................................................................................................................................2
2.0 Company Summary...............................................................................................................................3
2.1 Company Ownership.........................................................................................................................3
2.2 Start-up Summary..............................................................................................................................3
Table: Start-up.....................................................................................................................................3
Chart: Start-up......................................................................................................................................4
3.0 Services..................................................................................................................................................4
4.0 Market Analysis Summary....................................................................................................................5
4.1 Market Segmentation.........................................................................................................................5
Table: Market Analysis........................................................................................................................5
Chart: Market Analysis (Pie)...............................................................................................................6
4.2 Target Market Segment Strategy.......................................................................................................6
4.3 Service Business Analysis.................................................................................................................6
4.3.1 Competition and Buying Patterns...............................................................................................7
5.0 Strategy and Implementation Summary.................................................................................................7
5.1 Competitive Edge...............................................................................................................................7
5.2 Marketing Strategy.............................................................................................................................8
5.3 Sales Strategy.....................................................................................................................................8
5.3.1 Sales Forecast..............................................................................................................................8
Table: Sales Forecast.......................................................................................................................9
Chart: Sales Monthly.....................................................................................................................10
Chart: Sales by Year......................................................................................................................10
5.4 Milestones........................................................................................................................................11
Table: Milestones...............................................................................................................................11
Chart: Milestones...............................................................................................................................11
6.0 Management Summary........................................................................................................................11
6.1 Personnel Plan..................................................................................................................................12
Table: Personnel.................................................................................................................................12
7.0 Financial Plan.......................................................................................................................................13
7.1 Start-up Funding..............................................................................................................................14
Table: Start-up Funding.....................................................................................................................14
................................................................................................................................................................14
7.2 Break-even Analysis........................................................................................................................15
Table: Break-even Analysis...............................................................................................................15
Chart: Break-even Analysis...............................................................................................................15
7.3 Projected Profit and Loss.................................................................................................................15
Table: Profit and Loss........................................................................................................................16
Chart: Profit Monthly.........................................................................................................................16
Chart: Profit Yearly............................................................................................................................17
Chart: Gross Margin Monthly............................................................................................................17
Chart: Gross Margin Yearly...............................................................................................................18
Page 1

Table of Contents

7.4 Projected Cash Flow........................................................................................................................18


Table: Cash Flow...............................................................................................................................18
Chart: Cash.........................................................................................................................................19
7.5 Projected Balance Sheet...................................................................................................................20
Table: Balance Sheet..........................................................................................................................20
................................................................................................................................................................20
7.6 Business Ratios................................................................................................................................21
Table: Ratios......................................................................................................................................21
Table: Sales Forecast...................................................................................................................................1
Table: Personnel...........................................................................................................................................2
......................................................................................................................................................................2
Table: Profit and Loss..................................................................................................................................3
......................................................................................................................................................................3
Table: Cash Flow.........................................................................................................................................4
Table: Balance Sheet....................................................................................................................................5

Page 2

Clean Office Pros

1.0 Executive Summary


Introduction
Clean Office Pros is a new cleaning service specializing in office cleaning and serving the Kansas
City, Missouri area. The business will sell office cleaning and related services to businesses with
office spaces of any size. To that end, Clean Office Pros seeks funding for equipment and initial
operations of the business.
The Company
Established in 2009, the business offers office cleaning, floor treatment, carpet cleaning, and
window cleaning for businesses with office space in the Kansas City area. The business was
founded by Paul Vinci and Reid Werbitt, cleaning industry professionals with decades of
collective experience, who have pooled their resources to develop a new strategy for reaching
and serving business clients. The business will operate out of a central office and storage facility
and use the labor of trained cleaning crews to serve clients.
Services
Services offered will be based around basic office cleaning scheduled on a monthly basis, which
will be offered with extreme care for the client's privacy, security, and assets. Additional
services will be sold to the same clients to deepen their relationship with Clean Office Pros.
Organizational services will be introduced in after three years. Services will be environmentally
friendly, both in the products used and in their methods of disposal.
The Market
The market currently consists of 40,000 small, medium, and large office businesses. Healthy
growth is expected for this market, especially for small offices which will be the initial target
market for the business. Focusing on small offices will establish the reputation of the company
by working with a variety of clients and will force the streamlining of operations.
Financial Results
The business expects to reach $1 million in annual sales in its second year of operation and
begin to pay dividends to investing partners in its first year. Net profit of $70,000 will be
achieved in the first year and will double in the second year. Break even will be achieved
quickly partially due to the fact that the management is experienced with sales, marketing, and
operations, and that all cleaning crews will be paid only for hours worked, reducing the payroll
risk for the business.

Page 1

Clean Office Pros

Chart: Highlights

1.1 Objectives
Clean Office Pros seeks to establish itself as a leader in office cleaning in the Kansas City, MO
area. Specific objectives we will seek to meet over the next two years include:

To build a substantial, regular client base of 100 clients on monthly cleaning plans, for a
total of over 800,000 square feet of office cleaning each month.
To build operations infrastructure, including a central headquarters, 5 delivery vans,
professional management, and documented processes for operations and cleaning practices.
To build healthy gross margins by establishing itself as a significant buyer and reducing
vendor pricing on cleaning supplies and by training low-cost labor to be more productive.
To create a culture of productivity and resourcefulness for all staff by encouraging the best
ideas and cleaning procedures to rise to the top and rewarding cleaning crew for their
contributions.

