Beruflich Dokumente
Kultur Dokumente
Business plan
For
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
“Shalom”
Gaulstown,
Tullaroan,
County Kilkenny
Ireland
Company registration number: 474490
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
TABLE OF CONTENTS
Appendices 1 17
CV 25
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
We all know fuel is getting dearer, and fossil fuels will be nearly a criminal offence to
use in the future, and also our water is becoming more and more precious and we can
not afford to waste this. By reducing our waste water volume and using organic waste
we can produce a cocktail that can be fermented and produce biogas.
In this way we can produce our own fuel we just have to change our way of thinking.
2.1 History
When I started working for Enviro Chemie AG in 1988 in the industrial waste water
sector, the aim was mainly to clean up the waste water eliminating pollutants, so
companies could discharge this treated effluent to sewer or surface water. At that time
there was no real issue in reducing recycling or reusing.
This started later in 1996 when reducing recycling and reusing became more and
more of an issue. More and more process integrated solutions are required. Now
anther 10 years later companies are not only concerned about these 3Rs but are also
concerned about the energy consumption associated with this.
The Goals and Strategy, lies therefore in the market where disposal of organic waste
and energy consumption are the two elements that should be reduced as much as
possible. This will take carful planning by the end-user to look at his total
consumption and waste production to aim for a “Good House Keeping” conscience or
ISO certification.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
The equipment needed for the process is sourced from one of the best and competitive
manufactures. This will make the whole implementation of the process very cost
effective and a ROI which can be very lucrative between 2 and 3 years.
This concept is different from the others as this is a “Hybrid” concept where the
different elements are integrated and linked to each other.
- Reduction of water.
- Collection of Rainwater
- Reuse of Grey Water
- Low water consumption toilets (Vacuum) resulting in higher concentrations.
- Use of “under the sink” grinders and munchers are allowed
- Organic disposal facility
These waste handling and processing facilities are not rally economical for individual
house holds. The aim here is for clusters of houses or even better whole villages.
Concentration of people of more than 1000 - 2000 .
Maybe in a later stage or years to come this will be the standard, where every house
can have his own facility.
First of all the cost (various expenses) of making the enterprise known to some of the
end users and interested parties. Marketing Costs.
Second all equipment needs to be pre-financed from the manufacture, before being
paid for by the end-user.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
- Educational Sector
- Industrial Sector
- Holiday/ Tourist Sector
- Agriculture Sector
At the moment the need for water and electricity is supplied by the existing utility
companies, through water charges and electricity charges.
There are approximately 50-60 companies in Ireland with more than 1000 people.
There are numerous Schools in Ireland with more than 1000 Students and there own
kitchen. Especially boarding schools
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
This approach is innovative since it make use of the creative and progressive water
reduction consumption and at the same time creating well needed energy.
3.8 What are the implication to the customers of buying from us?
The customers will have back up from well established AD technology providers.
The market size is considerable, and at a later stage it might be feasible to have
smaller and compact systems for smaller communities or clusters or maybe even as
small as single houses who knows?
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
I am only aware of Kedco being the only one at the moment in the market that is in
the process in building an Anaerobic Digester.
The weakness of this system is that it will only be economically effective when there
is a large number of people connected to the system. The economy of scale is an
important element at the moment.
The strength of the system is that is flexible and it can be expanded to a X thousand of
connection.
This is a different approach how to spare water and how we can generate energy from
our waste.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Our intellectual property is our greatest asset to keep our competitors always a good
few steps behind, so we can take advantage of the being first in the market and take
advantage of this, but at the same time we keep our innovations and creativity
ongoing.
Distribution channels can be achieved through companies who are in the sanitary
business and bathroom assembly (pod builders) for the vacuum toilets and
Envierho Aqua Protect is responsible for the AD Plant and MBR plant.
Competitors will mainly keep there activities on waste to energy (AD) as they are not
really tuned in on this matter as it is “ Market Branch Strange” for them.
