Course Outline

Dec 2013 Session

Course Lecturer: MARLINA ABDUL MANAF Class/Section:DIP6A

PROGRAMME AIMS

The Diploma in Information Technology (Programming) graduates in Polytechnics,Ministry of Higher Education
will have knowledge, technical skills and attitude to adapt themselves with new technological advancement
and challenges in Programming fields.

COURSE & CODE FP601 Cyberpreneurship
WEEKS 15
CREDIT(S) 3
PREREQUISITE(S) None

SYNOPSIS

CYBERPRENEURSHIP course is designed to introduce cyberpreneurship concepts
to students. The course will equip students with the knowledge of e-commerce
business that would hopefully encourage them to become cybertrepreneurs in the ecommerce
industry. The information seeking, processing and decision making skills
of a cyberpreneur has been given due recognition in the teaching of this course.


COURSE LEARNING
OUTCOMES

Upon completion of this course, students should be able to:
1. explain the basics of cyberpreneural management, financing and marketing in order to be a
successful cyberpreneur.
2. organize a good cyber business plan to implement a business system that is sustainable for future
expansion.
3. communicate professionally with others to ensure that the business thrives.


Week (Duration)


Topic No / CLO
CONTACT
HOURS/
ASSESSMENT
Reflection

1
(25.11.13-29.11.13)



Students Registeration


2
(2.12.13-6.12.13)

1.0 INTRODUCTION TO CYBERPRENEURSHIP

This topic introduces the concept of cyberpreneurship
and ebusiness, the difference between a conventional
entrepreneur and a cyberpreneur, the current and
future challenges and opportunities of a cyber business.
The topic also discusses on the success story of a
successful e-business, and the intellectual property of a
product.



( 04 : 02 )
Quiz 1
Discussion 1



3
(9.12.13-13.12.13)


4
(16.12.13-20.12.13)



(23.12.13-27.12.13)


CUTI SEMESTER

5
(30.12.13-3.1.14)


2.0 PLANNING AND ORGANIZING A BUSINESS

This topic describes the various types, requirements,
and ways of starting a business. The topic also discusses
how to manage a business and sources to acquire
support to start a new business.


( 06: 03 )
Test 1
Project




6
(6.1.14-10.1.14)









Week (Duration)


Topic No / CLO
CONTACT
HOURS/
ASSESSMENT
Reflection
7
(13.1.14-17.1.14)


3.0 FINANCING THE BUSINESS

This topic covers the fundamentals of financial
management of a business and explains how to
produce a financial statement.

( 06 : 03 )
Quiz 2



8
(20.1.14-24.1.14)


9
(27.1.14-31.1.14)



(3.2.14-7.2.14)


CUTI SEMESTER

10
(10.2.14-14.2.14)


4.0 PRODUCT MARKETING

This topic discusses the marketing principles to be
implemented. It explains about pricing, promotion,
distribution channels, and the effect of internet in the
distribution channels.


( 06 : 03 )
Quiz 3
Discussion 2




11
(17.2.14-21.2.14)


12
(24.2.14-28.2.14)


13
(3.3.14-7.3.14)


5.0 THE BUSINESS PLAN AND CYBER BUSINESS

This topic explains the procedure of creating a business
plan creating a cyber business from the developed
business plan.

( 08: 04 )
Test 2
Presentation



14
(10.3.14 14.3.14)

15
(17.3.14 21.3.14)

16
(24.3.14 28.3.14)

17
(31.3.14 4.4.14
REVISION WEEK
18
(7.4.14 11.4.14)

FINAL EXAMINATION
19
(14.4.14 18.4.14)

FINAL EXAMINATION
20
(21.4.14 25.4.14)

FINAL EXAMINATION



COURSEWORK ASSESSMENT PERCENTAGE
Quiz (3) 5%
Test (2) 30%
Discussion (2) 30%
Presentation (1) 10%
Project (1) 25%













REFERENCES :

1. Kuratko, D. F. and Hodgetts, R.M. (2009). Entrepreneurship : Theory, Process and
Practice 8th Edition. South-Western, Cengage Learning (ISBN : 978-0-324-
59091-3)
2. Amat Taap Manshor [et al.], (2001). Introduction to Cyberpreneurship, McGraw-
Hill. (ISBN : 9839340530)
3. Boone & L.Kurtz David (1999) Contemporary Marketing. Dryden Press (ISBN 0-03-
022313-X)
4. Mazzarol, T.W. (2011) Entrepreneurship and Innovation: Cases and Readings, Tilde
University Press, Prahran, Vic. (ISBN: 9-7807-3461-1055)
5. Mohd Nazri Khan Adam Khan (2006). Cyberpreneurship, Prentice Hall. (ISBN :
9833655831)
6. Robert McGarvey and Melissa Campenelli (2005). Start Your Own e-Business.
Prentice Hall. (ISBN : 1-932156-74-7)
7. Tawfik Jelassi and Albrecht Enders (2005). Strategies for e-Business. Prentice Hall.
(ISBN : 978-0-273-68840-2)



Prepared by:

MARLINA ABDUL MANAF
DATE :29 November 2013