INTERNSHIP MANUAL

The purpose of this manual is to guide undergraduate and postgraduate students

in the Department of Business Administration at University of Asia Pacific
(UAP) in writing up their internship report. It will also e used as a standard with
which students will comply in preparing their reports. Thus oth students and
faculty memers acting as supervisors!co"supervisors are advised!e#pected to e
familiar with the guidelines as mentioned in the manual.

The manual comprises$
A. Formatting of the report
B. Preliminary Pages
. Main Te!t
". Referen#es an$ Appen$i#es
The details of each section are presented elow$
A. Formatting of the Report
The formatting of the report in the main te#t should e as follows$
Font si%e& %&
Font type& Times 'ew (oman.
Paper& A) si*e
Line spa#ing& Doule.
Paragraph& To e indented after the first paragraph+
Page margin$ ,eft "%.&- in.+ (ight. Top and Bottom " % in. each.
Page n'm(er& To e at the ottom"mid (or at the top"right) of the page. (%. &...).
Total length of the report& /a#imum )0 pages. with the main ody of the
report not e#ceeding 10 pages.
B. Preliminary Pages
There are a numer of segments in this section+ these are$
(i) Title Page
(ii) Approval Page
(iii) Declaration page
(iv) Acceptance ,etter
(v) ,etter of Transmittal
(vi)Ac2nowledgements
(vii)3#ecutive 4ummary
(viii)Tale of 5ontents
(i#) ,ist of Tales
(#) ,ist of 6igures
(#i) Acronyms

The details of each section are presented elow$
%
Title Page$ The Title of the report should e in the top portion of the page to e
followed y 7By8 and the name of the student. This should e followed y 7An
internship report9.for the degree of 9. Business Administration8. the name of
the department and the university. At the ottom. the date should e mentioned.
first. the month. and then. the year (for e#.. 4eptemer. &0%0). Please see the
format on the Title page on page no. :.
Appro)al Page& ;hile it is the primary duty of the student to strictly follow the
guidelines of writing his!her internship report. the concerned faculty memers
acting as supervisors are re<uested to e involved and to guide the students to
produce an authentic report free from *Plagiarism+ as stated in the ne#t section.

"e#laration Page& It is of paramount importance that students understand
clearly. when they write on this page that the internship wor2 is asolutely theirs.
'ormally. it is not allowed to #opy an$ paste ,or-s of others from any
.o'rnal or pro#ee$ings/ or ,or-ing papers/ or ,e(sites or from any other
so'r#es/ ,itho't proper #itation/ ,hi#h is terme$ as 0Plagiarism1. There is.
however. one e#ception$ a ma#imum of )00 words can e copied in which case
these must e presented in inverted <uotations with the name(s) of the author(s)
and page numer included. The students also need to rememer that it is not
enough to state the source of information in the reference section only+ rather. it
has to e mentioned also in internal citation in the main te#t of the report. =ere is
an e#ample$
*>nowledge management encompasses a systemi*ed and integrated managerial
strategy. which comines information technology with the organi*ational
process8+ it is 7a managerial activity that develops. transfers. transmits. stores and
applies 2nowledge. as well as provides the memers of the organi*ation with real
information to react and ma2e the right decisions. in order to attain the
organi*ation8s goals8 in an ever"changing competitive environment (=ung et al..
&00-. p. %?-).
Therefore. any student caught in plagiarism SHALL get an *F+ grade. in which
case. s!he has to redo the whole report. They. therefore. must put
references!sources of information whenever they cite any numerical figure (for
e#.. @DP growth rate. or no. of pulic!private universities in the country. etc.).
e#isting information. or any previous study findings. 6or citation or references.
please go to the reference section.
A##eptan#e Letter& Please see on page %0.
Letter of Transmittal&
The 7,etter of Transmittal8 in an internship report is a formal letter to the
4upervisor informing him or her of the completion of the report. It contains the
following items$
4alutation
&
Purpose of the letter
ABectives!methodology!findings of the report
Than2s
Please see the sample ,etter of Transmittal in Appendi#"% on page no %1.
A#-no,le$gements& Please see the ac2nowledgement section on page %0.
E!e#'ti)e S'mmary&
The e#ecutive summary is the snap shot of the whole report.
It should e treated as a 7stand"alone8 section through which the
supervisor!reader would get an idea aout the overall wor2 done during the
internship period. ;hile the length of an e#ecutive summary varies. for an
internship report. it should not e more than & page"long.
The content of an e#ecutive summary is given on page %%.
Ta(le of ontents&
In the Tale of 5ontents. the preliminary pages should e stated first with page
numers to e in (oman letters Ci.. ii.. iii.. etc.D. This is followed y the main te#t
where the page numers are to e given as %. &. 1. etc. 4ee the Tale of 5ontents
section on page %&.

