ANTON ZUIKER

235 LEGENDS WAY, CHAPEL HILL, NC 27516

919.724.4220 | anton@zuiker.com | www.mistersugar.com | @mistersugar

AN EXPERIENCED COMMUNICATOR, NEW MEDIA LEADER & COMMUNITY MANAGER

For nearly twenty years, I have demonstrated professional and managerial leadership in magazine journalism,
editorial production, publication design and institutional communication. My proven abilities include a broad
range of reporting, writing, public speaking, event planning, issues consulting and team building. I have excelled at
new media and social networking strategies. I value collaboration, community, conversation and narrative. I have
traveled far and wide, learned to be observant of culture and place, and delighted in seeing ideas bloom.

PROFESSIONAL JOURNALISM & COMMUNICATIONS EXPERIENCE

Duke University Health System, August 2007 - present

Manager, Internal Communications, Duke Medicine News & Communications
As manager of a team producing organizational publications, I coordinated the award-winning redesign of the
Inside Duke Medicine newspaper and the creation of an online daily news site (http://inside.dukemedicine.org).
I currently provide communications and Web support to the leadership and faculty of the School of Medicine,
and continue to facilitate the dissemination of leadership messages to the 26,000 employees of the health system.
University of North Carolina at Chapel Hill, March 2005 – August 2007
Sr. Communications and Publications Research Associate, Carolina Population Center
In managing the publications unit for MEASURE Evaluation, a USAID-funded global health project, I led a
team of editors and designers in producing printed technical materials and online communications about the
project’s global activities and results.
North Carolina State University, Raleigh, NC, June 2004 – March 2005
News editor, College of Agriculture and Life Sciences
Northern Ohio LIVE Magazine, Cleveland, OH, Jan 2001 - Dec 2002
Columnist – Inventing the Future
EmployOn, Inc., Euclid, OH, Nov 2000 - July 2001
Web Content Editor
PlanetKnowHow.com, Streetsboro, OH, Jan - Aug 2000
Assistant Editorial Director
U.S. Peace Corps, Republic of Vanuatu, Dec 1997 - Oct 1999
Volunteer; Training Coordinator
Northern Ohio LIVE Magazine, Cleveland, OH, Sept 1995 - Nov 1997
Editor, Managing Editor, and Associate Editor
Small Business News, Lakewood, OH, Dec 1994 - Sept 1995
Production Assistant, Research Assistant and Reporter
Hawaii Medical Service Association, Honolulu, HI, Sept 1992 - June 1994
Staff Writer, Island Scene Magazine

EDUCATION

M.A. Medical Journalism – University of North Carolina at Chapel Hill, Aug 2002 – May 2004
I studied the epidemiology and reporting of infectious diseases, and for a thesis reporting project wrote a
12,000-word narrative feature on acute HIV infection and the rise in HIV among North Carolina college
students. I also created the Narratives of HIV series of public awareness events.

B.A. Communications – John Carroll University, University Heights, OH, Aug 1988 – May 1992
 ZUIKER, p. 2

LEADERSHIP IN BLOGGING & ONLINE COMMUNITIES

A blogger since 2000 (http://mistersugar.com), I have been an active leader and promoter of local and regional
blogging communities, frequently speaking about blogging and online communication to media professionals. I
am the creator of BlogTogether, the Triangle-region community of bloggers, and in that role I have organized
and facilitated numerous social activities and educational events to promote new media skills and community
building through events that unite online acquaintances.

ScienceOnline (Jan 2010, 2009, 2008, 2007)

This annual conference gathers an international audience to North Carolina to explore strategies, tools and
techniques for promoting science on the Web. ScienceOnline2010 was a four-day conference that attracted 275
scientists, educators, students, bloggers, and journalists from across North Carolina, other states and half a
dozen other countries. My earlier proposal for a web initiative to cover the science, medicine and technology in
the Triangle led to the creation of Science in the Triangle (http://scienceinthetriangle.org), now an important
element of the ScienceOnline conference. I am also a member of the board of directors of Science
Communicators on North Carolina.

Other events
• The Long Table – an initiative to promote good food and leisurely conversations. (Sept 2009)
• Food Blogging Dinner with Michael Ruhlman (Sept 2007)
• BlogTogether Backyard Barbecue – an annual summer gathering (July 2008, 2007, 2006)
• The Triangle Bloggers Bash – hosted by WUNC/North Carolina Public Radio (Nov 2005)
• The Triangle Bloggers Conference (Feb 2005)
• Blogging 101 tutorial sessions to assist new bloggers (2003-2008)
• Chapel Hill bloggers meetups, Tar Heel Bloggers meetups (2002-2006)

Promoter of new media skills for journalists and communicators

An early adopter of new media tools, I have regularly shared my skills with others, creating opportunities for
journalists, communicators and educators to learn and experiment.
• At Duke, introduced Twitter strategies to my communicator colleagues, and blogging to the
DukeEngage leadership.
• Invited speaker at the 2007 and 2006 American Medical Association Medical Communicators
Conference, 2006 Carolina Technology Consultants Conference, 2005 North Carolina State Extension
conference and numerous journalism school classes.
• Session moderator at ConvergeSouth new media conference in Greensboro, NC (Oct 2006, 2007).
• Contributed essay on ethics of blogging for the News & Observer Sunday Q section (Oct 22, 2006).
• At UNC-CH, organized the 2005 Triangle Bloggers Conference attended by 130 local and national
bloggers, including blogging pioneer Dave Winer and online journalism pioneer Dan Gillmor.
• Facilitated two medical blogging sessions at the 2005 Assoc. of Health Care Journalists Conference.
• Organized session about blogging for visiting South Korean journalists.
• Contributed weblog module for a journalism distance education online course.
• Organized the program for the Weblogs in Journalism seminar in 2004 for the j-school’s Executive
Education Seminar.

“The Web has evolved into a tribal Internet of passionate bloggers like Zuiker, and he has become a sort-of local brand.
He's a quiet visionary. He's a low-key doer. He's a let's-get-together-and-see-where-this-goes guy. It's the Zuikers of this
new, interwoven world who may play a significant role in determining how far Web 2.0 goes from being a sociable
network to a social force.” — Dan Barkin, News & Observer editor, http://tr.im/IwXv