1.2 Mission
Clean Office Pros seeks to ensure that businesses have a spotless office environment to support
the work they do and forget their worries about office cleaning. The company values its
employees to clean well and clean smart, listens to the needs of its client to do the job they
need done, and responds to the demands of the environment.
1.3 Keys to Success
To become successful in the office cleaning business, Clean Office Pros must:

Foster an environment of employee empowerment from day one of operation to make sure
cleaning crews clean well (thoroughly and carefully) while cleaning smart (efficiently)

Page 2

Clean Office Pros

Listen attentively to the needs of the client and communicate this information effectively to
cleaning crews
Research and remain experts on the greenest cleaning practices and products
Remember that the cleaning must meet or exceed client expectations to be considered done

2.0 Company Summary


Clean Office Pros is a office cleaning business located in Kansas City, MO. Established in 2009,
the business offers office cleaning, floor treatment, carpet cleaning, and window cleaning for
businesses with office space in the Kansas City area. The business was founded by Paul Vinci
and Reid Werbitt, cleaning industry professionals with decades of collective experience, who
have pooled their resources to develop a new strategy for reaching and serving business
clients.
2.1 Company Ownership
Clean Office Pros is an S Corporation currently owned 51% by Paul Vinci and 49% by Reid
Werbitt, the founders and directors of the company. Once additional investment has been
contributed by angel investors, those investors will own 49% of the business, Paul Vinci will
own 26% and Reid Werbitt will own 25%.
2.2 Start-up Summary
The startup expenses for the business reflect the legal permitting required in the state of
Missouri, the legal agreements with additional investors and banks for financing, two month's
security deposit at an estimated $2,500 per month and one month's rent for improvements to
the office and storage facility, improvements including lighting fixtures, storage cabinets, and
sinks, and office supplies and computer supplies for three workstations (two founders and one
administrator).
Assets which must be purchased include office furniture and computers for the office, cleaning
equipment including buffing machines, vacuums, and basic tools (mops, brooms, buckets, etc),
and one delivery van.
Some of the larger pieces equipment can be purchased with seller-financing, such as the
delivery van and buffing machines. Otherwise, it is most economical or required to pay for
these expenses and assets in cash.
Table: Start-up

Start-up
Requirements
Start-up Expenses
Legal
Stationery
Insurance
Rent
Computer Systems
Office Supplies
Facility Leasehold Improvements
Other

$2,000
$2,000
$3,000
$7,500
$5,000
$2,000
$10,000
$2,000

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Clean Office Pros

Total Start-up Expenses

$33,500

Start-up Assets
Cash Required
Other Current Assets
Long-term Assets
Total Assets

$60,000
$5,000
$40,000
$105,000

Total Requirements

$138,500

Chart: Start-up

3.0 Services
Services to be offered by Clean Office Pros will focus specifically on office spaces and include:

Office cleaning (including garbage removal, dusting and cleaning of all surfaces, sweeping
and mopping of floors, and cleaning of doors and walls as needed)
Furniture cleaning
Floor waxing
Floor stripping and sealing
Carpet cleaning
Window cleaning
Bathroom and kitchen area cleaning

In the future, Clean Office Pros will provide office organization and decluttering services
through an interior designer. This service will be provided as an upsell to this foundation of
services.

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Clean Office Pros

4.0 Market Analysis Summary


The market for office cleaning in the Kansas City area includes small offices (1-5 employees),
medium offices (6-20 employees) and large offices (21 employees and up). In the Kansas City
area, businesses with offices are growing as the service sector increases, with a net of 3,000
new businesses established in 2008. Due to the economic renewal occurring in this community,
this growth is expected to continue over the next two years. Small offices are targeted as well
as large, although margins will be lower due to the increased amount spent on sales and travel
relative to medium and large offices, because many small businesses will expand, giving Clean
Office Pros a foothold in this market by the time competitors are willing to sell to them.
4.1 Market Segmentation
The market for Clean Office Pros is comprised of small offices, medium offices and large offices
in the Kansas City area.
Small Offices: Either newly established ventures, or small businesses designed to remain
small, few cleaning businesses seek to serve this market because of the cost in doing so.
Therefore, business owners generally require employees to do their own cleaning, assuming
they are saving money through this work. Clean Office Pros must show these businesses not
only that they do not save money by having employees do this work, but that by having
professional cleaners maintain their offices they will increase morale, productivity, and their
appearance to customers, if customers/clients enter their office spaces.
Medium Offices: This group has a growing acceptance of the need for professional cleaning
services and is concerned primarily about price.
Large Offices: This group accepts the need to outsource their office cleaning to professionals
and is interested in working with vendors who can handle specific requests and take care to
protect the information, security, and equipment within their office spaces.
Table: Market Analysis

Market Analysis
Potential Customers

Growth

Small Offices
Medium Offices
Large Offices
Total

9%
7%
6%
8.14%

Year 1

Year 2

Year 3

Year 4

Year 5

25,000
10,000
5,000
40,000

27,250
10,700
5,300
43,250

29,703
11,449
5,618
46,770

32,376
12,250
5,955
50,581

35,290
13,108
6,312
54,710

CAGR
9.00%
7.00%
6.00%
8.14%

Page 5

Clean Office Pros

Chart: Market Analysis (Pie)

4.2 Target Market Segment Strategy


Clean Office Pros will build its expertise from the ground up, by building a successful base of
small-office clients, moving on to medium-office clients and then large-office clients. While
larger clients will not be turned away as the business starts out, it is expected that they will be
more likely to use Clean Office Pros services after its record of customer service and operational
success is established by work with numerous smaller clients. Furthermore, by working with
smaller clients first, the business will establish a foothold faster as they will not be competing
directly with established cleaning companies at first, and will be able to work towards making
this group more profitable through economies of scale and tight operations.
Clean Office Pros will not work for landlords, providing building janitorial services. Many firms
specialize in this service already, and marketing janitorial services to buildings involves
different promotional activities, operations, and cleaning skills, to a certain extent. By
specializing in commercial office cleaning, Clean Office Pros will increase its ability to market to
the many thousands of area businesses directly.
4.3 Service Business Analysis
The office cleaning industry includes many local companies as well as some national franchises.
Services are purchased directly by business managers and owners for small businesses and by
purchasing agents, office managers, and procurement specialists for larger businesses.
Businesses desire ongoing relationships with cleaning vendors where they do not have to worry
about the cleaning process, but will be concerned if they are paying higher than market rates.
Businesses appreciate the ability of a company to quote monthly cleaning rates to make costs
less variable, but also to handle special cleaning request as they arise. Cleaning vendors are
sought out through internet searches, the yellow pages, and business referrals.