List of Ta(les&
The list of tales should present all the tales chronologically with their
corresponding page numers. The tales should e numered as %.%. %.&. &.%.
&.&. etc. as presented in each chapter.
In the main te#t. the guidelines for presenting the 7Ta(les+ are as follows$
There should e a doule spacing etween the te#t and the placement of
the heading of the Tale. Under the Tale heading. the title should e
written. Both the tale heading and the title should e at the center of the
page. Below that. there should e a lan2 single spacing for the tale to
e presented. After the tale. again. there should e a doule spacing for
the ne#t paragraph to start.
In putting any tale. the column grid lines are to e omitted+ only the row
lines are to e 2ept.
'o Tale no. should e presented without putting any reference of it in
the main te#t.
List of Fig'res&
The list of figures should present all the figures chronologically with their
corresponding page numers. The figures should e numered as %.%. %.&. &.%.
&.&. etc. as presented in each chapter.
1
As in the case of a Tale. there should e a doule spacing etween the
te#t and the placement of the 6igure. Both the 6igure numer and the title
should e at the center of the page. and written elow the figure after a
lan2 single spacing. After the figure title. again. there should e a doule
spacing for the ne#t paragraph to start.
'o 6igure numer should e presented without putting any reference of it
in the main te#t.
For (oth Ta(le an$ Fig're/ see sample Appen$i! 2 on page 34.
A#ronyms&
All the acronyms should e presented chronologically in alphaetical order.
In the main te#t. while stating for the first time. no areviations are allowed.
6or e#ample. if in a sentence the word U' or 4AA(5 is mentioned. first time it
has to e written as United 'ations (U') or 4outh Asian Association for
(egional 5ooperation (4AA(5). 4use<uently. only the acronym or the
areviated form U' or 4AA(5 is to e stated.
. Main Te!t&
The main ody of the report should contain the following chapters!sections as a
general rule. =owever. it is up to the concerned faculty memer(s) acting as
supervisor(s) to ma2e some changes (to include or e#clude) in the main te#t as
they deem it fit. 6or e#ample. 7Discussions8 in the 5hapter Three might e in the
last chapter with the heading. li2e. 7Discussions and 5onclusions8. or. the
7/ethodology8 section could entirely e a separate section. as the case may e.
Apart from this. the presentation of the tales and the figures should follow the
guidelines as specified in the 7,ist of Tales8 and 7,ist of 6igures8 sections.
hapter 5ne& Intro$'#tion
6i7 65rigin of the Report7
6ii7 Ba#-gro'n$ of the St'$y
6iii7 ABectives of the (eport
6i)7 4cope of the (eport
6)7 ,imitations of the (eport
6)i7 Argani*ation!4tructure of the (eport
=ere. the section 7origin of the report8 found in every report might e ignored
since this information is to e written on the title page 79..An internship report
sumitted in partial fulfilment of the re<uirements for the degree of Bachelor of
Business Administration8. This section thus seems to e an e#ercise in
redundancy. and may e omitted.
8e therefore might start ,ith the *Ba#-gro'n$ of the st'$y+.
hapter T,o& 5)er)ie, of the In$'stry9ompany
This section may also e called 7,iterature (eview!4urvey8.
)
In this section. for an industry overview. there should e one!two introductory
paragraph(s). This may e followed y an analysis of the application of /ichael
Porter8s -"forces industry framewor2 that would shed light on the
competitiveness of the industry. =ere the analysis should illustrate the degree of
the impact (high!medium!low) of the - forces and discuss elaorately why it is
