MBF - KeyTrends - ss15

Key Trends
Spring/Summer 2015
Key Trends Spring/Summer 2015
December 2013
2013 MBF Trend Consulting, Inc.
All consulting services provided by MBF shall be used by Client solely and exclusively in relation
to the Territory, and shall not be distributed, disseminated, published or otherwise communicated
or provided to anyone other than Clients employees. MBF retains exclusive intellectual property
rights. Client is entitled to retain one electronic copy of each presentation and report for Clients
internal corporate use only.
December 2013
Overview
Spring/Summer 2015 represents the season of forward thinking. So progressive in fact that it has taken many
of the tried and true trends from last Fall and reinterpreted them into a lighter, more minimal aesthetic. The
industry is fnally learning to evolve with the current pace of the world, from technology to globalization to
consumer behavior. Now that we know what works, we can really focus on developing design and functionality
to make what we wear the best it can be. This by no means suggests a stop to experimentation but instead
we've become interested in advancing fabrication standards, ft customizations, and of course, the overall
construction and appeal of what we are wearing.
Liquid fabrics, bare midriffs, tons of transparency, and a renewed 90's minimalism really set the ambience for
the latest Fashion Week extravaganza. While forals and tribal references defnitely ruled the runway, athletic
infuences are modernized by cool approach to layering and tennis inspired uniforms. Despite all the cropped
tops, things remain modest with classic menswear tailoring in soft feminine fabrications. From an airy elegance
to a strong desire for nonconformity, punk rock inspired glamour lives on in fuid fabrics and iridescent tones.
grunge and punk continue as does the new age gypsy but both taking casual to eclectic. Pants are wider and
looser with even culottes making a comeback. Abstract marble swirls, bold tropical forals, brand logos and
sayings, and an artistic movement from the street to the gallery lead print directions. Details like sequins, fringe,
feathers, and crystals revamp the ordinary.

