ExtrasForGK

saurav4489scompilationonPG:
DetailsofFMCGProducts
SOAPS
UnileverDove,Lifebouy,Lux,Rexona,Pears
GodrejCinthol,GodrejNo.1,Shikakai,Vigil
ITCFiamadiWills,Vivel
ReckittBenckiserDettol
Johnson&JohnsonSavlon
Deodrants,Perfumes&Airfreshners
UnileverAxe,Impulse
P&GAmbipur,ChristinaAguilera,Dolce&Gabana,Dunhill,HugoBoss,Gucci
GodrejCinthol,AER
ReckittBenckiserAirWick
Shampoo&HairCare
UnileverBrylcreem,Clear,Dove,Sunsilk
P&GHead&Shoulders,Pantene
Johnson&JohnsonJohnsonbabyshampoos
GarnierFructis
GodrejRenew,Nupur,GodrejHairexpert,KeshKala
Toothpaste&Mouthwash
UnileverCloseup,Pepsodent
P&GOralB
Johnson&JohnsonListerinmouthwash
ColgatePalmoliveColgate
Skincare
UnileverPonds,Fair&Lovely,Dove,Vaseline,
P&GOlay
Johnson&JohnsonClean&Clear
ReckittBenckiserVeet,Krack,ItchGuard,RingGuard
Detergents
UnileverSurf,Wheel,Vim
P&GTide,Ariel
GodrejEzee,GodrejDishwash,Genteel
ReckittBenckiserVanish
HomeCare
GodrejGoodKnight,Hit,Jet
ReckittBenckiserLysol,Colin,CherryBlossom,EasyofBang,Harpic,Mortein
MenCare
P&GGilleteshavingcreams,razors,aftershaves
GodrejGodrejshavingcreams
WomenCare
P&GWhisper
J7JStayfree
Pharma
P&GVicks
RBMoov,Dettol
J&JBandaid,Savlon
GarnierandHimalayamostlyhavebrandsstartingwithcompanyname
psychamourscompilationonPG:
Okay,oneinterestingcompilationfrommyside
Popularadcampaignsinrecentpast!!
Ihaveafeelinginmygutandahopeinmyheart(!)thatthesewillbeaskedinGAsection.

CampaignCreatingAgency
1)Vodafone'ZooZoo':OgilvyMather.
2)Vodafone'You&I',thepugcampaign:OgilvyMather
3)Airtel'HarFriendZaruri':Taproot,Lyrics:AmitabhBhattacharya,Music:RamSampath.
4)Airtel'Joterahaiwomerahai':Taproot.
5)Idea'HoneyBunny':LoweLintas,Lyrics:AmitabhBhattacharya,Music:AmitTrivedi
6)CadburyDairyMilk'KuchMeethahoJaye':OgilvyMather
7)Cadbury5Star'SureshRamesh':OgilvyMather
8)AmulPrintad:DacunhaCommunications
9)CocaCola'SunshineWaliAasha':McCann,Lyrics:PrasoonJoshi,Music:ShantanuMoitra
10)Thumsup'AajKuchToofani..':LeoBurnett
11)Flipkart:HappyCreativeServices
12)HeroMotoCorp'HumMeinHaiHero':Law&Kenneth
13)MahindraAuto'Liveyounglivefree':InterfaceCommunications
dipz10spostonPG:
AReportonIndia'sTenLeadingAdFirms
1.Ogilvy&Matherisaninternationaladvertising,publicrelationsandmarketingagencyestablishedin
1948.ThisNewYorkbasedfirmoperatesin125countriesacrosstheworld,withitsIndianoperation
centreOgilvyAdvertisinginMumbai.Ogilvy&MatheristhecreativeteambehindIndiasmostsuccessful
andrenownedbrandssuchasHutch(Vodafone),Cadbury,AsianPaintsandFevicol.TheO&Mnetwork
offersservicestocountlessFortuneGlobal500companiesacrosstheworld.OgilvyAdvertisingcontinuesto
remainIndiasnumberoneadvertisingagency.