so.
As for the overview of the particular company!organi*ation where the internship
is carried out. it should comprise a numer of issues. such as. the period of the
operation of the usiness. its ranches (if any). its competitors. its product
portfolio. its sales!profits in the last few years with ade<uate analysis. It may
present B5@ matri# of a few products in the company8s portfolio arguing why
those fall in a particular category of the matri#. It should present ratio analysis.
where various ratios comprising the data of the particular organi*ation must e
compared with those of the industry average ! leading company ! its main
competitor over a period. The section might e cap with the 4;AT analysis
presenting the four components in detail.
hapter Three& Metho$ology
In this section. the students must mention the sources of their information.
primary and!or secondary. If any particular method!techni<ue is applied to
analyse the findings. it should e discussed in detail.
hapter Fo'r& Fin$ings an$ "is#'ssions
In the 76indings8 section. it is e#pected that the student displays a mastery of
his!her analytical aility to analyse the findings. It is. therefore. not enough only
to state the result. rather. s!he is e#pected to come up with the arguments that can
convince the readers (supervisor and!or e#aminer) of why it is so. 6or e#.. if in
any particular year. sales or profit goes up significantly compared to its previous
or suse<uent year(s). it should e ade<uately analysed y presenting proale
reasons for eing so.
In this section. the student should highlight her!his roles!responsiilities in the
particular department(s) s!he was attached with. 4!he may present (with a
diagram) as to how the wor2 process is carried out in that (those) department (s).
IT IS IMP5RTANT T5 N5TE THAT IN THE INTERNSHIP REP5RT/
EMPHASIS SH5UL" BE :I;EN M5RE 5N THE AREA 5F
SPEIALI<ATI5N 6FINANE9MAR=ETIN:9HRM9SM7 5F THE
STU"ENT. F5R E>AMPLE/ IF A STU"ENT "5ES HER9HIS
INTERNSHIP AS A FINANE INTERN IN A BAN=/ S9HE MA? BE
A";ISE" T5 ARR? 5UT A RE:RESSI5N ANAL?SIS 5N THE
BAN=+S PR5FITABILIT?@ SIMILARL?/ F5R A MAR=ETIN: 5R AN
HRM INTERN/ IT 85UL" BE A";ISABLE T5 5N"UT A STU"?
RE:AR"IN: UST5MER 5R EMPL5?EE SATISFATI5N AS THE
ASE MA? BE. THE SUPER;IS5R SH5UL" HA;E THE FREE"5M
AN" "ISRETI5N RE:AR"IN: THIS MATTER.
hapter Fi)e& on#l'sions an$ Re#ommen$ations
In this section. the student is to present riefly the oBectives. methodology. and
findings of the study. 6inally. s!he should offer some suggestions as to what the
company and!or the department(s) where s!he has wor2ed should do to improve
-
its performance!efficiency.
". Referen#es an$ Appen$i!
4tudents should follow APA style for referencing their wor2s that should come in
alphaetical order. It is their responsiility to e familiar with APA referencing.
6or this information. please @oogle$ APA (eferencing. Also. see the 7reference8
section in the 4ample write"up in Appendi#"&.
Appen$i!
The appendi# section may contain a numer of items (as in the following) that
should e stated as follows$
Appen$i!A3&Arganogram of the department where internship was carried out
Appen$i!A2&Balance sheet and!or income statement re<uired for calculation of
financial ratios
Appen$i!AB& Pictures of various company products. etc.
Appen$i!A4& 4tudy <uestionnaire
TIT,3
?
By
EEEEEEEEFFFFFFFFF
An internship report sumitted in partial
fulfilment of the re<uirements for the
degree of Bachelor!/asters of Business
Administration
Department of Business Administration
University of Asia Pacific (UAP)
// EEEE
APPR5;AL PA:E
:
The internship report of GGGG has een approved y the following$
""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""

