of the business, growing by double digit percentages for year-on-year performance through his leadership in marketing and sales. His ability to lead, train and rally the key personnels in the team is nothing short of inspirational. I whole- heartedly recommend Victor Loh. David Lam Director of Business Development & Operations ePortea-Finexus I have worked with Victor and he is truly an outstanding professional with amazing insights into revenue generating ideas. I fully recommend Victor to anyone interested in achieving a greater level of professional and personal success. Yap Ka-Ling Prudential Assurance I thought I was good at marketing until I joined Victors program. With his unique way of teaching and fresh, insightful sharing, I have learned invaluable new skills that will help me grow my business AND serve me for a lifetime. Yong Kaik Huei Entrepreneur Victor offers hard hitting, no- nonsense marketing strategies and tactics; totally relevant. Victor Goon General Manager BonusLink What people say Victors teaching methods are lively and practical. I have gained so much from the new perspectives he shared. Applying what he taught, I am confdent I am well- positioned for a promotion at work! Thamayanthi Smart Reader Worldwide Idea yang diberi membuka peluang dan ruang untuk memulakan perniagaan yang saya ingin ceburi. Saya akan mencadangkan Victor untuk mengajar pada semua pelajar. Noor Hasra Rahmat Hotel Seri Malaysia We managed to obtain more than RM300,000 worth of marketing publicity including having our launch hosted in a major mall in town as well as above-the-line press advertisement and much more with little or no money down thanks to Victors consultation. Timothy Low Director Salsa Cruise Asia Victor helped me achieve a personal breakthrough over my mental blocks. He opened my eyes to new possibilities in my future and showed me how to conquer my lack of formal education and tough family upbringing. Now I am living beyond my expectation thanks to Victor. Patrick Yap Y.C Assistant Vice President Foreign Bank I owe my 300% increment in my salary to a 5-fgure sum! to Victors guidance and personal coaching. He is realistic and tells it as it is. His ability to give practical ideas and insights to survive and thrive in the real world sets him apart from others. Kenneth Meng Head of Department Award winning domestic bank They say there are only 2 things in marketing success: the event and its timing. Victor could not have got it more right on both counts. Steve Teoh President Financial Planning Association of Malaysia For those who want to get their marketing foundation right at such a critical time. Rod Strother Former Managing Director Proximity Singapore Excellent contribution certainly enhanced the success of our event. Nikki Ong Asia Business Forum Victor has successfully increased our sales by over RM100,000 with his marketing techniques. Jerome Tan Director and Lead Trainer Entrepreneur Action Program Victor offers many insights and ideas on how to practically survive and succeed in this trying economic condition. Syeba Yip Chief Executive Offcer Malaysian International Fashion Alliance I was initially skeptical when I engaged him for personal effectiveness coaching. His guidance and advice has been instrumental in my personal and professional progress. I truly appreciate what he has done for me. Janey Chan MBA holder with international working experience CSR Promise Jezreel organizes Life Skill / Business Skill Training Programs for school leavers from less fortunate backgrounds (welfare homes and orphanages, etc.) providing them an opportunity to explore possibilities and skills to succeed in the market place. A portion of all proceeds from the training programs you sign up for will go towards this initiative to help offset training materials, food and venue accommodation. You are also most welcomed to directly participate with us in this project by sponsoring the program. Jezreel Centre for Business and Personal Advantage is a results-driven and performance-oriented training and consultancy practice. Recognizing that people, passion and performance are the key drivers of proft, our philosophy and approach are grounded in transformation of the mind, attitudes, skills, processes that will deliver breakthrough results. Regardless of whether you are a large corporation, SME or entrepreneur, we want to help you achieve phenomenal profts and success by increasing the effectiveness and effciency of what you do and how you do it. Using our proprietary AMSR (Accelerated Multi-Sensory Results-based) training methodology, our trainers provide real world applicability in a fresh, timely and cutting-edge manner. Rise above the competitive challenges of the new economy and realize the full potential of your business with Jezreel. Jezreel is founded by award-winning marketer and entrepreneur Victor Loh. A passionate and motivated trainer and entrepreneur, he was inspired to start Jezreel to meet the demand for transformational, practical and insightful training that empowers individuals whether they are in business or employment with tools, techniques and knowledge that promises professional and personal results. Break- through Results C O M P R E H E N S I O N R E T E N T I O N A T T E N T I O N Albert Einstein describes an insane person as one who does the same things and expect different results. You can