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DESIGN OF THE STUDY

OBJECTIVE OF THE STUDY :-


To assess the role of knowledge management in banking sector.
To know about knowledge management and its applications.
To know about the banking scenario in various regions before and after
implementation of knowledge management.
To know the about impact of knowledge management in reducing the cost
as well as customer satisfaction.
To know the advantages of knowledge management for banks as well as
their customers.
To know how the banks can achieve good knowledge management
practices?
To analysis the role of Information Technology and its relevancy in Indian
banks in the recent era.
To measure the performance of the each bank group towards the elements
of IT.


SCOPE OF THE STUDY :-
The banking sector is always targeted to improve their customer satisfaction
that will result in revenue increasing. The process of Knowledge creation, storage
and dispersion becomes essential and banks assign specialized personnel to watch
over and manage these critical processes. The most common fields of knowledge
management applications in a bank are risk management, marketing management,
customer relationship management and performance measurement especially for
the benefit of its stakeholders. Usually, in major banks investments in Knowledge
Management systems such as Decision Support Systems, Data Warehouses and
Data Mining are rapidly growing. These days bank managers use computerized
support system as a personal support in decisions making. Knowledge
Management System in banks ensures better and more efficient results in decision
making.
Banks and financial institutions rely on gathering, processing, analyzing and
providing information in order to meet the needs of their customers. Banks were
among the early adopters of Information and Communication Technologies. The
visible benefits of ICT in day-to-day banking in India are quite visible.
One of the key success factors of financial institutions (FIs) is the effective
and efficient application and deployment of information and knowledge systems in
the areas of operations, management, accounting and marketing. However,
organizations must compete for their survival through continuous improvement
and innovation to gain competitive advantage. The monetary value of such
investments makes it critical for the FIs to use the right information system and
knowledge management system. Throughout the world, FIs are becoming more
dependent on information system and technology.

METHODOLOGY :-

The study was conducted by the means of personal interview with respondents and
the information given by them was directly recorded on questionnaire.
For the purpose of analyzing the data it is necessary to collect the vital
information. There are two types of data, this are-
Primary Data
Secondary data


PRIMARY DATA:-
Primary data is fresh data. This data is collected from books, internet and direct
questionnaire. The data is collected from questionnaire. The questionnaire is filled
from customer through direct interviewing them.


SECONDARY DATA:-
Secondary data is collected from magazines, newspaper, etc.
Eg; social networking sites, books, newspaper, etc.

RECOMMANDATIONS & LIMITATIONS :-

Some important recommendations from my research are presentable as
follows. For Banks it is highly recommended that :-
1)More expenditure should be allocated by organizations for the improvement
of MIS and KM projects.
2) A continuous educating of banks employees of the importance of Knowledge
Management and the benefits related to it.
3) Workshops, seminars, training courses, and training sessions should be
prepared to increase awareness for KM.
4) To discuss the achievements of each department resulting from using KMS,
the banks should held annual meeting to build future strategy based on the
previous achievement
Every study, no matter how well it is conducted, has some limitations.
According to this fact, we have some limitations in this research too such as
:-
1. Employees of banks in Iran are mostly unaware between the difference of
KMS and information systems.
2. Due to the questions format seem to be lengthy
3. Return rate is less and the sample size is small.
4. Due to time constraint the generalization could not beestablished.

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