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Clean Office Pros

Financial analysts report that the commercial cleaning industry is recession resistant and highly
stable. Commercial cleaning overall was an $80 billion industry in 2008 and is one of the fastest
growing industries in the US, with projected growth to $150 billion per year by 2010.
4.3.1 Competition and Buying Patterns
The commercial cleaning industry is very fragmented with no one company owning more than
6% of the market. Franchises account for 10% of the market and local companies account for
90%. Top franchises include JAN-PRO Cleaning Systems, ServiceMaster Clean, MTOclean, the
Cleaning Authority, and MARBLELIFE. Economies of scale for franchises are obtained through
unified operations systems, national marketing campaigns, and somewhat through volume
discounts from suppliers.
Customers seek out cleaning services based on a combination of reputation, price, and depth of
services offered. While large offices value depth of services more so, smaller firms put a greater
value on price.
5.0 Strategy and Implementation Summary
Clean Office Pros has selected the following priorities for its rollout strategy:

To begin by targeting small offices to gain a foothold in the Kansas City office cleaning
market.
To leverage the reputation and experience from work with small offices to increasingly seek
medium and large office clients in the third year of operation.
To rapidly scale up organizational infrastructure, including cleaning crews, equipment, and
vans.

5.1 Competitive Edge


Clean Office Pros will develop a competitive edge based on its utilization of the skills, ideas, and
productivity of its employees. By encouraging and rewarding employee initiative and ingenuity
to discover the best ways to clean well and smart, morale will be increased, making Clean
Office Pros a more desirable place to work. The reputation of the firm as a great place to work
will increase application rates and the strength of new hires, reducing the costs of turnover and
training. Customer satisfaction will increase and costs will drop due to this focus on employee
utilization.
Initial training by Reid Werbitt and Paul Vinci will be for cleaning crew heads. This will be ten
hours of training in Clean Office Pros methods for experienced cleaning personnel. Cleaning
crew heads will each provide ten hours of training, in turn, for new members of their cleaning
crews when they are brought in to the business, based both on Clean Office Pros methods and
basic cleaning skills (depending on the current skills of the crew member).
All client information about the cleaning will be transferred to a detailed job sheet which will be
discussed with the cleaning crew head before reaching the job site. The cleaning crew head will
go through a tour and inspection of the job site while the client is present to insure that the job
sheet is complete and that all information about keys, security, and access is understood.
Cleanings will always be run by a cleaning crew head and a crew of one to four members. After
the crew have experience on a site, a cleaning crew head may move between a few job sites to
supervise a greater number of jobs over one day.

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Clean Office Pros

5.2 Marketing Strategy


The marketing strategy for Clean Office Pros begins with its initial target market of small
offices.
Promotional activities in the startup phase will include:

Local Trade Show Booths at Office Services and Entrepreneurial trade shows
Blogging, Newsletters, and Microblogging to establish Clean Office Pros as thought leaders
in office cleaning
Prospecting by phone to cold and warm leads
Business networking to generate qualified leads
Coupons for free trials for new businesses passed on through the local Small Business
Development Center and Chamber of Commerce

From the startup period onward, the following promotional activities will be important:

Search engine marketing through text ads around office cleaning keywords in the local area
Search engine optimization to improve organic search rankings
Yellow page listing
Local TV commercials

These ongoing promotional activities are reflected as marketing expenses on the Clean Office
Pros Profit and Loss statement.
5.3 Sales Strategy
Sales will be managed by co-founder Reid Werbitt. Reid Werbitt expects about ten small
business clients from his previous work at JAN-PRO to move to Clean Office Pros upon learning
of their value proposition. This will account for a starting base of clients for the business.
The sales process will begin with a short phone conversation to go over the basics of the
services offered and to qualify the customer as one interested in regular cleanings. An inperson meeting at the customer's office will follow, after which a proposal for a monthly rate for
cleaning will be given. A follow up with the client will occur after the first three regular cleanings
to get additional feedback and to continue to adjust the directions to the cleaning crew.
Before inquiries begin to come in through advertising, Werbitt will prospect for sales through
business networking, cold calls, and warm calls. Clean Office Pros expects 5% of cold calls,
20% of warm calls, and 30% of networking leads to yield regular customers.
As a partner in the business, Werbitt will be compensated through a base salary, dividends and
appreciation of the company's stock. After two years of operation, an additional salaried
salesperson will be hired who will be compensated for sales through quarterly bonuses and
Werbitt will remain sales manager.
5.3.1 Sales Forecast
Growth is expected to speed up rapidly over the first two years as small-office customers are
sought out and sold to. After the first two years growth will slow as operations must be
continually increased to allow for greater growth. However, the additional target market of

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Clean Office Pros

medium and large offices will be accessed starting in the third year of operation. Sales will be
driven by the basic office cleaning service. Based on the previous success of Reid Werbitt as a
seller of commercial cleaning, these projections are reasonable, as Werbitt sold $2 million in
cleaning services in his last full year at JAN-PRO. The additional services will be sold as add-ons
to clients who purchase office cleaning. It is estimated that 50% of clients will purchase some
additional services.
The forecast is also supported by the fact that, after the first year of operations, medium offices
will be targeted as well, increasing the rate of growth as each sale will bring a higher square
footage of space to clean.
Direct costs include the labor of cleaning crew members and the cleaning crew head, cleaning
supplies and gasoline or other transit costs for crew and equipment. Cleaning Crew Head
supervision of jobs is expected to cost 5% of sales and Cleaning Crew (Hourly) wages for the
execution of cleanings is expected to cost 27.5% of sales.
To ensure that sales are profitable, Werbitt will not be compensated on commission by sales,
but by profits, after a reasonable base salary. This will keep gross margins around the industry
average of 68%.
Table: Sales Forecast

Sales Forecast
Year 1

Year 2

Year 3

Office Cleaning (1000 Square Feet)


Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)
Total Unit Sales

5,014
807
991
1,304
528
8,643

8,000
1,000
1,500
1,000
500
12,000

12,000
1,250
2,000
1,250
600
17,100

Unit Prices
Office Cleaning (1000 Square Feet)
Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)

