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Marian Maravilla, SAP AG

Geoff Vines, Integrity Media


Steve Woyicki, IDS Scheer
I mpl ement SAP BW
Fast er w i t h SAP Best
Pr ac t i c es
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 2
I nt r oduc t i ons
Marian Maravilla,
Business Unit for Small and Midsize Business SAP Labs
Geoff Vines
Information Technology Integrity Media
Steve Woyicki
Practice Manager, SAP NetWeaver IDS Scheer
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 3
SAPs Smal l & Mi dsi ze Busi ness Team Who ar e w e?
SAPs Global Team for Small & Midsize Business (SMB)
Development team formed in Jan 2002 to address small and midsize
business needs
Work with regional SAP subsidiaries and SAPs SMB Reseller
Partners, to meet the needs of our Small & Midsize customers
Product suite includes:
SAP Best Practices - Industry, Horizontal (mySAP CRM, SCM & SAP
NetWeaver based)
Preconfigured solutions/templates or guides for SAP products to reduce
cost of implementation or development
What is Business Intelligence and what is BIs
relevance to companies of all sizes?
mySAP Business Intelligence Solution Overview
SAP Best Practice for Business Intelligence
Where to learn more about SAP Best Practices
Customer experience with Integrity Media
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 5
What i s Busi ness I nt el l i genc e?
Business intelligence (BI) is a broad category of applications and
technologies for gathering, storing, analyzing, and providing access to
data to help enterprise users make better business decisions.
BI applications include the activities of:
Decision support systems
Query and reporting
Online analytical processing (OLAP)
Statistical analysis
Forecasting
Data mining
Business intelligence applications can be:
Mission-critical and integral to an enterprise's operations or occasional to
meet a special requirement
Enterprise-wide or local to one division, department, or project
Centrally initiated or driven by user demand
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 6
Companies of all sizes are adopting BI:
..a critical finding is the emergence of BI, analytics and, among upper midmarkets,
CPM as the feature/function registering highest interest during the next two years.
This underscores the fact that (small & midsize companies) SMBs want more than a
unified transactional system to manage their operations; they also want ERP to be
intelligent enough to alert them to what they need to know to run their business
better.*
Even small & midsize companies need to implement Integrated Analytics solutions
SMBs are seeking stronger enterprise performance information and business analytics
that are tightly integrated with their ERP systems. BI and analytical software
particularly appeals to strapped SMBs operating under greater than usual cost
constraints and tighter planning needs.*
SMB CIOs should expect significant pressure to do so from their CFOs and auditors to
shore up weak reporting systems, and poor application integration. Along these lines,
it would behoove SMBs to begin to consider stepping up investment in business
intelligence applications and supporting back-end infrastructure to meet the new
demands of the auditors and regulators.**
BI i s r el evant t o c ompani es of al l si zes
*Source: Robert Anderson, Gartner Group North American SMBs Identify Enterprise Resource Planning Preferences October 2002
**Source: M. Yamamoto Krammer, Gartner Group SMB Technology Spending to be Lethargic in 2003 , August 2002
What is Business Intelligence and what is BIs
relevance to companies of all sizes?
mySAP Business Intelligence Solution Overview
SAP Best Practice for Business Intelligence
Where to learn more about SAP Best Practices
Customer experience with Integrity Media
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 8
mySAP BI Wher e does i t f i t ?