There is room, slowly in years to come this will be a very important market, that’s
why it is important to be there first.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
The whole philosophy and outlook is different. Using Air/Vacuum to transport waste
in stead of the easy way using water which than need cleaning and is very energy
demanding..
There is no better time than now, while water is becoming expensive with the
introduction of water charges and energy is becoming scarce and even more
expensive.
The unique selling point of this configuration is: it will reduce water bills and produce
electricity from a waste product that normally would be flushed down the drain.
So the knife cuts on both sides.
There is certainly a First Creative Advantage, and with more unique elements is can
become a virtual monopoly but there are always going to be copy cats.
5.8 How will this solution take advantage of existing distribution channels.
There are no real existing distribution channels in place. It will have to be a unique
selling and service facility for a specialist service company.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
6.1 How will you win the initial customers, pilot and sales?
An initial project can be a Pilot Scheme for maybe a Hotel that is being renovated or
apartments that are in the planning. Or a Government led project like a boarding
school or college. Other projects will follow after this when they see what benefits it
brings.
The business model is firstly aimed to B2B, as it will be towards developers and
renovation projects initially.
I would firstly like to see a service company to provide the technical abilities to
perform the installation of the various components.
For the moment one single dedicated specialist will have to take this on board and
approach the end-user/developer.
Pricing is dependable on the size of the project. Each project will have it own pricing
structure.
6.7 How will you structure the sales team and process?
On shows and trade fairs the treatment method will have to be shown and individual
calls will have to be made to developers and large complexes to show the system.
The current sales book has no orders yet as this business is only in the starting blocks.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
7.1 Is this the right executive and board team to deliver the venture?
Having been more than 25 year in the wastewater market I am definitely the right
person to develop this venture.
7.2 Can you show the experience and achievement to deliver the new business?
Having always been responsible for looking for NEW Business, it nearly come
natural to look for new projects.
The experience is certainly there to make it all come together.
The motivation is that this model has a huge market potential, and Ireland is the right
place to get started as we are all thinking of green jobs, and in this way we can realise
this.
7.4 Does the team have the energy to make this venture happen?
When teaming up with a flexible electrical and mechanical installer this should work
out fine
7.5 Can you outline the skill gaps and how they will be filled?
At the moment there is only one Stakeholder My Self, who wants to take this further
to the next level.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
The used technology is not new all the unit operation in this configuration are well
proven just the right scale of the system will have to be found.
As above the technology is not new just the way the systems are being combined
8.5 Can you effectively produce and deliver the product or service?
With a team of creative designers and suppliers already in the vacuum toilets business
and kitchen grinders manufactures and AD plant builders this should not be a
problem.
There is a team of dedicated mechanical and electrical engineer ready to support and
service and repair if requested.
8.7 Is the business liable to any litigation risks on the use of technology or
operational issues?
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
The key risk could be that there is absolutely no interest from government or
developers as the idea using vacuum is to absurd in there eyes.
But this is only because having water seems so simple, but we have to get away from
that mind ser.
It may take some time in certain areas were they are so focused on the Water Closed,
and to change to vacuum systems and where this waste is used for making electricity.
Competitors will want to have a share of the market and will “copy cat” some of the
system, but we are ahead of them and will have to stay ahead by also having our
research and development and maybe patenting new parts.
This element has not been looked at and may need some attention although al parties
in the government are looking towards at a greener and smarter economy so there
should be any regulatory obstructions.
The key markets are more than acceptable for this venture as they are the large users
of water and electricity and any reduction and saving will be welcomed and in some
cases might be the deciding factor if there own operation is sustainable or not if these
measures are not taken.
9.6 Are the key technical risks for this venture acceptable?
All unit operations in this system are proven technologies, priority is that everything
is dimensioned properly so it will slot in together smoothly.