Year 1
$100.00
$90.00
$11.00
$80.00
$30.00

Year 2
$100.00
$90.00
$11.00
$80.00
$30.00

Year 3
$100.00
$90.00
$11.00
$80.00
$30.00

Office Cleaning (1000 Square Feet)


Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)
Total Sales

$501,396
$72,595
$10,899
$104,325
$15,839
$705,053

$800,000
$90,000
$16,500
$80,000
$15,000
$1,001,500

$1,200,000
$112,500
$22,000
$100,000
$18,000
$1,452,500

Direct Unit Costs


Office Cleaning (1000 Square Feet)
Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)

Year 1
$35.00
$36.00
$4.40
$32.00
$12.00

Year 2
$35.00
$36.00
$4.40
$32.00
$12.00

Year 3
$35.00
$36.00
$4.40
$32.00
$12.00

$175,488
$29,038
$4,360
$41,730
$6,335

$280,000
$36,000
$6,600
$32,000
$6,000

$420,000
$45,000
$8,800
$40,000
$7,200

Unit Sales

Sales

Direct Cost of Sales


Office Cleaning (1000 Square Feet)
Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)

Page 9

Clean Office Pros

Subtotal Direct Cost of Sales

$256,951

$360,600

$521,000

Chart: Sales Monthly

Chart: Sales by Year

Page 10

Clean Office Pros

5.4 Milestones
Reid Werbitt will head the sales activities, including prospecting and networking to generate
leads. Paul Vinci will manage the marketing and promotional activities including two trade
shows (in January and February), the TV ad production (through a video production vendor),
initial search engine optimization (through an SEO vendor), and the coupon campaign, which
will cover three months of basic office cleaning for small-office clients.
Table: Milestones

Milestones
Milestone
Phone prospecting
Business networking
Entrepreneurship Trade Show
Office Services Trade Show
Coupon Campaign For Free Trial
Initial Search Engine Optimization
TV ad production
Name me
Name me
Name me
Totals

Start Date
11/1/2009
11/1/2009
1/7/2010
2/9/2009
11/1/2009
11/1/2009
10/1/2009
9/1/2010
9/1/2010
9/1/2010

End Date
4/1/2010
4/1/2010
1/9/2010
2/11/2009
5/1/2009
2/1/2010
11/15/2009
10/1/2010
10/1/2010
10/1/2010

Budget
$0
$5,000
$10,000
$8,000
$25,000
$10,000
$20,000
$0
$0
$0
$78,000

Manager
RW
RW
PV
PV
PV
PV
PV
ABC
ABC
ABC

Department
Sales
Sales
Marketing
Marketing
Marketing
Marketing
Marketing
Department
Department
Department

Chart: Milestones

6.0 Management Summary


Paul Vinci and Reid Werbitt will be the initial managers of the company. Paul Vinci has ten years
experience as store manager of a cleaning supply store, where he managed a staff of ten and

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Clean Office Pros

was responsible for marketing, operations, and human resources. He will continue to manage
those departments at Clean Office Pros and his title will be CEO.
Reid Werbitt will manage sales and be the lead salesperson for the early operations of the firm.
He has ten years experience as an account executive for JAN-PRO, a commercial cleaning
business. Werbitt's title will be Chief of Sales.
Financial management will be through a part-time accountant during the early operations of the
firm.
6.1 Personnel Plan
The business will begin with minimal salaried staff, with most work performed by the two
founders. The founders will be compensated through reasonable base salaries and will receive
compensation through dividends and the growth of the business.
In the first year, an accountant will serve the role of Chief Financial Officer (CFO). In the second
year, this will become a part-time position which will grow into a full-time position in the third
year.
The operations assistant will be a basic administrative assistant focusing on the fulfillment of
cleaning services, scheduling, quality assurance procedures, and human resources needs.
Total staff full-time equivalent on this chart include cleaning crew who work on an hourly basis
and have their payroll assigned as costs of sales. One Cleaning Crew Head will be hired at the
outset of the company, an additional Crew Head will be hired in the second year and a third in
the third year. Each will oversee crews of one to four members, and can also supplement their
supervision responsibilities as members of crews under other supervisors. Cleaning crew
members will grow from five in number at the outset of the business to 11 on average in the
second year and 16 on average in the third year. All of these hourly staff will be hired when at
least 20 hours per week of work is available, but their overtime will be limited. The business will
hire additional employees rather than use significant overtime.
Cleaning crew will receive healthy base salaries as well as quarterly bonuses based on
performance ratings from both their supervising cleaning crew head and clients. Crew heads
will receive performance ratings from the company managers and clients to determine their
quarterly bonuses.
Once the company reaches a sustainable level of profitability, the owners want to offer a health
benefits plan for their employees, but this is not included within the plan's estimated expenses
at this time.
Table: Personnel

Personnel Plan
CEO
Chief of Sales
Accountant/CFO
Operations Assistant
Total People

Year 1

Year 2

Year 3

$48,000
$48,000
$24,000
$36,000
13

$50,000
$50,000
$40,000
$40,000
16

$52,000
$52,000
$80,000
$45,000
24

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Clean Office Pros

Total Payroll

$156,000

$180,000

$229,000

7.0 Financial Plan


Clean Office Pros will grow significantly, even over the first three years of operation, by taking
advantage of the opportunity presented by its first target market, small offices, and leveraging
its success there with medium and large offices. Growth of about $300,000 is expected in sales
from the first year to second and over $400,000 from the second year to third.
Financing for this growth will come from the free cash flows generated by the healthy margins
in this business once break-even volume has been achieved in the first year.
By the fifth year of operation, the business will be well positioned for a strategic sale to a
commercial cleaning franchise (one of the competitors discussed earlier) interested in
expanding its expertise with small businesses. At this point an exit will be possible for investors
and the original owners.