not expect breakthrough sales and business performance if you are doing the same things you did. How can the same people with the same skills do the same thing the same way and expect different results? Regardless of the economic climate, the only thing that matters to your business is your employees ABILITY to DELIVER on business targets. But no employee can perform beyond their capabilities, no matter the fnancial incentive you put before them. To increase your teams ability to deliver breakthrough business results, you need to invest in increasing and enhancing their skills, competencies and abilities. Ultimately, you are investing in results. IS YOUR COMPANY RUN BY CRAZY PEOPLE? Commitment to your Results We fully appreciate your expectation for results and success. You can be assured that all training programs offered are designed with this focus, driven by your practical and professional requirements. You will be empowered through practical application in each training program to ensure maximum value and ROI on your training investment. FREE Personality / Prole Assessment Each participant will receive a free personality / profle assessment. This is intended to help the individual gain better self understanding, which in turn will be very useful for personal development and improvement. The fee for this assessment is NOT hidden under any other investments and is therefore completely complimentary to training program participants. Content Excellence All training program content undergo constant review and updates to refect the newest ideas, developments and techniques, ensuring content excellence. Whether its a 3-hour course or an intensive 3-day program, you will be exposed to the latest and most relevant skills and knowledge. Customized Training Program Design Training programs can be tailored to your organizations specifc requirements in order to immediately address a particular issue in the most preferred manner. All aspects of the training program will be co-designed with your feedback, including: identifying specifc objectives for the training program, setting optimal training program duration, development of special modules and learning aids, and customization of participant engagement methods, where required. Transparent and Flexible Pricing All fees related to training will be itemized and transparent to you with no mark-up from third party partners for requirements such as accommodation, off-site meeting venue reservation, etc. Training programs can also be adjusted according to budget requirements for fexibility. Expert Trainers All training programs will be led and facilitated by subject matter experts with proven track records. Our trainers and facilitators are professionals who add value through the sharing of real-life experiences rather than just dispensation of academic thoughts. You will be furnished with the full profle of each trainer prior to the commencement of the training program. Effective and Engaging Training System All training programs are designed and delivered using the AMSR Training System. This proven training system is an integration of some of the most powerful concepts in accelerated learning and applied psychology today. It will dramatically increase participants rate of attention, comprehension and retention so that training is truly effective. Participants will be exposed to a host of creative, fun and colorful participatory learning techniques for maximum impact and results, instantly. FREE Advantage Access Club Membership for Long-Term Support We are committed to building an on-going learning community which allows you to network with fellow professionals, access learning and business resources, and beneft from sharing and exchanging experiences between members. Participants will be automatically enrolled as a member in our premiere Advantage Access Program for free and receive free resources including books, relevant commentary and insights via our e-newsletter, as well as heavily discounted or free access to selected events and training programs. INVEST IN RESULTS! Sign up with Jezreel Centre for Business and Personal Advantage today. Jezreel Value-add Advantage Methodology Accelerated Multi-Sensory Results-based (AMSR) Training System The AMSR Training System is a powerful cutting edge teaching / learning methodology that integrates key principles and distinctions from the practices of Quantum Learning, Systems Thinking, and Applied Behavioral & Cognitive Psychology for a synergistic learning experience. This proven system dramatically increases rate of attention, comprehension and retention by fully engaging all senses throughout the training process. You will be exposed to a host of creative, fun and colorful participatory learning techniques for maximum impact, instantly. Ultimately, the AMSR Training System is geared towards empowering you to generate critical and breakthough RESULTS. Approach Inductive and Deductive Teaching The AMSR Training System appropriately utilizes a combination of relevant inductive (inquiry based) and deductive (demonstrative) teaching approaches. Manager: No point training our people, itll be wasted on them Manager 2: and these are the people you expected to go all out to beat your targets? Staff training and development should be regarded as an investment and not a cost. Research shows organizations that are willing to invest in