Fosteri ng Entrepreneurshi p Gl obal l y

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Date:
Friday, August 8, 2014 - 9:30am- 4:30pm
Location
TiE Bangalore Office
3rd Floor 'A' Wing Divyashree Chambers Langford Road
Bangalore
India
Register here
Pricing:
Rs 1000 for Members
Rs 1500 for Non Members
Sales for Start-Ups Series
With so many products and services competing with each other in the market place and the global market being accessible by
every single competition, it is extremely difficult for a start-up to differentiate and create the first few customers and scale it out. It
becomes very important for the sales teamto be consistent and have lots of science incorporated to make sure that they have a
shortest path to closure or change it to make it successful.
This will be a day long workshop that would cover the various aspects of B2B Sales Planning, Execution and managing to
provide consistency in the sales engine. Examples and concepts fromreal life examples will be discussed during the entire day.
The workshop is divided into four tracks:
The first track is to discuss the prospects landscape and discuss the aspects of Sales Planning. Sales teams spend a lot of
time, energy and money in identifying the right companies to focus on, target the right buyers within those organizations and
articulating the right value proposition to those buyers to effect sales.
The second track will be to understand how buyers in the organizations make buying decisions and the importance to integrate
the selling process with the buying process to make sure that the sales cycles are shorter. This will also cover how to hire your
first sales person, how to on-board and implement support systems around the sales person and when to scale the sales team.
The third track will be the market reach and the market penetration techniques beginning with multiple ways to reach out to
prospects with marketing using a variety of techniques and handing the leads over to the sales teamwhich is a combination of
inside sales, outside sales, channel and technology partners and expansion into a global market with a teamand metricizing and
managing the metrics both fromnew logos and account management perspectives.
The fourth track will be the transactions in the sales process like how to handle multiple objections at various stages of the sales
cycle, some closing techniques.
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Sales for Start-Ups Series | TiE Bangalore https://bangalore.tie.org/event/8/sales-start-ups-series
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