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Clean Office Pros

7.1 Start-up Funding


Start-up funding will come in part from the financing of the initial purchases (delivery van,
computer and cleaning equipment), and from credit card debt.
Beyond this debt financing, most start-up funding will be provided by the two founders and
;from additional angel investors. Once the additional investment has been contributed, the
angel investors will own 49% of the business, Paul Vinci will own 26% and Reid Werbitt will own
25%.
Table: Start-up Funding

Start-up Funding
Start-up Expenses to Fund
Start-up Assets to Fund
Total Funding Required

$33,500
$105,000
$138,500

Assets
Non-cash Assets from Start-up
Cash Requirements from Start-up
Additional Cash Raised
Cash Balance on Starting Date
Total Assets

$45,000
$60,000
$0
$60,000
$105,000

Liabilities and Capital


Liabilities
Current Borrowing
Long-term Liabilities
Accounts Payable (Outstanding Bills)
Other Current Liabilities (interest-free)
Total Liabilities

$5,000
$20,000
$2,000
$0
$27,000

Capital
Planned Investment
Reid Werbitt
Paul Vinci
Additional Investors
Additional Investment Requirement
Total Planned Investment

$25,000
$25,000
$61,500
$0
$111,500

Loss at Start-up (Start-up Expenses)


Total Capital

($33,500)
$78,000

Total Capital and Liabilities

$105,000

Total Funding

$138,500

Page 14

Clean Office Pros

7.2 Break-even Analysis


Each cleaning service offered has a healthy margin and a break even will occur around 552
units sold per month. This represents 512,000 square feet of offices or around 600 small
business clients (or 400 small business and 100 medium business clients). At this point, work
will be both over night and on weekends, with an average of 16 clients cleaned per day by shift
workers. Six crews will be needed to provide this amount of service.
Table: Break-even Analysis

Break-even Analysis
Monthly Units Break-even
Monthly Revenue Break-even

552
$45,012

Assumptions:
Average Per-Unit Revenue
Average Per-Unit Variable Cost
Estimated Monthly Fixed Cost

$81.58
$29.73
$28,608

Chart: Break-even Analysis

7.3 Projected Profit and Loss


Gross margins will remain relatively stable and grow slightly as better margin business
(medium and large offices) is sought out and better prices are established with vendors for
volume discounts. The first year will represent a net profit of $71,000 which will continue to
grow.

Page 15

Clean Office Pros

Table: Profit and Loss

Pro Forma Profit and Loss


Year 1

Year 2

Year 3

Sales
Direct Cost of Sales
Other Costs of Sales
Total Cost of Sales

$705,053
$256,951
$0
$256,951

$1,001,500
$360,600
$0
$360,600

$1,452,500
$521,000
$0
$521,000

Gross Margin
Gross Margin %

$448,102
63.56%

$640,900
63.99%

$931,500
64.13%

Payroll
Marketing/Promotion
Depreciation
Rent
Utilities
Insurance
Payroll Taxes
Other

$156,000
$79,000
$18,400
$30,000
$1,800
$3,000
$49,095
$6,000

$180,000
$90,000
$30,000
$35,000
$2,400
$4,000
$63,060
$10,000

$229,000
$110,000
$35,000
$50,000
$3,000
$5,000
$86,450
$15,000

Total Operating Expenses

$343,295

$414,460

$533,450

Profit Before Interest and Taxes


EBITDA
Interest Expense
Taxes Incurred

$104,807
$123,207
$2,766
$30,612

$226,440
$256,440
$4,809
$66,489

$398,050
$433,050
$6,159
$117,567

$71,429
10.13%

$155,142
15.49%

$274,324
18.89%

Expenses

Net Profit
Net Profit/Sales

Chart: Profit Monthly

Page 16

Clean Office Pros

Chart: Profit Yearly

Chart: Gross Margin Monthly

Page 17

Clean Office Pros

Chart: Gross Margin Yearly

7.4 Projected Cash Flow


Cash flow before dividends will be positive in the first year. Five months of negative cash flow
are required for marketing activities to take hold before they show a greater effect on sales.
Dividends can be paid out beginning in month nine to investors.
Accounts receivable will be collected in 30 days, but 45 days average has been given to be
conservative.
Investment will be continually made in additional cleaning equipment and delivery vans to
enable more cleaning crew to work. Furthermore, by the end of the first year, the office will
expand to allow for additional storage and staff.
Table: Cash Flow

Pro Forma Cash Flow


Year 1

Year 2

Year 3

$0
$571,061
$571,061

$0
$945,162
$945,162

$0
$1,366,790
$1,366,790

$56,404
$10,000
$0
$20,000
$0
$0
$0

$80,120
$17,000
$0
$20,000
$0
$0
$0

$116,200
$17,000
$0
$20,000
$0
$0
$0

Cash Received
Cash from Operations
Cash Sales
Cash from Receivables
Subtotal Cash from Operations
Additional Cash Received
Sales Tax, VAT, HST/GST Received
New Current Borrowing
New Other Liabilities (interest-free)
New Long-term Liabilities
Sales of Other Current Assets
Sales of Long-term Assets
New Investment Received

Page 18

Clean Office Pros

Subtotal Cash Received

$657,465

$1,062,282

$1,519,990

Year 1

Year 2

Year 3

$156,000
$405,528
$561,528

$180,000
$639,751
$819,751

$229,000
$891,342
$1,120,342

Sales Tax, VAT, HST/GST Paid Out


Principal Repayment of Current Borrowing
Other Liabilities Principal Repayment
Long-term Liabilities Principal Repayment
Purchase Other Current Assets
Purchase Long-term Assets
Dividends
Subtotal Cash Spent

$56,404
$7,913
$0
$6,000
$2,000
$20,000
$20,000
$673,845

$80,120
$15,000
$0
$8,000
$15,000
$20,000
$75,000
$1,032,871

$116,200
$16,000
$0
$8,000
$15,000
$40,000
$200,000
$1,515,542

Net Cash Flow


Cash Balance

($16,380)
$43,620

$29,411
$73,031

$4,448
$77,479

Expenditures
Expenditures from Operations
Cash Spending
Bill Payments
Subtotal Spent on Operations
Additional Cash Spent

Chart: Cash

Page 19

Clean Office Pros

7.5 Projected Balance Sheet


The net worth of the business will grow significantly over the first three years of operation as
the business will be primarily financed by its own earnings and not need to take on a great deal
of new debt. The debt that is taken on will be financing for the purchases of new cleaning
equipment and delivery vans, primarily.
Additional capital is not required over the first three years of operation as the free cash flows
from the business will support the business.
Table: Balance Sheet