If Orchid is the color of 2014, it is without a doubt that blue will reign next year as purples and greys get watery
accents. From cobalts to mint, turquoise, navy, indigo, and sky blue, this the most predominant colour direction
for the S/S 2014 season. Not to mention, reds get pinker, candy colours brighter, brights deepen, and pastels
neutralize. White stands strong yet again as the prevailing palette cleanser and represents minimalism in its
purest form.
December 2013
Colours
Rise & Shine: Muted pastels like pale pink, yellow and blue neutralize into a morning mist as the frst natural
rays of light shine through the bedroom window.
Hollywood Gossip: An array of dramatic theatrical hues take us to a midnight matinee screening of one of the
most prominent love stories, full of everything from blushing pink to maroon, and even with a surprise ending.
Seeds of Summer: Saturated candy colours fnally frutify into a palette of sweet juicy tones from the pinkish
red of sweet pomegranate to sugar plum lavender.
Material Girl: These deepend Crayola brights evoke how colours can really make us feel whether it be in a
saphire satin, hot pink organza, or desert suede.
Prints
Basic Space: Horizontal, vertical and multi-stripes, colour blocking, geometric shapes in puzzle piece patterns,
laser cut esq patterns, mixed and multi-coloured plaids, gingham, houndstooth checks, patchwork type
designs, and multi-stripes, pinstripes
Floral Fantasies: Ditsy forals, falling fower designs, dense winter forals, watercolor fowers, foral and stripe
combinations, print over print forals, vintage forals, lace-like motifs
Street Smarts: Spray paint inspired prints, splotches, brushstrokes, and streaks, leopard and zebra prints
in natural tones, animal print mashups, reptilian effects, graphic designs and bold logos, worn in prints and
washed out effects, camo, lip patterns, star shapes, mixed prints
Going Global: Dense Hawaiian forals and leaf prints, folklore prints, Islamic mosaics, medallion prints,
hieroglyphics motifs, landscape motifs, marble inspired prints, scarf prints, brightly coloured ornate geometrics,
block prints
December 2013
Fabrics
By The Seaside: Scuba fabrications, high-tech materials, cotton eyelet, perforation, nylon, parachute fabrics, breezy
silks, netting and mesh, linen, chambray, cargo materials, crepe, denim in dark and medium washes
Truth or Dare: Smooth leathers with stretch, baggy distressed denim, rainbow sequined fabrics, metallic leathers,
pleathers, plastic overlays, light fannels, distressed denim with shiny coatings, laser cut PVC, stamped leathers, raw
denim
Fortune Telling: Velvet, lace, lame, summer furs, georgette, glossy laquered silks and satins, brocades, organza,
jacquards, minks, fox furs, candy coloured faux furs, duchesse satins, sheers, chiffon, soft leathers and suede, ostrich
feathers, horsehair, crepe de chine, plisse
Madmen: Traditional suiting fabrics, light wools, herringbones, structured cotton twills, crisp cottons, lightly textured
tweeds
Knits: Summer cashmeres, ribbed knits, laser cut knits, heathered and melange knits, delicate artisan knits, textured
yarns, boucle with sparkly threads, sweatshirt materials, stretch jerseys, thin slouchy knits, light cottons, metallic
threads, deconstructed knits
Details
Competitive Advantage: Asymmetrical and wrapped hemlines, drawstrings, laser cutting, elastic waistbands,
exquisite tailoring techniques, tennis infuences, menswear infuences, mullet hems, cinched waists
Sweet Sentiments: Dense foral embellishments and appliques, intricate bead designs, sequins, sparkles, glitter, soft
shiny surfaces, sheens and metallic fnishes, fringe and tassels, crystal embroidery, mirror effects, fuidity, pleating,
ruffes, Swarovski crystals, Native American infuences and embroidery
Take It Easy: Barely exposed midriffs and cutouts, halter shapes, minimalism, dropped hemlines that fall below the
knee, layering, minimalism, drapery and wrapping, sheer stripes, boxy shapes, kimono shapes and knotting
Order & Chaos: Buckles, studs, spikes, zippers, safety pins, pleats, sewn on patches, distressed and torn fabrications,
opened shirts buttoned at the top, collaged fabrications, hoods, raw hems, fur accents, military and workwear infu-
ences
December 2013
Silhouettes
Tops
Cropped tops
Scarf tops
Halter bibs
Bandeaus and bralettes
Polo shirts
Cropped bustier tops
T-shirts
Classic men's blouses, some cropped
Criss cross wrapped tops
Caftans
Trousers
Skin tight leather pants
Baggy sweatpants
Denim trousers
Short shorts
Menswear suits both pants and
shorts
Slim, cropped pants
Board shorts
Loose wide trousers
Culottes
Peek-a-boo trousers and skirts
Overalls and jumpsuits
Safari style suits in pant, skirt or short
form
Pajama style pants
High waisted knotted/belted pants
and skirts
Dresses
Slinky evening dresses
Draped dresses
Sheaths
Bodycon mini dresses
Spaghetti strapped dresses
Party dresses
Flouncy, ruffed dresses
Drop waist dresses
Slip dresses
Shirtdresses
Sarong dresses
Skirts
Shirts as skirts
Mullet hem skirts
Pleated skirts
Asymmetrical wrap skirts
Box pleated minis
Elongated pencil skirts
Flouncy, ruffed skirts
Super tight pencil skirts
Lady-like suits with full A-line skirts
Knits
Pullover sweaters
Fitted sweatshirts
Loose sweaters
Coats and Jackets
Overcoats
Open blazers and jackets (either fully
or halfway)
Anoraks
Bomber jackets
Printed motorcycle jackets and biker
vests (from cropped to voluminous)
Long blazers
Cropped jackets with bracelet
sleeves
Cape coats
Ponchos
December 2013
*Please see actual Pantone chips for exact colors.
Overview Colours
PANTONE
11-4201 TPX
PANTONE
18-3949 TPX
PANTONE
17-4015 TPX
PANTONE
15-1515 TPX
PANTONE
15-5207 TPX
PANTONE
12-4805 TPX
PANTONE
14-5002 TPX
PANTONE
14-0002 TPX
PANTONE
17-3725 TPX
PANTONE
13-0540 TPX
PANTONE
18-3946 TPX
PANTONE
16-1527 TPX
PANTONE
18-2143 TPX
PANTONE
12-0643 TPX
PANTONE
17-4427 TPX
PANTONE
13-0739 TPX
PANTONE
19-1230 TPX
PANTONE
19-0309 TPX
PANTONE
11-0617 TPX
PANTONE
12-1209 TPX
PANTONE
12-0727 TPX
PANTONE
16-1414 TPX
PANTONE
17-1744 TPX
PANTONE
19-3830 TPX
PANTONE
16-1451 TPX
PANTONE
17-1663 TPX
PANTONE
19-4104 TPX
PANTONE
19-1543 TPX
Rise and Shine