4upervisor
""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""

5o"supervisor (if any)
""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""

3#aminer
""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""""
=ead of the Department
H
"ELARATI5N
I do herey declare that this report is the result of my own research. e#cept where
otherwise stated. I also declare that it has not een previously sumitted as a whole for
any other degrees at University of Asia Pacific (UAP) or at any other institution.
EEEFFF
4ignature 99999999999999 Date 99999999..
I
LETTER 5F AEPTANE
The letter of acceptance should state that the student has done his!her internship in the
company!organi*ation for a period of three months dated from Day!/onth!Eear to
Day!/onth!Eear. The letter must have a seal and signature of the appropriate
authority with his!her e"mail address.

A=N58LE":EMENTS
4upervisor
5o"supervisor (if any)
3#aminer
Personnel!employees of the organi*ation studied
6riends and 6amily
%0
E>EUTI;E SUMMAR?
As stated. the e#ecutive summary is the snap shot of the whole report.
The e#ecutive summary. therefore. must
clarify the ac2ground. the oBectives and the scope of the study+
provide a rief overview of the competitiveness of the industry and the company
chosen for the study+
mention the methodology adopted for the study. the sources of data and information.
the sample si*e. the sampling techni<ue. and the method of data analysis+
highlight the salient features of the findings+
state the limitations of the study and recommend some proale ways of addressing
those limitations and other constraints facing the particular organi*ation where the
internship is done.
%%
TABLE 5F 5NTENTS (4A/P,3)
Approval Page99..999999999999999999999999999ii
Declaration 99........99999999999999999999999999.iii
,etter of Acceptance999999999999999999999999999iv
,etter of Transmittal999999999999999999999999999.v
Ac2nowledgements999999999999999999999999999.vi
3#ecutive 4ummary99999999999999999999999999...vii
Tale of 5ontents999999999999999999999999999..viii
,ist of Tales99999999999999999999999999999..i#
,ist of 6igures9999999999999999999999999999.....#
Acronyms9999999999999999999999999999999#i

HAPTER 5NE& INTR5"UTI5N 9. ................................................................. 9.. 3
%.% Bac2ground of the 4tudy ............................................................................................ %
%.& =ealth 4ector of Bangladesh ....................................................................................... -
%.1 Pharmaceuticals Industry ,andscape ......................................................................... H
%.1.% The @loal Pharmaceutical Industry ................................................................... H
%.1.%.% (JD Based /'5s ................................................................................................... H
%.1.%.& @eneric 6irms ........................................................................................................... I
%.1.& Bangladesh Pharmaceuticals Industry .............................................................. %%
%.1.&.% /anufacturers in the Pharmaceuticals Industry ..................................................... %&
%.1.&.& 5urrent Drug /ar2et J Distriution 5hannels ..................................................... %)
%.) 4ignificance of the 4tudy ......................................................................................... %:
%.- (esearch ABectives ................................................................................................. &%
%.? Argani*ation of the 4tudy ........................................................................................ &)

REFERENES ...................................................................................................... C.<<<
APPEN"IES .......................................................................................................... ..<<<
APPEN"I> 3& 4A/P,3 ,3TT3( A6 T(A'4/ITTA,.........................................FFF
APPEN"I> 2& 4A/P,3 ;(IT3"UP9999999999.99999999.FFF

