!

"#$%&'$
)*+ ,-.$/
0$%122$3+$+ %4$5&'$ 6.$%6 714
1.&2895&13 5%4166 5:: .:5%$2$3;6 53+
+86.:5- 4$61:<&136
=:5%$2$3;
news leed ueskLop news leed Moblle
8lghL column
(large formaL - avall
week of 6/23)
8lghL-hand slde
(small formaL)
urlve awareness &
engagemenL of
your message wlLh
an lmage
(ÞhoLo ad)
1exL: 90 characLers
[1] [2]

lmage 8auo: 4:3
8ecommended lmage slze: 1200x900 px
[4]

urlve awareness &
engagemenL of
your message wlLh
a vldeo
(vldeo ad)
1exL: 90 characLers
[1] [2]

lmage rauo: 16:9
8ecommended Lhumbnall slze: 1200x673
px
[4]

Max vldeo slze, lengLh: 1C8, 20 mln
urlve awareness &
engagemenL wlLh a
message
(1exL ad)
1exL: 90 characLers
[1] [2]


urlve cllcks Lo your
webslLe
(Llnk ad connecLed
Lo a Þage)
ÞosL 1exL: 90 characLers
[1] [2]

Llnk headllne: 23 characLers
lmage rauo: 1.91:1
[3]

8ecommended lmage slze: 1200x627 px
[4]

urlve cllcks Lo your
webslLe
(Llnk ad noL
connecLed Lo a
Þage)
1lLle: 23 characLers
1exL: 90 characLers
lmage rauo: 1.91:1
8ecommended lmage slze*: 234x133 px
noLe: Llnk ads noL connecLed Lo a Þage are
only ellglble Lo appear ln Lhe rlghL column
noLe: ScreenshoLs noL Lo scale
1he recommended lmage slzes are larger Lhan Lhe mlnlmum lmage slzes LhaL render ln Lhe ads Lo ensure Lhe hlghesL resoluuon across placemenLs.
lf Lhe uploaded lmage ls smaller Lhan Lhe above requlred mlnlmum lmage slze, lL wlll noL be posslble Lo run Lhls ad. lor all oLher mlnlmum lmage slzes, Lhe ad wlll run buL wlll render ln Lhe older/smaller formaL of Lhls unlL (roughly a
100x100px lmage dependlng on Lhe unlL).
lor addluonal resources, please revlew Lhe Ads ÞroducL Culde: hup://mrep.com//SM8/lacebook_Ads_ÞroducL_Culde.pdf
[1] ulsplayed LexL may be longer ln ueskLop news leed placemenL
[2] ulsplayed LexL may be longer ln Moblle news leed placemenL
[3] lmages aL recommended rauo wlll be cropped ln ueskLop 8lghL Column placemenL
[4] 8ecommended lmage slze ls for hlghesL renderlng across all devlces, lncludlng reuna dlsplays. lmage slze ln ad wlll be smaller dependlng on placemenL.
>5%$"11? @4$5&'$ A.$%6 )56 17 B<3$ CD EFGH/
!"#$%&'$
)*+ ,-.$/
0$%122$3+$+ %4$5&'$ 6.$%6 714
1.&2895&13 5%4166 5:: .:5%$2$3;6 53+
+86.:5- 4$61:<&136
=:5%$2$3;
news leed ueskLop news leed Moblle 8lghL column
(large formaL -
avallable week of
6/23)
8lghL column
(small formaL)
urlve people Lo
your sLore wlLh an
oñer
(Cñer Ad)
1exL: 90 characLers
Cñer 1lLle: 23 characLers
lmage rauo: 1.91:1
[3]

8ecommended lmage slze: 1200x627 px
[4]

Mlnlmum requlred lmage slze*: 470x246 px
urlve responses Lo
your evenL
(LvenL ad)
LvenL uLle: 23 characLers
1exL: 90 characLers
lmage rauo: 2.7:1
8ecommended lmage slze: 234x94 px
CeL more llkes for
your Þage
(Þage llke ad)
1exL: 90 characLers
[1] [2]

lmage rauo: 2.7:1
[3]

8ecommended lmage slze: 1200x444 px
[4]

urlve people Lo
your moblle app
(Moblle app ad)
1exL: 90 characLers
lmage rauo: 1.91:1
8ecommended lmage slze: 1200x627 px
[4]

urlve people Lo
your deskLop app
(App ad)
1lLle (App name): 23 characLers
1exL: 90 characLers
lmage rauo: 1.91:1
[3]

8ecommended lmage slze:1200x627 px
[4]

noLe: ScreenshoLs noL Lo scale
1he recommended lmage slzes are larger Lhan Lhe mlnlmum lmage slzes LhaL render ln Lhe ads Lo ensure Lhe hlghesL resoluuon across placemenLs.
lf Lhe uploaded lmage ls smaller Lhan Lhe above requlred mlnlmum lmage slze, lL wlll noL be posslble Lo run Lhls ad. lor all oLher mlnlmum lmage slzes, Lhe ad wlll run buL wlll render ln Lhe older/smaller formaL of Lhls unlL (roughly a
100x100px lmage dependlng on Lhe unlL).
lor addluonal resources, please revlew Lhe Ads ÞroducL Culde: hup://mrep.com//SM8/lacebook_Ads_ÞroducL_Culde.pdf
[1] ulsplayed LexL may be longer ln ueskLop news leed placemenL
[2] ulsplayed LexL may be longer ln Moblle news leed placemenL
[3] lmages aL recommended rauo wlll be cropped ln ueskLop 8lghL Column placemenL
[4] 8ecommended lmage slze ls for hlghesL renderlng across all devlces, lncludlng reuna dlsplays. lmage slze ln ad wlll be smaller dependlng on placemenL.
>5%$"11? @4$5&'$ A.$%6 )56 17 B<3$ CD EFGH/

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