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CAROLINEHESS

EDUCATION WORK EXPERIENCE


QUALIFICATIONS
University of Cincinnati
College of Design, Architecture, Art, and Planning
B.S., Fashion Design Product Development
Cincinnati, Ohio Expected graduation May 2015
Middletown High School
Summa Cum Laude, Honors Diploma
Middletown, Ohio Class of 2010
Adobe Photoshop, Illustrator, and InDesign
Microsoft Word, Powerpoint, and Excel
Product Lifecycle Management (PLM)
Lectra Kaledo Print, Weave, and Knit
Technical fats and sketching
Machine knitting
Design construction and pattern making
Knowledge of textiles
Trend forecasting
Brand development and marketing
Exceptionally disciplined and organized
Abercrombie & Fitch, New Albany, Ohio
Male Wovens/Swim Design Intern, Jan. 2014Apr. 2014
Collaborated with cross functional teams on a daily
basis, including merchandising, CAD/graphics, and
technical design to create the highest quality products
Reviewed strike-offs for correct layout and color
Conducted trend research and prepared concept
direction presentations for seasonal inspiration
Attended meetings with upper level management and
took notes for my team
Developed and actively updated linesheets, technical
sketches, and tech packs
Reviewed garment samples and attended ft sessions
Writely Sew, Cincinnati, Ohio
Graphic Design Intern, May 2013Aug. 2013
Edited graphics for marketing materials
Designed logos for businesses and recreational
organizations
Illustrated custom artwork for direct to garment
printing and embroidery
Shipley & Halmos, New York, New York
Mens Design/Production Intern, Aug. 2012Dec. 2012
Designed collection of mens socks for Fall 2013
Assisted with fttings and flled out specifcation sheets
for garments
Sourced fabrications and trims locally
Supervised domestic and international shipping
Prepared tech packs for development
Garan, Inc., New York, New York
Infant/Toddler Boys Design Intern, Mar. 2012June 2012
Conducted in-depth market research and generated
comparative reports
Performed trend and competitive shopping
Developed art pages and detail sheets for factories
REFERENCES AVAILABLE UPON REQUEST
AWARDS/ACHIEVEMENTS
College:
Deans List
Cincinnatus Scholar Century Award
Marianne Dorenbush Scholarship
Cincinnati Co-op & Internship Plan
(CCIP) Scholarship
High School:
Excellence/Role Model Award from
Middletown City Schools
Academic Achievement Award for high
GPA Maintained a 4.2
Recognized for excellent work in foreign
language (Spanish)
CAROLINEHESS
hessco@mail.uc.edu
5135949332
Opportunity Statement
To design a menswear collection that
personifes the consistent cultural
clash of virtue vs. vice. This collection
contains subtle elements of the human
tendency to be wicked through its
colors, graphics, details, and textures.
CAROLINEHESS hessco@mail.uc.edu
aTENSION
Trend Backstory
One of the most basic philosophical
wonders that baffes humanity is the
concept of whether or not humans are
inherently wicked. A classic debate of
nature vs. nurture, it is undeniable that
there continues to be a fascination with the
dark side of existence. This is proving to
be a popular theme in contemporary flm,
television, and literature. The enormous
success of dramas with misguided
characters supports that we fnd villains
exciting and darkly delicious. Perhaps evil
is just a way to break from the monotony of
everyday life and a chance to explore our
own hidden fascinations and curiosities.
CAROLINEHESS hessco@mail.uc.edu
ITS COMFORTABLE FOR US TO
VIEW DEVIANCE THROUGH A SCREEN OR
ON THE PAGES OF A BOOK BECAUSE IT
ALLOWS US TO TAP INTO THE DARK SIDE
WITHOUT ANY ASSOCIATED RISKS.
Colors and Materials
Both warm and cool neutrals offset by
pops of blue and red, representative of
good and evil.
D
E
S
I
R
E
C
O
T
T
O
N
MENTAL FOG
POLYESTER
MIDNIGHT
NYLON
T
R
U
E