%&
APPEN"I> 3& SAMPLE LETTER 5F TRANSMITTAL
4eptemer %&. &0%0
EEE FFF (4upervisor8s name).
Prof.!Assoc!Asst. Prof.
Department of Business Administration (DBA)
University of Asia Pacific (UAP)
Dhanmondi. Dha2a %&0I
Sal'tation& (Dear Prof.!Dr.!/r.!/s. FFF$ )
P'rpose of the Letter& =ere is the report entitled Impact of Organizational Justice on
Employee Satisfaction that you as2ed me to prepare!conduct during my internship. (Ar. As
instructed y you. I am sumitting this internship report entitled Impact of Organizational
Justice on Employee Satisfaction.)
5(.e#ti)es9Fin$ings of the Report& This report discusses the importance of organi*ational
Bustice and its various forms. and e#amines its impact on employee satisfaction in a
pharmaceutical company. A <uestionnaire survey was conducted among the managers and
e#ecutives of the said company for this purpose. The findings of the survey are presented
through descriptive analysis and other statistical procedures. Also presented are a few
recommendations for enhancing organi*ational performance and areas of future research
wor2s.
6A#-no,le$gement of any f'n$ing& I would li2e to ac2nowledge the financial and technical
assistance provided y the department!company in conducting the survey and in preparing the
report).
Than-s& 6inally. I would li2e to than2 you for giving me this opportunity to familiarise
myself with this concept of organi*ational Bustice and to develop my research s2ills that
would e valuale in my future endeavours.
I hope you find this report ade<uate in meeting the re<uirements of a BBA!/BA internship.
4incerely yours.
(4tudent8s name)
(egistration 'o.
DBA. UAP
%1
APPEN"I> 2& SAMPLE 8RITEAUP
3.3 HEALTH SET5R 5F BAN:LA"ESH
4ince independence in %I:%. Bangladesh did not have any coherent policy relating to its
health sector until &000. when the first 'ational =ealth Policy came into eing (5howdhury
and Asmani. &0%0). Prior to this. a numer of Five Year Plans were introduced to address the
prolems that plague this sector. In order to provide healthcare services to the people. all
these plans would envisage actions ta2en toward pulic and private sector participation.
where the emphasis is placed on primary. maternal and child health care as well as to the
construction of community clinics for every ?000 people. Tale %.% provides pulic health
e#penditure per capita during the last three decades (%IH% K &0%0).
Ta(le 3.3
P'(li# e!pen$it're on health/ on a)erage 63DE3 F 2G3G7
Total
e#penditure
on health
%IH%"%IH- %IH?"%II0 %II%"%II- %II?"&000 &00%"&00- &00?"&0%0
At constant
prices (Ta2a
a
)
per capita
?& ?: %0: %1: %-- &%&
At Dollar
prices per
capita
%.&0 %.)? &.)? 1.%? 1.)% -.&&
As a
percentage of
total
udgetary
e#penditure
-.&% -.0I ?.:I ?.H1 ?.&1 ?.??
Source: Bangladesh Bureau of Statistics Statistical Year!oo" various years# $inistry of
Finance Bangladesh Economic %evie& various years 'as cited in (ho&dhury and Osmani
)*+*,
As can e inferred from Tale %.%. per capita pulic e#penditure over a period of three
decade (%IH0 K &0%0) has increased y almost three"and"a"half times. from a yearly average
%)
of T2. ?& per person to T2. &%& per person. In dollar terms. this shows an even higher annual
increase. from L%.& per person to L-.&& per person over the corresponding period. ;hile the
increase shows an upward trend. the asolute figure of e#penditure seems <uite paltry. This
low asolute amount is as well reflected in the allocation of funds to pulic health sector as a
percentage of total udgetary e#penditure.
Against this situation. Bangladesh has. however. gained some progress in meeting
targets of /illennium Development @oals (/D@) y &0%-. There has een a significant
decline in infant and child mortality resulting in an increase in life e#pectations of the people.
Tale %.& e#hiits life e#pectancy at irth along area and gender divide.
Ta(le 3.2
Life e!pe#tan#y at (irth in terms of gen$er an$ lo#ation 62GG3 F 2GGE7
Eear
,ife e#pectancy at irth
Uran
(ural /ale 6emale
%II% ?-.0 --.H --.: -?.-