Hollywood Gossip
Seeds of Summer
Material Girl
crystal
clear
moonshine sweet
heart
afterglow in the
clouds
early
expresso
argon
eclipse
love
story
silver
screen
golden
globe
follow the
plot
drama
club
leading
lady
midnight
matinee
lemon
lime
avocado
pear
sugar
plum
watermelon
mango
blue
raspberry
sweet
pomegranate
tangerine
tango
saphire
satin
hot pink
organza
lam teal
charmeuse
desert
suede
dark orchid
taffeta
midnight
chemise
December 2013
Summer Block Party
As we jetset to seclusion this Spring/Summer, sports luxe meets the calm breeze of an island getaway. Tropical prints are
bold, bright and graphic as they create a heavenly illusion of paradise. Stripes of all kinds, cutouts, sheers, and eyelet take
this summertime girl away on the ultimate escape from reality and work for both day and night looks. Shapes are sporty
yet modest to capture the tranquil ambience of resort life. Anoraks make for a must-have as the sun sets and exotic night-
life culture awakens. So whether you're spending the day sightseeing in a cropped bib top or taking it to the tennis court
from head to toe, this vacation is all you ever wanted and more.
Fabrics: Scuba fabrications, high-tech materials, cotton eyelet, sheers, organza, crisp cottons, perforation, stamped leath-
ers, nylon, parachute fabrics, laser cut PVC, netting and mesh
Prints/Patterns: Dense Hawaiian forals and leaf prints, horizontal, vertical and multi-stripes, colour blocking, geometric
shapes in puzzle piece patterns
Details: Wrapped hemlines, zips, drawstrings, barely exposed midriffs and cutouts, halter shapes, pleating, minimalism,
hoods, laser cutting, dropped hemlines that fall below the knee, elastic waistbands, exquisite tailoring techniques, layer-
ing, tennis infuences
Knits: Summer cashmeres, ribbed knits, laser cut knits
Silhouettes: Anoraks, box pleated mini skirts, halter bibs, bandeaus and bralettes, polo shirts, bodycon mini dresses,
asymmetrical wrap skirts, cropped pants, bomber jackets, elongated pencil skirts, crisp t-shirts, cropped tops
Accessories: Tube socks, sporty visors, refective sunglasses, fip fops and functional fat sandals, birkenstocks, foldover
clutches, mod sunglasses, headbands, small geometric wristlets
July 2013
Summer Block Party
PANTONE
18-5322
December 2013
PANTONE
16-1442
PANTONE
19-1522
PANTONE
19-3940
PANTONE
14-1911