2.PopularlyknownasJWT,JWalterThompsonisheadquarteredinNewYorkhavingofficesinover90
countries.Itwassetupin1864andeventoday,continuestocreate,innovateanddefinetheworldof
communicationinIndia.JWThasmanyfeathersinitscapincludingNestle,Cadbury,Bayer,Ford,Nokia
andUnilever.Amongitsseveralaccolades,JWTwasrecentlyprofferedwiththeGrandPrixawardatthe
2008CannesLionsInternationalAdvertisingFestivalfortheLeadIndiacampaign.
3.MumbaibasedMudraCommunicationwassetupin1980withtheaimofusingtheartof
communicationtoexpressideasthatshapeitsbrands.TheMudrateamfocusesonitsconsumersandtheir
needsandexperiences.Itsfouragencynetworksensureacustomizedandcollaborativeapproachtocreate
abrandexperienceforitsclients.MudraCommunicationhaspromotedfamousbrandslikeNeutrogena,
HBO,Philips,RelianceNetConnect,BigBazaarandMaryKayinsuchawaythatitcreatesalasting
impressionintheheartsoftheitsconsumers.
4.FCBUlkaAdvertisingLtd.,sinceitsinceptionin1961,hascontinuedtobeamongthetop5advertising
agenciesinIndia.Thiscompanysaimhasalwaysbeentocreateadvertisingthatisnoticeableandthatis
mostrelevanttothebuyer,nottheseller.SomeofFCBUlkassuccessfuladsincludeTataIndicom,
Whirlpool,ZeeCinema,Santoor,SunfeastandAmul,amongothers.FCBUlkaisconsideredasa
turnaroundspecialistthatindulgesinmorethanjustbrandbuilding.
5.RediffusionDY&RisaMumbaibasedadvertisingagencythatwassetupin1973.Itfocusesprimarily
onintegratedPRservicesandmediarelations.Thisfirmstandsproudatnumber5.
6.ThetaglineThandaMatlabCocaColaisthebrainchildofoneofIndiasleadingadvertising
agenciesMcCannEricksonIndiaLtd.McCannEricksonwasbornoutofasuccessfulandprofitable
mergerin1930,anditsofficesinAustralia,SoutheastAsia,LatinAmerica,EuropeandIndiaspeakvolumes
aboutitsadvertisingsuccesstilldate.OneofthemanyfeathersinitscapisthefamousbrandlineFor
everythingelse,theresMasterCard.
7.RKSwamyBBDOAdvertisingLtd.isoneofIndiasleadingintegratedcommunicationservices
providers,whichiscommittedtodevelopingmarketingsolutionsforitsclients.Itsfocustoofferintelligent,
costeffectiveandcreativesolutionshasledittoachievearemarkabledoubledigitgrowthinthepast
recessionhitperiod.RKSwamyBBDOisasubsidiaryoftheRKSwamyHansaGroup,whichboastsof
over1000employeesandoperationsacrossIndiaandtheUSA.
8.GreyWorldwide(I)Pvt.Ltd.isaMumbaibasedadvertisingagencyspecializingisprovidingeffective
advertisingandmarketingsolutions.WithofficesinDelhi,Kolkata,BangaloreandAhmedabad,Grey
WorldwideIndiaPvt.Ltd.ispartofthelargerfamilycalledtheGreyGlobalGroup.Followingaresomeofthe
brandsthatfeatureonGreyIndiasnoteworthylistofclients:HeroHonda,MarutiSuzuki,Nestle,IndianOil,
AmbujaCement,UTV,P&GandGodrej.
9.ThecreativeteamofLeoBurnettIndiaPvt.Ltd.has,overtheyears,successfullyofferedconsumers
withpowerfulbrandexperiencesusingadslikeMcDonalds,Heinz,Complan,BajajandHDFC,tonamea
few.AregularawardwinnerattheCannesfestival,IndiasLeoBurnetthasbeenproclaimedasoneofthe
mostcreativeagenciesofthecountry.