mySAP SCM
mySAP PLM
mySAP
SRM
mySAP
CRM
mySAP ERP
Financials
Human Resources
Corporate Services
Operations
Maintenance & Quality
Inventory & Production
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SAP Net Weaver
mySAP Busi ness Sui t e
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 9
SAP Mobile Infrastructure
Tight coupling and alignment
with SAP business solutions
SAP Enterprise Portal
Business packages
Collaboration
SAP Business Information Warehouse
Business content
Tight integration to SAP
Open architecture (Crystal,Ascential)
Master Data Management
Coming in 2003
SAP Exchange Infrastructure
Proxy generation and mapping tools
Integration directory
SAPs ability to execute
SAP Web Application Server
Proven, scalable, comprehensive toolsets
Leverage existing infrastructure/skillets
DB and OS Abstraction
Peopl e I nt egr at i on
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Business Process
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Knowledge
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Multi-Channel Access
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DB and OS Abstraction
Master Data Management
SAP Net Weaver i n Det ai l (SAP I nt er nal Vi ew )
Integration
Broker
Business Process
Management
Business
Intelligence
Knowledge
Management
Portal Collaboration
J2EE ABAP
Multi-Channel Access
DB and OS Abstraction
Master Data Management
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 10
mySAP Busi ness
I nt el l i genc e
is an enterprise-class, complete,
open and integrated solution that
delivers actionable insights.
mySAP BI The Sol ut i on at a Gl anc e
Data acquisition, data warehousing, OLAP,
planning framework, BI tools, dashboards and
analytical applications; with pre-configured
content using best-practice models.
Open, well documented
APIs and interfaces along
with full functionality to
integrate structured and
unstructured,
heterogeneous data
Scalable and reliable BI
solution that is tightly
integrated with SAP
NetWeaver, source
transactional systems and
partners complementary tools
Support decision-making requirements
of the entire enterprise regardless of
data sources of access methods
Convert data into information, and
ensure information is delivered at
the right time to the right person in
the right format to support
business decision making.
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 11
mySAP Busi ness I nt el l i genc e Sol ut i on: Goal s
Integrate and merge all transactional data
Make information actionable
Empower better, faster decisions
Complete Insight
Convert data into information
Delight and retain customers
Empower employees, suppliers and partners
Collaborate using consistent information
Right information, at the right time, to the right person to make the
right decision in the right amount of time
What is Business Intelligence and what is BIs
relevance to companies of all sizes?
mySAP Business Intelligence Solution Overview
SAP Best Practice for Business Intelligence
Where to learn more about SAP Best Practices
Customer experience with Integrity Media
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 13
SAP Best Pr ac t i c es f or BI : Val ue Pr oposi t i on
Pr ovi des step-by-step instructions on connecting and
activating popular reporting scenarios through standard
SAP Business Content
Suppor t s activation at the scenario level; activate only
the reporting/analytic content that is needed
Al l ow s faster implementation timeline
Reduc es implementation risk
Enabl es the expansion of analytics capability as the
business grows
SAP Best Pr ac t i c es f or BI al l ow s SMB
c ust omer s t o qui c k l y i mpl ement r epor t i ng
and anal yt i c s c apabi l i t y t o suppor t t hem i n
t he oper at i on and management of t hei r
busi nesses.
We del i ver SAP Best Pr ac t i c es as a
doc ument at i on CD, or as a dow nl oadabl e f i l e
at no addi t i onal c ost
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 14
SAP Best Pr ac t i c es f or BI :
Conf i gur e your SAP BW c ont ent by sc enar i o
Enterprise Resource Planning:
SAP R/3-based scenarios
Accounts Receivable Analysis
Accounts Payable Analysis
General Ledger Analysis
Asset Accounting Analysis
Cost Center Accounting Analysis
Product Cost Controlling Analysis
Profit Center Analysis
CO-PA Analysis
Sales Analysis
Cross-Functional Analysis: Financial
and Sales Data
Purchasing Analysis
Manufacturing Analysis
Inventory Analysis
Billing Booking Backlog Analysis
mySAP HCM analytics
Cross-Application Time Sheet
Time Management - Time and Labor
Personnel Development -
Qualifications
Travel Management - Travel
Expenses
Supply Chain Management
Demand Planning Analysis
APO Resource and Operation Data Analysis
Customer Relationship Management
CRM Lead Analysis
CRM Activities Analysis
CRM Customer Interaction Center (CIC)
Analysis
Supplier Relationship Management
SRM Analysis
Product Lifecycle Management
Project System - Controlling and Dates
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 15
Navi gat e c ont ent vi a easy Web i nt er f ac e
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 16
Loc at e al l i mpl ement at i on doc ument s by sc enar i o
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 17
How c an you i mpr ove ROI on BI pr oj ec t s?