&00%
?:.& ?0.& ?).0 ?).-
&00& ?:.? ?).) ?).- ?-.)
&001 ?:.H ?).1 ?).1 ?-.)
&00) ?:.I ?).1 ?).) ?-.H
&00- ?H.0 ?).? ?).) ?-.H
&00? ?H.% ??.0 ?-.) ?:.H
&00: ?H.1 ??.& ?-.- ?:.I
&00H """" """" ?-.? ?H.0
Source: Bangladesh Bureau of Statistics Statistical Year!oo" various years 'as cited in
(ho&dhury and Osmani )*+*,
As can e seen from Tale %.&. over a period of the last two decades. there has een a
significant convergence in rural"uran gap of the life e#pectancy of the people. 6rom the
gender perspective. a ig leap in life e#pectancy is also visile. This rise in the life
%-
e#pectancy can e attriuted to widely prevalent vaccination programs. usage of oral
rehydration for diarrhoea as well as eradication of leprosy (da 5unha. &00:).
3.2 PHARMAEUTIALS IN"USTR? LAN"SAPE
This section will discuss the Bangladesh pharmaceuticals industry. the industry players. its
distriution system and the challenges it is facing. The discussion will. however. egin with a
rief overview of the gloal pharmaceutical industry.
3.2.3 The :lo(al Pharma#e'ti#al In$'stry
According to I/4 =ealth (&0%0). the gloal pharmaceutical industry is e#pected to grow )"
?M on a constant"dollar asis. e#ceeding LH&- illion. The forecast predicts a worldwide
sales increase at a compound annual growth rate of -.-M over the ne#t three years. with its
mar2et value e#pected to rise from LI&I illion in &0%& to more than LI:- illion y &0%1
(Pirio. &00H). Below is a rief discussion on the competitive nature of the pharmaceutical
industry including oth (JD ased multinational corporations (/'5s) and the generic
companies.
1.2.1.1 R&D Based MNCs
The core competencies of these firms lie in the following areas$ patent e#tensions. cost
reduction and mergers and ac<uisitions.
Patent Extensions: According to 5orrea (&00:). in U4. %-M of all new drug approvals
throughout the %II0s were given for the medicines that showed significant improvements in
their clinical tests. The rest. as estimated y The 'ational Institute for =ealth 5are
/anagement. were done with some minor modifications for already availale medicines.
Cost Reduction: In their efforts to trim down the (JD and manufacturing e#penses. large
/'5s employ higher economies of scale and more roust e<uipments resulting into
increased volume and decreased cost per unit.
%?
4.B SAMPLIN: "ESI:N PR5ESS
The design of the sampling process for this study follows the five steps as put forward y
/alhotra (&00:). This is shown in the following 6igure ).%.
Fig're 4.3& Sampling "esign Pro#ess 6Malhotra/ 2GGH7
Referen#es
5howdhury. A. =. J Asmani. 4. (. (&0%0). Towards achieving the right to health$ the case of
Bangladesh. -he Bangladesh .evelopment Studies. GGGIII (%J&). &0-"&:1.
%:
Define the Population
Determine the 4ampling 6rame
4elect 4ampling Techni<ue
Determine the 4ample 4i*e
3#ecute the 4ampling Process
5orrea. 5. (&00:). @uidelines for the e#amination of Pharmaceutical Patents$ Developing a
Pulic =ealth Perspective. /0O1I(-S.123(-4. /or"ing Paper. ;orld =ealth
Argani*ation. @eneva. 4wit*erland.
da 5unha. U. P. (&00:). 4tudy on the viaility of high <uality drugs manufacturing in
Bangladesh. Federal $inistry of Economic (ooperation and .evelopment Deutsche
@esellschaft fNr Technische Fusammenareit (@TF) @m= Dag"=ammars2BOld";eg
%"- ?-:?0 3schorn
=ung. E.. =uang. 4.. ,in. P.. J Tsai. /. (&00-). 5ritical factors in adopting a 2nowledge
management system for the pharmaceuticals industry. Industrial $anagement and
.ata Systems. %0-(&). %?)"%H1.
I/4 =ealth (&0%0). I/4 forecasts gloal pharmaceutical mar2et growth of )"?M in &0%0+
predicts )":M e#pansion through &0%1. accessed through
http$!!www.imshealth.com!portal!site!imshealth!menuitem.html on /ay &). &0%0.
/alhotra. '. >. (&00:). $ar"eting %esearch: 4n 4pplied Orientation (&nd ed.). Upper
4addle (iver. 'Q$ Prentice"=all.
Pirio (&00H). @loal pharmaceutical mar2et will reach LI&I illion in &0%&. Accessed
through http$!!www.pirio.com!pulications!generalRindustry!pharmaceuticals!html
on Tuesday. /ay &1. &0%0.
%H