1

PUERTO RICO HOSPITAL ASSOCIATION

2014 Convention
Sheraton PR Hotel and Casino
October 8 to 11, 2014

UNITED, PROMOTING A HEALTHIER TOMORROW
20 credit hours

Wednesday, October 8, 2014

9:00 am 5:00 pm Registration
9:00 am 12:00 n Hen Collaborative Summit
10:00 am 12:00 pm CONCURRENT SESSIONS

Session I.
a. Tax Update
Iris Otero, CPA

b. Potential risks of Transition to the
Electronic Health Record
Rosalie Brown

Session II.
a. The Two Midnight rule impact and
dealing with denials
Leader: Csar Hernndez

b. Medical Residency Crisis: Caos or
Opportunity?
Leader: Dr. Jaime Rivera Dueo
Dr. Jorge Snchez
Dr. Richard Shinto

Session III.
a. Potential Opportunities in the Emerging
Market of Latin America for our Health
Industry.
Leader: *Francisco Chvere

b. Medical Tourism In Puerto Rico
Experience so far
Session: Alberto Bac
* HIMA San Pablo
*Presbyterian Hospital
*San Jorge Hospital
2


12:00 pm 1:30 pm Lunch
1:30 pm 3:30 pm Hen Collaborative Summit
1:30 pm 3:00 pm Concurrent SESSIONS

Session I. Public Relations
Leader: Vanessa Marzn

Crisis Management and effective
communication with the media
Speakers: Edaliz Ferrer
Dialma Santiago

Session II. Human Resources
Latest Trends and Management
Resources
Session: *Wanda Deynes
*Alfredo Hopwood
*Michelle Benitez

Session III. Engineering (ENERGY)
Requirements for medical gas
systems compliance
Leader: Sandra Soria

Recent Advances in engineering at
VA Hospitals
Ing. Jaime E. Marrero
Chief FM, VAMC

3:00 pm 3:30 pm Coffee Break

3:30 pm 5:30 pm Concurrent SESSIONS

Session I. Public Relations & Marketing
Leader: Vanessa Marzn

Social Media: What and why is it
relevant for the Industry?
Speaker: Javier Lpez

Social Revolution in Healthcare
Speaker: Juan Carlos Pedreira, Partner
Social Business Hub. Inc.


3

Session II. Human Resources
The perspectives from different types of
Hospitals
Session: *Lcda. Waleska Crespo
(Government)
*Lcdo. Jose L. Rodriguez
Non-Union Hospital (Pava)
*Lcdo. Pedro Barez
Union Hospital (San Lucas)

Session III. Best Practices Competition
Leader: Ing. Noris Torres

Community Partnerships to Reduce
Re-admissions, Lower Cost and
Improve Quality
Speaker: Ed Cohen, Pharm D., FAPhA


5:30 PM 7:30 PM Reception- Bohemia en San Juan
Sing along (All together)
Thursday, October 9, 2014

7:00 am 5:00 pm Registration

7:00 am 8:30 am Continental Breakfast

8:30 am 9:00 am Opening Ceremony at Expo Center

9:00 am 12:00 pm PLENARY SESSIONS

9:00 am Welcome

9:15 am Tomorrows Risk Management Today
Speaker: Jeffrey F. Driver, Esq.


10:00 am COFFEE BREAK

10:30 am Criteria to Qualify as Medical-Home Program
Speaker: Rosa Castro Avila, MD

11:30 am Federal Legislation Update
Speaker: Rick Pollack

4

12:30 pm 2:00 pm Lunch

2:00 pm 5:00 pm CONCURRENT SESSIONS

2:00 pm Concurrent Session I
Technology and Analytical needs to Support Cost
Quality and Outcome
Speaker: Jeffrey Ashkenase-From Greater New York
Hospital Association

Concurrent Session II
Reorganizing The Management Structures (Off
Shift)
Speaker: Gonzalo Solis

Concurrent Session III
Healthcare Quality Improvement Act: Frmula
para el manejo adecuado de acciones adversas
contra miembros de la Facultad
Speaker: Iris Monrouzeau, Esq.

3:00 pm Coffee Break

3:30 pm Concurrent Session I

CMS Demonstrative Project on Bundled Payment
Methodology
Session:
* Ral Alicea, CMS
*Lcdo. Armando Rodrguez
*Lcdo. Jorge Matta


Concurrent Session II
Electronic Medical Record
Meaningful use; The UPR Carolina Hospital
Experience
Speaker: Francisco Prez, CIO

Concurrent Session III
Design for Patient Dignity
Speaker: Ruthanne Hanlon

5:00 pm 7:00 pm Reception at Expo Center
7:00 pm Hospitality Receptions
5


Friday, October 10, 2014

7:00 am 5:00 pm Registration

7:00 am 8:30 am Continental Breakfast
ACHE Members Breakfast
Speaker: Christine Candio

8:30 am 12:30 pm CONCURRENT SESSIONS

8:30 am Concurrent Session I- ACHE

The Healthcare Landscape: Change is Upon Us-Are
You Ready?
Speaker: Christine Candio

Concurrent Session II
Telemedicine: Stroke
Speaker: Carmen Morales RN, MSN

Concurrent Session III
Malpractice Update
Speaker: Marie C. Muntaner, Esq.

9:30 am Coffee Break

10:30 am 12:00 pm PLENARY SESSIONS

10:30 am Plenary Conference:
Lessons learned from Disney in running a hospital
Speaker: Marla Silliman
11:30 am Risk Capability and the Hard Work of Healthcare
Transformation
Speaker: Brad R. Benton, CPA, FHFMA
William Hannah
12:30 pm 2:00 pm Lunch

2:00 pm 3:00 pm Plenary Conference

Medicare DSH Revenue Management Strategies
For Puerto Rico Hospitals post ACA
Speaker: Robert Gricius

3:00 pm Coffee Break

6


3:30 pm 6:00 pm Concurrent Meetings

Annual PRHA Meeting
3:30 - 5:30 pm HFMA Conferences
a. Obamacare Update
Luis Maldonado
b. Contracts Management in Health Care Entities
CPA Julio Coln
CPA Ian E. Guilln

7:00 pm 10:00 pm Reception: Redescubriendo Amrica


Saturday, October 11, 2014

9:00 am - Current Infectious Diseases in Puerto Rico
Brenda Rivera, MD

10:00 am Hospital Acquired Infections (Updated)
Dr. Miguel Colon

11:00 am Infectious Diseases- New Tendencies Throughout the
World
Dra. Diana Otero