Wi t h SAP Best Pr ac t i c es f or BI , you c an
Decrease cost of implementation
Speed up implementation go-live for quicker time to benefit
Take advantage of additional functionality
No t r i al r uns
start straight off with a fully documented, convincing kernel that
works and is reusable
What is Business Intelligence and what is BIs
relevance to companies of all sizes?
mySAP Business Intelligence Solution Overview
SAP Best Practice for Business Intelligence
Where to learn more about SAP Best Practices
Customer experience with Integrity Media
Overview of Integrity Media
Key business drivers
SAP solution implemented
Key benefits and lessons learned
Moving forward Next steps
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 20
Over vi ew of Company
Established in 1987
Integrity Media, Inc. is a media/communications company that produces,
publishes and distributes Christian music, books and related products.
Integritys products are sold primarily through retail stores and direct to
consumers throughout the United States and in 167 other countries.
The Company is headquartered in Mobile, Alabama, and its common stock is
listed on The Nasdaq National Market under the symbol ITGR.
Founded primarily as a direct-to-consumer music club in 1987, the company,
then known as Integrity Music, grew into one of Christian musics biggest
success stories.
By 1995, the company had become Integrity Incorporated and had established
itself as a leading producer of praise and worship music with life-to-date sales
of over 80 million units of its CDs, cassettes, songbooks, tracks, etc.
Today, in addition to the Integrity Publishers and INO offices in Tennessee,
Integrity Media includes subsidiary offices in the United Kingdom, Australia,
Singapore and South Africa along with a Latin American sales division located
at its headquarters in Mobile, Alabama
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 21
Key Busi ness Dr i ver s
Integrity Media intends to be able to provide better customer service
By combining SD and FI/AR transactions on a single report showing
customer's balances and payment histories.
Integrity Media intends to utilize BI to analyze accounting information
based on criteria that is not easily available in R/3.
For example: P&L information by multiple material attributes.
Large volume of historic data from legacy systems
Why di d I nt egr i t y need a BI sol ut i on?
Integration with R/3
Already owned as part of the SAP Business Suite
Availability of Best Practices for Business Warehouse
Why w e c hoose mySAP Busi ness I nt el l i genc e
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 22
SAP Sol ut i on I mpl ement ed
Using scenarios from SAP Best Practices for BI.
Integrity Media is currently implementing the following scenarios:
A/R Line Items, Transactions and Payment History
Sales Analysis with historical data
Cross-functional SD/FI
Purchasing (planning stages)
mySAP BI I mpl ement ed
Current Status:
A/R is active in Production
Business is reviewing the Sales analysis for historical purposes in
Development
Plans are to implement Cross functional SD/FI in the coming weeks
Plans are to implement Purchasing in the coming weeks
I mpl ement at i on
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 23
Key Benef i t s and Lessons Lear ned
Ability to report seamlessly across SAP and Legacy data
Integrity Media has a very large customer database easier to report against
Moving sales and accounting analysis to the Business Warehouse server will
improve R/3 system performance.
Improved reporting performance vs R/3 and custom tools
Can load data from SAP, Flat Files and 3
rd
party interfaces (to non-SAP
systems)
Benef i t s
The technical landscape can be the biggest challenge.
Having a Basis person who is familiar with the issues that
may arise is crucial to maintaining a project schedule.