Pro Forma Balance Sheet


Year 1

Year 2

Year 3

$43,620
$133,992
$7,000
$184,612

$73,031
$190,330
$22,000
$285,361

$77,479
$276,041
$37,000
$390,519

$60,000
$18,400
$41,600
$226,212

$80,000
$48,400
$31,600
$316,961

$120,000
$83,400
$36,600
$427,119

Year 1

Year 2

Year 3

Accounts Payable
Current Borrowing
Other Current Liabilities
Subtotal Current Liabilities

$55,696
$7,087
$0
$62,784

$52,303
$9,087
$0
$61,391

$75,138
$10,087
$0
$85,225

Long-term Liabilities
Total Liabilities

$34,000
$96,784

$46,000
$107,391

$58,000
$143,225

Paid-in Capital
Retained Earnings
Earnings
Total Capital
Total Liabilities and Capital

$111,500
($53,500)
$71,429
$129,429
$226,212

$111,500
($57,071)
$155,142
$209,570
$316,961

$111,500
($101,930)
$274,324
$283,894
$427,119

Net Worth

$129,429

$209,570

$283,894

Assets
Current Assets
Cash
Accounts Receivable
Other Current Assets
Total Current Assets
Long-term Assets
Long-term Assets
Accumulated Depreciation
Total Long-term Assets
Total Assets
Liabilities and Capital
Current Liabilities

Page 20

Clean Office Pros

7.6 Business Ratios


This table shows ratios for the three years of the plan compared to the janitorial services
businesses of similar revenues. Clean Office Pros expects to improve on industry profitability, as
shown in this table, even with slightly higher spending on S G A and advertising as a
percentage of sales. Gross margins will be slightly better than the comparable industry gross
margins.
Table: Ratios

Ratio Analysis
Year 1

Year 2

Year 3

Industry Profile

n.a.

42.05%

45.03%

0.77%

Accounts Receivable
Other Current Assets
Total Current Assets
Long-term Assets
Total Assets

59.23%
3.09%
81.61%
18.39%
100.00%

60.05%
6.94%
90.03%
9.97%
100.00%

64.63%
8.66%
91.43%
8.57%
100.00%

14.54%
37.68%
54.28%
45.72%
100.00%

Current Liabilities
Long-term Liabilities
Total Liabilities
Net Worth

27.75%
15.03%
42.78%
57.22%

19.37%
14.51%
33.88%
66.12%

19.95%
13.58%
33.53%
66.47%

28.46%
71.54%
100.00%
0.00%

100.00%
63.56%
53.42%
11.20%
14.87%

100.00%
63.99%
48.50%
8.99%
22.61%

100.00%
64.13%
45.24%
7.57%
27.40%

100.00%
62.79%
17.10%
0.21%
5.93%

2.94
2.94
42.78%
78.84%
45.11%

4.65
4.65
33.88%
105.75%
69.92%

4.58
4.58
33.53%
138.04%
91.75%

1.35
1.28
100.00%
-6101891.37%
31.52%

Sales Growth
Percent of Total Assets

Percent of Sales
Sales
Gross Margin
Selling, General & Administrative Expenses
Advertising Expenses
Profit Before Interest and Taxes
Main Ratios
Current
Quick
Total Debt to Total Assets
Pre-tax Return on Net Worth
Pre-tax Return on Assets
Additional Ratios

Year 1

Year 2

Year 3

Net Profit Margin


Return on Equity

10.13%
55.19%

15.49%
74.03%

18.89%
96.63%

n.a
n.a

5.26
43
8.25
27
3.12

5.26
59
12.17
31
3.16

5.26
59
12.17
25
3.40

n.a
n.a
n.a
n.a
n.a

0.75
0.65

0.51
0.57

0.50
0.60

n.a
n.a

$121,829
37.90

$223,970
47.09

$305,294
64.63

n.a
n.a

Activity Ratios
Accounts Receivable Turnover
Collection Days
Accounts Payable Turnover
Payment Days
Total Asset Turnover
Debt Ratios
Debt to Net Worth
Current Liab. to Liab.
Liquidity Ratios
Net Working Capital
Interest Coverage
Additional Ratios

Page 21

Clean Office Pros

Assets to Sales
Current Debt/Total Assets
Acid Test
Sales/Net Worth
Dividend Payout

0.32
28%
0.81
5.45
0.28

0.32
19%
1.55
4.78
0.48

0.29
20%
1.34
5.12
0.73

n.a
n.a
n.a
n.a
n.a

Page 22

Appendix
Table: Sales Forecast

Sales Forecast
Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

Unit Sales
Office Cleaning (1000 Square Feet)

235

258

284

312

343

377

415

457

503

553

608

669

Window Cleaning (10 Windows)

38

41

45

50

55

61

67

74

81

89

98

108

Floor Treatments (100 Square Feet)

47

51

56

62

68

75

82

90

99

109

120

132

Carpet Cleaning (100 Square Feet)

61

67

74

81

89

98

108

119

131

144

158

174

Bathroom and Kitchen Cleaning (By Room)

25

27

30

33

36

40

44

48

53

58

64

70

405

444

489

538

591

651

716

788

867

953

1,048

1,153

Total Unit Sales


Unit Prices

Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

Office Cleaning (1000 Square Feet)

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

Window Cleaning (10 Windows)

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

$90.00

Floor Treatments (100 Square Feet)

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

$11.00

Carpet Cleaning (100 Square Feet)

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

$80.00

Bathroom and Kitchen Cleaning (By Room)

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$30.00

$23,496

$25,800

$28,400

$31,200

$34,300

$37,700

$41,500

$45,700

$50,300

$55,300

$60,800

$66,900

$3,385

$3,690

$4,050

$4,500

$4,950

$5,490

$6,030

$6,660

$7,290

$8,010

$8,820

$9,720

$515

$561

$616

$682

$748

$825

$902

$990

$1,089

$1,199

$1,320

$1,452

$4,885

$5,360

$5,920

$6,480

$7,120

$7,840

$8,640

$9,520

$10,480

$11,520

$12,640

$13,920

Sales
Office Cleaning (1000 Square Feet)
Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)