P
A
N
T
O
N
E

1
3
-
0
5
4
0
PANTONE
18-3946
PANTONE
19-0516
PANTONE
16-4134
PANTONE
11-4201
PANTONE
12-0642
PANTONE
18-1662
PANTONE
17-1462
December 2013
Summer Block Party
Sport's Club
December 2013
Summer Block Party
Dreaming Of Paradise
December 2013
Summer Block Party
It's A Match
December 2013
Summer Block Party
Walk The Line
December 2013
Summer Block Party
Piece And Quiet
December 2013
Summer Block Party
Eyelet Athlete
December 2013
Summer Block Party
Comfortable & Cool
December 2013
Summer Block Party
Get Tanked
December 2013
Summer Block Party
Accessories
December 2013
Bewitched By Tradition
All things romantic, feminine and enchanting transform the free-spirited nature of a modern day love child into the boho
of tomorrow. Fabrics are fuid in soft metallic fnishes, forals dense in both 2D and 3D shapes, and silhouettes draped
and folded from head to toe. This lady is more bewitching than ever as she is infuenced by both the roots of her heritage
and belief in the inevitable. While melange knits, beading and touches of artisan craftsmanship are quintessential, furs
are revamped in pastel tones and inventive styles. Middle Eastern impressions seep in giving this trend a universal appeal
and prove anything is possible with a hint of gypsy magic and contemporary innovations.
Fabrics: Taffeta, crepe de chine, velvet, lace, lame, sheers, summer furs, lace, georgette, suede, glossy laquered silks
and satins, brocades, organza, jacquards, minks, fox furs, candy coloured faux furs
Prints/Patterns: Ditsy forals, falling fower designs, dense winter forals, mixed prints, Islamic mosaics, folklore prints,
lace-like motifs, print over print forals, scarf prints
Details: Dense foral embellishments and appliques, intricate bead designs, sequins, sparkles, soft shiny surfaces,
drapery and wrapping, fringe, layering, fur accents, crystal embroidery, mirror effects, collaged fabrications, fuidity,
pleating, asymmetrical hemlines
Knits: Heathered and melange knits, delicate artisan knits, textured yarns, boucle with sparkly threads
Silhouettes: Slinky evening dresses, pullover sweaters, draped dresses, sheaths, shirts as skirts, mullet hem skirts,
overcoats, loose trousers, open blazers and jackets (either fully or halfway), cropped tops, scarf tops
Accessories: Neckties, foral embellished headbands and jewelry, lace up sandals, bejeweled clutches and belts, fringed
crossbody bags, head scarves, chunky gothic neclaces and body pieces, gold bangles, small cylinder shaped bags, fur
stoles
July 2013
Bewitched with Tradition
PANTONE
19-3925 December 2013
PANTONE
17-3918
PANTONE
15-1315
PANTONE
13-0739
PANTONE
15-5207

