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SUGGESTED CHAPTERS AND PARTS OF A FEASIBILITY STUDY

Chapter 1- Summary of the Project


1.1 Name of the Firm
1.2 Location of the Firm
1.2.1 Head Office
1.2.2 Plant Site
1.3 Brief Description of the Project
1.4 Project Summary
1.4.1 Market Feasibility
1.4.2 Technical Feasibility
1.4.3 Management Feasibility
1.4.4 Financial Feasibility
1.4.5 Socio-Economic Impact
Chapter 2- Introduction/Background of the Study
2.2 Brief Background of the Study
2.2 Objectives of the Study
2.3 Operational Definitions of Terms
2.4 Scope and Limitation of the Study
Chapter 3- Market Study
3.1 Objectives of the Study
3.2 Methodology
3.3 Demand
3.3.1Consumption of the Past Years
3.3.2 Major Consumption of the Product/Service
3.3.3 Project Demand
3. 4 Supply
3.4.1 Supply for the Past Years
3.4.2 Projected Supply
3.5 Demand and Supply Analysis (Demand and supply gap)
3.6 Projected Sales/Market Share
3.7 Marketing Strategies/Programs
3.7.1 Product
3.7.1.1 Product category/Quality and Style
3.7.1.2 Brand
3.7.1.3 Packaging
3.7.2 Pricing
3.7.3 Place of Distribution
3.7.4 Promotions/ Advertising
Chapter 4- Management Study
4.1 Objectives of the Study
4.2 Form of Business Ownership
4.3 Capitalization
4.4 Organizational Structure
4.5 Manpower Requirement
4.6 Compensation
4.7 Organization Policies
4.8 Legal Requirements
Chapter 5- Technical Study
5.1 Objective of the Study
5.2 Product
5.2.1 Description of the Product
5.2.2 Uses of the Product
5.3 Manufacturing Process
5.3.1 Description of the Process
5.3.2 Alternative Process Considered
5.4 Production Schedule
5.5 Machinery and Equipment
Chapter 6- Financial Study
6.1 Objectives of the Study
6.2 Total Project Cost (all items considered consumption made)
6.3 Initial Capital Requirements (all items considered)
6.4 Sources of Financing
6.4.1 Sources selected or proposed for both long-term and short-term financing
6.4.2 Alternative Sources
6.4.3 Amount and Terms of Financing
6.5 Financial Statement
6.5.1 Assumptions
6.5.2 Projected Income Statement
6.5.3 Projected Cash Flow Statements
6.5.4 Projected Balance Sheet
6.6 Financial Analysis
6.6.1 Ratios
6.6.1.1 Liquidity Ratios
6.6.1.2 Probability Ratios
6.6.1.3 Solvency Ratios
6.6.1.4 Activity Ratios
6.6.2 Break-Even Point Analysis
6.6.3 Capital Recovery, Internal rate of Return
6.6.4 Net Present Value
6.6.5 Sensitivity Analysis, if possible
Chapter 7- Socio-Economic Study
7.1 Contribution to the Philippine Economy
7.2 Employment Generation
7.3 Social Desirability
7.4 Others
Bibliography
Appendices














SUGGESTED PARTS OF A CASE STUDY
I. Historical Background of the Case
II. Viewpoint
III. Time Context
IV. Statement of the Problem
V. Objectives
VI. Area of Consideration and Analysis
VII. Alternative Courses of Action
VIII. Recommendation
IX. Conclusion

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