developing their employees skills and aptitudes find it much easier to attract and retain the best people. Training Results Planning Session (TRPS) The objective of the TRPS is to understand, analyze and propose a training and development program that will best support, update and enhance your personnels competencies and skills. This is where we will obtain your feedback on how best to customize the training program design and decide on the delivery that best meet your requirements. The value of this initiative will be fully re- alized when participants are engaged in the training program proper as expectations will be appropriately managed for effective learning. Pre-Training Evaluation (Pre-TE) Pre-TE identifes the experiences that the training participants already have and assesses the areas that require special attention or focus during the identifed training program. This is crucial in setting the culture, pace as well as tone and manner of session in order to create a training environment that generates maximum impact for learning. Post-Training Evaluation (Post-TE) There will be two Post-TE sessions. The frst will be conducted immediately at the conclusion of the training program, during which the training will be assessed against the objectives set. The second Post-TE will be scheduled at a later date to follow up on the assimilation and application of skills in the workplace by participants. THE PROCESS TRPS Pre-TE Training Post-TE (1) Post-TE (2) Affective Learning Inculcation of conducive attitudes and feelings towards subject matter Behavioral Learning Development of skills and competencies in actual performance Cognitive Learning Acquisition of information and concepts in relation to content or context Results Increased Learning & Understanding Victor Loh is an accomplished award-winning marketer, entrepreneur, author, consultant and trainer. His reputation and brand are built on a successful track record of working with some of the most respected organizations in Asia. His work has impacted approximately 9 million consumers translating to over RM23 billion in sales and receivables over the past 10 years. An MBA graduate in Strategic Management with an Honours degree in Bachelor of Commerce (majoring in Marketing and International Business), Victor has experience in leading and managing key portfolios that drive the business bottom line for fnancial, retail / consumers goods as well as technology-related organizations. Victor brings tremendous value with his ability to combine street smarts with book smarts and delivers them in the most interesting and engaging manner. His focus in training, however, is always on empowering participants in his training programs to make signifcant improvements in their competencies that translate into RESULTS! His area of passion in training lies in business and marketing related topics as well as essential professional skills crucial for personal and professional success. Victor is a noted thought leader and is consistently featured in media platforms in various local and international media. He is a frequently requested speaker at conferences and is the best selling author of the book Upsides in a Downturn: Proven business strategies to survive any recession or tough times. About the Training Director We dont want to invest in staff training only for people to leave and join another company All staff training is a waste of time and development programs are expensive What if you dont train your people and they stay? How much more will they be able to contribute to the business? What would be cost to your business if your people are not fully equipped to get business or of service customers well? But have you thought about Employers often say: eeees to survive any Bulk purchase discounts available. When you can thrive in the toughest of economic or market conditions, you can survive and succeed in any circumstance. This is the premise of UPSIDES in a Downturn: Proven Strategies to Succeed in any Recession or Tough Times. In this powerful and engaging book, award-winning marketer and trainer Victor Loh extensively researched major recessions, downturns and slow downs from the Great Depression to the 1997 Asian Financial Crisis, to unearth and distil the secrets of businesses and individuals that thrive in the midst of the toughest of times. UPSIDES in a Downturn: Proven Strategies to Succeed in any Recession or Tough Times outlines succinctly and clearly how you can take control of the situation and steer your company out of a downturn using tried and tested methods. Victors goal is to challenge readers to open their minds to sometimes unconventional ideas and think through relevant applications within their business context. Recommended and required reading for SMEs and Corporations Some of the lessons from this book include: How to identify opportunities and upsides in any tough economic conditions Insights into how businesses survive and succeed in recession through more than 43 case studies. 26 highly applicable strategies covering the areas of marketing, customers, pricing, and organisational issues that will equip your business for growth in good and bad times How successful companies and entrepreneurs think and approach business challenges during the worst of economic conditions What response you should take as an individual in order to overcome downturn threats