P
A
N
T
O
N
E

1
4
-
5
0
0
2
PANTONE
15-1515
PANTONE
18-3949
PANTONE
17-1744
PANTONE
17-1663
PANTONE
15-1157
PANTONE
12-0713
PANTONE
12-4805
December 2013
- The Wanderers
December 2013
Bead The Way
December 2013
Refective Thoughts
December 2013
Flower Girl
December 2013
Bold Folds
December 2013
Keep In Touch
December 2013
Text Effects
December 2013
Accessories
December 2013
Glamour Kills
As they say, all that glitters is gold and this season, the more glitz the better. However, this rock'n'roll chick is taking it
straight to the streets with spray paint prints, bold sayings, and graphic designs. Think edgy 70s punk mixed with the
glamour of the 80s and a touch of cool 90s grunge. Gingham, herringbone, and mixed plaids redefne the modern
hipster and give this girl a chance to do it all. From printed moto jackets to ruffes, pleats, and your causal sweatshirt,
attitude is everything and one thing is for sure, either go glam or go home.
Fabrics: Smooth leathers with stretch, baggy distressed denim, rainbow sequined fabrics, metallic leathers,
pleathers, plastic overlays, sheers, silks and satins, distressed denim with shiny coatings, light fannels
Prints/Patterns: Mixed and multi-coloured plaids, gingham, houndstooth checks, lip patterns, star shapes, graphic
designs and bold logos, spray paint inspired prints, splotches, brushstrokes, and streaks, leopard and zebra prints in
natural tones, animal print mashups, reptilian effects, vintage forals, worn in prints and washed out effects
Details: Buckles, studs, spikes, zippers, glitter, safety pins, pleats, uneven and asymmertical hemlines, ruffes,
sewn on patches, distressed and torn fabrications, sheens and metallic fnishes, opened shirts buttoned at the top,
exposed midriffs
Knits: Sweatshirt materials, stretch jerseys, thin slouchy knits, light cottons
Silhouettes: Printed motorcycle jackets and biker vests from cropped to voluminous, skin tight leather pants,
spaghetti strapped dresses, bodycon party dresses, cropped bustier tops, t-shirts, ftted sweatshirts and loose
sweaters, baggy sweatpants and denim trousers, short shorts, sheaths, founcy, ruffed dresses and skirts, super tight
pencil skirts
Accessories: Sneakers, chunky buckled platform heels, leather totes with patches, studded leather belts and
suspenders, sparkly star motif necklaces, strappy heels, leather evening bags with studs, futuristic sunnies,
backwards baseball caps, leather cuffs
July 2013
Glamour Kills
PANTONE
14-0002
December 2013
PANTONE
13-0540
PANTONE
18-3946
PANTONE
18-2143
PANTONE
19-3803

P
A
N
T
O
N
E

1
9
-
4
0
0
5
PANTONE
16-4728
PANTONE
17-3725
PANTONE
18-1763
PANTONE
19-3830
PANTONE
12-0643
PANTONE
18-1354
PANTONE
14-4318
December 2013
Glamour Kills
All That Glitters
December 2013
Glamour Kills
Hear Me Roar
December 2013
Glamour Kills
You've Been Punk'd
December 2013
Glamour Kills
The Writing On The Wall
December 2013
Glamour Kills
- Check Please
December 2013
Glamour Kills
Creative Clash
December 2013
Glamour Kills
Cutting Edge
December 2013
Glamour Kills
Sweatshirts Galore
December 2013
Glamour Kills
Wild Streaks
December 2013
Glamour Kills
Accessories
December 2013
Ancient Artifacts
The world is vast and as the future nears we are facing a massive rise in globalization. Cultures are intertwined and
traditions renewed. However, survival is still the name of the game and this well-traveled woman is on the move in khaki
suiting adorned with ancient artifact inspired prints. As ethnic patterns get more geometrical and texturized, marble stone
infuences make way to add a new ingredient to this melting pot. While the Asian Kimono silhouette is still very prominent,
it is beginning to grow more minimal. The introduction of a new style of tops that wrap around the bodice is an extension
of both drapery and wrapped skirts that we've seen before. Fringe carries over and even begins to translate into
denim with its raw, unfnished edges. We live in an age that draws inspiration from all over the world and while regional
infuences still exist, it's becoming more about the global community as a whole rather than its individual parts.
Fabrics: Raw denim, leather and suede, ostrich feathers, horsehair, jacquards, silks, crepe, chambray, laser cut PVC,
denim in dark and medium washes, brocades, crisp cottons
Prints/Patterns: Marble inspired prints, camo, brightly coloured ornate geometrics, patchwork type designs and multi-
stripes, medallion prints, laser cut esq patterns, block prints, hieroglyphics motifs, landscape motifs
Details: Raw hems, fringe and tassels, kimono shapes and knotting, Native American infuences and embroidery, mullet
hems, military and workwear infuences, cinched waists, exposed midriffs, pleating, cutouts
Knits: Stretch jerseys, deconstructed knits
Silhouettes: Sarong dresses, bodycon dresses, criss cross wrap tops, ponchos, caftans, safari style suits in pant, skirt or
short form, pajama style pants, high waisted knotted/belted pants and skirts, drop waist dresses, pleated skirts
Accessories: Gladiator sandals, wooden geometric necklaces, feather headpieces, chunky heels, thick belts, leather
laser cut totes, geometric handbags with metal hardware, caps, metal helmets, tassle earrings
July 2013
Ancient Artifacts
PANTONE
18-3817
PANTONE
19-1543
PANTONE
19-0309
PANTONE
16-5127