10.Sinceitsinceptionin1986,ContractAdvertisingIndiaLtd.hasskillfullydeliveredsuccessfulresultsto
itshighprofileclienteleincludingTataIndicom,Religare,AsianPaints,DominosPizza,SpiceJet,
SamonsiteandAmericanTourister.ContractAdvertisingIndiaLtd.isknownforitsoneofakindspecialty
divisionsthatprovidecompleteadvertisingsolutions.ThesedivisionsincludeDesignSutra,iContractand
CoreConsulting.
MadhusmitaspostonPG:
Top25MarketersofIndiaET
READS:
http://micafaqs.wordpress.com/
https://www.facebook.com/AdvertisingKaKamaal?ref=stream
http://www.afaqs.com/
http://www.medianama.com/
http://adsoftheworld.com/
http://www.livemint.com/
http://www.idiomsite.com/
http://adage.com/
http://www.exchange4media.com/news/IndustryBriefing.aspx
http://adage.com/article/agencynews/advertisingcampaignsloved2012/238923/
http://www.indianexpress.com/yearreview/bestads.html
http://businesstoday.intoday.in/story/mindsbehindclassicadvertisingcampaigns/1/185624.html
http://www.idiomsite.com/
http://www.seventhsanctum.com/generate.php?Genname=writechallenge
http://currentaffairsbusinessnews.com/category/mergerandacquisition/
https://www.facebook.com/pages/DobaraMatPoochna/388912681174223?ref=stream
ManispostonPG:
BRANDSANDTAGLINES
Puysfoundthisinfoinanoldthreadhopeitsusefulforuall,andifsometaglinehasbeenupdated
orchangedpleasecorrectit.
ABNAMROBankMakingMorePossible
AccentureHighPerformance.Delivered
AdobeSimplicityatwork.Betterbyadobe.
AIGorAmericanInternationalGroupInsuranceCompanyWeknowMoney
AirCanadaAbreathofFreshAir
AllianzGroupThePoweronyourside
AMAZON.COMEarth'sBiggestBookStore
ANDHRABANK"Muchmoretodo,withYOUinfocus."
AppleMacintoshThinkDifferent.
ARCELORSteelsolutionsforabetterworld
AT&TTheWorld'sNetworkingCompany
BankofAmericaHigherStandards
BankofBarodaIndia'sInternationalBank
BANKOFRAJASTHANDaretoDream
BarclaysFluentinFinanceItsourbusinesstoknowyourbusiness
BeFearless.SYMANTEC
BIGBAZAARIssesastaaurAchchakaheenaheemilenga
BIOCONThedifferenceliesinourDNA
BLOGGER.COMPushButtonPublishing
BLOOMINGDALESLikenootherstoreintheworld
BMWTheUltimateDrivingMachine
BOEINGForevernewFrontiers
BombayStockExchange(BSE)TheEdgeisEfficiency
BPCLPureforSure
BritishairwaysTheWaytoFly.
BritishPetroleumBeyondPetroleum
BUSINESSINDIATheMagazineoftheCorporateWorld
BUSINESSTODAYForManagingTomorrow
BUSINESSWORLDPlaytheGame
CaringforlifeCIPLA
CASTAWAY"Attheedgeoftheworld,hisjourneybegins"
CEATBornTough
CENTRALShop.Eat.Celebrate
CHEVROLETAVEOWhenGoodisnotgoodenough.
ChevronCorporationHumanEnergy
CHIPIntelligentComputing
ChooseFreedomTOSHIBA
CITIGROUPorCITIBANKTheCitiNeverSleeps
CNBCProfitfromit
COMPTRONandGREAVESEverydaySolutions
DellEasyasDELL.
DeutscheBankAPassiontoPerform
DIGITYourTechnologyNavigator
DR.REDDY'SLABORATORIESLife.Research.Hope
DUPONTTheMiraclesofScience
EBAYTheWorld'sOnlineMarketPlace
EPSONExceedYourVision
ErnstandYoungQualityinEverythingweDo
EssarcorpApositivea++itude
ExxonMobilTakingontheWorld'sToughestEnergyChallenges
FIATDrivenbyPassion.FIAT
FORDBuiltfortheRoadAhead
GAILGasandBeyond
GMOnlyGM.