B
L
U
E
L
E
A
T
H
E
R
GRIM GREY
ELASTANE
R
I
S
K
Y

R
E
D
R
A
Y
O
N
PURE WHITE
WOOL
CAROLINEHESS hessco@mail.uc.edu
aTENSION
NEW ARRIVALS CLOTHING ACCESSORIES SALE ABOUT THE BRAND CONTACT US
YOUR SHOPPING BAG SEARCH PRODUCTS
SLIM FIT 2 BUTTON BLAZER
55% WOOL/45% POLYESTER
XS,S,M,L,XL
110
CREWNECK SWEATER W/ LEATHER PANELS
100% COTTON
XS,S,M,L,XL
39
THIN STRIPE CREW NECK TEE
100% COTTON
XS,S,M,L,XL
29
REVERSIBLE QUILTED BOMBER
85% COTTON/15% POLYESTER,
FILL: 100% POLYESTER
XS,S,M,L,XL
149
WOOL BLEND PEACOAT
85% COTTON/15% WOOL
XS,S,M,L,XL
159
OVERSIZED HERRINGBONE CARDIGAN
85% COTTON/15% WOOL
XS,S,M,L,XL
69
SLIM FIT GINGHAM SHIRT
100% COTTON
XS,S,M,L,XL
69
TEXTURED GRAPHIC SWEATER
100% COTTON
XS,S,M,L,XL
89
Marketing
aTENSION will be sold
exclusively online in its
launch stage, since this will
minimize initial investment
costs while the brands
reputation is established.
Eventually, the line will
expand and standalone
boutiques will also house
this brand.
Consumer Profle
Jack wants what he wants. The values of todays society do not nourish
Jacks human spirit or allow him to properly connect with the rest of
humanity. As much as he desires to be noble for the beneft of the
whole, culture propels him to pursue individual happiness.
a
T
E
N
S
I
O
N
CAROLINEHESS hessco@mail.uc.edu
CAROLINEHESS hessco@mail.uc.edu
echt
leather goods
Objective
To understand and apply the process of
determining the DNA of a cultural artifact and
develop a fashion product line converting the
DNA to design elements that will then guide the
design process.
Brand Essence
Everyone needs a dependable accessory that fts the
needs of a unique urban lifestyle. Our collection
is designed to refect the challenges, attitudes, and
perspectives illustrated by characters portrayed in
Rent. We each have a story. As we navigate through
our lives, we are changed by our experiences.
Leather bears the marks of an inspiring journey, and
tells the stories that have shaped us as individuals.
CAROLINEHESS hessco@mail.uc.edu

27 years old
Single and loving every minute
Calls East Village, NYC her home
Works as a freelance travel photographer
Frequents bar scenes in various cities, up to 5 times per week
A visual learner, attracted to interesting and unconventional combinations
Wardrobe pieces aren't opulent, but defnitely fresh and current
Craves experience over material objects, yet has no regard for budgeting income
Lives in the moment and struggles to commit to anything too serious
29 years old
In a relationship of 2 years
Resides in Greenwich Village, NYC
Works as a merchandise planner at a menswear startup
Enjoys being social, but normally hangs around his usual circle of close friends
Needs to stay organized with facts and details, doesn't cope well with surprises
Considering moving to a more suburban area and is planning on getting engaged
Hesitates to splurge, but will if something is deemed worthy enough
Desires functionality and simple beauty



A unique twist on
a traditional wallet,
the Haring features a
magnetic snap closure,
with a handy zip change
compartment in the
interior. A plastic window,
bill compartment, and
card slots make for easy
organization.

The Dickson tote is simple
yet sophisticated. It is an
iconic staple crafted with
minimal hardware. Its roomy
interior provides plenty of
space for all your needs.

A rugged, modern design, the
Scharf backpack features a spacious
main compartment, along with a
large external pocket perfect for an
iPad or notebook.
CAROLINEHESS hessco@mail.uc.edu

The Bleckner wallet is a great way to
distinguish yourself from the crowd. A
unique cording closure is both functional
and aesthetically pleasing.