$749

$810

$900

$990

$1,080

$1,200

$1,320

$1,440

$1,590

$1,740

$1,920

$2,100

$33,029

$36,221

$39,886

$43,852

$48,198

$53,055

$58,392

$64,310

$70,749

$77,769

$85,500

$94,092

Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

$35.00
$36.00
$4.40
$32.00
$12.00

Office Cleaning (1000 Square Feet)

$8,223

$9,030

$9,940

$10,920

$12,005

$13,195

$14,525

$15,995

$17,605

$19,355

$21,280

$23,415

Window Cleaning (10 Windows)

$1,354

$1,476

$1,620

$1,800

$1,980

$2,196

$2,412

$2,664

$2,916

$3,204

$3,528

$3,888

$206

$224

$246

$273

$299

$330

$361

$396

$436

$480

$528

$581

$1,954

$2,144

$2,368

$2,592

$2,848

$3,136

$3,456

$3,808

$4,192

$4,608

$5,056

$5,568

$299

$324

$360

$396

$432

$480

$528

$576

$636

$696

$768

$840

Total Sales
Direct Unit Costs
Office Cleaning (1000 Square Feet)
Window Cleaning (10 Windows)
Floor Treatments (100 Square Feet)
Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)

35.00%
40.00%
40.00%
40.00%
40.00%

Direct Cost of Sales

Floor Treatments (100 Square Feet)


Carpet Cleaning (100 Square Feet)
Bathroom and Kitchen Cleaning (By Room)

Page 1

Appendix
Subtotal Direct Cost of Sales

$12,037

$13,198

$14,534

$15,981

$17,564

$19,337

$21,282

$23,439

$25,785

$28,343

$31,160

$34,292

Table: Personnel

Personnel Plan
Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

CEO

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

Chief of Sales

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

$4,000

Accountant/CFO

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

$2,000

Operations Assistant

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

$3,000

10

10

10

10

11

11

11

12

12

12

13

13

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

Total People
Total Payroll

Page 2

Appendix
Table: Profit and Loss

Pro Forma Profit and Loss


Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

Sales

$33,029

$36,221

$39,886

$43,852

$48,198

$53,055

$58,392

$64,310

$70,749

$77,769

$85,500

$94,092

Direct Cost of Sales

$12,037

$13,198

$14,534

$15,981

$17,564

$19,337

$21,282

$23,439

$25,785

$28,343

$31,160

$34,292

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Total Cost of Sales

$12,037

$13,198

$14,534

$15,981

$17,564

$19,337

$21,282

$23,439

$25,785

$28,343

$31,160

$34,292

Gross Margin

$20,992

$23,023

$25,352

$27,871

$30,634

$33,718

$37,110

$40,871

$44,964

$49,426

$54,340

$59,800

Gross Margin %

63.56%

63.56%

63.56%

63.56%

63.56%

63.55%

63.55%

63.55%

63.55%

63.56%

63.56%

63.56%

Payroll

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

Marketing/Promotion

$10,000

$10,000

$8,000

$8,000

$8,000

$5,000

$5,000

$5,000

$5,000

$5,000

$5,000

$5,000

Depreciation

$1,200

$1,200

$1,200

$1,200

$1,200

$1,600

$1,600

$1,600

$1,600

$2,000

$2,000

$2,000

Rent

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

$2,500

Utilities

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

Insurance

$250

$250

$250

$250

$250

$250

$250

$250

$250

$250

$250

$250

$3,154
$500

$3,270
$500

$3,403
$500

$3,548
$500

$3,706
$500

$3,884
$500

$4,078
$500

$4,294
$500

$4,528
$500

$4,784
$500

$5,066
$500

$5,379
$500

Total Operating Expenses

$30,754

$30,870

$29,003

$29,148

$29,306

$26,884

$27,078

$27,294

$27,528

$28,184

$28,466

$28,779

Profit Before Interest and Taxes

($9,761)

($7,847)

($3,652)

($1,277)

$1,327

$6,834

$10,032

$13,577

$17,436

$21,242

$25,874

$31,021

EBITDA

($8,561)

($6,647)

($2,452)

($77)

$2,527

$8,434

$11,632

$15,177

$19,036

$23,242

$27,874

$33,021

$194

$179

$165

$150

$146

$180

$172

$165

$365

$358

$350

$342

($2,987)

($2,408)

($1,145)

($428)

$354

$1,996

$2,958

$4,024

$5,121

$6,265

$7,657

$9,204

Other Costs of Sales

Expenses

Payroll Taxes
Other

Interest Expense
Taxes Incurred

15%

Net Profit

($6,969)

($5,618)

($2,672)

($999)

$827

$4,658

$6,902

$9,389

$11,949

$14,619

$17,867

$21,475

Net Profit/Sales

-21.10%

-15.51%

-6.70%

-2.28%

1.72%

8.78%

11.82%

14.60%

16.89%

18.80%

20.90%

22.82%

Page 3

Appendix
Table: Cash Flow

Pro Forma Cash Flow


Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

Cash Received
Cash from Operations
Cash Sales

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Cash from Receivables

$0

$17,616

$34,731

$38,176

$42,001

$46,170

$50,788

$55,901

$61,548

$67,744

$74,493

$81,892

Subtotal Cash from Operations

$0

$17,616

$34,731

$38,176

$42,001

$46,170

$50,788

$55,901

$61,548

$67,744

$74,493

$81,892

$2,642
$0

$2,898
$0

$3,191
$0

$3,508
$0

$3,856
$0

$4,244
$5,000

$4,671
$0

$5,145
$0

$5,660
$5,000

$6,222
$0

$6,840
$0

$7,527
$0

New Other Liabilities (interest-free)