Lessons Lear ned:
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 24
Movi ng For w ar d
Nex t St eps
Currently working on implementing additional SAP Best Practices
for Business Intelligence scenarios
Will be training the end users in the coming weeks
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 25
I DS Sc heer Por t f ol i o
Formerly Plaut Consulting, Plaut Sigma, Plaut Optimum Canada
International Consulting & Software
Market Leader in Business Process Solutions
ARIS Collaborative Suite
NEWARIS for SAP NetWeaver (Business Process Mgmt)
SAP Solutions
Full cycle R/3 Implementations
SAP NetWeaver, including Business Intelligence (BI)
Supply Chain Management (SCM)
Customer Relationship Management (CRM)
Human Capital Management (HCM)
Advanced Planner and Optimizer (APO)
Application Support Center (ASC Help Desk)
Upgrades
Market Leader in Business Process Solutions
Exclusive SAP Reseller in Southeast US (GA, FL, AL, MS, TN, AK, LA) and Eastern
Canada & Northeast US (New England, upstate NY)
Vertical Solution Provider for:
Consumer Products Food
Consumer Products Cosmetics
Mgmt Consulting
Winner of SAP Customer Satisfaction Award 2001, 2002, 2003, 2004
Computer Reseller
ASP/ISP
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 26
What I DS Sc heer c ust omer s ar e sayi ng about BW. . .
Very easy to use.
Having immediate access to data to allow for analysis like this is the
data warehouses main objective. THIS EMPOWERMENT IS AWESOME!
This enables us to get the information we want from SAP when we want
it and to the level of detail we need.
This is the best data warehouse for SAP customers.
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 27
BW Best Pr ac t i c es (1)
Project Preparation
Clearly define scope, focus on Reporting Pains
Realistic understanding of project conflicts (i.e. parallel implementations)
Identify Team Roles
Data Extraction
Front End
Data Architect
Application Specialist
Basis/Security
Heavily engage user community early!
Work as part of the project team during implementation
Augment project team
BW Advocates to the user community
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 28
BW Best Pr ac t i c es (2)
Blueprint
Define Approach Top Down or Bottom Up
Define Reporting Requirements Strategic, Tactical, Operational
Set Expectations about what type of information BW will and will not
deliver!!!
Leverage Business Content
Joint Application Development Sessions with Key Users to
develop/sign off on Data Models
Establish Naming Conventions
Agree upon security model (Cube vs Report vs Field level)
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 29
BW Best Pr ac t i c es (3)
Realization
Maintain Data Models with a 3
rd
party tool (ARIS, ERwin, Visio)
Keep user community informed, especially key users
Set user expectations Power Users vs End Users
Consider BEx Analyzer (Excel) or Web for initial deployment
Caution with Transports!
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 30
BW Best Pr ac t i c es (4)
Final Prep
Define Support Infrastructure
Tier 1 IT Support (Software, Accounts, Passwords)
Tier 2 Power Users/Analysts
Early Adopters, Slice and Dice
5-20% of User Base
Shield Development Team from Support/Maintenance of End Users
Meet periodically with the Development Team
Tier 3 Development Team
New Development
Error resolution
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 31
BW Best Pr ac t i c es (5)
Go Live and Support
Careful with New Patches
Monitor Statistics Cubes
Continue to educate Power Users / communicate with End Users
Governance Process for Change Requests
Performance Tuning is an ongoing process!
What is Business Intelligence and what is BIs
relevance to companies of all sizes?
mySAP Business Intelligence Solution Overview
SAP Best Practice for Business Intelligence
Where to learn more about SAP Best Practices
Customer experience with Integrity Media
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 33
Quest i ons?
To order CDs: BP for BI Material Number: 50066055
Customers - SAP Best Practices for BI: CDs available for
order in SAP Shop
Employees - Your countrys EBP system
Downloads available at:
http://service.sap.com/installations
Navigate toBest Practices
Other useful websites:
http://service.sap.com/BI
http://www.sap.com/bestpractices
http://www.sap.com/smb
www.sap.sdn.com
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 34
SAP Devel oper Net w or k sdn.sap.c om
The central hub for the SAP technology
community
Everyone can connect, contribute and
collaborate- consultants, administrators and
developers
Focus around SAP NetWeaver and SAP xApps
High quality of technical resources
Articles, how-to guides, weblogs,
collaborative areas, discussion forums and
downloads, toolkits and code-samples
A collaboration platform, not a one-way street
SAP experts from customers, partners and
SAP
SDN is powered by SAP NetWeaver
Built on the SAP Enterprise Portal
Featuring collaboration capabilities of SAP
Knowledge Management
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 35
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Slide 35
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i802360, 4/16/2004
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 36
SAP Devel oper Net w or k sdn.sap.c om
The central hub for the SAP technology
community
Everyone can connect, contribute and
collaborate- consultants, administrators and
developers
Focus around SAP NetWeaver and SAP xApps
High quality of technical resources
Articles, how-to guides, weblogs,
collaborative areas, discussion forums and
downloads, toolkits and code-samples
A collaboration platform, not a one-way street
SAP experts from customers, partners and
SAP
SDN is powered by SAP NetWeaver
Built on the SAP Enterprise Portal
Featuring collaboration capabilities of SAP
Knowledge Management
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 37
No part of this publication may be reproduced or transmitted in any form or for any purpose without the express
permission of SAP AG. The information contained herein may be changed without prior notice.