The Koons duffel
is equipped for
any endeavor. It's
functional, travel ready,
and large enough to
lug around all your
belongings.
echt
leather goods
The Kostabi, a soft envelope
clutch, is urban glamour meets
natural chic. Quickly snap
your contents into place with
the metal closure secured to
the front.
CAROLINEHESS hessco@mail.uc.edu
Silent Journey
Silent Journey encompasses the excitement
and wonder of undersea mystery and
exploration. Bright, saturated colors are offset
with warm pastels and pale neutrals. Textures
draw inspiration from deep sea vegetation,
ocean creatures, organic wave motions,
expedition gear, and smooth sea shells. This
collection focuses on boyswear for ages 5-10.
CAROLINEHESS hessco@mail.uc.edu
GLOW
FISH
SHARK
TOOTH
DEEP
OCEAN
SEA FOG
CORAL
M
E
R
M
A
I
D
SEAWEED
SAND
KELP
SEA
FOAM
SQUID
INK
SUNFISH
YELLOW
PURPLE
URCHIN
SEA
SERPENT
L
OB
S
TER
Meet Noah... Color Story
Noahs Story
To his younger brother, Noah is
the ultimate cool kid. Hes always
looking for an adventure, whether
its in the backyard, at the nearby
beach, or high above the clouds in
his grandfathers Cessna.
Noahs mom picks out his clothing,
but he loves when she buys him
eye-catching and colorful prints.
He needs clothes that withstand his
active lifestyle.
Fast Facts
7 years young
Inquisitive and playful
Fascinated with marine biology
An avid swimmer
Guided by his wild imagination
CAROLINEHESS hessco@mail.uc.edu
CAROLINEHESS hessco@mail.uc.edu
Final Collection
CAROLINEHESS hessco@mail.uc.edu
CAROLINEHESS hessco@mail.uc.edu
Problem Statement
To create an androgynous product
line for the person seeking easy
layering basics with laid-back West
Coast attitude; it will feature updated
vintage inspired elements fused with
a soft, authentic color palette evoking
the rich heritage of California culture.
West Coast
Best Coast
Free-spirited
Outdoorsy
Adventurous
Athletic
Relaxed
Its about looking cool while staying active!
Who is our consumer?
CAROLINEHESS hessco@mail.uc.edu
PACIFIC STRIPE TANK
CONTRAST DETAILS, TEXTURED STRIPES
XS, S, M, L, XL
100% COTTON
$19
DRAKES BAY CLASSIC TEE
CONTRAST PATCH POCKET, HEATHERED YARNS
XS, S, M, L, XL
100% COTTON
$22
COSO CREW SOCKS
EXTRA COMFORTABLE THICK FABRIC
ONE SIZE
100% COTTON
$12
POINT REYES BOARDSHORT
QUICK DRYING STRETCH FABRIC, 7 INSEAM
XS, S, M, L, XL
91% POLYESTER, 9% ELASTANE
$39
VENICE FLAT FRONT SHORT
CLASSIC SILHOUETTE, 7 INSEAM
28, 29, 30, 31, 32, 33, 34, 36, 38
100% COTTON
$44
CAROLINEHESS hessco@mail.uc.edu
EL MATADOR
CREWNECK
SWEATSHIRT
BRUSHED FOR EXTRA SOFT HAND
XS, S, M, L, XL
100% COTTON
$59
HEARST SLIM SHIRT
GARMENT DYED, SLIM FIT
XS, S, M, L, XL
100% COTTON
$65
NAVAJO BEANIE
VERSATILE AND EFFORTLESS
ONE SIZE
80% COTTON, 20% ACRYLIC
$18
HIGHWAY 1 JOGGERS
SLIM FIT, POP COLOR DRAWSTRING
XS, S, M, L, XL
100% COTTON
$52
CAROLINEHESS hessco@mail.uc.edu
Mens socks selected
for Fall 2013 collection
CAROLINEHESS hessco@mail.uc.edu
Inspiration
This collection of mens socks draws
infuence from geometric shapes and
bold colors.
BARCODE STRIPE GEO
DOODLE ZAG STRIPE
TETRIS BLOCK STRIPE
BERMUDA JACQUARD
3D INTARSIA
CAROLINEHESS hessco@mail.uc.edu