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

New Long-term Liabilities

$0

$0

$0

$0

$0

$0

$0

$0

$20,000

$0

$0

$0

Sales of Other Current Assets

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Sales of Long-term Assets

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

New Investment Received

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Subtotal Cash Received

$2,642

$20,513

$37,922

$41,684

$45,857

$55,414

$55,460

$61,046

$92,208

$73,966

$81,333

$89,420

Expenditures

Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$13,000

$2,860

$25,859

$27,663

$28,434

$30,735

$33,192

$33,900

$37,005

$40,451

$44,331

$48,299

$52,799

$15,860

$38,859

$40,663

$41,434

$43,735

$46,192

$46,900

$50,005

$53,451

$57,331

$61,299

$65,799

Sales Tax, VAT, HST/GST Paid Out

$2,642

$2,898

$3,191

$3,508

$3,856

$4,244

$4,671

$5,145

$5,660

$6,222

$6,840

$7,527

Principal Repayment of Current Borrowing

$1,249

$1,249

$1,249

$1,249

$0

$417

$417

$417

$417

$417

$417

$417

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$500

$500

$500

$500

$500

$500

$500

$500

$500

$500

$500

$500

Purchase Other Current Assets

$0

$0

$0

$0

$0

$1,000

$0

$0

$1,000

$0

$0

$0

Purchase Long-term Assets

$0

$0

$0

$0

$0

$0

$0

$0

$20,000

$0

$0

$0

Dividends

$0

$0

$0

$0

$0

$0

$0

$0

$5,000

$5,000

$5,000

$5,000

$20,251

$43,506

$45,603

$46,691

$48,091

$52,353

$52,488

$56,066

$86,027

$69,469

$74,056

$79,243

($17,609)

($22,993)

($7,681)

($5,007)

($2,234)

$3,061

$2,972

$4,980

$6,181

$4,496

$7,277

$10,176

Additional Cash Received


Sales Tax, VAT, HST/GST Received
New Current Borrowing

8.00%

Expenditures from Operations


Cash Spending
Bill Payments
Subtotal Spent on Operations
Additional Cash Spent

Other Liabilities Principal Repayment


Long-term Liabilities Principal Repayment

Subtotal Cash Spent


Net Cash Flow

Page 4

Appendix
Cash Balance

$42,391

$19,398

$11,717

$6,710

$4,477

$7,538

$10,510

$15,490

$21,671

$26,167

$33,444

$43,620

Table: Balance Sheet

Pro Forma Balance Sheet


Assets

Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

$60,000
$0
$5,000
$65,000

$42,391
$33,029
$5,000
$80,420

$19,398
$51,635
$5,000
$76,033

$11,717
$56,789
$5,000
$73,507

$6,710
$62,465
$5,000
$74,176

$4,477
$68,662
$5,000
$78,139

$7,538
$75,547
$6,000
$89,085

$10,510
$83,151
$6,000
$99,661

$15,490
$91,560
$6,000
$113,049

$21,671
$100,760
$7,000
$129,431

$26,167
$110,785
$7,000
$143,952

$33,444
$121,792
$7,000
$162,236

$43,620
$133,992
$7,000
$184,612

$40,000
$0
$40,000
$105,000

$40,000
$1,200
$38,800
$119,220

$40,000
$2,400
$37,600
$113,633

$40,000
$3,600
$36,400
$109,907

$40,000
$4,800
$35,200
$109,376

$40,000
$6,000
$34,000
$112,139

$40,000
$7,600
$32,400
$121,485

$40,000
$9,200
$30,800
$130,461

$40,000
$10,800
$29,200
$142,249

$60,000
$12,400
$47,600
$177,031

$60,000
$14,400
$45,600
$189,552

$60,000
$16,400
$43,600
$205,836

$60,000
$18,400
$41,600
$226,212

Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

$2,000
$5,000
$0
$7,000

$24,938
$3,751
$0
$28,689

$26,718
$2,502
$0
$29,220

$27,412
$1,253
$0
$28,665

$29,629
$4
$0
$29,633

$32,065
$4
$0
$32,069

$32,670
$4,587
$0
$37,258

$35,660
$4,171
$0
$39,831

$38,977
$3,754
$0
$42,731

$42,726
$8,337
$0
$51,064

$46,545
$7,921
$0
$54,466

$50,879
$7,504
$0
$58,383

$55,696
$7,087
$0
$62,784

$20,000
$27,000

$19,500
$48,189

$19,000
$48,220

$18,500
$47,165

$18,000
$47,633

$17,500
$49,569

$17,000
$54,258

$16,500
$56,331

$16,000
$58,731

$35,500
$86,564

$35,000
$89,466

$34,500
$92,883

$34,000
$96,784

$111,500
($33,500)
$0
$78,000
$105,000

$111,500
($33,500)
($6,969)
$71,031
$119,220

$111,500
($33,500)
($12,587)
$65,413
$113,633

$111,500
($33,500)
($15,259)
$62,741
$109,907

$111,500
($33,500)
($16,257)
$61,743
$109,376

$111,500
($33,500)
($15,430)
$62,570
$112,139

$111,500
($33,500)
($10,772)
$67,228
$121,485

$111,500
($33,500)
($3,871)
$74,129
$130,461

$111,500
($33,500)
$5,518
$83,518
$142,249

$111,500
($38,500)
$17,468
$90,468
$177,031

$111,500
($43,500)
$32,087
$100,087
$189,552

$111,500
($48,500)
$49,954
$112,954
$205,836

$111,500
($53,500)
$71,429
$129,429
$226,212

$78,000

$71,031

$65,413

$62,741

$61,743

$62,570

$67,228

$74,129

$83,518

$90,468

$100,087

$112,954

$129,429

Starting Balances

Current Assets
Cash
Accounts Receivable
Other Current Assets
Total Current Assets
Long-term Assets
Long-term Assets
Accumulated Depreciation
Total Long-term Assets
Total Assets
Liabilities and Capital
Current Liabilities
Accounts Payable
Current Borrowing
Other Current Liabilities
Subtotal Current Liabilities
Long-term Liabilities
Total Liabilities
Paid-in Capital
Retained Earnings
Earnings
Total Capital
Total Liabilities and Capital
Net Worth

Page 5

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