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CHANEL

PEREZ

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Education:
Arizona State University, Walter Cronkite School of Journalism & Mass Communication
Bachelor of Arts in Journalism & Mass Communication with an emphasis in Public Relations
Graduated Magna Cum Laude, May 2011

Work Experience:
VaynerMedia, March 2014- Present
Community Manager
o Manage daily social media activities for clients across all platforms
o Aid in content development for clients on a monthly and real time basis on social
o Assist in paid campaign support across various channels
o Create ad clusters for specific ad targeting sets on Facebook

Hillsong NYC, August 2013-Present
@HillsongNYC Social Media Team
o Write and post copy for @HillsongNYC Instagram and Twitter accounts
o Manage user interaction on Instagram and Twitter

Milk Studios, January 2014-February 2014
MADE Fashion Week|NYFW Social Media Producer
o Manage daily social media activations for MADE Fashion Week sponsors during NYFW
o Post live coverage of MADE Fashion Week shows on @MADEfw and @MilkStudios social channels
o Wrap MADE Fashion Week with sponsor analytics and client-facing reporting decks


NBC Universal, April 2012-January 2014
Direct Response Sales Assistant- Esquire, Sprout, NBC Kids Bloc, E!, Style, G4, NBCSN, Golf, NHL, Chiller
o Support 4 Account Executives across the listed networks to maintain, input and monitor sales orders
o Pull weekly metrics reports to help manage and increase DR clearance

Toolbox.com- A Ziff Davis Company, September 2011-March 2012
Client Services Specialist
o Maintain advertising campaigns with Toolbox.com advertising partners
o Upload client creative, test and track CPC and CPM ad units onto the Toolbox.com website using DFP/DART
o Create newsletter advertisements for clients using HTML coding

Make-A-Wish Foundation of America, January 2011-August 2011
Online Communications Assistant
o Wrote content and prepared clippings of daily news, video and blog posts for posting to Wish.org
o Assist with internal communications project The Daily Wish Clean Up to organize online internal database


Community/Volunteer Activities:
Career Coach, New York Needs You, 2012-Present

Skills: Well-versed in social media platforms, Power Editor, AP Style editing, excellent organization skills, strong team collaboration
skills

Languages: English and Conversational Spanish

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