Some software products marketed by SAP AG and its distributors contain proprietary software components of other
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OS/400, iSeries, pSeries, xSeries, zSeries, z/OS, AFP, Intelligent Miner, WebSphere, Netfinity, Tivoli, Informix and
InformixDynamic ServerTMare trademarks of IBM Corporation in USA and/or other countries.
ORACLEis a registered trademark of ORACLE Corporation.
UNIX, X/Open, OSF/1, and Motifare registered trademarks of the Open Group.
Citrix, the Citrix logo, ICA, Program Neighborhood, MetaFrame, WinFrame, VideoFrame, MultiWinand other
Citrix product names referenced herein are trademarks of Citrix Systems, Inc.
HTML, DHTML, XML, XHTML are trademarks or registered trademarks of W3C, World Wide Web Consortium,
Massachusetts Institute of Technology.
J AVAis a registered trademark of Sun Microsystems, Inc.
J AVASCRIPTis a registered trademark of Sun Microsystems, Inc., used under license for technology invented and
implemented by Netscape.
MarketSet and Enterprise Buyer are jointly owned trademarks of SAP AG and Commerce One.
SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein
as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other
countries all over the world. All other product and service names mentioned are the trademarks of their respective
companies. Data contained in this document serves information purposes only. National product specifications may vary.
Copyr i ght 2004 SAP AG. Al l Ri ght s Reser ved
SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 38
Weitergabe und Vervielfltigung dieser Publikation oder von Teilen daraus sind, zu welchem Zweck und in welcher Form
auch immer, ohne die aus-drckliche schriftliche Genehmigung durch SAP AG nicht gestattet. In dieser Publikation
enthaltene Informationen knnen ohne vorherige Ankn-digung gendert werden.
Die von SAP AG oder deren Vertriebsfirmen angebotenen Softwareprodukte knnen Softwarekomponenten auch
anderer Softwarehersteller enthalten.
Microsoft, WINDOWS, NT, EXCEL, Word, PowerPointund SQL Serversind eingetragene Marken der
Microsoft Corporation.
IBM, DB2, DB2 Universal Database, OS/2, Parallel Sysplex, MVS/ESA, AIX, S/390, AS/400, OS/390,
OS/400, iSeries, pSeries, xSeries, zSeries, z/OS, AFP, Intelligent Miner, WebSphere, Netfinity, Tivoli, Informix und
InformixDynamic ServerTMsind Marken der IBM Corporation in den USA und/oder anderen Lndern.
ORACLEist eine eingetragene Marke der ORACLE Corporation.
UNIX, X/Open, OSF/1und Motifsind eingetragene Marken der Open Group.
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andere hier erwhnte Namen von Citrix-Produkten sind Marken von Citrix Systems, Inc.
HTML, DHTML, XML, XHTML sind Marken oder eingetragene Marken des W3C, World Wide Web Consortium,
Massachusetts Institute of Technology.
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J AVASCRIPTist eine eingetragene Marke der Sun Microsystems, Inc., verwendet unter der Lizenz der von Netscape
entwickelten und implementierten Technologie.
MarketSet und Enterprise Buyer sind gemeinsame Marken von SAP AG und Commerce One.
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