P
A
N
T
O
N
E

1
3
-
0
7
3
9
PANTONE
16-1451
PANTONE
17-4427
PANTONE
17-1744
PANTONE
16-1414
PANTONE
12-0322
PANTONE
19-1230
PANTONE
17-3906
December 2013
December 2013
Ancient Artifacts
The Melting Pot
December 2013
Ancient Artifacts
An Exotic Turn
December 2013
Ancient Artifacts
Wrap Your Arms Around Me
December 2013
Ancient Artifacts
Hidden Relics
December 2013
Ancient Artifacts
Origami Art
December 2013
Ancient Artifacts
The Marbling Muse
December 2013
Ancient Artifacts
Rough Around The Edges
December 2013
Ancient Artifacts
Fringe Benefts
December 2013
Ancient Artifacts
Urban Outftters
December 2013
Ancient Artifacts
Accessories
December 2013
Boy Meets Girl
This is the story of an old fashioned man and a modern day woman. Upon meeting, their lives are turned upside down
as they begin to fnd balance in their opposing lifestyles. Pants and skirts grow wider and longer as classic, crisp white
shirting gets an avant garde twist. Florals combine with stripes and the traditional suited look of a gentleman meets the
savviness of a 21st century lady. Sheers and slips remain delicate but don't let that fool you as transparency exposes
what's below the waist this time around. Overalls make a comeback but get a makeover as they steer clear from
traditional workwear and instead get some edge in baggier shapes. While this fella may want one thing and she another,
it's still the perfect case of opposites attract.
Fabrics: Breezy silks, duchesse satins, sheers, chiffon, organza, traditional suiting fabrics, light wools, herringbones,
lightly textured tweeds, structured cotton twills, soft leathers, cargo materials, linen, delicate laces, plisse, denim
Prints/Patterns: Floral and stripe combinations, watercolor fowers, pinstripes
Details: Soft sheens, menswear infuences, sheer stripes, boxy shapes, Swarovski crystals, classic tailoring
Knits: Summer cashmere, metallic threads
Silhouettes: Slip dresses, menswear suits both pants and shorts, sheaths, lady-like suits with full A-line skirts,
shirtdresses, classic men's blouses some cropped, culottes, peek-a-boo trousers and skirts, long blazers, overalls and
jumpsuits, cropped jackets with bracelet sleeves, cape coats, slim, cropped pants, board shorts, loose wide trousers
Accessories: Menswear ties and bowties, pearl necklaces, pointy, strappy pumps, feather slippers, knit stockings, patent
leather platform Mary Janes, sparkly long costume necklaces, small boxy handbags, menswear hats, bracelet watches,
silk neckties and scarves, small oblong round sunnies
July 2013
Boy Meets Girl
PANTONE
17-4027
December 2013
PANTONE
12-0311
PANTONE
12-1209
PANTONE
11-4201

P
A
N
T
O
N
E

1
2
-
0
7
2
7
PANTONE
15-3907
PANTONE
12-4305
PANTONE
13-5911
PANTONE
17-0000
PANTONE
19-4104
PANTONE
11-0617
PANTONE
13-1024
December 2013
Boy Meets Girl
Slipped My Mind
December 2013
Boy Meets Girl
Madmen
December 2013
Boy Meets Girl
Mixed Feelings
December 2013
Boy Meets Girl
Hello Ladies
December 2013
Boy Meets Girl
Put On A Shirt
December 2013
Boy Meets Girl
Sheer Compliments
December 2013
Boy Meets Girl
Over It All
December 2013
Boy Meets Girl
Accessories

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Key Trends

Rise and Shine

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