The general perception of how we use our water resources and the way we think in
utilising this. There could be a shortage of water at some stage but there will be no
shortage of vacuum.
9.8 Are the risks and constraints reflected in the financial models?
In this plan the financial model is going only as far as Angel money to realise a
demonstration project to proof the viability of the configuration of the system.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
The only assumptions that has been taken is that it will need approximately 250K
to get this model on the road.
The revenues could be considerable in years to come when we all see the need for a
psychological adaption of how we “flush” our toilet.
The one-off cost are many to get a first project on the road.
After this the ongoing cost should be payable from generated revenue.
This facility would produce approx. 120.000 kWh per year on electricity.
Also a 80.000 kWh on heat from the CHP unit for heating the houses/apartments
34.000 ltr of water will be saved at the same time per day this is 12.410.000 l /year.
Also the waste water treatment facility for just the “grey”-water
(showers/sink/dishwasher/washing machine) will require a LESS demanding energy
treatment, than a conventional waste water treatment plant.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
With some financial backing from a venture capital investor this business model
should be successful and be self sufficient in 3 years time.
Management will be backing up this business venture with all its has got in terms of
action and drive to make this successful.
11.6 What are the milestones and potential phasing of the release of funds?
The intention is to partner up with an existing company in the installation, service and
maintenance sector, and together actively approach the market.
This will mean 80K – 125 K will be needed in the first year for promotion and
marketing.
11.7 What is the potential exit route e.g. trade sale , IPO?
This has not been in the picture yet, first we have to get the show on the road.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Appendices 1
After 100 years of dependence on fossil fuels, there's one emerging crisis that COP-
15's policies must now address: the crisis of dwindling crude reserves, and the
imminent end to cheap oil.
And our unique investment has set the stage to capitalize on all of this.
There's not much to be said here that hasn't already been said a thousand times before.
So let's quickly review a few key issues...
Bottom line: The days of cheap, abundant oil are over. And if you don't believe it, just
look at what the experts are saying...
"Shell estimates that after 2015 supplies of easy-to-access oil and gas will no longer
keep up with demand." - Jeroem van de Veer, CEO of Shell
"Our view is that oil production will peak in the near future. We need to develop
power trains for alternative energy sources." - Katsuaki Watanbe, President, Toyota
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
"The easy, cheap oil is over. Peak oil is looming." - Shokri Ghanem, Head of Libya's
National Oil Corporation
"In the longer run, unless we take serious steps to prepare for the day that we can
no longer increase production of conventional oil, we are faced with the possibility
of a major economic shock - and the political unrest that would ensue." - Dr. James
Schlesinger, former U.S. Energy Secretary
"One thing is clear: the era of easy oil is over. What we do next will determine how
well we meet the energy needs of the entire world in this century and beyond." -
David O'Reilly, CEO, Chevron
Without an immediate overhaul of our energy economy, the depletion of fossil fuels
could prove to be a crisis more devastating than most could ever imagine.
Our entire way of life, and all of our economic projections, are built on the
assumption that there will always be more energy when we want it.
It took us 125 years to use the first trillion barrels of oil. It will take us only 30 years to
use the next trillion"(Chevron)
By choosing renewable energy, you go some way towards cutting down on carbon emission
Using energy more efficiently in your daily life comes easily once you get started.