HAIERInspiredLiving
HINDUSTANTIMESTheNameIndiatrustsforNews
HOMEDEPOTYoucandoit.WecanHelp.
HONDAThePowerofDreams
HPInventEverythingisPossible
HSBCTheWorld'sLocalBank
HYUNDAIDriveYourWay
IBMONDEMAND
IBM"Ithink,thereforeIBM."
IBPPurebhi.Poorabhi
Infosys"PoweredbyIntellect,DrivenbyValuesImproveyouroddswithInfosysPredictability"
IntelIntelinside.
IOCLBringingEnergytoLife
JetAirwaysTheJoyofFlying
JVCThePerfectExperience
KingfisherAirlinesFlythegoodtimes
KMARTThestuffoflife.
KotakThinkInvestments.ThinkKotak.
KROGERCostslesstogetmore
LARSENandTOUBROWemakethingswhichmakeIndiaproud
LEEThejeansthatbuiltAmerica
LehmanBrothersWhereVisionGetsBuilt
LENOVOWearebuildinganewtechnologycompany.
Life'sGoodLG
LufthansaThere'snobettertofly
MacromediaWhatthewebcanbe.
MalaysianAirlinesGoingBeyondExpectations
MastercardTherearesomethingsmoneycan'tbuy.Foreverythingelsethere'sMASTERCARD.
MaxNewYorkLifeInsuranceYourPartnerforlife
McDowellsSignatureTheNewSignofSuccess.
METROThespiritofCommerce
MetropolitanLifeInsuranceCompanyorMetlife.HaveYouMetLifeToday
MicrosoftWhereDoYouWanttoGoTodayYourPotentialOurPassion
MITTALSTEELShapingthefutureofsteel
Monster.comNeverSettle
MRFTyreswithMuscle
NASDAQStockmarketforthedigitalworld
NDTVProfitNewsyoucanUse.
NYSE(NewYorkStockExchange)Theworldputsitsstockinus
ONGCMakingTomorrowBrighter
PHILLIPSSenseandSimplicity
PrudentialInsuranceCompanyGrowingandProtectingyourwealth
RelianceindustriesLimitedGrowthisLife
SaharaEmotionallyyours.
SAMSUNGEveryone'sInvitedorItshardtoImagine
SANSUIBorninJapanEntertainingTheWorld
SBIDEBITCARDWelcometoaCashlessWorld.
Servo100%Performance.Everytime.
SingaporeStockExchange(SGX)TomorrowMarket'sToday.
SKODAObsessedwithQualitysince1897.
SONYLike.No.Other.
SpeedHighPerformancePetrol
StandardCharteredBankYourRightPartner
StandardInsuranceCompanyLimited.PositivelyDifferent.
StarSportsWeknowyourgame
SunMicrosystemsTheNetworkistheComputer
SUZLONENERGYPoweringaGreenerTomorrow.
TATAMOTORSEvenMoreCarperCar
TCSBeyondtheObvious
TESCOEveryLittleHelps
THEDAILYTELEGRAPHReadaBestsellereveryday
THEDAYAFTERTOMORROWWherewillyoube
THEECONOMICTIMESThePowerofKnowledge
TheIndianEXPRESSJournalismofCourage
TIMESJOBS.COM"Ifyouhaveareason,wehavethejob"
TITANICCollideWithDestiny.
TOYOTATouchThePerfection
ToyotaInnovaAllyouDesire.
UBSYouandUs
UnionBankofIndiaGoodPeopletoBankwith
VIDEOCONTheIndianMultinational
VIZAGSTEELPrideofSteel
VOLKSWAGENDriverswanted
WALMARTAlwayslowprices.Always.
WindowsXPDoMorewithLess
WIPROApplyingThought