Handsomely Handmade is a menswear brand formed
to change the idea of fashion as a novelty and create
pieces with real design value as ethically as possible.
It is about eliminating the idea of planned
obsolescence, as we only make lasting, high quality
goods. With everything made in America, HH
celebrates the simple beauty in wholesome craft. Our
mission is to spread awareness about the importance
of slow design methodologies through our beautiful,
design-led products.
CAROLINEHESS hessco@mail.uc.edu
Who shops
Handsomely
Handmade?
Thomas
young urban
professional
trendy savvy
passionate about the
slow design movement
appreciates food
from other cultures
(especially Indian!)
plays guitar
loves traveling
self-proclaimed craft
beer know-it-all
interested in putting
more on this earth than
he takes off
fishes for fun (and
dinner)
Slow design describes
the goals and approaches
taken by the designer.
It is about envisioning
the long-term impacts
of design, and how to
make more positive and
responsible decisions.
Making a difference one step at a time!
Reusable hemp drawstring sacks will
be used as an eco-friendly alternative
to traditional paper or plastic shopping
bags.
Tags will explain processes that save
energy to clean clothing (like washing
in cold water or hanging to dry). Also,
that jeans never really need to be
washed!
Instructions on how to make simple
repairs to garments will be posted on
our website, and free classes on the
topic will take place in stores often. This
promotes less consumption!
Only natural dyes are used, and only
superior fabrics are utilized that uphold
through many years of wear and tear.
In a technology
saturated world,
people are seeking
pleasure in meaning
and authenticity. The
ethicality of things they
do, buy, and support is
considered.
The ability to save time
and maximize effciency
is heavily valued in our
society. With the increasing
awareness of limited
resources, it is important to
utilize everything we have
in the most intelligent and
economic way possible.
CAROLINEHESS hessco@mail.uc.edu
Why slow design?
Colors and Materials
Leather and suede canvas organic cotton
organic wool nylon sherpa
EVERYDAY TEE XSXL
MOCK CONTRAST POCKET DYE EFFECT
100% ORGANIC COTTON
$49
DARK RINSE DENIM 2836
NEVER NEEDS WASHED (SERIOUSLY)
100% ORGANIC COTTON DENIM
$108
LEATHER BELT XSXL
THE ONLY BELT YOU WILL EVER NEED
100% LEATHER
$79
CAROLINEHESS hessco@mail.uc.edu
CASUAL SUEDE LACE-UPS
GREY STONE OR TREE BARK
MEN 713 (HALF SIZES AVAILABLE)
100% SUEDE UPPER
$149
CANVAS SNEAKERS
GRASSLAND OR PALE SKY
MEN 7.513 (HALF SIZES AVAILABLE)
100% CANVAS UPPER
$99
LEATHER BOMBER XSXL
UPDATE ON A CLASSIC SILHOUETTE
100% LEATHER
$239
CREWNECK SWEATSHIRT XSXL
CHOOSE FROM CAMO OR SOLID
100% ORGANIC COTTON
$89
PHOTOREAL BRIEFS XSXL
ALL AMERICAN ALL DAY
99% ORGANIC COTTON, 1% SPANDEX
$24
WAFFLE KNIT HENLEY XSXL
ULTRA SOFT, CHAMBRAY DETAILS
50% ORGANIC COTTON/
50% ORGANIC WOOL
$69
CAROLINEHESS hessco@mail.uc.edu
CLASSIC WINTER COAT XSXL
THIS COAT IS NO MATCH FOR THE COLD
100% SHERPA LINED, 100% NYLON SHELL
$289
THANK YOU FOR YOUR CONSIDERATION

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