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Costing year 1 -3
Expected expenses
Envierho Aqua Protect Ltd date: 31‐08‐09
Costings year 1 Net
Process Development 10,000.00
Brochures 10,000.00
Trade Fairs 15,000.00
Travel/accommodation 10,000.00
Drawing Equipment 5,000.00
Office Rental/telephone 10,000.00
Costing per month 6,000.00
Costing year 2
Trade Fairs 15,000.00
Travel/accommodation 10,000.00
Office Rental/telephone 10,000.00
Project Manager 60,000.00
Costing year 3
Trade Fairs 15,000.00
Travel/accommodation 10,000.00
Office Rental/telephone 10,000.00
Project Manager 60,000.00
Total for 3 years 260,000.00
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
1000 People per day
(1000PE)
Calculation of Profitability date: 31‐08‐09
Investment net
Biogas unit: 500,000.00
Vacuum Installation 100,000.00
Extra Investment Cost 600,000.00
Income
120000 0.15
Input Biogas kWh c/kwh 18,000.00
Heat 80000 kWh 7 c/kWh 5,600.00
Savings from water 12410 m3 2 € /T 24,820.00
Savings from not discharging to sewer 12410 m3 1 € /T 12,410.00
Income per year 60,830.00
Cost Estimate
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depreciation machinery period years p/y 40,000.00
Interest rate 5% p/y 2,000.00
Transport cost of residue 730 m3/y 1.5 € / T 1,095.00
Energy cost approx 7% of 0.12
generated 8400 kWh C/kWh 1,008.00
Cost of personel 1 h/d 365 d 15 € /h 5,475.00
Biological support 200 € /m 12 p/y 4,800.00
Insurance cover 50 € / m 12 p/y 600.00
Service & Maintenance 0,01
HCP plant €/kWh p/y 1,200.00
Service & Maint. 0,01
remaining plant €/kWh p/y 1,200.00
Cost 57,378.00
Profit per year 3,462.00
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Activated Sludge Plant date: 31‐08‐09
1000 People per day
(1000PE)
Calculation of Profitability
Investment Net
Activated Sludge Plant 800,000.00
Total 800,000.00
Costs
0.15
Power consumption 150 kW per day 365 d c/kwh 8,212.50
11m3 @
Sludge Production Volume per month 5% 12m 24,000.00
10 hr @ € 25/hr per
Operation week 52 13,000.00
chemicals Approx € 3/d 365 1,095.00
Costs per year 46,307.50
Cost Estimate
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depreciation machinery period years p/y 53,333.33
Interest rate 5% p/y 40,000.00
Cost 93,333.33
Cost per year 139,640.83
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Membrane Biological
Reactor date: 31‐08‐09
1000 People per day waterflow is only 100 BOD/d
(1000PE) m3/d 25‐30Kg
Calculation of cost
Investment Net
MBR Plant 250,000.00
Total 250,000.00
Costs
365 0.15
Power consumption 30 kW/d d c/kwh 1,642.50
3 hr @ € 25/hr per
Operation week 52 3,900.00
chemicals
Costs per year 5,542.50
4m3 @ to AD
Sludge Production volume per month 5% 12m Plant nil
Cost Estimate
15
depreciation machinery period years p/y 16,666.00
Interest rate 5% p/y 12,500.00
Cost 29,166.00
Cost per year 30,708.50
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Cost WWTP Per year 139,640.83
Benefit Vacuum/AD 3,462.00
Cost MBR TP Per Year 30,708.50
27,246.50
Cost Vacuum/AD/MBR Per year
Investment net
Biogas unit: 500,000.00
Vacuum Installation 100,000.00
MBR Facility 250,000.00
ROI Savings per year 112,395.00 7.5 Year
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
CURRICULUM VITAE
Email : timvier@o2.ie
QUALIFICATIONS
PROFFESIONAL EXPERIENCE
Duties: Responsible for Scoping Proposed projects, Estimating Bid costs, Submitting
Tenders, Business Contact Management, New Business Development,
Contract Realisation. Project Management.
Feb 1998 till June 2008 TREATMENT SYSTEMS Ltd, Kilkenny Ireland
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Signed : -------------------------
Tim Vierhout
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BUSINESS PLAN FOR ENVIERHO AQUA
wastewater treatment technologies and anaerobic digester technologies
Additional information
I was a member of the Dutch Institute of Engineers, Ingenieurs Vereninging NIRIA, from
1979 to 1998. Section: NPT Nederlandse Procestechnologen.
COMPUTER SKILLS
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